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0:00
For most businesses looking to
0:02
create value, I would say look through
0:04
the applications and whether the unique things
0:06
you can build with AI that were
0:09
not possible just one or two years
0:11
ago. Welcome to Radio Davos, the podcast
0:13
from the World Economic Forum that looks
0:16
at the biggest challenges and how we
0:18
might solve them. This week, we're looking
0:20
at how businesses are deploying artificial intelligence.
0:23
We're seeing a real shift from
0:25
companies experimenting with AI in small
0:27
pilots to actually scaling it across
0:30
their businesses. The World Economic Forum
0:32
has looked at how AI is
0:34
being used across a wide range
0:36
of sectors and has published the
0:38
findings to help companies deploy the
0:40
technology safely, responsibly and profitably. If
0:42
you walk in a factory that's
0:44
truly advanced today, you'll have autonomously
0:46
guided vehicles everywhere, delivering different pieces
0:48
just in time for when that
0:50
specific part is needed, those are
0:52
all great examples of how they're
0:54
using machine learning AI and AI
0:56
agents on the factory floor. We hear
0:59
from one of the world's most influential
1:01
AI researchers, and from Siemens, a company
1:03
that makes the brains for other manufacturers
1:05
to use AI in their factories. The
1:07
advantage you have on going digital and
1:09
AI is that you can... Learn from
1:11
your mistakes way faster. You run scenarios.
1:13
Not one or ten or hundred times,
1:15
but thousands or millions of times. I'm
1:17
Robin Pomerote, the World Economic Forum. And
1:19
with this look at how AI is
1:21
changing industry and everyone in it. AI
1:23
was the domain of the nerds in
1:25
the basements, which would come up and
1:27
look at a problem and go back and
1:29
calculate it. Now everybody can. That makes a
1:32
huge difference if you put it in the
1:34
hand of everybody. This is Radio Davos. Welcome
1:37
to Radio Davos where we are once
1:39
again talking about artificial intelligence and I'm
1:42
joined at the start of this episode
1:44
by Kathy Lee. Kathy, how are you?
1:46
I'm good, how are you Robin? Very well, thank
1:48
you. Remind us, Kathy, what your
1:50
important job is at the World Economic
1:52
Forum. I had the AI Data and
1:55
Metiverse work at the World Economic Forum.
1:57
We're going to be talking about these
1:59
white papers. published, most of them
2:01
were published in Davos I think
2:03
in the annual meeting, this series
2:05
is called AI in action beyond
2:07
experimentation to transform industry. Tell us
2:10
what, you know, in a nutshell
2:12
what these papers set out to
2:15
do. In January, we launched this
2:17
whole series, as you just mentioned,
2:19
which takes a deep dive into
2:22
how AI is transforming different industries.
2:24
AI is evolving at an incredible
2:26
pace and with so much changing.
2:29
We wanted to capture where things
2:31
stand today while also keeping an
2:34
eye on what's next. This is
2:36
a 10 paper series developed
2:38
with Accenture, BCG, McKinsey and
2:40
the University of Oxford, covering
2:42
a mix of broad industry
2:44
trends and more focused deep
2:47
dives into specific sectors and
2:49
regions. Right, so there are other
2:51
papers in this series covering, could you
2:53
give us an idea of what they
2:56
cover? Healthcare, financial services, media,
2:58
transport, advanced manufacturing. and
3:01
critical topics such as
3:03
energy, cyber security, and
3:05
AI's industry development in
3:07
China. Industries have been using
3:10
artificial intelligence for many, many years.
3:12
It's not as if it's this
3:14
brand new technology, but for most
3:16
of us, kind of civilians, it
3:18
was the launch of ChatGBT at
3:20
the end of 2022 that really
3:23
brought it to our attention, this
3:25
amazing thing. And there was maybe
3:27
a hype bubble for... you know, the
3:29
rest of that year, 2023. And
3:31
now I think everyone, industries and
3:33
just normal people who have access
3:35
to anything like CHATGBT or any
3:37
of those other things, many of
3:39
which are free, what to actually
3:41
do with this? So you've got
3:44
big, big companies who maybe have
3:46
been using it before, and these
3:48
papers, I suppose, are designed to
3:50
help them get an idea of
3:52
what other people are doing with
3:54
this. evolving technology. You're absolutely right.
3:56
We understand we know that we're
3:58
still in the middle. this AI
4:00
hype cycle, but what's really
4:02
exciting is that we're seeing
4:04
a real shift from companies
4:07
experimenting with AI in small
4:09
pilots to actually scaling it
4:11
across their businesses. The report
4:13
highlights how AI is no
4:15
longer just about efficiency. It's
4:17
becoming a core driver for
4:19
growth and transformation. And some
4:21
of the numbers really stand
4:23
out. Companies that lead in
4:25
AI adoption are the outperforming
4:27
their peers by 15% in
4:29
revenue generation is a figure
4:31
that's projected to more than
4:33
double by 2026. And this
4:35
expected revenue growth could contribute
4:38
some figure between 7.6 to
4:40
17.9 trillion dollars. to the
4:42
global economy by 2030 with
4:44
the upper end of the
4:46
range achieved through people-centric solutions.
4:48
Tell us about this first
4:50
paper then of these 10.
4:52
It's already out there. People
4:54
can get it on our
4:56
website. It's the cross-industry one
4:58
kind of summarising everything. Tell
5:00
us some of the highlights
5:02
from that. The paper was
5:04
developed with Accenture. It takes
5:07
a closer look at how
5:09
AI is moving beyond the
5:11
testing phase and into real-world
5:13
impact across industries. So some
5:15
of the figures, as I
5:17
just called earlier, really demonstrate
5:19
that transformative impact of AI.
5:21
It also dives into what
5:23
it takes to make AI
5:25
transformation work. Things like having
5:27
the right digital infrastructure, strong
5:29
cyber security. and the workforce
5:31
that's ready to work with
5:33
AI. These are the errors
5:35
that will determine which companies
5:38
really get ahead. So it's
5:40
beyond hype and it's getting
5:42
beyond experimentation. Companies are really
5:44
implementing this. Later in the
5:46
program I'll be talking with
5:48
our colleague Kiva All Good
5:50
You Heads, the Advanced Manufacturing
5:52
Center at the World Economic
5:54
Forum, and we'll be hearing
5:56
from some... from the engineering
5:58
company Siemens about how that
6:00
huge company is using. He'll
6:02
be giving us examples of
6:04
what they're doing on the
6:06
ground with artificial intelligence. But
6:09
before that we have another
6:11
interview a colleague of mine
6:13
spoke to Andrew Un. Could
6:15
you tell us something about
6:17
him? He's someone, he's been
6:19
on Radio Davos before, remind
6:21
us who Andrew Un is
6:23
and what he's going to
6:25
talk about? Andrew, we work
6:27
with him very closely. He's
6:29
a legendary AI researcher and
6:31
he runs AI fund now.
6:33
He also was part of
6:35
numerous AI startups, including Caserab,
6:37
which is a household name.
6:40
Andrew Un goes into how
6:42
AI is evolving, not just
6:44
in terms of technical advancements,
6:46
but in how businesses are
6:48
shifting are shifting from us.
6:50
theoretical discussions to real practical
6:52
applications. He highlights how AI
6:54
has been using industries beyond
6:56
tech, from optimizing pricing strategies
6:58
to streamlining legal document processing
7:00
and even facilitating cross-border trade.
7:02
He also talks about a
7:04
key shift happening right now,
7:06
moving beyond the AI hype
7:09
and focusing on tangible business
7:11
value. One of his most
7:13
interesting points is that AI's
7:15
biggest impact isn't just in
7:17
the foundation models we hear
7:19
so much about, but in
7:21
the applications built on top
7:23
of them. Another important takeaway
7:25
is the growing need for
7:27
AI literacy across all professions.
7:29
Andrew makes a strong case
7:31
for why simply being an
7:33
AI user isn't enough anymore.
7:35
He believes that the professionals
7:37
who develop a deeper technical
7:40
understanding will be the one
7:42
who truly maximize AI's potential
7:44
in their views. It's a
7:46
really insightful discussion and I'm
7:48
super excited for listeners to
7:50
dive into it. This is Andrewung
7:52
talking to my colleague Anna Bruce Lockhart
7:54
in Davos in January. Andrewung, managing general
7:57
partner of AI. Here at Davos you
7:59
recently spoke about artificial general intelligence. How
8:01
do you see AI evolving to better
8:04
understand and emulate human reasoning? There's a
8:06
lot of excitement about AI and as
8:08
AI improve this reasoning, the set of
8:11
tasks that AI is able to do
8:13
is expanding. And the reason this is
8:15
exciting is because this also expands the
8:18
set of applications that are now possible
8:20
by building on top of AI. I
8:22
think intelligence and isolation is not that.
8:25
useful is when we find an application
8:27
such as can we use this to
8:29
screw out cross-border trade by improving compliance
8:32
or can we use this to drive
8:34
pricing analytics or can we use this
8:36
to help process legal documents is those
8:38
applications where the value is and so
8:41
as AI becomes more intelligent and more
8:43
able to generate sensible responses the effectiveness
8:45
which we should have built these applications
8:48
also gross. So which industries you believe
8:50
are underutilizing AI? AI is a general
8:52
purpose technology, meaning it's useful not just
8:55
for one or two things, but for
8:57
many different things. And I think adoption
8:59
of AI has been progressing across all
9:02
industries, but the industry is there are
9:04
more digital, are probably ahead. So tech
9:06
is clearly very digital, embracing AI. I
9:09
think finance, financial services, maybe healthcare, these
9:11
are industries, a little bit more digital.
9:13
In contrast, industries such as natural resource
9:16
extraction. It turns out that in the
9:18
last decade, that become quite digital as
9:20
well, but then maybe the IT staffing
9:23
and the DNA and the skill set
9:25
isn't as advanced as financial services, but
9:27
I think compared to 10 years ago,
9:29
all industries are much more digital than
9:32
they have been. So I feel like
9:34
there is adoption of AI free from
9:36
having across all sectors. How can businesses
9:39
use AI to innovate? Where are the
9:41
biggest opportunities? This is what I think
9:43
of as the AI stack. At the
9:46
lowest level is the semiconductors and then
9:48
the cloud companies and then the the
9:50
large AI model trainers or the foundation
9:53
model companies. And it turns out there's
9:55
a lot of excitement in buzz about
9:57
these technology companies, and that's fine, nothing
10:00
wrong with that. It is exciting. Almost
10:02
by definition, though, there's another layer of
10:04
the AI stack that's gonna be even
10:07
more valuable, which is the applications we
10:09
built on top. because frankly we need
10:11
the applications to generate even more revenue
10:14
so they can afford to pay these
10:16
technology providers that the media writes about
10:18
so much. So for most businesses, looking
10:21
to create value, I would say look
10:23
to the applications and whether the unique
10:25
things you can build with AI that
10:27
were not possible just one or two
10:30
years ago. The conversations at web this
10:32
year were very encouraging. Last year there's
10:34
a lot of hype and unnecessary fears
10:37
about what AI calls on? The answer
10:39
is no, by the answer is no,
10:41
by the way. I think this year
10:44
the hype is still a little bit
10:46
there but it's died down substantially but
10:48
I find myself seeing a lot more
10:51
business implementation conversations where businesses will be
10:53
excited about you know AGI and intelligence
10:55
and all of these things but then
10:58
they'll sit down and say okay great
11:00
now let's figure out concretely what work
11:02
needs to be done in order to
11:05
drive a valuable business use case. This
11:07
year's we've had so many businesses looking
11:09
concretely into what to do, that I
11:12
have a prediction for next year's work,
11:14
which is that we'll be back and
11:16
we'll hear a lot more success stories
11:18
from many businesses. And so that feels
11:21
really good to me. Because A. has
11:23
a general purpose technology. is applicable to
11:25
so many different things. So I'm seeing
11:28
it being used, for example, to process
11:30
tricky legal documents and get to conclusions
11:32
faster or to file paperwork to smooth
11:35
out cross-border trade or when the teams
11:37
I'm working with uses it for pricing
11:39
analytics. And it turns out that when
11:42
you get a pricing right, you can
11:44
improve profitability by 20-30% very rapidly. So
11:46
I'm seeing more stories of concrete use
11:49
cases with. business ROI and this is
11:51
encouraging because this is a very welcome
11:53
shift. from some of the hype that
11:56
had been around AI for the past
11:58
couple years. So how can smaller businesses
12:00
leverage AI to become more competitive? Some
12:03
of the hype around AI has been
12:05
on how expensive AI is, and it
12:07
turns out that if you want to
12:10
build a cutting-edge large AI model, that
12:12
is expensive. Plan to spend, you know,
12:14
budget a billion dollars for that or
12:16
something. But it turns out that for
12:19
a lot of applications, because someone else
12:21
has spent billions of dollars training these
12:23
AI models, that you can now access
12:26
for dollars or cents is now actually
12:28
very capital efficient to innovate and try
12:30
new ideas and build these new things.
12:33
My team at AI Fund budgets is
12:35
55,000 US dollars to get a working
12:37
prototype to test out if an idea
12:40
is something we should double down on.
12:42
And so for small businesses and large
12:44
businesses, I think figuring out the right
12:47
corporate innovation process to build productizing experiment
12:49
and go for the upside will be
12:51
important for this next period. You've long
12:54
been an advocate for democratizing AI. What
12:56
are the biggest barriers to achieving this
12:58
and how can they be overcome? One
13:01
of the most important skills for anyone
13:03
in the future is the ability to
13:05
get a computer. to do exactly what
13:07
you wanted to do, because computers become
13:10
more powerful, and not just software engineers,
13:12
but really all knowledge workers, maybe even
13:14
non-knowledge workers, will be much more powerful
13:17
if you can bend computers to our
13:19
will. But it turns out that to
13:21
get that deeper understanding, to have the
13:24
language or the ways to manage your
13:26
computers, takes new training. So Kossera, Deep
13:28
Ground. AI, other organizations are working hard
13:31
to provide this type of upskilling. Anyone
13:33
with kids, I'm often asked, should I
13:35
still get my kids to learn to
13:38
go? My answer is yes, get them
13:40
to learn to go, because I think
13:42
that deeper understanding of how computers work
13:45
will be an important foundation for not
13:47
just the software engineers, but really all
13:49
job roles in the future. Today, I
13:52
can't imagine hiring a marketer, a recruiter,
13:54
a finance person. that doesn't know how
13:56
to search the web. Because this is
13:59
a new capability that came up, makes
14:01
everyone more productive. I think we are
14:03
soon approaching the point. I think we're
14:05
actually already at the point. I can't
14:08
imagine today hiring a market that doesn't
14:10
know how to use AI deeply. And
14:12
I think in the future, I won't
14:15
hire any markets that doesn't know at
14:17
a deeper level almost how to code
14:19
level, how they make use of AI.
14:22
One thing I've been curious about. in
14:24
tech with this concept of the 10x
14:26
programmer, where some programmers are maybe 10
14:29
times better at getting computers to do
14:31
things than other programmers. As more job
14:33
functions become more technical through the use
14:36
of AI, I actually wonder if AI
14:38
creates more opportunities for there to be
14:40
a lot more 10x marketers and 10
14:43
as recruiters and 10x finance people because
14:45
there will be people that will master
14:47
AI and be able to use it
14:50
the way that now software engineers do
14:52
and just get a lot more done
14:54
than others in the same job function
14:56
that don't know how to leverage and
14:59
manage and manage this amazing tool. So
15:01
where is the line then just between
15:03
because obviously most people are even people
15:06
who are interested in training up in
15:08
AI. They tend to just use it
15:10
as a kind of user so they're
15:13
using the large language models or that
15:15
somebody else is built. So is built.
15:17
So is that enough. in this day
15:20
and age just to sort of know
15:22
how to use all the available apps,
15:24
be clever about that, or do you
15:27
have to go deeper and really know
15:29
how to construct them? It is a
15:31
great first step to learn to be
15:34
a user of AI, to know how
15:36
to prompt AI models on the internet
15:38
well. But what I'm seeing is for
15:41
the most sophisticated tasks, people that have
15:43
a deeper understanding of computers would really
15:45
go much further. And at this moment
15:48
in time, learning just a little bit
15:50
about how to code. gives you that
15:52
deeper knowledge to be much more effective.
15:54
It turns out that with AI-assisted coding,
15:57
a little bit of learning goes a
15:59
long way. And I know that some
16:01
people that are saying, yeah, we'll do
16:04
all the coding, you don't need to
16:06
code anymore, I think that's wrong. I
16:08
think the point is not coding, it's
16:11
learning that deeper understanding. how to get
16:13
a computer to do what you want.
16:15
Three years ago there's an eye-opening moment
16:18
for me when I was working on
16:20
a collaborator on using AI to generate
16:22
pictures for background images for a course
16:25
I was teaching and I was writing
16:27
problems and I got pictures that looked
16:29
so-so but one of my collaborators had
16:32
studied art history. She had the right
16:34
language to tell a computer what images
16:36
he wanted to generate and we ended
16:39
up using all of his images in
16:41
none of mine. I think that in
16:43
getting computers to do our business tasks
16:45
as well and different job functions, I'm
16:48
seeing the same thing where people that
16:50
deeper understanding with the right language and
16:52
the right mindset are much better able
16:55
to direct computers to help us with
16:57
various functions, various knowledge word functions. So
16:59
I think this is a good time
17:02
to learn to code. If you could
17:04
change one misconception the public has about
17:06
AI, what would it be? Over the
17:09
last couple years, there's been a lot
17:11
of hype about some parts of AI
17:13
that... Frankly, we're driven, I think, by
17:16
the PR goals of, you know, sometimes
17:18
specific AI companies, trying to make a
17:20
big deal or something, or fundraise or
17:23
whatever. And this has been remarkably effective
17:25
at steering society's attention. But I think
17:27
it is exciting, AI technology, and AI
17:30
companies, but where I think we pay
17:32
not enough attention is at the application
17:34
layer, because the real value of AI,
17:37
mostly value, isn't the technology, is what
17:39
applications we can build on top of
17:41
that. So to most people and businesses,
17:43
I would say, you know, pay attention
17:46
to the hyphes entertaining. This is great.
17:48
This is exciting. But focus also on
17:50
thinking through what the applications you can
17:53
build. And for most businesses is not
17:55
as simple as dumping everything into a
17:57
large language model on the internet. You
18:00
have to identify the unique use case
18:02
and then think through the workflow. Sometimes
18:04
we call these agentic workflows needed to
18:07
realize the specific valuable business application. That
18:09
was Andrew Un talking to us in
18:11
Davos in January still got Kathy Lee
18:14
with us Kathy. I wanted to also
18:16
add that the forum now is seeking
18:18
the most groundbreaking AI enabled business transformation.
18:21
case studies and solutions across industries and
18:23
functions. We just opened up the Minds
18:25
program last week. Minds stands for meaningful,
18:28
intelligent, novel, deployable AI solutions. So please
18:30
do apply and be part of the
18:32
next generation AI transformation business cases. So
18:34
what's that? So if I'm a company
18:37
and I'm doing something really interesting AI.
18:39
I can get involved in this. Absolutely.
18:41
You please, you know, be involved and
18:44
you might get recognized and most importantly,
18:46
there will be a lot you can
18:48
learn from your peers. That's the first
18:51
half of this. In the second half
18:53
of this episode, we'll be talking about
18:55
advanced manufacturing, high-tech factories. But for now,
18:58
Kathy Lee, thanks very much for joining
19:00
us on radio doubles. Thank you, Robin.
19:02
To continue our exploration of how artificial
19:05
intelligence is being adopted. applied in industry.
19:07
I'm joined by my colleague Kiva Orgood.
19:09
Hi Kiva, how are you? Hi, Roman,
19:12
I'm doing well today. Remind us, what
19:14
is it you do at the World
19:16
Economic Forum? Yes, I lead the Center
19:19
for Advanced Manufacturing and we are entirely
19:21
focused on really unifying the global manufacturing
19:23
and supply chain leaders across all industries.
19:25
So we've got 22 different industries that
19:28
we work with to really share best
19:30
practices, spark innovation and scale impact. So
19:32
it's advanced manufacturing and we're looking at
19:35
ways. companies are making stuff, factories of
19:37
the future, this kind of thing. So
19:39
AI must be an important thing for
19:42
them right now. Oh, it is. I
19:44
mean, I'd say, you know, we partner
19:46
with anybody who makes or moves things.
19:49
So the laptop or that you're working
19:51
on, the speakers we're speaking into, these
19:53
are all manufacturers and they have a
19:56
full supply chain and value chain. They
19:58
have been learning and leveraging AI for
20:00
decades. in different forms. So if you
20:03
think about machine learning, the beginning parts
20:05
of using technology to create automation, manufacturers
20:07
are really at the forefront of that,
20:10
and AI is no different. And
20:12
you created this report, one of
20:14
this series of reports that we're
20:16
looking at in this podcast, frontier
20:19
technologies in industrial operations. Maybe
20:21
you can you pick out some
20:23
highlights, maybe that people... might be
20:25
interested in how AI is being
20:27
applied now and in the near
20:29
term. You bet. I mean, part
20:31
of my role, we also run
20:33
a program called the Global Lighthouse
20:35
Network, which is a peer-based awards
20:38
program. Think of it like a
20:40
Michelin Star. We, you know, cite
20:42
supply and they have to supply
20:44
at least 18 months' worth of
20:46
performance improvement data across five different
20:48
dimensions. And really, it's the best
20:50
of the best. And this is
20:52
a peer group award. And so
20:54
we use a lot of that
20:56
insight and data. This program started
20:58
over six years ago. When we
21:00
first launched the Global Lighthouse Network, we
21:02
had a very small number of use
21:04
cases and applications of AI. Today, we
21:07
have almost 80. So 80% of the
21:09
people who are now considered the best
21:11
of the best as far as manufacturing
21:13
and supply chain practices are using AI
21:16
in some way. A lot of them
21:18
are using a generative AI. And so
21:20
I think the... Board of the Day is
21:22
AI, but really what it comes down
21:25
to is process improvement. How are you
21:27
helping the factory or the logistics, save
21:29
money, make money, or come up with
21:32
a new business model? AI plays a
21:34
really interesting role in that. But they
21:36
also have learned over the last bit
21:39
that you need to bring the... the
21:41
floor, the people who work there on that
21:43
journey as well. So a lot of the
21:45
use cases we're highlighting around AI and AI
21:48
agents and a different type is based off
21:50
the fact that you've got to collect the
21:52
insights and the intelligence from the people on
21:54
the factory floor and embed those into these
21:57
different types of agents in order to see
21:59
the biggest... impact and process improvement. Are
22:01
there any examples you could give us
22:03
kind of real world of how AI
22:06
has been deployed in a way that
22:08
has really transformed the way things were?
22:10
There's so many examples actually that the
22:12
the white paper does an amazing job
22:14
of kind of outlining those and giving
22:17
a lot of contextualization to it's not
22:19
really just about AI. I had the
22:21
you know I travel I get to
22:23
travel the world since I've been at
22:25
the form I think I've been around
22:28
the the globe twice and I get
22:30
to walk into a lot of these
22:32
factories and I get to see how
22:34
they're really demonstrating best practices. There's one
22:37
factory I had the opportunity and they're
22:39
using AI in their aluminum stamping process
22:41
to really really get the right strength
22:43
out of the aluminum, you have to
22:45
manage the temperature of the water. So
22:48
they use these different AI agents and
22:50
tools to understand how is that aluminum
22:52
being processed by every millisecond really to
22:54
be able to control the water so
22:57
that they get the best quality product
22:59
at the end. We've seen where you've
23:01
got logistics and supply chain managers, where
23:03
it would have taken them probably a
23:05
month. right, to run a whole bunch
23:08
of different scenarios, say nine different ways
23:10
of thinking about procurement and supply chain.
23:12
They can do that in minutes today.
23:14
So I think there's no end. I
23:16
mean, if you walk in a factory
23:19
that's truly advanced today, you'll have autonomously
23:21
guided vehicles everywhere. They'll be delivering different
23:23
pieces parts just in time for when
23:25
that specific part is needed. Those are
23:28
all great examples of how they're using
23:30
machine learning AI and AI agents on
23:32
the factory floor. Is it easy for
23:34
companies to adopt these technologies? Are there
23:36
some companies you speak to like, I
23:39
feel we should be doing more with
23:41
AI, but we're not really sure where
23:43
to go, you know, which parts of
23:45
our operations we should be developing with
23:47
AI? What are the barriers that... some
23:50
companies may be finding difficult. Typically a
23:52
barrier's data, right? Do you have the
23:54
data in order to create a model?
23:56
And sometimes that's in someone's brain. They
23:59
know how the machine, when it starts
24:01
to vibrate like this, they need to
24:03
do. this. That is also critical. So
24:05
I'd say data tends to be one
24:07
of the areas. That's where you see
24:10
a lot of advancement in spaces like
24:12
financial services or insurance or taxes because
24:14
you've collected that data for decades, right?
24:16
When you think about logistics on a
24:19
factory floor, you have lots of process
24:21
inputs. You have lots of data often.
24:23
It's not clean. It is from lots
24:25
of different types of systems. It has
24:27
different types of taxonomy, so you have
24:30
to kind of collect it and clean
24:32
it before you can take action from
24:34
it. So I interviewed in Davos, Cedric
24:36
Nyker, CEO of Digital Industries at Siemens,
24:38
big company, involved in making big machines,
24:41
often involved in manufacturing, and he's in
24:43
the digital side of that, and he
24:45
says at the start of the interview,
24:47
we make the brains that will run.
24:50
factories in some cases, can you tell
24:52
us something about him? Yeah, I'd say
24:54
he's a pioneer in the industry. I
24:56
think he's, and Siemens in general, they've
24:58
really leaned into the concept of how
25:01
do we ensure that we as an
25:03
industry can collectively move forward, especially when
25:05
you think about sustainability. You can improve
25:07
saving water and electricity and doing things
25:10
with less natural resources if you don't
25:12
have that brain and you don't have
25:14
that insight. And that's something Siemens is
25:16
firmly, firmly leaned into Cedric as well.
25:18
I think they've challenged their, peer group
25:21
to elevate and think more as an
25:23
open ecosystem and to evolve to get
25:25
to that next level of really understanding
25:27
human machines and how they interact on
25:29
a factory floor but 100% that kind
25:32
of intelligence manufacturing or say a software-defined
25:34
factory that's here today. They exist and
25:36
a lot of that is due to
25:38
the fact that Cedric and companies like
25:41
Siemens have really thought about what is
25:43
the industry going to be like 10-15
25:45
years from now and they've really aimed
25:47
for that and leaned forward. Well let's
25:49
hear from Cedric now. My name is
25:52
Cedric Nyke. I'm a board member at
25:54
Siemens and I'm the CEO of the
25:56
digital industry part of Siemens. What is
25:58
the digital industry? So we basically built
26:00
the software and also the automation for
26:03
most industries out there. And this starts
26:05
really on the software side, imagine you
26:07
dream up a new idea so you
26:09
can sort of build it in software,
26:12
you can simulate it, and then you
26:14
make sure that you can build it,
26:16
and then once you put it into
26:18
automation, it actually gets done. These are
26:20
the two things which we do the
26:23
actual, if you want the PLC, is
26:25
the brain of the machines. Siemens built
26:27
a third of them in the world.
26:29
So let me just try and understand
26:32
that. These are other companies who want
26:34
a brain, as you call it, and
26:36
they'll come to you to get that.
26:38
Is that right? So you want to
26:40
build a car. If you build a
26:43
car, we will have the software to
26:45
design the car, to test it, if
26:47
you crush it against the wall, to
26:49
actually make sure how it's getting produced.
26:51
So we do that for a car.
26:54
And then we would build the factory,
26:56
actually building the brains behind that factory.
26:58
We would do this also for pharmaceuticals.
27:00
We would do this for pizzas. We
27:03
would do this. I mean, imagine anything
27:05
which needs to get built, we would
27:07
be in that process. That sounds like
27:09
an area where you'd have been using
27:11
artificial intelligence for a long time. This
27:14
is nothing new to you. So yes,
27:16
we've been looking at AI for a
27:18
long, long time. I think we started
27:20
with some of the base concept in
27:23
the 70s, and I think Siem has
27:25
more than 3,700 patterns in AI, and
27:27
a lot of them are applied to
27:29
industry. What's changed recently then with this
27:31
kind of generative AI explosion? It's a
27:34
bit like the internet, right? I mean
27:36
the internet has... for a long time
27:38
and then boom the browser came up
27:40
and the internet sort of really sort
27:42
of got on its feet and the
27:45
same thing was genitive AI. AI has
27:47
been existing for a long long time
27:49
but Gen AI made it much easier
27:51
to train it where we use specialists
27:54
and months to train AI onto the
27:56
shop floor we can now do it
27:58
in days or even hours and that's
28:00
a huge difference. It's the ease of
28:02
adoption. has increased dramatically and of course
28:05
therefore also the impact. It means that
28:07
people with ideas but not necessarily training
28:09
in software engineering can start working on
28:11
that thing straight away for example. Yeah,
28:13
and I think that's what the generative
28:16
AI has done. It's put AI into
28:18
the hands of everybody. Everybody could become
28:20
a prompt engineer and come up with
28:22
some new ideas. AI was the domain
28:25
of the nerds in the basements, which
28:27
would come up and look at a
28:29
problem and go back and calculate it.
28:31
Now everybody can. I mean, that makes
28:33
a huge difference if you put it
28:36
in the hand of everybody. In what
28:38
way is AI already changing the world
28:40
apart from what we've just mentioned? We
28:42
talk about revolutionary ideas, people even talk
28:45
about, and I'm going to get on
28:47
to your TED Talk in a moment,
28:49
which I watched yesterday, about it even
28:51
saving the world potentially, you know, what
28:53
are we seeing already that isn't just
28:56
efficiency gains or maybe some kind of
28:58
easier interface, things that are really revolutionary.
29:00
Everybody wants the big thing, but I
29:02
think it's the small steps which actually
29:04
make the difference, because if you look
29:07
at people like me, which are sort
29:09
of industry... people. We optimize the world
29:11
in little sort of increments and make
29:13
sure that it continuously improves. So that
29:16
we put sort of products in everybody's
29:18
hands. Imagine a car, right, and when
29:20
Ford came in he made it abatable
29:22
for everything. So we're looking at not
29:24
only the big ideas but also the
29:27
ideas which enable to do that. And
29:29
I'll give you a couple of example
29:31
to make it real, right? First example
29:33
is if you have an idea of
29:36
a new car or if you have
29:38
a new... or Shaver, or whatever product
29:40
you imagine, you probably have built thousands
29:42
of designs before. If you say my
29:44
next design should learn from all the
29:47
designs I had before, AI is wonderful
29:49
for it because it could say, okay,
29:51
I want to optimize for cost or
29:53
for sustainability or for reliability, you could
29:55
optimize it and it would, based on
29:58
all the data you had before, come
30:00
up with some of the designs. So
30:02
in the software part, it's super interesting
30:04
to use it to come up way
30:07
faster with new designs. It could be
30:09
even new molecules. The second thing where
30:11
it's also, so it's on the design
30:13
phase, is you then need to take
30:15
this product and put it into production.
30:18
In the past, you would sort of
30:20
plan the production process, you would test
30:22
it out and optimize, optimize it. You
30:24
can all do it now virtually and
30:26
use AI to run sort of optimization
30:29
cycles. So by the time you put
30:31
it in the production, you're very fast
30:33
in doing it. So with one big...
30:35
food and beverage company, we have the
30:38
idea that you have one recipe idea
30:40
in one day and the next day
30:42
you have the product in production. It
30:44
takes at the moment six months, 12
30:46
months. So things become much faster. And
30:49
what are the barriers to a company
30:51
to implement that? Because if it's as
30:53
great as you say, let's all do
30:55
it, what is stopping this being scaled
30:58
up and really becoming the thing everyone's
31:00
doing now? If you have kids and
31:02
they do their homework, sometimes they come
31:04
up with crazy things. So if you
31:06
would sort of ask an open AI
31:09
who's Cedric Nike and where was he
31:11
born, it would say Paris. I'm actually
31:13
born in Berlin. So there's mistakes which
31:15
happen. Now it's funny if it's a
31:17
sort of a submission of your kids
31:20
in school, but if you get something
31:22
wrong on the shop floor, it has
31:24
potentially huge impact, life-threatening impacts. So we
31:26
need to make, we need to trust
31:29
the problem and we need to see
31:31
that it's safe. is the first thing.
31:33
The second thing is a shop flow
31:35
worker or specialists are often not trained
31:37
IT specialists. That's not the world they're
31:40
coming from. So you need to make
31:42
that technology easy to use and approve
31:44
and you need to show the benefits.
31:46
I give you the example. Normally the
31:49
biggest problem is when you have the
31:51
so-called graveyard shift and factory is that
31:53
the specialist is at home and sleeps.
31:55
So often the problem is if a
31:57
machine has a problem you wait till
32:00
the next day it comes forward. Now
32:02
with Gen AI, the machine can have
32:04
read all its manual. knows that if
32:06
it sees a problem, says, look, on
32:08
page 263, it's probably that issue. So
32:11
when the operator, which is in the
32:13
graveyard shift, goes to it, the machine
32:15
could talk to the operator and say,
32:17
look, I have a problem, this is
32:20
the solution, you should order this piece,
32:22
and this is how you do it.
32:24
I think it solves a lot of
32:26
problems you actually have on the shop
32:28
floor. It's interesting because you said these
32:31
incremental steps, but I was pushing for
32:33
a revolutionary one, which is called... Time
32:35
is running out on climate change, the
32:37
metamorph could help. Within 10 minutes there,
32:39
you tell us, because I've been wondering
32:42
this for the last two years, how
32:44
is AI going to solve climate change?
32:46
Because so far, it's just put more
32:48
emissions in the air. But you, convincingly,
32:51
in 10 minutes. So we don't have
32:53
10 minutes to do that here. But
32:55
I'll try to expect. The biggest problem
32:57
we have in industry is we dig
32:59
stuff up. We then sort of ship
33:02
it around the world. We have an
33:04
idea of what to do with it.
33:06
So I don't know, we build a
33:08
car, we crush it a couple of
33:11
times against the wall, and by the
33:13
end, we're happy. So it's a very
33:15
physical environment. The advantage you have on
33:17
going digital and AI is that you
33:19
can learn from your mistakes way faster.
33:22
So once you have a so-called digital
33:24
twin of a product, you can actually
33:26
say, What material should I use? How
33:28
would it behave? How can I produce
33:30
it? How can I recycle it? So
33:33
you can optimize it in the digital
33:35
world, thanks to AI, because you run
33:37
scenarios. Not one, nor ten. or 100
33:39
times, but thousands or millions of times
33:42
fastest. So you come up with solutions
33:44
way, way faster, which means you can
33:46
build products, which are 80% of riskability
33:48
of a product is defining the design
33:50
stage. So if you can fix that
33:53
up front, you have a huge impact
33:55
there. And I think it's important, and
33:57
I talked about it in the TED
33:59
Talk, is, look, we're going to be
34:02
10 billion people on earth, right? less
34:04
resources than somebody in Zurich or Davos.
34:06
That's unfair. So if everybody wants the
34:08
same level of standard, we cannot use
34:10
that amount of more resources. So we
34:13
have to use the digital space, NAI,
34:15
to see on how efficiently you can
34:17
actually use a resource in the most
34:19
precious and fastest way possible. Yeah, the
34:21
subtitle users, how do we cheat time
34:24
to do more with less? That's, it
34:26
seems like kind of philosophically, it's all
34:28
about time for you that we can
34:30
do. All the things we want need
34:33
to do if we have the time.
34:35
And you're saying this gives us so
34:37
much more time. Takes 100 years to
34:39
build the perfect combustion engine. 100 years.
34:41
We need to get our electrical cars
34:44
to be way more efficient, much faster.
34:46
And the only way of cheating time
34:48
of getting faster is that you basically
34:50
simulate in the digital world on how
34:52
to build the best battery, the best
34:55
car, the best production in the possible
34:57
way. And that's what I mean with
34:59
cheating cheating time is. If you look
35:01
at the 1.5 degrees and wind up
35:04
and it's way warmer than it's normally,
35:06
yes, and every year we say look
35:08
at special policy, but the reality is,
35:10
is if the world is getting warmer,
35:12
we need to find a solution for
35:15
it to get cooler way faster. In
35:17
order to do this, we need to
35:19
cheat time and way to do it
35:21
is to use digital processes and AI
35:24
to do that. So I'll give you
35:26
two examples of factories. So we have
35:28
one which is our sustainability sustainability factory.
35:30
Our sustainability factory inferred we get a
35:32
we get an award this year this
35:35
very normal factory and things to AI
35:37
and simulating energy demand and the things
35:39
I described to you for each product
35:41
we use now 64% less energy for
35:43
the same products. 72% less CO2 which
35:46
means we were planning by 2040 to
35:48
be CO2 neutral in that factory we
35:50
will already beat in 2026 CO2 neutral
35:52
because we use AI to simulate and
35:55
optimize the use of resources. That's what
35:57
I mean by cheating time and being
35:59
much faster. In addition to those massive...
36:01
efficiencies, particularly energy efficiency or resource efficiency.
36:03
And this may be outside of your
36:06
remit and your job, but do you
36:08
see AI coming up with novel solutions
36:10
that could help us on climate change?
36:12
It's a bit like, I mean, look,
36:15
I stood in front of when the
36:17
internet came and it was supposed to
36:19
be the biggest thing and then the
36:21
internet bubble burst and the internet has
36:23
changed everything. It has changed everything. Has
36:26
made the world better. It's definitely made
36:28
it more connected, right? So that's the
36:30
one thing. I think that, I mean,
36:32
the biggest thing of generative AI is
36:34
the capability to build connections. I mean,
36:37
it learns from billions of data points
36:39
to find out new ideas, which is
36:41
if you think about, if you would
36:43
compare it, you would compare it with
36:46
renaissance. In the main idea of the
36:48
engineers was to look at problems from
36:50
four, five, six different ways and come
36:52
up with a new solution. So S-A-I
36:54
goes into that environment. It will definitely
36:57
help human engineers to not do a
36:59
lot of the boring calculation and come
37:01
up with new ideas. So it has
37:03
the potential to find way more efficient
37:05
ways of building solar panels, way more
37:08
efficient ways of heating a house, right?
37:10
I mean, at the moment, 40% of
37:12
all energy is being wasted in buildings.
37:14
It's insane. So imagine that this could
37:17
be done much more dynamically. So yes,
37:19
I believe that in its right way.
37:21
Yeah, I could have a big impact
37:23
on accelerating the energy transition. at Siemens.
37:25
You can find the white can
37:28
find the in this
37:30
discussed in this episode
37:32
the the other work
37:34
of the World
37:37
Economic Center for Advanced Manufacturing and
37:39
the Center for for the
37:41
Fourth Industrial Revolution on
37:43
our website, links
37:45
in the show notes.
37:48
follow follow Radio Davos
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wherever you get
37:52
your podcasts and please please
37:54
take a moment
37:56
to leave us a
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rating and a
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review and join the
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about about podcasts on
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38:08
Forum Podcast Club on
38:10
Facebook. This This episode
38:12
of Radio Davos
38:14
was written and presented
38:16
by Robin Pomeroy with additional
38:19
reporting by by Anna Bruce Lockhart.
38:21
Studio was by by Tass
38:23
We'll be back
38:25
next week with more
38:28
stories about how
38:30
humanity can tackle our
38:32
biggest challenges. biggest for
38:34
now, thanks you
38:36
for listening for listening and goodbye.
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