0:05

hi, i'm erica pandey

0:07

i'm the host of this season of how

0:09

it happened as a business reporter at

0:12

axios i focus on technology and

0:14

the future and every rabbit hole i've

0:16

gone down in some way, leads

0:19

to one person elon musk,

0:21

i

0:21

i

0:25

believe in a renewable energy future, i

0:28

believe that humanity must become a multiplanetary

0:30

spacefaring civilization

0:32

don't see what you're setting goals not doing

0:34

these all the in what he does and

0:37

and how he talks about he's always

0:39

giving his elevator pitch that's

0:42

beat you just heard wasn't from a board media

0:44

one of his companies like tesla or spacex

0:47

or in a pitch meeting to rally investors

0:49

he said that on saturday night live

0:51

last year

0:54

cultural significance and he cited

0:57

as inspiration for the modern iron man movies

1:00

he , the commercial space industry

1:02

in the automotive industry simultaneously

1:05

he's a crucial employer in the u s of

1:08

companies including spacex and tesla

1:11

neural link and boring he employs

1:13

more than one hundred thousand people he

1:15

the world's richest man and the most

1:18

talked about billionaire

1:20

here so much money and power

1:22

and influence and audacity and

1:24

nerve the his vision of the future

1:27

i kinda be known as the future

1:30

in

1:32

april mosques meteoric

1:34

rise collided with the trajectory

1:36

of another silicon valley success story

1:39

twitter the world richest

1:41

guy is sets of i one of the world's most

1:43

influential social media companies

1:46

twitter was founded in two thousand two thousand

1:48

and has become the global public square

1:51

it also became the platform of choice for

1:53

elon musk someone who gets involved

1:55

in things he cares about he set

1:58

his sights on reshaping twitter

1:59

it made an offer to buy the platform

2:02

for an eye popping forty four

2:04

four billion dollars announced

2:06

in a tweet a time he

2:08

backtracked

2:09

what else do we know about musks reversal

2:12

there we know there's a setting up a massive

2:14

a legal battle

2:17

the trial between twitter and

2:19

musk lose it matters

2:22

because it's musk loses and is

2:24

forced to buy twitter he could become

2:26

the arbiter free speech on a social media

2:28

platform with hundreds of millions

2:31

of

2:31

the users

2:33

twitter is power isn't in how many

2:35

users it has its and how powerful

2:38

it's users are

2:39

i just see ceos

2:41

celebrities all use the platform

2:44

a lot of power brokering happens

2:47

on twitter

2:48

so you can see how is it must

2:51

controls twitter his ability to

2:53

make was changing decision even

2:55

in you to marry important

2:57

, understand how did

2:59

he be

3:00

the senior millionaire figure

3:02

why does it seem like his influence is

3:05

inescapable in his first episode

3:08

yoshiro musk is it it's

3:10

own words over the years answer

3:12

exclusive interviews with people who have been close

3:14

to him since his early centers

3:18

from axial this

3:20

is how it happened elon musk

3:23

vs

3:23

or what not

3:26

to normal day

3:34

we've seen plenty of tech titans rise

3:37

the we haven't seen in elon musk before

3:40

elon musk changes

3:42

society more than any other business person

3:44

in america

3:46

then format at his

3:48

business editor has covered a lot

3:50

for over twenty years

3:52

the are not covered the rise of people in the early

3:54

two thousands more musk was an early

3:56

ceo

3:58

most successful tech entrepreneurs

3:59

you one thing enjoy every very

4:02

well you want has gone into multiple

4:04

industries which have very little to do with

4:06

one another online payments space

4:08

travel electric vehicles and

4:10

not just sixteen it for his own companies have literally

4:13

change the industry's for its rivals

4:16

same with you on mask whatever

4:18

you think you know about his accomplishments there

4:21

was always something else he was working

4:23

on at the same we're

4:25

going to break down how he built his

4:27

cross industry empire

4:30

we reach out to you on masked directly

4:32

as well as companies have for

4:34

spacex boring and neural link must

4:37

declined to comment for this podcast company

4:39

stars

4:41

month journey to pay pal was

4:44

extraordinary

4:45

he grew up in south africa and he was obsessed

4:47

with science fiction he wrote

4:49

a computer game and each twelve in nineteen

4:52

eighty four

4:53

the spoken about being bullied as a child

4:56

in a twenty twenty one snl appearance

4:58

key self identified as being on the autism

5:00

spectrum

5:01

actually making history not as the first person

5:04

with alzheimer's to host s know ah

5:14

hardly posted minutes so

5:17

, eye contact with a cast my printer

5:20

i'm pretty good at running human and emulation

5:23

mode

5:25

he ended up in canada for college but transferred

5:28

to u penn were primed to the us

5:30

he quickly became a poster child for the the american

5:33

dream ambitious an incredibly

5:35

hard working at the dawn of

5:37

the modern internet, he built a publishing platform,

5:40

sold that and jump into online

5:42

payments with x.com that

5:44

merge with another to become paypal

5:47

in 2000 he talked why

5:49

he bet on payments in a a 1990

5:51

nine cnn dot

5:52

commentary i think x dot com could absolutely

5:55

be a a a multimillion

6:02

the world economy is that on record

6:04

of one he wanted to bring banking

6:06

on line which was not just revolutionary

6:09

from consumer standpoint banking's one the

6:11

most heavily regulated industries in

6:13

the world and the idea that you would go into that

6:16

is stunning and you've seen him do this again

6:18

ten when it comes transportation and when it comes to

6:20

space travel

6:21

here is unequivocal he considered

6:24

the reason i i mean he is seen as

6:26

a genius in the space industry

6:30

miriam kramer is a space

6:32

order for actually is you unmasked made

6:34

his money through pay power and

6:36

then his money funded spacex

6:38

he came in and disrupted

6:41

everything about the way that the old

6:43

guard was doing it i mean companies

6:46

, boeing companies like lockheed martin

6:48

were sort of sitting pretty in

6:50

this world of just government

6:53

money and huge contracts

6:55

that just continue to inflate inflate

6:58

and spacex came in and undercut

7:01

everything they bugs cut

7:03

costs in manufacturing and delivering

7:05

cargo space that is

7:07

it would drive the company

7:09

my big vision for spacex is

7:12

even more ambitious must

7:14

have this vision of making

7:16

humans are multi

7:17

planetary bc what ,

7:19

means is effectively spacex wants

7:22

to bring a lot of people to

7:24

mars mars the red planet

7:26

mars and it motivates

7:28

everything that they do including

7:31

their current project this

7:33

all might sound a little out there but

7:35

spacex is known for doing things

7:38

that are kind of out there the

7:40

effects brought the cost of launched down

7:42

to a fraction of what it had been because

7:44

of their gains in reusable rocket technology

7:47

satellites have been used for telecommunications

7:50

for decades but they're still dead zones

7:52

all over the world at spacex

7:54

built out the satellite company starlink

7:57

that's right now closed

7:58

connectivity yeah

7:59

all over the planets and it's

8:02

been a crucial network for the ukrainian

8:04

military in the war against russia ukrainian

8:07

president vulvodynia is alinsky said

8:09

he spoke with spacex ceo elon

8:11

musk on saturday concerning that

8:13

next week ukraine would receive more

8:15

starling satellite internet terminal

8:18

the ukraine it tells me it's been very helpful

8:21

i'll give you have done after the

8:23

war yogurt welcome

8:26

spacex couldn't have become this game changer

8:28

without nasa former deputy nasa

8:30

administrator lori garver with

8:32

the instrumental spacex securing early

8:34

nasa contracts or a huge

8:37

deal because established spacex

8:39

one of the top partners to nasa space

8:41

program and garber sensible

8:43

this partnership made musk billions

8:46

it also saved billions for american taxpayers

8:50

did something else for economy the us

8:52

headline

8:52

the entire market share

8:55

of commercial satellite

8:57

launches to the chinese

9:00

the russians and the french there

9:03

has been completely turned around

9:05

by spacex now and twenty twenty the

9:07

us was the leading provider

9:09

of commercial space launches that is worth

9:11

billions of dollars to our economy

9:14

well most was doing all of this

9:16

in the space industry he was also

9:19

challenging the titans of the automotive industry

9:22

he sounded spacex in two thousand and two

9:24

purple came along the next year without

9:26

a doubt elon musk has

9:28

changed the auto industry without him

9:31

pushing the envelope detroit would

9:33

not be moving as fast as it is today

9:37

joanne muller is the transportation or

9:39

after for actually as he these never

9:41

really made sense of for and they're

9:43

a bunch of reasons why are one

9:45

thing their expense and expensive

9:48

to make an to buy and so

9:50

there really wasn't a market for them among

9:53

consumers

10:01

oh sure i met them

10:02

they were peddling seemed that futuristic

10:05

here's a two thousand eight chevy volt commercial

10:07

that captures is really well

10:10

a car that can go up to forty

10:12

miles before it uses any gas

10:14

at all that's an

10:16

american revolution

10:19

forty miles that's nothing and

10:21

that was part of the problem consumers

10:24

didn't have any place the charge he

10:26

these they were worried about being stranded

10:29

and so that was a big hurdle and

10:31

you know finally detroit he's

10:33

been making cars the same way for a hundred

10:35

years since they saw no reason

10:38

that saints until of course

10:40

tesla came along

10:43

have one big advantage is that

10:45

they were starting from scratch they

10:47

had a clean sheet of paper they

10:50

had none of that costly manufacturing

10:52

baggage or gasoline engines

10:54

that tried that anything

10:56

that allowed them allowed them

10:58

the really imagine what a car the future

11:00

would be like

11:02

these hours were sleek and they were sexy

11:04

and they were height they weren't

11:07

like any car we'd ever seen

11:08

but they also caused a small

11:11

fortune back in two thousand

11:13

any thousand tesla roadster could

11:15

go for as much as one hundred thousand dollars

11:18

then came the model s and that truly

11:21

revolutionary it had these giant

11:24

screens and sides there were hardly

11:26

any buttons and the biggest breakthrough

11:28

of all is that it would get better

11:30

over time with software updates

11:33

no other car to do that at the time

11:36

it was like your phone he would just automatically

11:39

up today most cars

11:41

depreciate in value but mosque

11:43

was envisioning a car that would be

11:45

worth more overtime purple

11:48

became more popular myth swirled

11:51

around the car company there's this

11:53

list

11:54

section that elon musk

11:56

founded tesla say he wasn't

11:58

one of the original founders the company

12:00

was first quarter amp what he did

12:02

share the vision and very soon

12:04

after he brought the money they get the company

12:06

up the grounds he also

12:09

began building up one of tesla

12:11

is biggest assets which is

12:13

it's fan base there were a lot

12:15

of hollywood celebrities that drove

12:17

the car seat really became really status

12:20

and have to have to have

12:22

the images of tesla and

12:24

eleven mas kind of became

12:26

intertwined starting in

12:29

two thousand and six when he realizes

12:31

his blog post called the secret

12:33

tesla motors masterplan

12:36

subtitles just between you

12:38

and me ill it was really was

12:40

the moment elon musk elbowed

12:42

the other founders aside and

12:44

presented himself as the inventor

12:46

of tests and back

12:49

then the idea of direct communication

12:51

was in the air twitter launch an

12:54

ear in his blog post

12:56

in a way foreshadowed

12:58

how he'd eventually you

13:00

twitter can communicate

13:02

directly with and to rally

13:05

the tesla community

13:09

some ways must was the first

13:12

see

13:13

oh internet celebrity the

13:15

image he was crafting in those years and

13:17

the way he used to sell cars

13:19

was a preview of the online influencer

13:21

market we see today the libraries

13:24

and ceos became the early test

13:26

the adopters as much star

13:28

rose as the head of to futuristic

13:30

companies and he got into relationships

13:33

with hollywood women he became the

13:35

ultimate tesla influencer he

13:37

was living this aspiration alive

13:42

today the electric vehicle industry is

13:44

booming and so expensive they

13:47

sold more than nine hundred thousand

13:49

vehicles last year as an author record

13:51

for the company me while mosque

13:54

bought a solar energy company to

13:56

and tesla now makes renewable energy

13:59

chargers that and

13:59

our entire house

14:01

the conference in norway in august

14:04

must shared his to bigger schools

14:06

for the year

14:07

there's still very much

14:08

turn on spacex and tesla but

14:11

he continues to flirt with the limits of

14:13

what's possible

14:15

the to technologies i'm focused on try to

14:17

ideally the time before

14:19

the end of the air are getting our starship

14:22

two , overs i think

14:24

is important for expanding consciousness

14:27

beyond consciousness and life earth earth

14:30

and i'm having ,

14:33

cars be able to go to self driving

14:35

the new species starship in

14:38

a tremendous christmas

14:39

the guinea with mosque he's

14:42

also the cofounder of neural link a brain

14:44

technology company and the boring company

14:47

which is working on underground transportation

14:49

this kind of person who solution

14:52

to every problem this

14:54

to start another company

14:58

i do think he is one of the great

15:01

entrepreneurs of our time and generation

15:04

key repetitive

15:06

li takes on super hard

15:08

challenges reach me

15:12

right

15:13

he cofounded lincoln and keep how

15:15

and

15:16

we partner agree long venture capital

15:18

group

15:18

he's known mosque since their people days

15:21

and often later became investor and spacex

15:23

part of that is a coherent vision

15:25

a willingness to go really hard and bowls

15:28

and , ability get through kind

15:31

of death defying where you think

15:33

oh my god this my god work energy

15:38

he's always been very

15:41

kind of intellectually principle that driven has

15:44

a kind of a vision of what he's trying

15:46

to build a deep degree

15:49

of certainty that he can do it and they can navigate

15:51

risks some things are risky

15:54

but if this you know if

15:56

a steaks are important enough then you take the

15:58

rest

15:59

in august in norway again for

16:02

mosque the steaks couldn't be higher

16:04

he literally seizes companies as fighting

16:07

for the survival of our species she

16:09

talked about this of the ted twenty twenty two conference

16:12

in april

16:13

i love humanity and i think that

16:16

we should fight for a good future for humanity

16:18

and humanity think we should optimistic about the future and

16:21

fights make an autistic future happen

16:23

my vision for is just abstractions

16:26

he's known as someone who wants to get his hands

16:29

dirty he has an absurd

16:31

number of job titles that includes

16:33

cofounder many times over but

16:35

also chief engineer a spacex

16:38

and products architect and tough one

16:40

it extraordinarily demanding he's

16:42

very hands on he hates this kind

16:44

of gospel of inertial dampers mack

16:46

in general it is a long looking

16:48

at something or an industry that hasn't changed

16:51

very much in kind of just looking saying

16:53

why not

16:54

he refuses to listen

16:56

to the conventional wisdom about why

16:58

certain things can't be done

17:01

musk in norway again

17:02

there's your korea businessman i

17:04

guess i have to do business after have a group

17:06

of people click i just do this nigger out by myself

17:10

and i fundamentally an engineer or technologist

17:12

that's when mosque wants to clarify about himself

17:15

and here's what his friend reid hoffman thinks people miss

17:17

about him

17:18

while use intense and

17:20

focused on the

17:23

vision the quests the is on

17:25

they kind of frequently mistake

17:28

that sense of almost self

17:30

deprecating humor

17:32

i reinvented electric cars and i'm sitting

17:34

people to mars or rocket ship

17:41

did you think i was also going to be at so normal

17:43

dude right

17:47

back

18:02

we're back you just heard how

18:04

musk is a tech titans unlike any

18:06

other what he's not just a singular

18:08

leader in the way he's approached business

18:10

musk is also unconventional in how

18:13

he communicates the unfiltered

18:15

direct and publicly on

18:18

twitter they may

18:20

mosque went on the all in podcast

18:22

it's hosted by a group of his buddies in silicon

18:24

valley other entrepreneurs he's crossed

18:27

paths with they called the episode

18:29

quote best d guess the

18:31

my browser and

18:34

your favorite cel

18:36

and twitter to three elon musk asian

18:38

past

18:41

must talk about his twitter his head

18:44

, the daughter of

18:47

be having the most liked tweet have

18:49

any living human

18:51

thank

18:56

you everyone for liking my tweets

18:59

money is a twitter power

19:01

user he has more than one hundred and

19:04

five million fall

19:05

the where he

19:07

, in me

19:09

reading my tweets what

19:11

there's may find some of this

19:13

the

19:15

self driving electric cars will be all

19:17

that matters is gas car without

19:19

autonomy will be like riding a horse and using

19:21

a flip phone that still happens

19:23

but it's nice

19:25

please the rule of bought

19:27

leader see

19:27

positive

19:39

and the others may

19:42

do you know mean he seemed

19:44

only vulnerable reliable

19:47

on advice of advice good friend i've been fasting

19:49

periodically and feel healthier

19:51

i mean who among us has not

19:53

taken dietary advice from a friend

19:56

but

19:56

are all his sweets or unlike

19:59

those have any

19:59

their ceo in america right

20:01

now and it's not because he's

20:03

so i'm guarded it's in

20:05

part because he the curator means

20:07

that you would find on for ten or reddit

20:10

there are a lot of dirty jokes

20:12

that you would never expect to see on a c

20:14

e o's blue checkmark to count here's

20:17

an example from two thousand

20:18

then so one button doesn't

20:20

make you tailor a , meal

20:23

doesn't make you a chef at

20:25

one horse and you are and you or for

20:27

all of history

20:29

my skin tweet that in two thousand and eleven

20:31

on a whim and delete it in shape

20:34

he didn't we didn't two thousand and eleven and forget

20:36

about it and accidently leave it up in perpetuity

20:38

to be discovered by some other person you

20:41

are musk tweeted that in two thousand and eleven

20:44

then he resurfaced the tweet eight

20:46

years later in twenty nineteen

20:48

by replying to the bridge

20:50

tweet i was old crazy on twitter

20:52

f oil

20:53

here's another pair of pretty

20:55

and ceo tweet for musk

20:58

i'm thinking of starting new university

21:00

axis institute of technology and science

21:03

institute of technology and

21:05

science

21:06

the kids

21:08

the will have epic merge

21:09

he talks about his own sex life on twitter

21:12

which forget ceos even

21:14

mostly people don't do during

21:17

a recent news cycle in which the wall street

21:19

journal reported that must had an affair with

21:21

a friend's wife he denied the

21:23

affair repeatedly on twitter and

21:26

then tweeted this

21:28

haven't even had sex in ages

21:31

sometimes the richest man in the world

21:33

is just plain

21:34

it is in the midst of a blow

21:36

the economic crisis and massive in place

21:38

in the us kinda thought leader

21:40

ceo he tweeted a meme that reads

21:43

have you tried turning the economy off and

21:45

then turning back on again

21:47

must is aware of how problematic

21:49

his twitter can be any last it himself

21:52

on snl

21:53

the right things like six nine days

21:55

after for twenty again haha

22:01

i don't know i thought it was funny best

22:03

word hot the end

22:05

united have sex joke

22:07

and for twenty the weed reference

22:09

some of the jokes can translate to real

22:12

world harm adding to a climate of

22:14

a tolerance for example he's

22:16

most people who list or gender pronouns

22:18

alarming transgender rights advocates

22:21

got rosenberg managing editor for technology

22:23

at axxeo hubbard must for decades

22:26

you telling the group of people in in

22:29

elon musks case it's one hundred million people

22:31

here's what i think of this other group

22:34

of people i think that i'm gonna make

22:36

fun of them and it's okay for you

22:38

to make fun of them to and that

22:40

kind of the personalization

22:43

dehumanization is

22:46

a first step down the road too

22:48

much graver and real

22:50

harms

22:51

one of much children identifies as

22:53

trans and has completely cut ties with

22:55

him to date musk has been

22:58

urged to apologize for these comments by organizations

23:00

including the human rights campaign

23:02

defended himself on twitter characterizing

23:05

his comments a specifically critical of

23:07

pronoun references he's

23:09

also pick fights with individuals who are far

23:11

less power and influence that he has

23:14

and that's and eskimo weekly news

23:16

god particularly ugly when missy cummings

23:19

a transportation safety expert was

23:21

announced to the higher by the national highway

23:23

traffic safety administration or

23:25

nizza are you their flagged her

23:27

appointment and must replied on twitter

23:30

subjectively her track record is extremely

23:33

biased against us

23:34

humming had screwed nice tesla in the past

23:37

put our specialty wasn't evaluating auto

23:39

pilot software for aviation and vehicles

23:42

so that wasn't all that surprising apple

23:44

litter on quote unquote autopilot

23:46

mode have been involved in fatal accidents

23:49

but careful superfan threatened violence

23:52

and circulated a petition asking president

23:54

biden himself to reconsider the higher

23:56

ones

23:57

super fan with the youtube channel called

23:59

quote

23:59

you know what all knows it all made a thirty

24:02

minute video to explain why

24:04

he thought cummings is higher was

24:06

hero

24:08

so i want to talk about what's going

24:10

on with this particular appointment and why i'm

24:12

so pissed off and also what

24:14

i think the underlying reasons are and

24:16

why this is actually a big deal i think

24:18

it could be a stumbling block for tesla in the near

24:20

term but actually i think it indicates

24:23

just how far ahead they are

24:25

after days of all my in abuse

24:27

coming deleted her twitter account

24:30

you went on to occupy the role we

24:32

reached out to coming for an interview and she

24:34

declined saying

24:35

government policy

24:37

rosenberg again

24:38

there's a thing called breeding

24:41

online and it basically

24:43

happens when someone with a huge followings

24:46

gestures in the direction of

24:48

an individual without explicitly saying

24:50

like all of you people should go

24:52

attack this person but sort

24:55

of didn't permission for the crowd

24:57

to act like a mob and to take

24:59

things too extreme weather

25:01

that's looking up the person's street

25:04

address looking up their phone number

25:06

calling their phone number showing up

25:08

at their house calling the police on

25:10

their house and so forth where

25:13

the original comment

25:15

by original leader online gets

25:17

translated into actual

25:19

dangerous for the person being targeted

25:23

mark just make jokes on twitter

25:26

the users the platform is a megaphone for

25:28

his beliefs even those and motivate

25:30

his personal life musk has

25:32

nine children he says he's concerned

25:35

that people aren't having enough babies and

25:37

that it could lead to societal collapse the

25:40

news broke about him

25:41

having twinned with an executive at neural link

25:43

one of his own company

25:45

that's responsible

25:46

doing my best to help the under

25:48

population crisis is

25:50

in like this weird comedy

25:52

out that's surprise

25:55

my one of the most powerful men in the

25:57

world

25:58

there's always a guy

25:59

the who likes to tell jokes

26:02

and who comes and tells jokes and everybody

26:04

is kind of a little been appalled that

26:07

deals with it and last politely

26:09

it's and then if that person at the party is like

26:11

one of the richest people in the world than maybe they

26:13

actually laughed really heartily cause they're trying

26:16

to getting good with him in some

26:18

way

26:19

this unfiltered persona on

26:21

social media has called mosques

26:23

character into question but it's also

26:25

one him a lot of genuine fans

26:28

the members on again off again partner

26:31

the musician grimes through a joke

26:33

he supposedly almost me on twitter

26:35

but then realized she'd already made it

26:38

moscow also regularly responded

26:40

tesla customers and spacex fans

26:42

with earnest messages about how hard he

26:45

and his team are working to fix or deliver

26:47

on something disappearances accessibility

26:50

has earned him an enormous following a devoted

26:52

defenders

26:53

then for mac again

26:55

the yuan is very good at understanding

26:57

his customers and getting them to be not

26:59

just customers but sans

27:02

fans of his companies and fans of him the

27:04

yuan has an army of followers all that

27:06

kind of trolls who follow him under the bridge

27:09

harper has filled the sand if has

27:11

an absolute political assets

27:15

laura collide knee is a tech reporter for

27:17

cnbc who focuses on test these

27:20

reporting a lot of soups on tests over the

27:22

years and she's seen how much

27:24

solving russia's the his and tough

27:27

defense time and again

27:29

do not mean but in person

27:32

if where they feel like

27:33

he'd hapless and than investors

27:35

if you own and have play like you might be interested

27:38

in these kind of legislative issues

27:40

that are bubbling up local police and they'll

27:42

galvanize if you're fan hey

27:44

show up at city hall for this thing or write

27:46

a letter to your

27:47

representatives or something and

27:49

they had this absolute political asset

27:52

in the sand be nice if this sounds you

27:54

a lot like someone else you're not

27:56

the only one thinking that so

27:59

when you covered

27:59

the for while a couple things come of comparisons

28:02

the line in for his the tech hard ass

28:04

hitter the text trump

28:06

those trump en masse for once

28:08

major democratic donors trump's

28:11

and became the republican

28:13

mack devolved into a republican and libertarian

28:16

darling

28:17

the comments like this one

28:19

the operators land of opportunity to

28:21

to the land of sort of taxes

28:25

overregulation and litigation

28:27

this is from it's all and podcast

28:29

appearance in may of this year

28:31

if you have ,

28:33

you had a gun togethers head okay

28:36

i'm and said we will be start

28:38

building this factor in california right now he couldn't

28:40

do it because there's so many

28:42

i regulatory agencies

28:45

and so many of us litigators

28:48

in california that want to stop you from doing anything

28:50

that even if you're the governor of the governor the

28:52

state you cannot get it

28:55

the also talked about is evolving views directly

28:57

in that

28:58

the review i would trust myself

29:00

as a moderate and yeah neither the republican nord

29:02

more democrats and effect i

29:04

voted overwhelmingly point democrats

29:06

i'd certainly a willingly i got some

29:08

usher i , never have voted

29:11

for can just be clear i'm not

29:13

know this election this was

29:19

that when trump had access to twitter

29:21

both trump and musk tweeted

29:24

instantly

29:25

i'm a cheap reality with those tweets

29:27

trump's by using twitter to dictate policy

29:29

as president and mars by setting

29:32

is companies

29:32

i your knees and even changing their

29:34

financial seats

29:36

one point know this twenty teams must

29:39

entering a private four

29:41

hundred twenty dollars

29:43

earning secured

29:46

dream voices doing

29:49

how could shares went haywire

29:52

despite and , crashed

29:55

crashed of have their

29:57

doubts and ceo elon musk tweeted

29:59

that he wanted

29:59

the company

30:01

why was communicated in the way that it was communicated

30:04

and what it really needs of the of frank lampard

30:06

flabbergasted by the whole thing and i realize

30:09

the sep brought a charge securities

30:11

fraud against mask accusing

30:13

him of making the series a false and

30:16

misleading tweets the quote cause

30:18

hassle fair price to jump over six percent

30:21

and quote lead to significant market

30:23

disruption they ultimately

30:25

settled and mosque and catholic each

30:27

had to pay twenty million dollars in penalties

30:30

but musk would neither admit to nor

30:32

deny misleading investors and

30:35

that winter he told sixty minutes

30:37

i want to be clear i do not respect the

30:39

fcc i do not respect them but

30:42

but year abiding by the settlement

30:44

on sales because i respect the justice system

30:46

here how much reflected back on the settlement

30:49

of the ted twenty twenty two conference earlier

30:51

this year

30:52

i was told by the banks but if i did not agreed

30:54

to settle with the as you see that they would

30:57

the banks would cease providing working capital has

30:59

would go bankrupt immediately so

31:01

that's like having like having to your child's

31:03

head

31:04

he has it only send his own companies

31:07

on roller coaster rides with his tweets april

31:11

when he tweeted you wanted to buy twitter

31:12

he's offering more than forty

31:15

billion dollars to buy

31:17

the companies offered fifty four dollars a share

31:19

the question is what you gonna do

31:21

with it twitter as a company

31:23

as a stock has massively underperform

31:25

that is not a secret

31:27

mosques tweet

31:28

offering to take twitter private for forty

31:31

four billion dollars price

31:33

the platform

31:34

or above market value and twitter

31:36

share price jumped on the news the

31:38

tweet also made a splash and musk

31:40

circles reid hoffman

31:42

i read the tweet and i think i had a reaction

31:45

the most people who was like on i've got another huge

31:47

problem is already dealing with a large

31:49

number

31:50

other people close to mosque who declined

31:52

to speak to act seals on the record while the legal

31:54

proceedings unfold said they were

31:56

concerned that with twitter even

31:59

musk

31:59

the biting off more than he can chew

32:02

after that when the thought of well you know i was one

32:04

of the people who thought he couldn't do both

32:06

tesla and spacex and chloe was wrong and

32:08

then started and i'm acting it out

32:11

the various friends of mine saying wow

32:13

this would change the world what do you think

32:15

the plan is i'm including he have

32:17

to yuan's and okay this is a big deal

32:21

the deal started moving ahead but

32:23

a month in

32:25

musk announced it was on hold

32:27

a now is incredible amount

32:29

of uncertainty about the future of twitter speak

32:31

as must seems to be trying to back out

32:34

the couple weeks after must tweeted that

32:36

he wanted to buy twitter when the deal still

32:38

seem to be moving forward must

32:40

give us another one of his signature jokes

32:43

next and bank of a colored put the cocaine

32:45

back and

32:46

everyone on twitter watching the musk

32:48

twitter saw the play out was it on

32:50

the job that's the most like to eat of

32:52

all time for point

32:54

million like

32:56

that's part of mosques problem with

32:58

applied for he thinks the number seems

33:00

low and that it suggests that many

33:02

many users are not actual

33:04

people what fake accounts

33:09

twitter says that been sort of monetizing

33:11

daily active users is two hundred and seventeen

33:13

million so why would it be

33:16

that the most popular tweet ever

33:18

basically is only going

33:21

to two and half a sense of

33:23

the it's harry user base this

33:25

the seems a very very low

33:28

number

33:31

now his case for getting out of

33:33

the merger agreement hinges on

33:35

whether he improved twitter

33:37

misled him about the number of real

33:39

users versus fake accounts

33:42

my and twitter are set to see something

33:44

cortisol over whether he'll be forced

33:47

to go through with the merger

33:49

with video hanging in balance

33:52

it's more important than ever to understand

33:54

how he runs his company's how

33:56

he may change twitter and what

33:58

his vision for free

33:59

the beach means for us all one

34:03

more on old this on how it happened

34:06

elon musk versus twitter

34:22

maybe and he is nice room including

34:25

dead from act miriam kramer to

34:27

landmark have year he david

34:29

donovan swan sarah fisher

34:32

enough fried cocaine and

34:34

me

34:36

i did peanuts and sat

34:38

basu is reading elon musk

34:40

the tweet rosenberg

34:42

and else and snyder are series and