Episode Transcript
Transcripts are displayed as originally observed. Some content, including advertisements may have changed.
Use Ctrl + F to search
0:00
My name is Connor McGrath. I'm digital
0:02
marketing assistant here at FlowForma and I'll be
0:05
your host for today's session. Today
0:07
I'm delighted to be joined by my fellow FlowForma colleagues, Dorte Eriksen,
0:10
who's Head of Customer Success and Bogdan
0:12
Balan who's our Product Analyst. To
0:16
give you some background of our customer success team,
0:19
they're in place to help support our customers on
0:21
their journey to no code process management and
0:23
they provide onboarding help, user training
0:25
and much, much more too . So
0:29
welcome guys and thank you for carving
0:31
out some time today from your busy schedules to
0:33
join me.
0:35
No problem.
0:37
Okay, so here at FlowForma, we've been
0:40
working remotely now for 9
0:42
or 10 weeks I suppose at this stage.
0:44
And we've been relying heavily
0:46
ourselves on internal processes and structures
0:49
that we need to adjust
0:51
to the new working environments that we're all
0:53
facing at the minute. I suppose
0:55
over the next half an hour we'll share with you how
0:59
our customers are being prepared
1:01
for the new normal and rapidly digitizing processes
1:04
to cope with business change at this time.
1:10
So let's get started I suppose. First
1:12
off, I want to discuss the urgency of projects
1:14
which has been brought forward due to Covid-19 and
1:17
Dorte, I might start with you on this, could you
1:19
tell us a bit more about the urgencies that businesses are
1:21
facing right now?
1:23
Yes, I certainly can. So I
1:26
want to just mention here to begin with that
1:28
I've had the pleasure over the years of welcoming
1:31
on board , pretty much all of our customers
1:33
here at FlowForma and
1:35
to make that as structured
1:37
as we could, we rolled out an
1:40
onboarding program, we call SureStart, so
1:42
that's been in place for quite some time.
1:44
It's changed over time. That's
1:47
been based on feedback from customers,
1:49
but it's also been based on trends
1:52
and that's what's actually causing some
1:54
changes at the moment. All in
1:56
a very, very good way. So the
1:58
goal remains the same. It's
2:01
to help all of our customers to
2:03
achieve process digitalization
2:05
as quickly and efficiently as possible.
2:08
And that's something you Bogdan and have been
2:11
working on in FlowForma from
2:13
the time you basically joined us. So you work
2:15
with a lot of our customers, especially
2:18
new customers, right?
2:20
Yes. I have let them trial first the program to
2:24
have them get the first process live . This
2:27
process used to take a couple of months
2:30
and we would have one or two work sessions
2:32
with a customer every week, we
2:34
would be working together, so essentially
2:36
coaching the customer to build
2:38
out the first process.
2:40
Right. But recently that's changed
2:42
quite a bit because things are so urgent
2:45
at the moment with the pandemic I suppose.
2:48
Yeah. So right now customers urgently
2:50
need processes digitalized. We
2:53
will talk about what the actual processes are
2:55
later but yes, it's urgent.
2:58
Customers are thinking in weeks , not months.
3:01
Because of the current pandemic?
3:03
Yes, it is because of the Covid pandemic with
3:06
the new normal staff is forced to work from home, and
3:09
there are other scenarios such as construction industry
3:11
where staff is coming back to work. Also
3:14
because of the pandemic restriction in society
3:16
change quickly. Therefore processes
3:19
must adapt and there's very little time to
3:21
prepare. So the quick turnaround,
3:23
it's critical.
3:25
That obviously means we've had to also
3:28
change the way we work in the customer
3:30
success team . So as Bogdan mentioned
3:33
there, we generally coach customers
3:35
when we're working with them on a SureStart here, but
3:39
let's look at what we do in terms of new
3:41
customers at the moment.
3:44
So , it's more of an 'implement
3:47
our process and teach us later' approach. We
3:49
agreed to overall requirements quickly
3:52
and we take care of the implementation. We
3:54
spent less time perfecting the processes
3:56
because they know it can be changed later.
3:59
It's a matter of getting it live, now. For
4:01
example, if staff need to get back to a construction
4:04
site on Monday and we have two days to
4:06
prepare, there is no time to waste. Obviously
4:09
there are still customers who have time
4:11
to stay involved and learn and in many
4:13
cases they still have the sense of
4:15
urgency. So for that we
4:18
increase the number of weekly work sessions and also
4:21
new customers in recent months have got the
4:23
first process live much quicker, we are
4:26
talking two to four weeks, not months
4:28
like before.
4:30
And an important note that is
4:32
that it can be done a lot quicker
4:35
than that. So we've turned
4:37
requirements into processes in
4:39
just a matter of days recently.
4:41
Because like Bogdan just
4:43
said there sometimes that is exactly
4:45
what's needed, a new requirement
4:48
from society comes into place and
4:50
a process has to be live. So
4:53
we're also helping existing customers
4:55
with new processes at the moment Bogdan.
4:58
Yes, most existing customers
5:00
tend to implement their own process, but
5:03
they still also have the urgent
5:05
requirements and don't always have time. So
5:07
they handled the main requirement, often
5:09
on a call, we try to agree
5:11
that they keep it simple to avoid any delays.
5:14
We do the build, they test it and they
5:17
go live within two days.
5:19
Simple as one, two, three. And
5:22
look, this is not just a matter of temporary
5:25
processes. So we're not building
5:27
out processes that are gonna end up being
5:30
put aside after this. We're really just
5:32
helping all of our customers to prepare
5:35
for a new normal.
5:37
Yeah. And I suppose then there's a number of processes
5:39
which our customers have been looking to implement during
5:41
this time. Maybe you could tell us a bit
5:43
more about that Dorte and about these
5:45
different processes.
5:47
Yeah, we can. So it's
5:50
not exactly business as usual
5:52
right now. At least not business the way
5:54
we knew it in the past.
5:56
So what we see in terms of
5:58
processes is something that I would say
6:00
to a large extent would have happened
6:03
anyway because all
6:05
of the customers we're working on, they
6:07
were already on a journey to
6:09
digitalize their processes.
6:11
And as we already discussed, this had to
6:13
be fast tracked because some new processes
6:16
are required , they have to be in place. But
6:19
we see some trends within different
6:21
industries in terms of what is
6:23
necessary. And I think it might be interesting
6:25
to just have a look at the healthcare
6:27
industry first.
6:29
Yeah, that's right, Dorte. We
6:32
worked with a number of hospitals for instance and let's
6:35
look at it first. One of the hospitals
6:37
we work with have been digitalizing processes
6:39
over the past few years, but there was still
6:41
paperwork in the hospital. This
6:44
isn't great because the Corona Virus can survive
6:46
on paper. To adapt, they
6:48
got more users on board and really rolled
6:51
out processes.
6:53
And that reminds me that in this
6:55
particular scenario here they
6:57
had new staff who needed to help roll out
6:59
processes and needed training. So
7:02
we've actually set up a training schedule
7:04
for the rest of the year just to make it easy
7:06
for you guys to sign up for additional
7:09
training if there's a need for that. So
7:11
we can very quickly get new staff
7:13
up to speed on how to implement processes
7:15
as well.
7:18
Yeah , that's right. And we can help
7:20
with process accelerators as well. So
7:23
another hospital started to see patients
7:25
arrive with paper-based files from the
7:27
outside world. This hospital
7:29
has already eliminated paperwork
7:32
internally , so they needed a way to allow documents
7:35
and files to be uploaded in advance.
7:37
But without giving people access to
7:39
their system. For that, we quickly
7:41
got them set up with what we call
7:43
FlowForma Engage. This way they
7:45
can provide the link and allow what's essentially
7:48
an anonymous user to upload documents.
7:51
Yeah, that's right. We've
7:53
also seen some rather specific
7:56
requirements, especially within the construction
7:58
industry. And to be honest, that's
8:01
something that I think will become relevant
8:03
for other industries as well when
8:05
they start returning to
8:07
work places and so on.
8:11
Yes , the construction industry is trying
8:13
to remobilize staff. They are
8:15
coming back to the workplace and they
8:17
need to sign off on new guidelines such
8:19
as social distancing, coffee breaks, use
8:22
of mugs, et cetera . And
8:25
as there are still risks, the last thing you want
8:27
is to hand them a piece of paper
8:29
to read and possibly sign. So
8:32
we have helped them put digital processes
8:34
in place and for example, or for
8:37
instance, starting projects up again
8:39
and there might be reviews to be done on
8:41
it to ensure we have the right people there. Some of
8:44
them might not be there anymore. It's
8:47
mostly just checklists but a good
8:49
way to save time.
8:51
I'm sure you can all see how that is
8:53
going to be necessary in other industries
8:55
as well when people start returning to offices
8:58
and so on. And then we
9:00
were also just reminded really a few days
9:02
ago that the springtime means
9:04
audit time, especially within
9:06
the professional service industry.
9:09
And that's something we have started
9:11
some work on with customers as well, Bogdan.
9:14
Yeah, and a right now, most offices
9:16
are closed or only allow a few people
9:19
there. So audits have to be completed
9:21
remotely. So we just had the request
9:24
to add a couple of steps with extra documents
9:26
just to ensure everything was in one place.
9:28
This just makes it easier when you can't
9:31
have the auditor there in the office. And
9:33
I am sure this is something that will be left as
9:35
an option in the future as well.
9:37
Yeah, saving this space so that you
9:39
can do remote orders. So it's a brand
9:42
new world. And then of course sometimes
9:44
it's also just the things that we hadn't
9:46
even really thought about.
9:48
Yeah, exactly. We had the customer get
9:50
in touch earlier in the pandemic. They soon
9:53
had staff working from home and they needed supplies,
9:56
you know, a new headset or whatever. Normally
9:59
they have a process where this is ordered centrally,
10:02
but it's no good having orders delivered to
10:04
an office with no staff. So we've worked with
10:06
them on getting a new process in place quickly.
10:08
Now staff can get supply orders approved
10:11
and sent home.
10:13
Hmm . Yeah. So that you're not sitting there
10:15
without a headset all of a sudden it's a lot of chains.
10:18
It's quick turn arounds that are needed
10:20
here for all the companies that we work
10:22
with. And this is really just
10:24
preparation for whatever the new normal
10:26
is going to be.
10:30
Yeah. And I suppose then having the tool that
10:32
allows remote access is absolutely
10:35
vital right now given everything that's going on and
10:38
I suppose, Dorte, what sort of benefits
10:41
and advantages do you find that users
10:43
have with this functionality and that are available?
10:47
Well, there is certainly something very
10:49
convenient about using systems
10:52
that you can access from anywhere. So
10:54
where the version of FlowForma most of
10:56
our customers would be on is basically
10:59
accessed via Office 365. So it
11:01
doesn't really matter if
11:03
you're in your office or if you're working from
11:05
home or so on. And
11:07
you know, we would have found that in some companies
11:10
it's difficult to just start up a new
11:12
project. In other companies they've
11:14
been preparing for this before
11:16
because you would have had staff sitting in Europe,
11:19
some in the States, some in New
11:21
Zealand or wherever, they are all working together. So
11:24
we found that a lot of our customers,
11:27
they were already okay with this having virtual
11:29
meetings to look at requirements,
11:31
accepting that there are geographical
11:33
distances to look at and so
11:36
on. But it certainly does
11:38
make it easier when you are
11:40
using Cloud-based software. And
11:42
that's something we're therefore working with a
11:44
few of our existing customers on,
11:47
at the moment.
11:49
Yeah, correct. So as you mentioned, we have a couple
11:51
of customers now trying to fast-track
11:54
their migration from FlowForma on-premise
11:56
to FlowForma Office 365. We
11:59
have built tools to make the transition as easy
12:01
as possible and we work together
12:03
with the customers to get them migrated. It's
12:06
not a two day process, but we
12:08
expect to have a number of customers migrated
12:10
before the end of the summer. To
12:12
tell you the truth, we didn't expect that to happen
12:15
until the end of the year, at the earliest.
12:17
Yeah. And look, we've touched upon it
12:19
earlier as well, but there's also a
12:21
higher demand for being able
12:23
to start processes outside
12:26
of your actual system . So without giving
12:28
them access to your system.
12:31
Yes. And it's very timely that we
12:33
just released the new version of our FlowForma Engage module.
12:35
Which is
12:38
basically a module that allows
12:40
you to start a process
12:42
in an anonymous way, filling in a
12:44
step.
12:46
Yes, that's right. It could be a manufacturer
12:48
filling in a specification document or
12:50
a patient filling in the
12:52
personal and medical information, before attending
12:55
the hospital or someone requesting a prescription.
12:58
There are so many examples, but key to this
13:00
is that they are not users in your organization.
13:03
Once they submit the form, they get a thank
13:05
you email, but then, it's over to you. The
13:07
form is now in your system and you can
13:10
approve it or assign it to someone who
13:12
needs the information or whatever you need.
13:15
You can even send it back to the user asking
13:17
for more information. Then they
13:19
open up that part of the form, but everything
13:21
else stays in your organization. It
13:24
makes it so easy to avoid any paperwork
13:26
being sent. Especially, it's
13:28
handy because a lot of people these days
13:30
just don't have a printer or scanner at home.
13:34
That's very true. There are
13:36
so many examples where this
13:38
could come in useful and we're obviously
13:41
not going to be able to cover all of those
13:43
examples right now, but
13:45
if that's something you want to talk to us in more
13:47
detail, then you are most welcome
13:49
to get in touch and we
13:51
can demo this to you, we can talk you through examples
13:54
and so on. We also have a lot
13:56
of process accelerators which Bogdan mentioned
13:59
earlier on so we can share ideas
14:01
with you. I mentioned we run
14:03
training courses and that's not just on
14:06
getting started with FlowForma, we're
14:08
running a series of more
14:10
topic-based training courses as well
14:12
actually starting this week. And
14:14
that's something you can sign up for if you're interested.
14:17
They're just short little sessions. But
14:19
to help you with some of those
14:21
topics that just may not be as
14:23
simple as just going in
14:25
and reading a document. So we
14:28
can help you with all of that. Now
14:31
just a few points there in terms of
14:33
trying to cope with a pandemic situation
14:35
like this, we have obviously looked
14:38
at how you can empower your staff
14:40
to work remotely and try
14:42
to facilitate that they get access to
14:44
everything they need. So I think it
14:46
was a very good example there that Bogdan
14:48
mentioned with auditor's needing access,
14:52
you know, how do you actually do that when all of a
14:54
sudden they can't come into your organization?
14:57
They can't just access
14:59
all the documents that they normally needed
15:01
and folders and so on. So having
15:03
everything in one system is
15:05
certainly going to make that a lot easier
15:07
there as well. And then, you
15:10
know, we've mentioned it a couple of times there. We do
15:12
have some process accelerators. What
15:14
does that mean really ? They're basically just
15:17
pre-canned processes if you
15:19
will. So processes we've built
15:21
as samples, we can import
15:23
them into your system and you would
15:25
be able to modify them slightly if you needed
15:28
to, but they've been created to be
15:30
as generic as they can. So
15:32
we've got one for instance to allow
15:35
your staff to get back to work. So
15:38
that would be something where they might need to
15:40
answer questions about whether or not
15:43
this is going to be a particular risk
15:45
for them being there, if they have preexisting
15:47
medical conditions, making sure
15:49
that they actually feel well at that
15:52
point in time, you know , making
15:54
sure that we have emergency contact details
15:56
in case anything happens, and that,
16:00
you know, we have the ability
16:02
to start projects again, Bogdan
16:04
mentioned that earlier as well. We're working with
16:07
customers on that at the moment. That
16:09
could be a situation where some of the staff
16:11
have moved on or aren't there anymore.
16:13
So we need to be able to look at all of
16:15
that. And we have all
16:18
these process accelerators that we can
16:20
very, very easily share with you if
16:22
that's of any interest.
16:25
Okay. I think you've really outlined some
16:27
key points there , both of you.
16:30
And there's some great insights then as well
16:32
and how the companies are reacting to the new
16:34
normal and to business change throughout the different
16:37
industries as well, that you've outlined. And
16:40
I think then maybe to double down on some of the points
16:42
that you've made, I'd just like to share this
16:45
customer quote we received recently
16:47
, and it outlines their relief
16:49
at being digitized at the minute
16:51
and the peace of mind that has brought to them during the pandemic
16:55
and this is from Touch Community Services,
16:57
which is a not-for-profits organization
17:00
in Singapore. So it's great to get that customer
17:02
feedback too . And , it
17:04
just gives a bit of an insight then, as
17:06
well as to how COVID-19
17:10
has hit us all. If you were digitized
17:13
beforehand, you're probably in a better
17:15
place at the minute as
17:17
well. So it's great to get that customer feedback
17:20
too . Then;
17:27
I know our customers mentioned before, there as well on the previous
17:30
slide Dorte, that I think
17:32
it would be useful then to have a quick recap today
17:35
and ask why business maybe should look into going
17:37
paperless at this time and why
17:39
digitization is probably now and you know, just to double
17:42
down on that feedback we've got then as well. And
17:44
then just to sort of recap on
17:46
some of the points that you've made then today too .
17:50
Yeah, of course. Sorry. It's
17:52
really just a matter of making sure that you comply
17:54
with all those regulations that are
17:57
being outlined in our different societies
17:59
out there. So, that's the key point.
18:02
If you know that you have to make
18:04
sure that your staff can keep a certain distance
18:06
and so on. It's important they are aware
18:09
of it and if you have a process they can read,
18:11
they can sign and let you know
18:13
that they've understood this before they return
18:15
to work, then you have evidence that you
18:17
are doing everything you can to
18:20
comply. You will have situations
18:22
still of having to have staff work remotely.
18:25
So at least in some countries
18:27
when you're trying to open up society again,
18:29
staff who can work from home will be asked to
18:31
continue to do so. Or there could
18:33
be situations where that isn't the case, but maybe
18:36
some staff are at higher risk
18:38
of contracting the virus and
18:41
therefore will still be working from
18:43
home and you might need a process in place
18:45
to say that that is the case and such and
18:48
such . We'll still be working from home, whereas
18:50
the others are going to be in the office or you
18:52
might only have some people in the office at
18:54
a time and so on. And a lot
18:56
of this is really just also
18:58
to make sure that we're ready
19:00
if there's ever going to be a situation
19:02
like this again and hopefully
19:05
nothing like this - in severity like
19:07
this - is going to hit us in the near
19:09
future again. But it is much
19:11
better to be prepared. And I think it
19:13
really hits home what Touch Community
19:16
Services there was saying; that they
19:18
were already prepared for a lot
19:20
of things: working from home and so on.
19:22
And they were glad they had a digital
19:25
system in place already. But it
19:27
doesn't change the fact that there
19:29
was still some changes to be made in the processes.
19:32
Okay. Well I'm sure our audience
19:34
today have gained some real insights and benefits
19:37
and we might take some questions from them
19:39
now and just in our questions and answer
19:41
session here. So,first off,
19:45
I just have a question
19:47
here. So it's from Lisa
19:49
and she is asking more about
19:51
FlowForma Engage and how that works
19:53
exactly. Maybe Dorte,
19:55
you could share a little bit more about FlowForma Engage
19:58
and how our customers have been using thus during the pandemic
20:01
if you can please.
20:02
Of course. Yeah, so FlowForma Engage as
20:06
such is not new, but Bogdan
20:08
mentioned earlier that we have actually just
20:10
had a release about a month ago
20:13
where this was built into the Office
20:15
365 version.
20:17
But what it allows you to do is
20:19
essentially have someone who is not
20:22
within your organization, fill
20:24
in information in a form. So
20:27
you could have sent them a link or published the link
20:29
on your website and they go ahead and
20:31
fill in the form. And when they
20:33
submit that, then that's when it
20:35
hits your organization and you can
20:37
go in and approve it or direct
20:40
it to the right people, whatever you need to do.
20:42
So in a hospital setting for instance,
20:44
you might need the person's personal information before
20:47
they come to the hospital. You don't want
20:50
them hanging around having to tell you all of
20:52
this and for you to write it down so
20:54
you have them actually submit this information
20:57
upfront . There are many, many other uses of
20:59
that and not all related to
21:01
the current pandemic situation. We've been
21:03
using this for years for many,
21:05
many other purposes. But that's
21:07
essentially what it allows you to do. And
21:10
we also have the option within that of
21:12
using secure access in case
21:14
you actually need more information
21:17
from that particular person again,
21:19
so you can then send them a link and ask
21:21
them to upload additional
21:24
documentation or fill
21:26
in more information so you can
21:28
interact with that particular
21:30
person.
21:33
That's great. Thanks for that Dorte. And
21:35
I just see, we've got a couple of questions
21:38
coming in here. So there's
21:40
another question here. Someone's asking
21:43
what are the adoption rates like with
21:45
FlowForma Process Automation and
21:47
they'd like to know , if end
21:49
users get to grips with the product quickly
21:52
or how quick would that be
21:54
normally? Maybe Dorte, you could give
21:56
us some insight on that too.
21:59
Sure, the adoption rate is generally very
22:01
high, so it's a no-code solution
22:03
for those who are actually going to be building out the
22:05
forms. So as
22:07
long as you understand your process,
22:09
it is, generally speaking, a matter
22:12
of going in and identifying what's
22:14
going to be where in that particular
22:16
process and creating
22:18
the questions and so on. There's absolutely
22:20
no-code and from that point
22:22
of view, that's very, very simple. But
22:25
then when you roll it out to your actual end users,
22:27
all they really see in front of them is
22:29
a web form. So anyone is familiar
22:32
with that. You know, you will book flights and hotels
22:34
and so on before it's really no different
22:36
than that. You're filling in all the fields.
22:39
Some of them may in fact be filled in for you
22:41
already because it might identify
22:43
that because your name is Dorte Eriksen,
22:45
then you are such and such and the
22:48
person who's supposed to approve your request
22:50
is going to be whoever that is. So,
22:52
that will already help with some of that information,
22:55
which is the same way as when you're logged in already
22:57
and you're trying to book a flight. It knows your name, but
22:59
knows your address and so on. From that
23:02
point of view, it's a recognition of something
23:04
that you really know already and users
23:06
are finding that very, very easy.
23:10
Okay, that's great . And I just see
23:12
as well we've a question in here: we need
23:16
a lot of agility in our business right now.
23:18
And there's a question here asking,
23:22
is it easy to adjust processes
23:24
in FlowForma as the business
23:26
requirements change?
23:29
It absolutely is, yes. And
23:32
Bogdan touched upon that earlier as well, saying
23:34
that at the moment some companies
23:37
are not necessarily looking at perfection
23:39
because if you have staff returning
23:41
to work on Monday, you've got
23:43
a couple of days to get process in
23:45
place and not everyone
23:48
who needs to be involved in that process
23:50
will even be there right now. So it simply needs
23:52
to get done. And then when everyone
23:55
is back on Monday, we've had a day
23:57
or two to work with this, well then we go
23:59
in and make whatever modifications are necessary.
24:02
So a lot of it is actually a matter
24:04
of drag and drop. But no matter what, it's
24:06
very easy to go in and make changes
24:08
to this. That's also what, for instance, someone
24:10
like Touch Community Services would have seen if they suddenly
24:13
needed additional steps put into the
24:15
processes. They didn't even need our help
24:17
on that. They were able to just go in and do
24:19
that on their own and say, yeah, this
24:21
is where we need an additional approval step
24:24
because we no longer have these people in
24:26
the same office or whatever the case
24:28
might be. So it's very, very
24:30
quick and easy to do.
24:32
Yeah. And having that agility right now is absolutely
24:34
vital I think for businesses too. And I think that's
24:36
a very good point, Dorte, and
24:39
there is quite a few more questions coming in,
24:41
but we might wrap
24:43
it up there because I've got a small
24:45
bit of housekeeping. But
24:48
first off , I'd like
24:50
to thank you both for
24:52
your time today, both Dorte and Bogdan . I
24:54
think that was really insightful and I think there'll be loads
24:56
of tips and hints in there for our
24:58
audience today. I
25:01
should quickly mention that we've recently
25:03
launched our COVID-19 Center, to help
25:06
you during this pandemic and
25:08
this period of rapid change. So
25:10
if you visit our website, you can find
25:12
out more about that and our
25:14
exclusive collaboration bundles; we've
25:17
just launched as well. So
25:20
we've got a few more extra questions there, but
25:22
I think we might let our customer success
25:24
team get back to their busy
25:26
schedules and helping our customers. Thanks
25:29
everyone for attending and have
25:31
a great day everyone. Bye now.
Podchaser is the ultimate destination for podcast data, search, and discovery. Learn More