Episode 141: Alex shares why sales is king of the hill in entrepreneurship & how you can be great at it.Here’s what to expect:

Why sales is misbranded

Why sales is a founder’s most important skill

7 tactics Alex used to sell at Morning Brew

Tactics from 3 startup sales experts

—Show Notes:(0:00) A note from our sponsor(2:26) Welcome back to Founder’s Journal(3:03) The Misconception of Sales(4:21) The Role of Sales in Entrepreneurship(7:50) Seven Effective Sales Tactics(17:26) Expert Sales Tips(20:40) Conclusion and Listener Engagement—Thanks to our presenting sponsor, Gusto. Head to www.gusto.com/alex—Episode Links:• Naval tweet: https://x.com/naval/status/1002104154737684480• Jen Abel X thread: https://x.com/jjen_abel/status/1869530668054564866• Jason Lemkin article: https://www.saastr.com/what-is-the-best-sales-advice-you-can-give/Check Out Alex’s Stuff:• storyarb - https://www.storyarb.com/• growthpair - https://www.growthpair.com/• CTA - https://www.creatortalentagency.co/• X - https://x.com/businessbarista• Linkedin - https://www.linkedin.com/in/alex-lieberman/Learn more about your ad choices. Visit megaphone.fm/adchoices