This episode, find out more about the pains and gains of creating a hardware startup with Eric Friedman (Co-Founder & CTO at Fitbit),  in a live conversation with Camil Moldoveanu (CEO & Co-Founder of Reflex).

Eric Friedman is the CTO of Fitbit, an activity tracker company he co-founded in 2007. By the third quarter of 2015, 88% of the spending in the U.S. connected activity tracker market went to FitBit, which sold 13 million devices in the first nine months of the year. In 2020, it launched three new devices: Versa 3, the Sense, and the Inspire 2. The company continues to lead the wearables charge ahead of Apple, Xiaomi and Garmin.

The live discussion was be moderated by Camil Moldoveanu. Serial IT entrepreneur and former professional Jiu-Jitsu athlete, Camil founded his first IT company in 2006. During his career as an athlete, he won four World and six European Championships. His experiences inspired Camil to use the technology he and his co-founder were working on, to build re.flex – recovery made simple.

This episode aired on November 5, 2020.