Episode Transcript
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0:13
Welcome back to another Assurance and Action
0:15
podcast episode. Today we are excited
0:17
to bring you the fourth episode in our vegan
0:19
food series where we have been exploring
0:22
the dynamic trends and key players
0:25
reshaping the plant-based world. In
0:27
today's episode, our host, Patrick
0:29
McNamara, will be delving into
0:32
critical aspects of veganism and
0:34
sustainability with three incredible
0:36
experts. First, we'll
0:38
hear from Dr. Vincent Walsh from
0:41
Region Farm Co , who shed light
0:43
on regenerative farming and how
0:45
it connects to plant-based food systems. Then
0:48
David Mule , our VP of sustainability,
0:51
we'll discuss the importance of biodiversity
0:54
in sustainable food practices. Finally,
0:57
Tiago from our Intertech Brazil
0:59
team will bring us an inside
1:02
look at the vegan market in Brazil.
1:04
I hope you guys enjoyed today's episode. Over
1:06
to you, Patrick.
1:09
When consumers asked about their reasons
1:11
for moving to vegan or plant-based
1:13
diets, concerns about the ,
1:15
That was fascinating. Look at regenerative farming and
1:18
its role and sustainable food
1:19
Systems. The link between diets
1:21
The plant based to another essential aspect of
1:23
sustainability biodiversity,
1:25
Let's , that has been established in the public mind. Recent
1:28
reports from the I-P-C-C-F-A-O
1:31
and Wealth Health Organization on
1:34
the impact of food production, on climate
1:36
change support, both the
1:38
need for changes in consumer behavior and
1:41
in agriculture. Arguably,
1:43
the most important area of focus in
1:45
this context is regenerative
1:47
agriculture. And to
1:50
tell us more, I'm delighted to be joined by
1:53
regenerative agriculture expert and
1:55
founder of Regen FarmCo , Dr.
1:59
Vincent Walsh. Welcome, Vincent.
2:00
Good to be here.
2:01
Thank you very much. Now let's
2:04
start by asking, where does our understanding
2:06
of regenerative systems
2:09
come from?
2:10
Good question, Patrick. Our
2:13
understanding in my
2:15
, my own understanding
2:17
of where regenerative , uh, regenerative
2:20
systems come from is really our understanding of
2:23
the earth system, in particularly
2:26
the biosphere and the biosphere
2:28
is a region of the earth system where
2:30
all life resides , um,
2:33
and that the biosphere has evolved
2:35
for basically billions of years. Um,
2:39
and the biosphere, through
2:42
its development of living systems, has
2:44
enabled to develop a range of ecosystems.
2:47
And then ecosystems are
2:50
woodlands, forests, mangroves,
2:53
even coral reefs. And these
2:55
are ancient ecological systems.
2:58
Way before we were here, they have
3:00
been developed. Um, so when
3:03
I think of regenerative systems, I'm
3:05
thinking of systems that are highly
3:08
adaptive, highly sustainable, highly
3:10
flexible , um, and
3:14
that really cool , all our knowledge comes from
3:16
understanding of , of them, them systems.
3:19
So when we think about regenerative systems,
3:22
what I'm thinking of is the biosphere,
3:24
the region of the earth system, where all life resides,
3:27
and how the system has evolved. Very
3:29
complex ecosystems like forest,
3:31
woodlands, mangroves, and coral reefs.
3:33
So our understanding of
3:35
regenerative systems really comes from the understanding
3:39
of the earth system and how
3:41
it has evolved into a
3:43
regenerative, circular, ecological
3:46
system. Actually, what we call it is
3:48
energetically open, materially
3:51
closed, ecological life support
3:53
systems. That's what we understand
3:55
our earth system is.
3:58
Okay, that's interesting. Now
4:00
, um, what would you consider
4:02
to be then the most ipo important
4:04
part of a regenerative system?
4:07
Well, that question's really interesting as well, and
4:10
I think all elements of an ecosystem
4:13
or highly important. But
4:16
it would seem that the biosphere, the earth
4:18
system, has given us some gifts of knowledge.
4:20
For example, when water came into
4:23
the biosphere , uh, it
4:25
was around 4.5 billion years ago.
4:27
We call this time in cosmology, the late bombardment.
4:30
So it seemed within the biosphere,
4:32
how it developed, the first thing it did
4:34
is it produced water. Um
4:36
, then about 10 billion years later,
4:39
about 3.5 billion years ago,
4:41
something else significant happened.
4:43
It's called photosynthesis. And
4:45
then 1.5 billion years ago, something
4:48
else significantly happened, and that's
4:50
called the emergence of fungus. And
4:53
then only 450 million years
4:55
ago, soil emerged. So
4:58
soil is like the , the youngest out of
5:00
the four systems , if , if you like. Um
5:02
, so when I think of the most important
5:04
part of an ecosystem, when I design ecosystems,
5:08
always I start with water. And
5:10
he always start with water because that's how
5:12
the biosphere , um, started. It
5:15
first had to have water in to create every,
5:17
everything else. So even though every
5:20
part of an ecosystem is important, I
5:23
personally think hydrology water
5:26
is the most important part of
5:28
an ecological or regenerative
5:30
design system.
5:33
Okay. I mean , um, yeah, I
5:35
think water quality, and I think you've , you've
5:37
spoken about that and written about it at length as
5:40
well, which is, is really, really important.
5:42
Now , I think we can safely say
5:45
just bringing this more into the present
5:47
perhaps, and , and there's been some fascinating
5:50
things about the, the origins
5:52
of the ecosystem, et cetera. Uh
5:54
, I think we can safely say that our current
5:56
food chain is complex. How
5:58
do we build food systems which
6:02
also provide all ecosystem
6:04
services?
6:06
Very good question again, and , and , and that is a
6:08
real trick of the 21st century is
6:11
a real thing that we have to try to understand.
6:13
If we're gonna produce food, we
6:15
need to produce food on a global scale , um,
6:18
for the global community , uh, for
6:21
humanity. But you also need to do that in
6:23
a way that also creates , uh, the
6:25
right conditions for life. For everything else.
6:27
You know, we are not the most important thing
6:29
on the bio in the biosphere , um, you
6:32
know , worms, bees,
6:35
termites, ants, et
6:38
cetera . The smaller things actually are
6:40
the most important. Um, so
6:42
when we think about farming systems,
6:45
future farming systems, landscapes
6:47
and farms that produce food,
6:50
we also need to create ecosystems
6:53
that also , um, um,
6:56
create the right conditions for , for other , other
6:59
life. Um , so for
7:01
example, on my farm , um, you know, 37
7:03
hectares in, in North Yorkshire was
7:06
predominantly a sheep farm. And now what we're
7:08
doing, we're transitioning that farm. Uh
7:10
, we've 56 water features , um,
7:14
14 acres of meadows, 8,000
7:17
copies , trees , um, a
7:19
range of ecosystem features while
7:22
producing a range of different crops in the
7:24
Agroforestry system. So the
7:26
trick I think, for future landscapes
7:28
and farms is not just to produce
7:30
food, it's to produce a landscape
7:33
which provides all the ecosystems and services
7:35
like putting carbon in the soil, raising the biodiversity,
7:38
but also at the same time producing food,
7:40
which is ideal for the landscape and
7:42
the , an ideal for our climate. I think
7:44
that is the real trick of the 21st century.
7:48
So realistically, what we're saying is
7:50
that for each type of land
7:52
and each use of land, there is a best
7:54
environmental outcome , some of
7:57
which is growing food, and some of which is other activity
7:59
that benefits all life forms
8:01
, in fact.
8:02
Exactly. We can't just produce food anymore.
8:05
We need to produce food in an ecological way
8:08
that develops the right conditions for
8:10
other life to live there, but also produce
8:12
food.
8:13
Yeah, no, that , that's brilliant. Um , I
8:16
have one other question for you , Vincent , which I did
8:18
want to ask because , um, I
8:21
think Cop 28 in Dubai was probably
8:23
the first time that
8:25
food production really made
8:27
it onto the schedule in a big way.
8:30
And I know you spoke at Cop 28
8:32
, um, with Cop 29
8:34
in Baku . Now imminent, are
8:37
you optimistic about progress and climate change?
8:41
Yes, because I'm an optimist,
8:44
you know, and, and , um, and I,
8:46
I think we can do better. I think we
8:48
are in a, in a where we , we
8:50
are at the most exciting part of
8:52
, uh, or , uh, intersection
8:55
of how do we kind of create more sustainable
8:57
adaptive food , food systems. Uh , and all
8:59
the food companies that I work with, small ones
9:02
and large ones , uh, are all focused
9:04
on being able to transition. The
9:07
transition is, is a huge challenge, but
9:09
there is also huge benefits that come out, come
9:11
out of it. So I
9:14
understand that , that that , that it's not
9:16
gonna happen overnight. Um , but my
9:18
glass is always half full rather
9:21
than half empty. So I think the fu the
9:23
future of food is exciting, but
9:25
we do have to transition and we have to transition
9:27
as quickly as we can.
9:29
Spoken, spoken like a true believer
9:31
there , Vincent. I, I think that that breeze
9:34
that we heard in the background is a collective sigh
9:36
of relief from the listeners at Home <laugh> . Um,
9:39
but that is brilliant to hear. Um , Dr.
9:42
Vincent Walsh, thank you so much for joining us today. It's been an
9:44
absolute pleasure to speak to you.
9:46
Thanks for your time , Patrick.
9:47
And for those listening in, if you have an interest
9:49
in regenerative agriculture, please
9:52
follow Vincent online or head
9:54
over to Ridge and Farm , do co.com
9:57
.
9:59
That was a fascinating look at regenerative
10:02
farming and its role in sustainable
10:04
food systems. Now let's shift gears
10:06
to another essential aspect of sustainability
10:09
biodiversity. Let's dive in.
10:13
As the latest climate change conference,
10:15
COP 29 gets underway in
10:18
Azerbaijan, we are naturally
10:21
focusing on sustainability and
10:23
progress made on some of the targets set by previous
10:26
conferences. One of
10:28
the key initiatives is the 30
10:30
times 30 target set
10:32
by the global biodiversity framework,
10:35
which aims for at least 30% of
10:37
land and sea areas to be effectively
10:39
managed through well connected conservation
10:41
systems. Now, supporters
10:44
have described the framework as
10:46
a linchpin to enhance both biodiversity
10:50
and climate change mitigation, but
10:53
what exactly is meant by biodiversity
10:55
in this context? Why is
10:58
it so critical and what can
11:00
we do to protect it? And helping
11:02
us to clear a path through the forest of
11:04
information on this subject is David
11:07
Mo InTech's , VP of Sustainability.
11:10
Welcome, David.
11:12
Thanks, Patrick. Glad to be here.
11:15
Now, biodiversity is a term we
11:17
hear a lot, especially when discussing
11:19
conservation, climate change, et
11:21
cetera , but what exactly is meant
11:23
by the turn ?
11:27
Well, thanks Patrick, for the intro.
11:29
Uh, well, let's start with the basics , uh,
11:32
to, to have a ground level understanding.
11:34
So biodiversity refers to the variety
11:37
of life on earth, essentially in
11:39
all its forms. Uh, this includes
11:41
not just animals that you typically
11:44
see in TV and those types of things , but
11:46
also plants and fungi and microorganisms,
11:49
and even genetic diversity within species
11:52
. In fact , uh,
11:54
biodiversity is easily understood
11:57
it when you break it down into three different
11:59
levels. So there's common concept
12:01
of levels here. So there's species diversity,
12:05
and that's the variety of different species within
12:07
an ecosystem, whether it's a rainforest
12:09
, um, desert or coral
12:11
reef. Uh, there's
12:13
genetic diversity, and that's
12:16
the variation within species, which
12:18
helps populations adapt to changes
12:20
in the environment. And
12:22
then there's actually the ecosystem diversity,
12:25
and that's the range of, of , of different
12:27
ecosystems from forests and oceans
12:29
to, to wetlands and, and things
12:31
like tundras, for example. Yep
12:34
. And , you know, to
12:36
together these, these kind of consolidate
12:39
and kind of form what we call the web
12:41
of life, they're interconnected, meaning
12:44
if one part of this system is disrupted,
12:46
it can have a ripple effect , uh, across
12:49
the entire planet.
12:51
Okay. Okay. And I mean , biodiversity
12:54
has been a real focus for
12:57
climate change experts, climate change reports.
13:00
Why exactly is it so important to us?
13:04
Um , well , for starters, biodiversity
13:07
provides us with essential services that's,
13:10
that really support human life. These
13:12
are often called ecosystem services.
13:16
Um, for example, pollination.
13:18
Let's take that one. We all know about that many
13:21
of our crops rely on bees
13:23
and butterflies and other pollinators. Um,
13:26
clean air and water. It's
13:29
a forest and wetlands , uh, that we
13:31
have today help filter pollutants, purify
13:34
air, and , um, purify
13:37
the, the water we drink. Um,
13:40
you know, climate regulation, ecosystems like
13:43
rainforests act as carbon sinks,
13:45
carbon sinks actually absorb carbon
13:48
dioxide and help us regulate the
13:51
climate that we're in today. And
13:53
of course , uh, the other important reason
13:55
for biodiversity is medicine. A
13:58
lot of people don't realize that a significant portion
14:00
of medicines that we use are
14:03
derived from plants and animals and
14:05
microorganisms found in nature. So,
14:10
you know, biodiversity also provides us
14:12
with food. A lot of people don't
14:14
really draw the connection, but it's food
14:16
and raw materials , uh, even
14:19
operate in opportunities for recreation and
14:21
tourism, believe it or not. But
14:23
beyond the practical benefits of biodiversity
14:27
, uh, it has the intrinsic value.
14:29
Each species, no matter how small,
14:32
has a role to play in the balance of the, of
14:34
the ecosystems. And
14:36
as part of earth's biodiversity, we
14:39
humans really have a responsibility
14:42
and an obligation to protect it
14:44
.
14:45
Yeah, and I , I think , um, when you explain
14:47
it in those terms, David, and , and
14:49
you look at the range of things that we
14:52
benefit from, from good management
14:54
of biodiversity, it's clearly of
14:57
critical importance to us. So what
14:59
threats , what threats do you think it faces at
15:01
the moment?
15:04
Yeah, it's, that's a good question. Um,
15:06
unfortunately, many
15:09
would consider biodiversity is under
15:11
a serious threat at the moment. Uh
15:13
, scientists suggest
15:16
we're losing species at an alarming rate.
15:18
We've heard that for many years. Some
15:21
even say we're in the midst of a sixth mass
15:23
extinction, <laugh> . I wouldn't know if I go that far,
15:25
but I'm not a scientist. But , uh,
15:28
the main, you know, you think about some of
15:30
the main drivers and , and what's
15:32
impacting it. If you look at things
15:35
like habitat destruction, you
15:37
know, as we clear forests for agriculture,
15:40
urban development and industry, we are , we're
15:42
destroying homes of countless species. And
15:45
then of course, as we've already talked about climate
15:48
change , uh, we have rising temperatures
15:50
, um, altering weather patterns
15:53
as of today. There's a , a second massive
15:55
storm heading across Florida , uh,
15:58
the , at the time of this recording , uh,
16:00
extreme events like wildfires are
16:02
stressing ecosystems and, and literally
16:05
pushing species to the brink extinction
16:08
, um, pollution , uh,
16:11
we all know the challenges chemicals
16:13
in our air, water and , and soil harm
16:15
species directly and disrupt e ecosystems
16:19
and over exploitation. Uh , what
16:21
happens in the, with overfishing
16:24
and poaching and unsustainable farming
16:26
practices are depleting populations actually
16:29
faster than they can recover. And
16:32
evasive species , um, when
16:35
species are in , when new species are introduced
16:37
into environments, whether intentionally or accidentally,
16:40
they can actually outcompete native
16:42
species and disrupt ecosystems.
16:46
So, I mean, these threats just
16:49
don't affect individual species. They
16:51
actually weaken the entire ecosystem, making
16:54
them more vulnerable to further
16:56
disturbances like diseases
16:58
and natural disasters.
17:01
Yeah. Yeah . I , I think it's clear that
17:03
, um, we really need
17:05
to step up in terms of our responsibility
17:08
of, of management and, and the
17:11
range of ways in this, in which this
17:14
affects our way of life. And our relationship
17:16
with the, the biosphere, I think is , is critical.
17:19
But what happens if biodiversity
17:22
continues to decline?
17:25
Yeah, I mean, that's a, that's a great question.
17:28
It is far reaching. Um, I
17:31
guess obviously the main key item is
17:33
that ecosystems lose their ability to function. So
17:36
when an ecosystem fails
17:38
to function, any
17:40
number of things happen. You've got an
17:43
ecosystem collapse. If , if too
17:45
many species are lost, for example, an
17:48
entire ecosystem can break down , uh,
17:51
leading to the loss of ecosystem
17:53
services that humans depend on. Uh,
17:56
a lot of people also don't draw the connection to food
17:59
security threats with fewer
18:01
species. Agriculture becomes
18:03
less resilient crops and
18:05
livestock become more vulnerable
18:08
to disease pests and changing
18:10
weather and patterns, for example. And
18:13
of course, there's economic losses like we talked about
18:15
earlier with tourism fishing. Uh,
18:17
they rely heavily on ecosystems. And
18:20
when there's a decline in, in biodiversity,
18:23
this has a major impact on
18:25
small, local and, and communities
18:27
, um, that rely on tourism, fishing
18:30
type things. And then you have health
18:33
risks. Um, you know,
18:35
we, as we encroach on wildlife
18:37
habitats , uh, we're increasing our exposure
18:40
to what's called zoo noses , diseases
18:42
like COVID-19 , which,
18:45
you know, can jump from animals to humans very
18:48
quickly.
18:49
Yeah, yeah , abs absolutely. I mean, you
18:51
touched on food security there, which is something
18:53
that, given what I do, it's
18:55
something that we, we know is a , a serious
18:57
risk , um, because of the
19:00
way the current food prediction , uh, production
19:02
system works . And I think any
19:05
additional impact of biodiversity loss
19:07
would be very, very serious. Now,
19:10
David, we're at the beginning of the latest
19:12
climate change conference, and
19:14
in the last session I asked Dr.
19:17
Vincent Walsh, is he still hopeful about
19:19
climate change outcomes? So
19:22
are you feeling positive about the future of
19:24
biodiversity?
19:27
Uh, absolutely. I mean, I'm
19:30
a, I'm a glass half full
19:32
kind of guy. Um, I
19:34
always look at the positive and, and there's, there
19:36
is still hope. It's not all doom and gloom. I
19:39
mean, there, there is good news that are , there are
19:41
many ways that we can protect,
19:43
and even believe it or not, we can
19:45
restore biodiversity if we put
19:47
our mind to it. It does require
19:50
action at every level. And when, I mean, every level,
19:52
that's individuals and governments and international
19:54
organizations to really take
19:57
a stand and , uh,
19:59
you know, have some strategies. You
20:02
know, people often ask, what are some, what
20:04
would be some of the strategies? How do you protect, how
20:06
do you even restore? If
20:09
you look at things like , uh, conservation
20:12
focus and efforts, protecting
20:14
areas rich in biodiversity that exist
20:16
today, like Nat National Parks and
20:19
Marine Reserves , uh, can help safeguard
20:21
species and ecosystems. Uh,
20:24
restoration projects are also
20:26
essential for damaged habitats.
20:28
Right? So identifying those and, and making
20:30
sure we commit resources and , uh,
20:33
and support to, to, to restore
20:35
, uh, sustainable
20:38
agriculture and fisheries practice
20:40
like organic farming and agroforestry
20:43
and sustainable fishing, can reduce our impact
20:45
on, on ecosystems and maintain
20:47
the resources we rely on. And
20:50
of course, addressing climate change, which is the big
20:53
focus right now globally , uh,
20:55
reducing greenhouse gas, GHG
20:58
emissions, transitioning to renewables
21:01
and prote , and protecting our natural carbon
21:03
sinks such as forests and , uh,
21:06
are crucial for biodiversity and
21:08
climate resilience. Yeah , and
21:10
I think one of the most important things, and one of the first
21:12
steps we have to look at is,
21:15
is education. And that's, I think what
21:17
your , your approach is today
21:19
is, is getting people aware, making
21:21
people understand why biodiversity
21:24
is so important and what
21:26
actions they can take no matter how small
21:28
, um, can, can make a
21:30
big difference. And this in this includes
21:33
making good consumer choices and
21:36
supporting environmental policies and , and
21:38
becoming engaged in, in supporting the cause.
21:41
Yeah, I , I would absolutely agree. I mentioned
21:43
in the last session that , um, we
21:46
, we talked about the three strands
21:49
that the IPCC had pointed out
21:51
in terms of mitigating climate change and
21:54
they were less impactful agriculture
21:57
maximizing the use of biotechnology and
22:01
changing consumer behavior. And I
22:03
think that last one sometimes gets left
22:05
out a little. So I absolutely agree.
22:07
I think moving to more sustainable
22:10
consumer choices is absolutely critical. Now,
22:13
this is a subject that you are clearly,
22:16
personally passionate about, and
22:18
I know that Insect is a business is also
22:20
providing significant support
22:22
to customers to help protect
22:24
biodiversity. So what
22:26
kinds of services are we currently offering in
22:29
this area?
22:31
Yeah, well, certainly at,
22:33
at at Intertech, we are very well positioned with
22:35
our sustainable sustainability
22:38
solutions. Really end-to-end
22:40
, uh, solutions that
22:42
we can offer and support our clients with.
22:44
And , um, certainly as they
22:47
impact biodiversity is , is
22:49
, um, you know, one of the key areas. So
22:52
maybe I'll touch on a few topics here that kind
22:54
of resonate back into the discussion we
22:56
have, so, you know, GGHG
23:00
identification and calculation and reduction
23:02
strategies, we have a whole advisory service
23:05
portfolio that , uh, handles
23:07
that for clients. And again, we talked about
23:09
protecting our carbon sinks, forestry,
23:12
and all of these things. Well , eliminating GHG
23:14
, uh, you know,
23:17
and reduction strategies are absolutely
23:19
key. So our team of,
23:22
of consultants and advisors help to
23:24
organizations to streamline that. We
23:27
have audit programs and we can customize
23:29
audit programs, but we have one, for example,
23:32
our TGI think green initiative.
23:34
And that focuses assessment criteria
23:37
specifically on aspects of
23:40
biodiversity. We
23:42
have a whole division of testing and , and
23:45
certification under water and sampling, soil
23:48
sampling , uh, helps organizations
23:50
assess impact, get
23:53
a better handle on where the Im , where the
23:55
, uh, risks are coming from. We
23:57
have a biodiversity risk assessment to help
24:00
businesses understand the potential impacts of
24:02
their operations on local ecosystems.
24:06
Uh, a big one for us is helping companies
24:09
manage biodiversity within their supply
24:11
chain. This is huge. This is a
24:13
big area that's, it's not just what's
24:16
in your four walls, it's all of those organizations
24:18
that you network with, right? Yeah,
24:20
yeah. And we audit suppliers to,
24:23
and we put programs in place for making
24:25
sure they've considered biodiversity and
24:28
in all of their activities and
24:30
in the parent company . So , uh,
24:32
sourcing practices, we
24:35
have a whole group of, of testing and, and certification
24:37
around biodegradation and compostability
24:40
testing of anaerobic and
24:43
aerobic and marine, for example.
24:46
And of course , uh, one area that
24:48
we've been, you know, integral in, in
24:50
many parts of the, you know, along the,
24:52
along this activity is in the , uh, certification
24:55
and compliance with, with core
24:57
international standards such as ISO
25:00
14,001 for environmental management
25:02
systems. So there's
25:04
any number of , uh, solutions that
25:06
we have. Those are, just to give you a , a kind
25:08
of a , an idea in intro
25:11
to them. But you know, when
25:13
you think about it, bio biodiversity is actually
25:15
the foundation of life on earth. That's
25:18
how important this subject is. Indeed providing
25:20
essential services that sustain ecosystems,
25:24
economies and human wellbeing , uh,
25:27
it, you know, it's, it's richness and
25:29
robustness ensure the resilience of
25:32
natural systems, helping them to
25:34
adapt to changes and recover from
25:37
disruptions. And, you
25:39
know, really protecting biodiversity is not
25:41
just an environmental concern. It's
25:43
critical for ensuring food security, as we
25:45
just talked about, regulating
25:48
climate change, maintaining
25:50
clear clean water, and supporting
25:52
overall human health. And,
25:55
you know, as we face global challenges like
25:57
climate change and habitat loss, safeguarding
26:00
diversity is, is probably more
26:02
important than ever for the survival of
26:05
and prosperity of species, really
26:07
including our own.
26:09
Yeah, absolutely. And I think as
26:12
we look forward to the beginning of Cop
26:14
29 in Baku , I
26:17
think that's about as an important a
26:19
message as we can give , um,
26:21
the critical nature of biodiversity to
26:24
our continued existence. It doesn't
26:26
get more critical than that, I think. Um,
26:29
we're pretty much outta time, David, but thank
26:31
you so much for being with us today and
26:33
sharing your thoughts on this subject.
26:36
Oh, my pleasure. Thank you.
26:38
For those of you listening in, if you are interested
26:40
in learning more about the topics David's
26:43
covered today, you can head to intertech.com/sustainability
26:48
for more information.
26:52
That was great. Thank you all. Now
26:54
for our final segment of the round the World discussion,
26:57
we'll turn our attention to Brazil. Patrick,
27:00
along with an expert from our Intertech
27:02
Brazil team, will delve into the
27:04
evolving trends in vegan food. Over
27:07
to you, Patrick.
27:09
Now , in a program where we have concentrated
27:11
on environmental and sustainability
27:14
issues, it might seem appropriate
27:16
to take our tour of global vegan and
27:18
plant-based markets to Brazil.
27:21
So indeed we have, and joining
27:23
me from Burrow Air in Brazil today
27:26
is InTech's Regional Talent
27:28
Attraction Coordinator. Tiago
27:31
Crei . Welcome. Tiago.
27:33
Oh , thank you very much for the opportunity, Patrick.
27:35
It's a pleasure for me to talk
27:38
with you
27:38
Today . Thank you so much for being with us. It's great. Um,
27:41
just talking about Brazil then, how would you
27:43
describe the vegan and plant-based
27:45
market in Brazil right now?
27:48
Nice. I think that especially
27:51
when you look at Brazil nowadays, I
27:53
think that we can identify , uh,
27:56
a growing trend of vegan options
27:59
being offered to people in restaurant
28:01
and markets and things like that. I
28:03
think that , in my perception,
28:06
is a movement that I have noted
28:08
with vegan , I don't know , more
28:10
or less the last 20 years. At the
28:12
first moment it was , uh, uh,
28:15
a timid , uh, movement, but
28:18
now it's much more consolidated.
28:20
Yeah . When you go to a <inaudible>
28:23
market or a restaurant on these days , uh,
28:26
it's much more possible
28:28
to find vegan options being
28:31
offered. So we think it's nice. And
28:34
I think that also is increasingly
28:36
common to find the restaurants and
28:39
stores that are specialized
28:41
at , at bigger market nowadays.
28:45
When you are, for example, in the big city here
28:47
in Brazil, it's much more common to
28:49
find these kind of options and
28:51
specialize in stores and markets. And
28:55
Brazil is a very large country, but
28:58
I can see that vegan options are
29:01
being more and more common inside people
29:04
reality nowadays.
29:06
Yeah. That , that's, that's interesting. In a country
29:08
like Brazil and in fact in South America
29:10
generally, it's sort of grown in
29:12
popularity. Yeah . And, and what do you think
29:14
are the reasons behind that
29:17
growing interest in vegan food , do you
29:19
think?
29:20
Well, I think that people
29:23
are always impacted about that
29:25
discourse when we talk about animal
29:28
welfare and things like that. But
29:31
man , uh, uh, uh, I also realize
29:34
that people have , uh,
29:38
looking for a balance of diet. Uh
29:41
, and they are realizing
29:43
that a balance of diet doesn't necessarily
29:45
have to include animal meat in
29:47
every meal. And I think that's a point that
29:50
is important. And as
29:52
the vegan marketing, the options
29:55
for vegan people are growing. Uh
29:58
, the possibility of
30:00
people decided to include vegan
30:02
options inside their diets are more and
30:04
more frequently. Uh , and
30:07
we have some campaigns, for example, that take
30:10
place here as meatless
30:12
Monday , for example, where people try
30:15
to avoid meat from
30:17
animals Sure . On the Monets
30:20
. Yeah. And I think that this
30:22
kind of movement is, is
30:24
having more publicity nowadays with
30:26
the growth of internet and social networks,
30:29
and more people are being , uh,
30:32
toted by this idea. More people are
30:34
being more receptive about this idea of
30:36
that you don't need to have animal
30:41
meat options inside your diet in
30:43
every meal that you have.
30:44
Yeah, yeah . Yeah . That , that's good. It's interesting.
30:47
Meatless mandate is , is that a
30:49
, a government thing or is that just , uh,
30:51
a popular culture thing? Is it
30:54
driven by the government or is it,
30:55
I I don't know how it has started, but
30:58
I could have
31:01
the meet people that you
31:03
have this kind of , uh, behavior
31:06
that not include meat on
31:08
the mountain since I was a
31:10
teenager. But I could realize that
31:12
with the internet growing and the social
31:14
network is being more and more popular
31:17
, uh, this kind of movement
31:19
could get more publicity and
31:21
more people were , uh, trying
31:24
to deal
31:26
with this kind of , uh, option.
31:29
Yeah. We were try not to meeting
31:31
this more . And I think that is became
31:34
more and more popular. Um , it's
31:37
more common to have this kind of options
31:40
nowadays.
31:40
Yeah, it is . It's good. I mean , uh, I
31:42
suppose if you want to cut down the amount
31:44
of meat you eat, having a day where
31:46
you deliberately avoid it is a nice easy
31:49
way to do it. Um, you mentioned
31:52
that there are more restaurant options now
31:54
for vegan consumers in
31:56
Brazil. Yeah . But are food manufacturers
31:59
as well responding to consumers so we can see
32:01
more in the shops?
32:03
Yeah, for sure. Uh , I
32:05
think that when you look
32:07
to manufacturers and restaurants,
32:10
we have been more, more
32:13
and more vegan options being offered for the
32:15
customers here in Brazil. Uh , I
32:17
could notice for example, nowadays that
32:20
almost to all the restaurants and
32:23
a lot of different markets that you
32:25
visit , you will always have the vegan
32:28
option on the menu. Yeah. And
32:32
it can be, some restaurants have one option,
32:34
two options, but we have also restaurants
32:37
that are specialized and , and we also have
32:39
markets that , that are specialized
32:42
to vegan options. And we
32:45
, you go to those kind of places and
32:47
you have a lot of different , uh,
32:49
vegan products being offered
32:51
there for the clients. And I think it's
32:54
really nice and something that we can get
32:56
more and more often here in
32:58
Brazil nowadays. Uh , there
33:00
is, for example, a famous singer here in
33:02
Brazil that is named Anita. Anita
33:05
decided , uh, a few years ago
33:07
to become a partner in
33:09
a vegan meat company. And
33:12
I can notice, for example, that the products
33:14
of her brand are more
33:18
and more , uh, common on
33:20
the market here in Brazil. And Anita had
33:23
offered a , a huge line
33:25
of vegan products on the market. And
33:28
I think that it , it was a movement that was nice because
33:31
more and more companies
33:33
started to explore
33:35
, explore this kind of options
33:37
, uh, trying to commercialize
33:40
this kind of projects of the market . So nowadays
33:42
we have the, the , the brains of Anita
33:44
on the market, but we have also different
33:47
companies that are competing with her
33:49
in this segment too . And we have more
33:51
options
33:52
Of, there's nothing like popular culture to
33:54
sell a movement. <laugh> , do
33:59
you have a vegan food recommendation, maybe Tiago
34:02
for visitors to Brazil? Anything particularly
34:04
we should look out for?
34:05
Yes, I do. I think that , uh, a
34:08
famous proud to hear from Brazil
34:10
is Asai and Asai
34:12
, uh, is a
34:15
fruit . Yeah . It's from the north region of
34:17
Brazil. And when you go to the north region,
34:19
we have a lot of different , uh, uses
34:21
for Asai . Uh , but
34:24
when you go out to over the Brazilian
34:26
territory over the country , we have at
34:29
the least ask the , the asay
34:31
cream being offered as a dessert
34:33
option for people. And
34:36
also I would talk about two
34:38
, uh, a famous Brazilian dish that
34:40
we have that's Ada . And
34:42
here Brazil is very traditional to have Ada
34:44
being offered on the restaurants , uh,
34:46
usually on we Wednesday
34:49
and Saturdays. And when
34:51
you go to vegan restaurants, you also have
34:53
the option to have vegan fish water . And
34:56
I love vegan fish water . I think that it's
34:58
very tasty and I would , and
35:02
just , I would recommend to people that
35:04
I remember you to try the vegan fish
35:06
water . 'cause it's really nice.
35:08
I , I feel like getting on the plane to Rio
35:10
right now, to be honest. Um
35:12
, just very,
35:15
very quickly 'cause I've , I've asked everybody on
35:17
this particular podcast because we
35:19
are coinciding with the climate conference
35:21
and I suppose Yeah . And , and Brazil is
35:24
a focus for, for climate change
35:27
issues campaign . So I've
35:29
, I've asked everybody else, are you feeling
35:32
confident about climate change outcomes
35:34
in Brazil?
35:35
Yes. I think that's, it's a nice opportunity
35:38
to Brazil to show
35:41
to the world the initiative that we have here. And
35:45
also we have like a , a
35:47
huge part of the Amazon Forest here
35:49
inside our country. And we
35:53
nowadays have a lot of , uh, different
35:56
movements to try to protect. This area
35:59
is time more. And I think that when
36:01
we have like the copy happening
36:04
, uh, it's an opportunity to
36:07
also give more voice to those movements
36:10
and to, to alert
36:12
people about the importance of
36:14
the protect the environment and
36:17
the , the responsibility is
36:20
for everybody, not just for the politics.
36:23
And everybody need to be , uh,
36:27
have the consciousness about the importance
36:29
of protect the environment for all
36:32
the world , not just for Brazil or for some
36:35
people, but it's, it's something that
36:37
important for everybody.
36:39
Yeah . It , it's a shared social responsibility,
36:42
I think, for all of us. Sure . Yes . The one planet
36:44
, the only planet we'll ever have ti Yes
36:46
, it's true. We just have one unfortunately.
36:48
Unfortunately, we're almost outta time just
36:50
to say thank you, algo . Thank
36:52
you so much for being with
36:53
This today. Thank you . Pleasure . A pleasure to
36:55
meet you and a pleasure to talk about this
36:57
, uh, vegan options here in Brazil.
37:00
And congratulations for your work and for the
37:03
institute . It's a really nice movement that you
37:05
are taking inside internet .
37:07
It's very kind of you to say. So now
37:09
for those people listening in, if
37:11
you're interested in any of our work in Brazil,
37:13
if you go to intertech.com/americas/brazil
37:17
, that will give you context for Tiago
37:19
and all his colleagues.
37:21
Yes . Oh , no thanks.
37:24
That wraps up our fourth episode in
37:26
the vegan food series. We hope you found
37:29
this Perspectives on region , area , farming,
37:31
biodiversity, and the vegan market in
37:33
Brazil. As inspiring as we
37:35
did. Huge thanks to our guest
37:37
speakers for today and to
37:40
our host Patrick for sharing their
37:42
expertise and insights. Stay tuned
37:44
for more conversations on sustainability
37:46
and vegan innovation in our upcoming episodes.
37:49
Thanks for listening to Assurance and Action.
37:52
Stay tuned.
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