PR Secrets: How To Land Major Media Coverage Without An Agency

PR Secrets: How To Land Major Media Coverage Without An Agency

Released Thursday, 27th February 2025
Good episode? Give it some love!
PR Secrets: How To Land Major Media Coverage Without An Agency

PR Secrets: How To Land Major Media Coverage Without An Agency

PR Secrets: How To Land Major Media Coverage Without An Agency

PR Secrets: How To Land Major Media Coverage Without An Agency

Thursday, 27th February 2025
Good episode? Give it some love!
Rate Episode

Are you a Shopify store owner struggling to get noticed in a crowded marketplace? Tired of throwing money at ads with unpredictable results? Have you ever wondered how to get featured in top-tier publications like The New York Times or Vogue without breaking the bank on a costly PR agency?

In this episode of eCommerce Fastlane, we welcome Gloria Chou, an award-winning PR strategist and former US diplomat, to unveil her proven framework for landing media coverage and building brand credibility. Gloria shares her expertise in helping entrepreneurs get featured in top-tier publications without the traditional expense of PR agencies.

Reach out to us! We welcome questions and comments about this episode. Connect with us here or through our socials — your feedback is always welcome.

For more ecommerce, marketing, and growth strategies, check out the eCommerce Fastlane Insights Blog

Show More
Rate

From The Podcast

eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection

Welcome to eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection. I’m Steve Hutt, your experienced guide and host, here to help you unlock real, sustainable growth for your Shopify store by blending the best of automation with the power of authentic customer relationships.Since 2016, eCommerce Fastlane has been the weekly pit-stop for ambitious DTC founders and marketers. With over 1.5 million downloads and 400+ episodes, this show is your trusted resource for:- Proven Shopify strategies, apps, and best practices that drive measurable results- Digital marketing tactics and retention playbooks that balance AI with genuine human touch- Real-world founder stories and lessons learned from my own journey and 400+ interviews with industry leaders- Deep dives into emerging tech (AI, AR/VR, automation) and how to use it without losing your brand’s soul- Operations, logistics, and customer experience solutions that reduce overwhelm and foster loyaltyEach week, I sit down with Shopify partners, marketing experts, and successful store owners who share what’s actually working right now—no fluff, just actionable, battle-tested strategies.Whether you’re launching your first store or scaling past seven figures, you’ll walk away from every episode with at least one practical idea you can implement immediately.Ready to thrive in today’s fast-paced ecommerce world—growing smarter, not just faster? Hit subscribe and join thousands of merchants building customer-centric, future-proof brands with eCommerce Fastlane.Let’s unlock your store’s true potential—together.Steve Huttx-Shopify - DTC Founder - Podcast HostWebsite: eCommerceFastlane.comNewsletter: FastlaneInsider.comLinkedIn: linkedin.com/in/shuttX: x.com/stevenhuttInstagram: https://www.instagram.com/ecommercefastlaneEmail: steve@ecommercefastlane.com

Join Podchaser to...

  • Rate podcasts and episodes
  • Follow podcasts and creators
  • Create podcast and episode lists
  • & much more

Episode Tags

Do you host or manage this podcast?
Claim and edit this page to your liking.
,

Unlock more with Podchaser Pro

  • Audience Insights
  • Contact Information
  • Demographics
  • Charts
  • Sponsor History
  • and More!
Pro Features