In this inspiring episode of the Hart and Hustle podcast, we sit down with Sereka Barlow, CEO of YWCA El Paso, to explore her journey from military brat to healthcare executive to nonprofit powerhouse. Sereka opens up about leading through crisis during the COVID-19 pandemic, shifting from a poverty mindset to a business-driven nonprofit model, and why she chose purpose over profit. We discuss leadership, resilience, digital transformation in nonprofits, and redefining what success really means. Whether you're a mission-driven leader or scaling your own business, this episode is packed with real-world insights and wisdom.