Laura Macdonald visits the SnapCast to talk about endowments, their utility, and why your nonprofit might want to think about adding an endowment to your funding priorities, and how to prepare to do so. Among the things we discuss:

Making the Case for Endowments•      Why are endowments beneficial from an institutional perspective?•      What resonates with donors about endowments?•      How can we help donors see the benefits of endowments versus annual cash donations?•      How do we make a solid case for endowments to skeptical donors?Stewardship of Endowments•      How do we steward endowments effectively?•      What are common pitfalls in endowment management, and how can they be avoided?

Be sure to check out the Endowment Handbook for more insights into this important topic.

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