Masters of Metrics
A podcast
Masters of Metrics
Episodes
Masters of Metrics
A podcast
Episodes of Masters of Metrics
Mark All
This week on “Masters of Metrics”, our host Emma Lo Russo talks to Sarah Nichols, Marketing Director at Bacardi ANZ, about her career working in global marketing, especially in the liquor industry, breaking into ecommerce and creativity in camp
Virginia is the Vice President of Data and Analytics at Koala. Formerly at Boeing & BHP, Virginia started fresh, with new data at a new organization in 2020. Learning all about marketing data, asking practical questions to build a team, influen
This week on “Masters of Metrics”, our host Emma Lo Russo talks to Nick Reynolds, the Global CMO for Johnson Controls-Hitachi, about his career working in analysis, sales and marketing for tech giants like Apple, Dell and Lenovo, and how he’s t
Head of Marketing Google in Asia, Lars Anthonisen gives an insiders' look at how to balance targeted attribution activity with long-term brand awareness building. Hint: Set your objectives first and 'fail fast, learn fast'. He chats with Emma a
Co-CEO of Harris Farm, Tristan Harris talk to Digivizer's Emma Lo-Russo about group dynamics in the family fruit and veg business; how they're responding to COVID-19 with a digital strategy that keeps 'fairness' and community values at its hear
Master of Metrics: Neal SchafferInfluencers have changed not only marketing but society. In this interview, digital marketing Speaker, Consultant, Coach and Author of ‘The Age of Influence’ Neal Schaffer unpacks why data-driven digital, social
Emma talks to one of Australia's leading Data Analytics experts, Kshira Saagar. Formerly Head of data-driven analytics at THE ICONIC and the Global Fashion Group, and now leading Latitude Financial Services data strategy, Kshira shares his weal
This week on “Masters of Metrics”, our host Emma Lo Russo talks to Ben Cooper, the Group Innovation Director at M&C Saatchi, Australia’s leading communications agency. He’s also the founder of the award-winning Tricky Jigsaw and O Six Hundred K
This week on “Masters of Metrics”, your host Emma Lo Russo talks to David Meerman Scott, the author of Fanocracy, as well as other bestselling marketing books like The New Rules of Marketing and PR, Newsjacking, and Marketing and PR in Real Tim
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