In the 2nd part of our interview w/ Justin Lines, we get into the details of how he accomplished his research and the insights that came from it, the wizard vs muggles mentality of strategists & 2 different archetypal audiences that marketers create for, the magician & the rockstar audience.

All of Justin's research on comedy & marketing strategy can be found at his website for free!
https://justinlines.com/

Find out more about Joe and Pop-Marketing here:
https://www.pop-marketer.com/

Connect with Justin & Joe on social:
https://twitter.com/justinlines1?lang=en
https://twitter.com/joenormal?lang=en

https://www.linkedin.com/in/justin-lines-86913bab/
https://www.linkedin.com/in/jocox/