The Power Of Brand Integration: Exploring The Impact And How It Works

The Power Of Brand Integration: Exploring The Impact And How It Works

Released Thursday, 27th June 2024
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The Power Of Brand Integration: Exploring The Impact And How It Works

The Power Of Brand Integration: Exploring The Impact And How It Works

The Power Of Brand Integration: Exploring The Impact And How It Works

The Power Of Brand Integration: Exploring The Impact And How It Works

Thursday, 27th June 2024
Good episode? Give it some love!
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In this episode, Phillip and Stacy discussed about the challenges of leveraging AI in advertising, learn about effective strategies, and consider the ethical implications of new tech. Join us to hear Phillip’s insights on how businesses can navigate the evolving landscape of digital marketing

Phillip has a deep expertise in neuromarketing, technology, and media. As the EVP of Business Development at MediaScience, he drives strategic initiatives and fosters key partnerships in advertising research on the subconscious biases people feel when watching content. His career includes contributing to over $130 million in recurring revenue at Uber Eats. He serves as a thought leader through influential whitepapers published by the Interactive Advertising Bureau (IAB) and has spoken on AI-based approaches in marketing at Neuromarketing World Forum.

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