How has the demand changed for things like reading glasses? What about probiotics What is it like to shift your product over to hand sanitizer in order to meet demand during a pandemic? In today’s episode, you’ll hear from Stefan Weitz of Jetson, Sem Lewkowict of Black Wolf, and Jon Corwin of Readers.com. Listen to the episode to hear about how the pandemic changed the way they operate and the way their customers interact with their products. 

Topics Discussed in Today’s Episode:

• How things have changed as far as demand for Jetson products
• How demand changes for reading glasses during a pandemic
• Whether reading glasses for computers have offset the loss in sales of outdoor glasses
• How Black Wolf pivoted into the hand sanitizer space
• How Black Wolf handled the high volume of orders
• Negotiating lower MLQs
• How switching to hand sanitizer affected payments and cash flow
• The drop shipping or manufacturing in China model
• How to handle delays in shipping with customers
• How to identify where to manufacture in the US
• How to scale up quickly
• Shifts across different platforms
• The most important data points to look at
• Advice for brands trying to navigate through a pandemic

Resources:

Stefan Weitz

Jetson

Sam Lewkowict

Black Wolf

Jon Corwin

Readers.com