Episode from the podcastInterviews: From the Trenches

Interview: Jason Andrew's new book Stark Naked Numbers

Released Wednesday, 20th February 2019

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Interview: Jason Andrew's new book Stark Naked Numbers

Interview: Jason Andrew's new book Stark Naked Numbers

Wednesday, 20th February 2019

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Jason Andrew is no ordinary accountant. Whilst running his own firm he found a way to spend 18 months writing a book about accounting for entrepreneurs.

David caught up with Jason in Brisbane to find out:-

Why accountants lost out on being the cool business people
Why it's so hard to see what accountants do from the lens of clients
Why empathy matters for accountants

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Interviews: From the Trenches

In the age of FAKE NEWS, brave souls are needed to fight through the noise and give accountants in practice the support and information they deserve. David Boyar and Paul Meissner share a passion for the role Accountants play in the Australian economy. As the engine room of the economy, small - medium businesses rely on their accountant for technical knowledge, business acumen and professional (and often personal) support. As the way accountants work (through technology) and service (through new services like Virtual CFOs) changes, we have to ask If accountants are helping their client’s, who is helping Accountants? If you read the Accounting Industry news and listen to the industry leaders then the Accounting industry is at war. It’s a war against technology, the ATO and even UBER (apparently). The problem is that most of the leaders have never worked in practice. They are subject matter experts but can't offer the perspective of someone who had to actually have conversations with clients about implementing technology, actually moved to value pricing, actually compared technology features and how an entire team may be impacted by them. Each week in this podcast, 2 plucky Chartered Accountants will bring you the real stories ‘from the trenches’. This no holes barred, feisty, yet humorous take on the Accounting landscape will be entertaining while sending a message to the scaremongers, that the FAKE NEWS must end. By following a simple podcast formula, David and Paul will deliver rapid value straight to your earphones. With segments like ‘best and worst of the week’, ‘Fake News exposed’ and a the rapid format ‘5 questions in 5 minutes’ special guest interviews, what more could you want. This podcast won’t be for the faint hearted. https://www.fromthetrenches.com.au/

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