Tesla's Terrible Q1 Prompts Musk Return? & Companies Face RFK Jr.'s Food Dye Ban

Tesla's Terrible Q1 Prompts Musk Return? & Companies Face RFK Jr.'s Food Dye Ban

Released Wednesday, 23rd April 2025
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Tesla's Terrible Q1 Prompts Musk Return? & Companies Face RFK Jr.'s Food Dye Ban

Tesla's Terrible Q1 Prompts Musk Return? & Companies Face RFK Jr.'s Food Dye Ban

Tesla's Terrible Q1 Prompts Musk Return? & Companies Face RFK Jr.'s Food Dye Ban

Tesla's Terrible Q1 Prompts Musk Return? & Companies Face RFK Jr.'s Food Dye Ban

Wednesday, 23rd April 2025
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Episode Transcript

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0:00

McDonald's meets the Minecraft universe with

0:02

one of six collectibles and your

0:04

choice of a Big Mac or

0:06

ten-piece McNuggets with spicy netherflame sauce.

0:08

Now available with a Minecraft movie

0:10

meal. I participate in McDonald's for

0:12

a limited time. A Minecraft movie only

0:14

in theaters. Good

0:17

morning Brew Daily Show. I'm Neil

0:19

Fryman. And I'm Toby Howell. Today

0:21

RFK tells food companies to get

0:23

rid of artificial dyes and Mountain

0:25

Dew will never be the same.

0:27

Then Elon Musk is promising to

0:29

spend less time on Doge and

0:31

more time on Tesla because boy,

0:33

does it need it. It's Wednesday,

0:35

April 23rd. Let's ride. Are

0:42

you the kind of person who

0:44

is super polite to chat GPT?

0:46

Like you say please and thank

0:48

you when asking a question so

0:50

the bots will spare you after

0:52

the uprising. You could be costing

0:54

open AI millions of dollars. Recently,

0:56

the company CEO, Sam Altman, suggested

0:58

that people simply saying please and

1:00

thank you to their chatbots costs

1:02

open AI tens of millions of

1:04

dollars because of the extra computing

1:06

power required. However, Altman says that

1:08

money is well spent because in

1:10

his words, You never know, wink,

1:12

wink. Toby, are you overly nice

1:14

to a chatbot? Yeah, I definitely

1:16

fall into that wink wink category

1:18

because, you know, as we approach

1:20

this mythical threshold of AGI artificial

1:23

general intelligence where these models think

1:25

at human or beyond human level

1:27

intelligence, you do never know. Maybe

1:29

they do become our overlords. Maybe

1:31

we do enter a terminator scenario

1:33

and maybe just maybe politeness is

1:35

going to be the very thing

1:37

that separates, you know, the survivors

1:39

from the non -survivors. So I'm

1:41

with Sam Altman. You do never

1:43

know. And now a word from our

1:45

spot. Plan it out. Neil, you ever

1:47

found a really good throw blanket for

1:49

your couch? Toby, my baseball days are

1:51

behind me. I'm not throwing anything these

1:53

days. Come on, class your life up

1:55

a little bit. The right throw blanket

1:57

can take the same old couch, same

1:59

old room, and upgrade it. big time.

2:02

That's the planet oat effect. You pour

2:04

it into coffee or over cereal

2:06

and boom, everything's cozier, creamier, just better.

2:08

It's creamy, rich, smooth as can

2:10

be, like your morning got wrapped in

2:12

a nice form hug. And the

2:14

unsweetened version, zero grams of sugar, still

2:16

somehow delicious, plus no dairy, no

2:18

gluten, no peanuts, no problem. So if

2:20

your breakfast, like your old couch,

2:22

could use a little comfort. Reach for

2:24

the oat milk that's basically comfort

2:26

in a carton. Get your hands on

2:29

the oat milk that has it

2:31

all, visit planetoat.com for more.

2:34

Tesla reported earnings yesterday and it

2:36

looks like Elon Musk's absence

2:38

is becoming more of an issue

2:40

than Ferris Bueller on his

2:42

day off. The struggling EV maker

2:44

did nothing to dispel fears

2:46

that it's facing some serious headwinds.

2:48

Global deliveries fell 13 % while

2:50

net income sank 71 % as

2:52

the company contends with falling

2:54

demand, increased competition, and its CEO's

2:56

political side projects. Q1 2025

2:59

was the first quarter with under

3:01

$1 billion in net income

3:03

for Tesla. in four years and it

3:05

wasn't even close coming in at

3:07

just over $400 million. Since

3:09

Elon Musk started working on Doge

3:11

and earnest, the company's stock has

3:13

fallen by about 40 % and

3:15

shareholders are increasingly getting frustrated by

3:17

his divided attention. Eight state

3:19

treasurers, including those from California and

3:21

Illinois, sent a letter to

3:23

Tesla's board yesterday, raising concerns about

3:25

the company's slipping performance in

3:27

Elon's bifurcated focus. And it's clear

3:29

Elon is feeling the pressure. He said

3:31

yesterday that the time he spends on Doge

3:33

will drop, quote, significantly in the next

3:36

month, which is likely the reason

3:38

the stock rose in after hours

3:40

trading. Still, even if Elon

3:42

was giving Tesla his 100 % attention,

3:44

it's not guaranteed that the company

3:46

can magically turn things around. European deliveries

3:48

have fallen by double digits per

3:50

sense in the first two months of

3:52

the year. And the company's eye -catching

3:54

cyber trucks have sold just 50 ,000

3:56

units so far, prompting a quiet

3:58

reposition of the futuristic vehicles brand to

4:01

cater to more of a working man

4:03

F -150 crowd. You know, analysts knew

4:05

that yesterday's earnings weren't going to

4:07

paint a rosy picture, but this was

4:09

a really rough quarter. Still, investors

4:11

heard exactly what they wanted to hear

4:13

those magic words. I will be

4:16

working less on dope. and I will

4:18

be working more on Tesla. That

4:20

is exactly what they needed to

4:22

hear because Tesla stock wasn't a free

4:24

fall. Its business is hurting mightily.

4:26

The fact that Elon Musk will devote

4:28

more attention to this particular company in

4:30

its time of need was very

4:32

much music to their ears. Yeah, and

4:35

if you want to put some

4:37

numbers to it of the parallels between

4:39

working on Doge and working on

4:41

Tesla, Doge's website claims to have cut

4:43

about $160 billion from the US

4:45

government. in savings. Over

4:47

that same stretch, Tesla has lost roughly

4:49

$600 billion in market cap. So

4:51

again, it's not an apples to apples

4:53

comparison, but it kind of just

4:55

goes to show you the value creation

4:58

and then the value destruction that

5:00

has been happening due to this, you

5:02

know, divided focus. So where does

5:04

Tesla go from here? Now that Elon

5:06

Musk is supposedly going to be

5:08

working on it more. They have two

5:10

big initiatives coming down the pipeline

5:12

this summer. One is this robo taxi

5:14

service that they're going to launch.

5:16

launch in June in Austin, Texas. Elon

5:19

Musk says we are on track

5:21

for that. They're going to compete with

5:23

Waymo and other autonomous taxi companies

5:25

that have already been giving customers rides

5:27

all around the country in certain

5:29

cities. They're also expected to release an

5:31

affordable EV model, which has

5:33

been anticipated for years because there's

5:36

increasing amount of competition, not

5:38

just from legacy car makers in

5:40

the United States like General

5:42

Motors, but also BYD in China

5:44

has now overtaken Tesla as

5:46

the world's largest seller of EV.

5:48

So that traditional business where

5:51

Tesla gets 90 % of its

5:53

revenue, Tesla has fallen behind, global

5:55

deliveries down 13%. They think

5:57

that an affordable model will investors

5:59

have been pushing for this forever. So

6:02

now it looks like potentially that

6:04

will come, but we still don't have

6:06

any details on what that affordable

6:08

model, about $25 ,000 will look like.

6:10

And then finally, I just want to

6:12

talk about the Cybertruck for a

6:15

little bit because a lot of resources

6:17

went into developing this hulking futuristic

6:19

vehicle and it's looking increasing like maybe

6:21

that vehicle is a flop. Sales

6:23

of the Cybertruck in the first quarter

6:25

were down about 50%. They sold

6:27

just over 6 ,400, which is not

6:30

a lot considering they have the capacity

6:32

to produce 31 ,000 vehicles. And so

6:34

internally, there's sort of this rebrand,

6:36

this repositioning. happening where words like cyberpunk

6:38

are no longer being applied to

6:40

it and instead you're seeing things like

6:42

utility and you know working man's

6:45

and if you look at the marketing

6:47

materials you're showing them next not

6:49

next to like AI and strobe lights

6:51

and robots and whatnot they want

6:53

to attract outdoorsy types trades people you

6:55

know salt of the earth s

6:57

150 so positioning it more in line

7:00

with the traditional pickup market rather

7:02

than some futuristic mars roving vehicle that

7:04

it initially did viewed as flaming

7:06

hot Cheetos could soon look a little

7:08

less neon. Yesterday afternoon, Health and

7:10

Human Services Secretary Robert F. Kennedy Jr.

7:12

announced a plan to phase out

7:15

eight artificial food dyes and colorings from

7:17

the US's food supply by the

7:19

end of next year in his first

7:21

major effort to overhaul America's diet.

7:23

His wingman FDA commissioner, Dr. Marty McCary

7:25

said that regulators would aim to

7:27

revoke two synthetic food colorings. And as

7:30

for the other six, he told

7:32

food giants to eliminate them from their

7:34

ingredient list or else. Artificial dyes

7:36

are used by major food companies to

7:38

make food colors pop and they

7:40

can be found everywhere in the grocery

7:42

store from cereal to ice cream,

7:45

yogurts, candy and more. A limited body

7:47

of research has found links between

7:49

petroleum based synthetic dyes and certain neuro

7:51

behavioral problems in children such as

7:53

hyperactivity. Though previous U .S. regulators have

7:55

found the health concerns aren't something to

7:57

worry about. The Trump administration has

8:00

seen enough evidence of harm. Dr. McCary

8:02

asked why are we taking a

8:04

gamble? For food companies like General Mills,

8:06

PepsiCo, and Kellogg, they'll have to

8:08

go back to the drawing board revamping

8:10

some of the most popular products

8:12

to comply with the government's recommendations. There's

8:15

no rule banning the food dies on

8:17

the books yet, but it's like your older

8:19

brother telling you to take the fall

8:21

when your parents are angry, you just do

8:23

it. Yeah, this has been a major

8:25

pillar of the Maha Make America Healthy Again

8:28

movement. And this is a

8:30

major, you know, wake up call

8:32

for a lot of the snacking in

8:34

food companies because you know there's

8:36

a reason they put these dyes in

8:38

food studies have shown that brightness

8:40

in saturation of food does increase

8:43

consumer perceptions and purchase behavior. If

8:45

you're seeing these bright things like neon

8:47

lights that you can't help but

8:49

look at and can't help but gravitate

8:51

towards. And if you go the

8:53

opposite direction, less saturated, less colorful, that's

8:55

perceived as less attractive and less

8:57

tasty as well. So if you cut

8:59

down the vibrancy of these colors,

9:01

you're going to sell less of your

9:04

tasty treats because people are looking

9:06

at them and they're perceived as less

9:08

tasty and less treats in general.

9:10

So definitely a major kind of crossing

9:12

the. Rubicon moment for a lot

9:14

of these companies. You're right. This happened

9:16

10 years ago. General Mills, uh,

9:18

took out artificially colored color, artificial colors

9:20

from tricks that year. And then

9:22

there was a huge consumer back. I

9:24

was saying, we don't want to

9:27

see tricks that aren't like completely, uh,

9:29

you know, so colorful, so saturated

9:31

and they're kind of muted colors. So

9:33

there was a consumer uprising and

9:35

they added artificially colored tricks back into

9:37

grocery stores the next year. On

9:39

the other hand, there is a success

9:41

story with. company, removing artificial dyes.

9:43

Kraft in 2015 changed his recipe, replaced

9:45

yellow number five and yellow number

9:48

six artificial dyes with paprika or a

9:50

Nato and turmeric in its, you

9:52

know, Neon Mac and cheese, you

9:54

think about that yellow and it was

9:56

fine. They still do that to this day.

9:58

So, I mean, at this point, looks

10:00

like companies don't have a choice. Like I

10:02

said, there's not a rule on the

10:04

books, but they're based, the Trump administration is

10:07

basically saying, you guys have to do

10:09

this. We're asking you to volunteer to do

10:11

it now to give you some leeway.

10:13

If not, we will make a rule forcing

10:15

you to. And I do think you're

10:17

seeing some brands creatively get around it as

10:19

well. One brand that we've talked about

10:21

in this show before actually is ruffles. They

10:24

are introducing. this brand called Simply Ruffles

10:26

Hot and Spicy that aren't, you know, that

10:28

flaming hot red that you associate with

10:30

spicy stuff. They're actually just orange -ish and

10:32

actually give off this aura of being healthier

10:34

because of that. So I do think

10:36

we're trending towards healthier snacks in general. So

10:38

maybe toning down the neon won't have

10:41

the outsize effect that a lot of people

10:43

think it might have. Let's move on.

10:45

We may not be screwing iPhones together, but

10:47

check the bottom of your yogurt and

10:49

prescription drugs for some Made in America stickers

10:51

in the coming months because Chibani and

10:53

Roche announced plans to set up factories in

10:55

the good old U .S. of A yesterday.

10:58

Chibani is opening a massive million square

11:00

foot factory in New York state that

11:02

will cost at least 1 .2 billion as

11:05

it looks to increase its capacity to

11:07

meet growing demand. Chibani actually started in

11:09

New York back in 2005, so Governor

11:11

Kathy Hockel through a bevy of tax

11:13

incentives its way in order to ensure

11:15

it's set up shop in its hometown.

11:18

Also yesterday, the Swiss drug maker Roche

11:20

announced it will plow $50 billion

11:22

into manufacturing in the US over the

11:24

next five years, creating 12 ,000 jobs

11:26

in the process. Switzerland is

11:28

only looking at a 10 % tariff

11:30

right now, but that is set

11:32

to jump to 31 % once Trump's

11:34

90 day pause expires. The pharmaceutical industry

11:36

at large is also on edge

11:39

as Trump gears up for sector specific

11:41

import tariffs. Hence the game planning

11:43

from Roche to beef up its US

11:45

based production centers. So Neil,

11:47

for all the economic chaos the tariff

11:49

rollout and pauses have caused, there

11:51

has been a steady stream of announcements

11:53

coming from companies who one, want

11:55

to dodge Trump's tariff hammer. And two,

11:57

we're already planning on investing these

11:59

factories in the first place. Let's talk.

12:01

Chobani. I mean, this company is

12:04

a rocket ship. They're building the biggest

12:06

dairy factory in the United States

12:08

in the middle of New York, Rome,

12:10

New York. They're going to

12:12

try to make one billion pounds

12:14

of dairy products a year, which

12:16

my stomach is hurting. Just thinking

12:18

about that, this company is one

12:21

of the fastest growing food companies

12:23

in the entire United States. Net

12:25

sales last year rose 17 percent.

12:27

Earnings are over $500 million. It

12:30

says it now controls about one

12:32

fifth of the entire American yogurt market.

12:34

They're also on this expansion spree

12:36

to get into new areas. They bought

12:38

La Colombe, a massive coffee company

12:40

for $900 million. So they are in

12:42

growth mode. And the next stop

12:44

for them after this factory is potentially

12:47

an IPO. And then shifting from

12:49

dairy to pharmaceuticals, Roche is not the

12:51

only one who has been lining

12:53

up to invest in America either. Novartis,

12:55

another Swiss drug maker, announced a

12:57

$23 billion investment earlier this month.

12:59

Johnson and Johnson pledged $55 billion

13:01

back in March. Eli Lilly also

13:04

unveiled this $27 billion plan in

13:06

February. A lot of it is

13:08

because Trump has one signal that

13:10

he wants drug makers to reshore

13:12

manufacturing in the US, but also

13:14

these sector -specific tariffs that we've

13:16

talked about when it comes to

13:18

semiconductors are also likely going to

13:20

apply to pharmaceuticals as well. So

13:22

that is why you're seeing kind

13:24

of this parade of announcements of

13:26

R &D centers, of manufacturing all across

13:28

the country. in order

13:30

to dodge those tariffs coming down the

13:32

pipeline. Up next, there

13:34

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13:36

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visit wise.com. Japan

15:15

is engulfed in a rice crisis,

15:18

and to combat the shortage, it's

15:20

done the unthinkable. Import the grain

15:22

from South Korea, something it hasn't

15:24

done in more than 25 years.

15:26

Last month, South Korean rice hit

15:28

Japanese shores for the first time

15:31

since 1999. An emergency

15:33

stash Japan hopes will help alleviate

15:35

soaring prices that has shaken society.

15:37

Because eating non -Japanese rice in Japan

15:39

is like drinking a Heineken at

15:41

a 4th of July barbecue. You

15:43

just don't do it. when Budweiser

15:45

exists. Japanese consumers eat rice

15:48

at pretty much every meal, but

15:50

they've long been skeptical of foreign -grown

15:52

rice so much so that Thai rice

15:54

imported during another crisis in 1993

15:56

mostly went untouched. But they may not

15:58

have a choice this time around.

16:01

The price of Japan -grown rice has

16:03

more than doubled over the past year,

16:05

leading to outrage from restaurant owners,

16:07

sake brewers, and customers alike. A few

16:09

months ago, Japan was even forced

16:11

to take the unprecedented step of selling

16:14

hundreds of thousands of tons of

16:16

rice, two million bulls worth from its

16:18

strategic rice reserve, a stockpile of

16:20

rice only used after natural disasters. But

16:22

even that didn't move the needle.

16:24

Toby, what is going on? Where did

16:27

all the Japanese rice go? Yeah,

16:29

there's definitely been some logistical issues with

16:31

getting the rice, you know, from

16:33

suppliers out to people in grocery stores

16:35

as well. But also there was

16:37

these record breaking temperatures in 2023 that

16:40

really affected that crop. There's also

16:42

been a rise in tourists. I feel

16:44

like we've talked about this so

16:46

much on the show. So many tourists

16:48

rushed to Japan. putting increased

16:50

demand on their dwindling supply. And

16:52

then also there was a variety of

16:54

natural disaster warnings that caused people

16:56

to stockpile things. So it was just

16:58

a combination of a lot of

17:01

factors that led to these unprecedented headlines

17:03

of importing foreign rice. Those headlines

17:05

are maybe a little overblown because when

17:07

you put the amount into perspective,

17:09

it's not a lot. Two tons of

17:11

rice that is currently coming in

17:13

from South Korea, not even close to

17:15

the 142 ,000 tons that they released

17:17

from the stockpile, but still it

17:19

is just showing that this is a

17:21

moment of crisis for Japan right

17:23

now because they are very, very particular

17:25

about their rice. And they are

17:27

very particular and they consume so much

17:30

rice. The average Japanese person consumes

17:32

about 110 pounds of rice per year.

17:34

Compare that with 27 pounds of

17:36

year per year consumption of rice for

17:38

the average American. So this is

17:40

a big deal for the Japanese government

17:42

to get a handle on this.

17:44

And you have people there being like,

17:46

where is all this rice? You

17:48

mentioned the high, the high temperatures in

17:50

2023 that dwindled the crop, but

17:52

there was a much bigger crop in

17:54

2024. So somewhere along this very

17:56

complex supply chain that gets the rice

17:58

from the farm to the retailer,

18:01

someone, someone, it appears some groups of

18:03

people are hoarding rice and speculating

18:05

on it because the prices have, have

18:07

surged so much. So maybe there

18:09

is a separate black market stockpile somewhere.

18:11

Uh, and that's what people are

18:13

speculating. because they're like, where the heck

18:15

is the rice? We're growing it.

18:17

It's fine. Although I do just want

18:19

to give a one shout out

18:21

to American Rice because this is just

18:23

one data point, but the Guardian

18:25

talked to a restaurant owner who has

18:27

said. Listen, Japanese rice is too

18:29

expensive for me. I switched to California

18:32

rice to import. And they talked

18:34

to some diners that frequent in the

18:36

restaurant. And they were like, honestly,

18:38

no qualms about eating it. Prices

18:40

have gone up. So I'm looking for cheaper

18:42

ones. And this was actually pretty good. So

18:44

maybe don't knock it until you try it,

18:46

especially when it comes to California made rice.

18:49

All right, let's sprint to the finish with

18:51

some final headlines. Stocks ripped

18:53

higher yesterday and kept on soaring in

18:55

futures trading after the Trump administration

18:57

gave a series of signals they would

18:59

ratchet down the trade war with

19:01

China and play nicer with investors. Last

19:04

night, President Trump said he was not

19:06

planning to fire Fed Chair Jerome Powell

19:08

and that 145 % tariffs on China

19:10

are very high and would come down

19:12

substantially. Those remarks came after Treasury Secretary

19:14

Scott Bassent told investors at a conference

19:17

that the current trade war with China

19:19

was quote unsustainable and that he expected

19:21

a resolution to come at some point

19:23

in trading the S &P 500 and NASDAQ

19:25

both jumped more than 2 % reversing

19:27

their losses from a brutal Monday. Yeah,

19:29

we did see a little bit of

19:32

a greener Monday, but also there are

19:34

still some figures coming in, especially from

19:36

the International Monetary Fund saying that, hey,

19:38

we do think this trade war is

19:40

going to weigh on, you know, global,

19:42

the global forecast, both for the US

19:44

and the entire world. It called for

19:46

its US. growth outlook to drop or

19:49

to only be 1 .8 % in 2025.

19:51

That's down to 0 .9 percentage points from

19:53

its January forecast. And then meanwhile cut

19:55

its global forecast down by 0 .5

19:57

percentage points as well. So it's not

19:59

calling for a recession in the U

20:01

S is not calling for anything crazy,

20:04

but it is downgrading those forecasts. Um,

20:06

and then just one final, I feel

20:08

like I'm being Debbie Downer here, but

20:10

the scent did express optimism that a

20:12

deal with China would be reached, but

20:14

also went on to clarify that there

20:16

were no. current diplomatic negotiations going on

20:18

between the two countries to end the

20:21

trade war. So even though we got

20:23

a little bit of that optimism, it's

20:25

nothing super concrete at this point. But

20:27

it's enough for investors. And that's why

20:29

we're seeing stocks ripping. They're looking for

20:31

literally any shred of evidence that those

20:33

145 % tariffs will come down and they're

20:36

sending stocks soaring again this morning. Bill

20:38

Owens, the executive producer of CBS's

20:40

News 60 Minutes, resigned yesterday, citing

20:42

a loss of journalistic independence in

20:44

recent months. Owens stated in a

20:46

memo that he could no longer

20:48

make independent decisions in the best

20:50

interests of the show and its

20:52

audience. The backstory here is that

20:55

the network is currently in the

20:57

middle of a $20 billion lawsuit

20:59

filed by President Trump against CBS's

21:01

parent company, alleging deceptive editing of

21:03

an interview with then Vice President

21:05

Kamala Harris. Neil Owens is

21:07

just the third person to lead 60

21:09

minutes in its 57 year history. So

21:11

this was not a spur of the

21:13

moment decision, but clearly he felt that

21:15

this was the right thing to do

21:17

for 60 minutes and its audience. Yeah.

21:19

That's why this is so shocking because

21:21

this position doesn't get turned over that

21:23

much, but you're right. There are a

21:25

lot of political headwinds facing CBS news.

21:28

They have this $20 billion lawsuit that

21:30

they're facing. And then at the same

21:32

time, Paramount global, which is its parent

21:34

is trying to merge with Skydance media.

21:36

for that, it needs approval from the

21:38

FCC. So you take those both together

21:40

and Sherry Redstone, who controls that company,

21:42

is being accused by rank and file

21:44

employees like Owens, you know, he didn't

21:46

explicitly say of maybe cozying up to

21:48

the Trump administration to, you know, settle

21:50

that lawsuit and get approval for the

21:52

sale. So 60 minutes is looking for

21:54

a new leader. Heads up to freeloading

21:56

fans of Last of Us. Your days

21:58

of mooching off your ex's family's account

22:01

could soon be coming to an end.

22:03

The streaming service Max is following the

22:05

Netflix playbook by cracking down on password

22:07

sharing. Users will soon start seeing a

22:09

prompt telling you to add an extra

22:11

member to your plan for an extra

22:13

$8 a month, which is a passive

22:15

aggressive way of saying, we know someone

22:17

outside your house is using this account

22:19

also. time to give them the boot.

22:21

When Netflix rolled this out a few

22:23

years ago with juice subscriber numbers, then

22:25

Disney plus and Hulu followed with similar

22:27

crackdowns. So it was only a matter

22:29

of time before max fell in line.

22:31

But Toby, I missed the good old

22:33

days. I missed the good old days

22:36

too. Although I'm thinking I'm mooching off

22:38

of your brother's cat right now. So

22:40

this is definitely going to come and

22:42

hurt me. But this is the playbook.

22:44

As you mentioned, get a lot of

22:46

people using the streaming platform, get them

22:48

hooked on stuff like the last of

22:50

us. And then boom, here comes the

22:52

crack. it did work wonders for Netflix.

22:54

And I think that they led the

22:56

charge with it. And so it's even

22:58

easier for other streamers to come along

23:00

and do the same thing like we

23:02

have seen. So Max gets all of

23:04

the benefits without getting kind of the

23:06

same vitriol that Netflix originally did when

23:09

it rolled out this plan. So definitely

23:11

a win for Max. Finally, you

23:13

know that judgy friend who never

23:15

really sees popular movies but always has

23:17

something to say about them anyways. Well,

23:20

that's basically how the Academy

23:22

has been handing out Oscars. Anonymous

23:24

voters have admitted to not

23:26

watching certain nominees over the years,

23:28

with some openly skipping movies

23:30

with runtime or genres they don't

23:32

like, which could explain some

23:34

snubs or 10. So the Academy

23:36

finally implemented a new rule

23:38

yesterday, requiring voters to actually watch

23:40

all the nominated films in

23:42

a category before casting a ballot.

23:44

If you want to scream,

23:46

wait, they weren't doing that already.

23:48

You have every right to

23:50

do so now. One other

23:52

aspect of this is enforcement. Can't exactly

23:54

force a voter's eyelids open to

23:56

watch Dune 2 like they're in a

23:58

clockwork orange. But the Academy thought

24:00

of this and will monitor viewing activity

24:02

through its members only Academy screening

24:04

room streaming platform, according to Variety. For

24:06

films viewed outside the platform, you

24:08

have to submit a form indicating when

24:10

and where you watched. Neil, I

24:12

for one think they should have to

24:14

take a little test too. They

24:16

might. I mean, this is truly shocking.

24:18

And we know now why Dune

24:20

2 didn't get best picture because at

24:23

a two hour and 46 runtime,

24:25

maybe voters were like, eh, I already

24:27

saw, you know, a Nora and

24:29

that was pretty good. So maybe I'll

24:31

just vote for that. So I

24:33

think, you know, this is what the

24:35

BAFTA did this, this rule in

24:37

the UK last year. And it's just

24:39

truly surprising. I stand with everyone,

24:41

including you, who are like, what the

24:43

heck? You didn't need to watch

24:45

all of the movies before casting your

24:47

vote. What are we doing here?

24:49

And then finally, this is slightly

24:51

rated, but just since everyone's been talking

24:53

about Conclave recently, I remember during this

24:55

last Oscar cycle, a lot of people

24:57

kind of anonymously quoted themselves as saying,

25:00

I didn't give Ralph Fiennes the lead

25:02

in Conclave in Oscar because he's already

25:04

won one for his role in Schindler's

25:06

List. so they didn't vote for him,

25:08

even though he never won for Schindler's

25:10

List, people just assumed that. Good

25:26

morning brew Daily Show! I'm

25:28

Neil Freeman. And I'm Toby

25:30

Howell. Today, everything we know

25:32

about the deadliest plane crash

25:34

on US soil in over

25:36

two decades. Then the US

25:38

and Europe's economies are heading

25:40

in two completely different directions.

25:42

It's Friday, January 31st. Let's

25:44

ride. It is January 31st,

25:46

the final day of the

25:49

first month of the year.

25:51

And congratulations to everyone

25:53

who successfully completed Dry. You

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