Welcome to Don’t Forget Your Name Badge, a podcast about events, marketing, and the business of bringing people together, recorded at the Cvent Podcast Studio. Hosted by Timothy Mercer.

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In our debut event marketing podcast, I’m joined by Cvent’s marketing operations expert, Ebony Venters, and our event producer extraordinaire, Robin Rankin. We discuss the important role that events play into an organization’s overall marketing strategy, how events and marketing teams can work together more effectively, and how to get along better with sales.

Later, we preview just a few of the topics that we’re going to tackle in upcoming episodes of this podcast, including getting attendees to your event (not just more people, but the right people), creating captivating onsite experiences that tell your brand story, working with even the most demanding internal stakeholders, and of course, feeding the marketing and sales machine.

We’ve got some great content in the works for future episodes, like interviews with event and marketing professionals from Marketo, Cirque du Soleil, nFusion, HUGE Inc., Caspian Productions, 7 Degrees Communications, and more. And it’s sure to be a lot of fun doing it, so stay tuned.

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Share the show with your friends and colleagues – via Facebook, Twitter or the social medium of your choice.

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Email us at podcast@cvent.com. I love to get your questions and comments about the show. And if you’re events or marketing professional with a story to tell, I want to help you tell it.