Today’s guest is Rachel Mercer, founder and Chief Experience Officer at Proto, a new innovation consultancy that helps companies in the face of disruption. 

Proto exists to help leading businesses and startups understand what makes them meaningful and create new relevance in rapidly changing environments. 

Rachel says she has done her best work with ambitious organisations like Adidas, Google, Facebook, and Cola-Cola. 

As brands are increasingly defined by their best, worst and last experiences, she puts emphasis on defining rituals and creating memorable moments.

Rachel believes revolutionary work comes from combining diverse perspectives and is committed to raising the profile of fellow women and minorities in the industry, where she nurtures a space for mutual learning and positive change. 

She also appreciates the value of downtime. “Even the best need rest,” she says.

Enjoy!

You can connect with Rachel here:  https://www.linkedin.com/in/rachelmercer/

Find out more about Proto here: https://www.wearepro.to/

Shop our new MERCH here: https://antihustlehustleclub.com 

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Intro music by Ant Henderson soundcloud.com/antphenderson