In this episode we discover how female entrepreneur and a bridal fashion designer Dajana Basic got her first press coverage on a tight startup budget and no connections. Dajana shares tips on dealing with the advertising teams, approach to publicity, press messages, brand positioning, biggest advices, maintaining press relationships and much more. The level of press she’s achieved is more than impressive and have supported her company's strategy well.I hope her story inspires you and leave you feeling fired up, ready to tackle your own PR and achieve incredible things!Don’t forget to thank Dajana for the tips over at Instagram https://www.instagram.com/dajanabasiclondon/, and if you are looking for a beautiful wedding dress make sure to check out her website http://www.dajanabasic.com/Do you have a great story on your PR efforts that others could learn from? If you do, why not join me on the next episode and share it with others? Drop me a line and let’s take it from there hello@pressentials.co.uk