Marc Lore wants an AI superapp to plan all your meals

Marc Lore wants an AI superapp to plan all your meals

Released Tuesday, 29th April 2025
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Marc Lore wants an AI superapp to plan all your meals

Marc Lore wants an AI superapp to plan all your meals

Marc Lore wants an AI superapp to plan all your meals

Marc Lore wants an AI superapp to plan all your meals

Tuesday, 29th April 2025
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0:00

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Apply to attend at

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mastersofscale.com slash response. Again,

1:17

that's mastersofscale.com

1:19

slash response. I'm

1:22

about 90 % of my meals are all

1:24

AI -derived. So AI tells me what to

1:26

eat for breakfast, lunch, and dinner. That's

1:28

based on the health goals and based on

1:31

the foods I love. It basically tells

1:33

me, okay, well, then eat this breakfast, eat

1:35

this lunch, eat this for dinner in

1:37

the future. If I go out to a

1:39

restaurant for dinner, AI will

1:41

be able to tell me what to

1:43

order off the menu because now we have

1:45

375 ,000 menus via Grubhub. So that's the

1:47

future. That's

1:56

Mark Laurie, billionaire entrepreneur, NBA

1:58

owner, and founder and CEO of

2:00

Wonder, a food tech startup

2:02

that offers delivery, takeout, and dine

2:04

-in options from multiple restaurants and

2:06

chefs. I wanted to talk

2:08

to Mark about Wonder's recent purchase of

2:11

Grubhub, what it says about the future

2:13

of the food business, and how all

2:15

of our diets may be changing sooner

2:17

than we imagine. Mark shares how

2:19

AI is already transforming his relationship

2:21

with food and with his health, plus

2:23

he offers a full menu of

2:25

Lessons on what it takes to succeed

2:27

in business right now. I'm Bob

2:29

Safian, and this is Rapid Response.

2:36

I'm Bob Safian. I'm here with Mark

2:38

Glory, founder and CEO of Wonder. Mark,

2:40

it's great to have you back on the

2:42

show. Great to be back,

2:44

Bob. Thank you. Thanks for having

2:46

me. So since you were

2:48

last here, Wonder has evolved a

2:51

lot as a business. I mean,

2:53

it started with, Meal delivery,

2:55

aggregating multiple cuisines from well -known

2:57

chefs and restaurants. Then you added

2:59

in -person food halls, you acquired

3:02

Meal Kit Pioneer Blue Apron,

3:04

delivery app, Grubhub, most recently media

3:06

company, TasteMate. How do

3:08

you describe what Wonder is?

3:11

Well, there's a bigger vision, and we

3:13

can get into that. But at the

3:15

core, Wonder is

3:17

a vertically integrated food delivery

3:19

platform. So think. you know

3:22

grubhub, but we actually own the

3:24

restaurants. So we both do

3:26

the delivery, we own the restaurants and

3:28

we cook the food. That enables us

3:30

to have a superior delivery experience. So

3:32

out of a single

3:34

2800 square foot kitchen, we can

3:36

cook 30 different restaurants across

3:39

30 different cuisines. So everything from a

3:41

high -end steakhouse, Bobby Flay

3:43

steak, Jose Andrea, Spanish

3:45

tapas, burgers, barbecue, Chinese, Mexican,

3:47

Italian, Middle Eastern, Thai. 30

3:50

different cuisines with only

3:52

two pieces of electric cooking

3:54

equipment Set up more like a

3:56

micro fulfillment center all the food

3:58

is fresh and it's cooked to

4:00

order There's that term ghost kitchen

4:02

right which is mysterious sounding but

4:04

the mystery for me with wonder

4:07

is that how does one kitchen

4:09

offer like Hundreds of menu items

4:11

and operate with as few as

4:13

two staffers you're not reheating frozen

4:15

food So, are you using different

4:17

kind of equipment, different kind of

4:20

processes, all of that? Yes,

4:22

different equipment, different processes. The

4:24

proteins are sous vide, so

4:26

they're hard -cooked. They sit

4:28

in a tank of hot

4:30

water. Restaurants do something similar, but

4:32

we do that ahead of time. So,

4:34

we're able to finish a steak in

4:36

six minutes to perfect temp every time.

4:38

We're able to cook a pizza in

4:40

90 seconds. We could cook pasta without

4:43

water. We've invented new ways of cooking

4:45

food where we can replicate the quality

4:47

but also do it with a lot

4:49

less labor and the benefit for consumers

4:51

is being able to order from multiple

4:53

restaurants in a single delivery. So

4:55

you can order from five different restaurants and

4:57

get it all delivered hot under thirty minutes

4:59

when i asked you how you describe what

5:01

wonder is i was curious which direction you

5:03

were gonna go and because. your

5:05

history and part of Wonder is sort of

5:07

the tech side. And there's been talk

5:10

about being like a super app, which is

5:12

kind of a buzzy term these days.

5:14

So can you square those things for me?

5:16

Yeah. So I think, like

5:19

I was saying before, the Wonder first

5:21

party business where we own the

5:23

restaurants and do the delivery, those are

5:25

physical brick and mortar where you

5:27

can sit down, 10 or 12 seats,

5:29

pick up, get delivery. It's like

5:31

a think of a high end, fast,

5:33

casual looking location. what the

5:36

kitchen in the back so it's not

5:38

ghosting that way that is sort of

5:40

like the core business where we've got

5:42

forty locations open now we're opening while

5:44

a hundred locations in about nine months

5:46

so that's like sort of the core

5:48

business. But as you said the bigger

5:50

vision is super after meal time meaning

5:52

all the ways in which a consumer

5:54

might want to consume food. could be

5:56

first party through Wonder. It could

5:58

be from your local restaurant delivered via

6:00

Grubhub. It could be a meal kit

6:02

from Blue Apron. It could be

6:04

groceries. It could be even restaurant reservations, all

6:06

the ways in which you eat. The

6:09

reason why we want to capture

6:11

all those occasions is because we're

6:13

building this AI -based platform wrapper

6:15

around it that's going to, in

6:18

the future, be able to autonomously

6:20

feed you according to your budget

6:22

and health goals. autonomously

6:24

feed you. So like I'm not

6:26

going to decide what it is

6:28

I want to eat. The AI

6:30

or you're going to tell me

6:32

what I want to eat or

6:34

what I should eat. AI will

6:36

learn your food preferences better than

6:38

you do yourself and that you'll

6:40

be happy to rely on AI.

6:42

So personally now I'm about 90

6:44

% of my meals are all

6:47

AI derived. So AI tells

6:49

me what to eat for breakfast, lunch,

6:51

and dinner. That's the oatmeal that I

6:53

was explaining to you this morning. I

6:55

should ask you to tell everybody what

6:57

you have for breakfast this morning. You

6:59

told me the story before I started

7:01

recording and I was compelled by the

7:03

specificity of it. Because it was steel -cut

7:05

oatmeal with five, not four,

7:08

not six, five raw walnuts, two

7:11

tablespoons of flaxseed,

7:13

two tablespoons of chia

7:15

seed, half a

7:17

banana, and half a

7:19

teaspoon of cinnamon. That was your custom

7:21

recipe. But just because that's what you

7:23

had today doesn't mean that that's what

7:25

AI is going to tell you to

7:27

have tomorrow. No, but I rate it

7:30

very highly. So AI does know I

7:32

do like to eat that. So I

7:34

do get that quite often. But

7:36

it also comes back through. Yeah, but

7:38

my LDL cholesterol was high 90 days

7:40

ago. It's not anymore. And

7:42

this was one of the solves was,

7:44

you know, the flaxseed and the raw walnuts. And

7:47

at the same time, I'm still rating it

7:49

well. So if the banana wasn't in there,

7:51

I would give a bad rating and then

7:53

I would have to pull back. I

7:57

basically, you know, get my blood work

7:59

done. I have my aura ring, my

8:02

blood glucose monitoring, all the

8:04

blood results, all the biomarker, all the data

8:06

gets fed to AI. I set health

8:08

goals and it based on the health goals

8:10

and based on the foods I love,

8:12

it basically tells me, okay, well then. eat

8:14

this breakfast, eat this lunch, eat this

8:16

for dinner. In the future, if

8:18

I go out to a restaurant for dinner, AI

8:21

will be able to tell me what

8:23

to order off the menu because now we

8:25

have 375 ,000 menus via Grubhub. So

8:27

that's the future. It's pretty

8:29

technocratic though, right? Like a lot of

8:31

people take joy in sort of choosing

8:33

what to eat or, you know, being,

8:36

I don't know, trying something different that

8:38

maybe they didn't know they liked. It's

8:40

a very different vision. Are you think

8:42

like eventually we're going to prefer to be

8:45

told what to eat? I

8:47

mean, based on my own personal experience,

8:49

I love it. I can't imagine like

8:51

having to think about what I want

8:53

to eat because it knows the ingredients

8:55

you like. And so it comes up

8:57

with different meals that are new. And

8:59

you're like, wow, I never even thought

9:01

about eating this. And then you you

9:03

wind up liking it. So it's the

9:05

varieties there. It remembers every great meal

9:07

you've ever had. So if I rated

9:09

something nine point five six months ago.

9:11

I forgot it two weeks later. AI

9:13

doesn't forget. And so these great dishes

9:15

get rotated. If you leave it up

9:17

to me, I'm thinking of the same

9:19

three things, probably what I had yesterday

9:21

or the day before and maybe a

9:23

couple of other things. The brain is

9:25

not good at remembering all the great

9:27

meals you've ever had. But AI doesn't

9:29

forget. So think about it not as

9:31

a computer telling you what to do,

9:33

but it's really a better version of

9:35

yourself. It's sort of like if you

9:37

could capture the best of

9:39

your brains abilities to think

9:41

about food. That's AI. When

9:44

you talk to the celebrity chefs that

9:46

you deal with, Jose Andres or Bobby

9:48

Flay or Marcus Samuelson, and you tell

9:50

them this story, are they like, oh,

9:52

that's great? Or are they like, well,

9:54

wait a minute, that's what we bring

9:57

to it. No, I mean,

9:59

it doesn't change. Think about it. You could,

10:01

as an artist, as a creator, as

10:03

a chef, create. a bunch of

10:05

dishes and that you hope resonate

10:07

with people. And then each

10:09

individual person's AI is going to

10:11

have different preferences, right? And it's going

10:13

to prefer certain meals over others.

10:16

So nothing changes. The creative canvas is

10:18

still necessary. It's still valuable. It

10:20

doesn't change that at all. What

10:22

it does change is having to go

10:24

to a restaurant and having to like spend

10:26

time, look at the menu, look at

10:28

everything. I mean, it's just, boom, there it

10:30

is. Get this. AI knows you better

10:32

than your partner or better than your best

10:34

friend. You might have biomarkers that have

10:36

issues like I had low iodine, I had

10:38

high mercury. I don't have to

10:40

think about it. AI has given me

10:42

help to fix my iodine. I'm not getting

10:45

tuna because I have high mercury. It's

10:47

taking care of all these health issues in

10:49

the background without having to think about

10:51

it. So it's like my

10:53

personal food critic and my personal.

10:55

doctor sort of working together to

10:57

give me what's ideal. Foods you

10:59

love that are going to be

11:01

healthy. And AI is able to,

11:03

it's kind of really fascinating because

11:05

it's able to like fix your

11:07

health issues, but still get good

11:09

scores. So number one, it has

11:11

to, you have to love the

11:13

food. Okay. Now, given the

11:15

foods you love, AI, you'd have to

11:17

now make. Mark healthy and so i

11:19

does these little things that i see

11:22

a trying things you know that are

11:24

a little more healthy i give it

11:26

a bad radiance like okay that that.

11:28

He doesn't want to that's too healthy

11:30

for him right and so it's found

11:32

a really nice happy medium now where

11:34

i love every meal and i've never

11:36

been healthier and i'm not having to

11:38

think about what i want to eat

11:40

i'm spending time on it i sit

11:42

down it's a great meal i mean

11:44

this is the future. And the AI

11:46

that you're using, is it a custom

11:48

AI or you're using someone else's platform? No,

11:52

this is just off the shelf ALM. So

11:54

it's all about the prompt and it's

11:56

about the data that you provide it. But

11:59

the models capable, very

12:01

capable now. of doing this.

12:03

It'll get better over time, but

12:05

right now, like I said, I've been

12:07

doing it and I'm amazed. You

12:09

can tell I'm amazed too. I wanted

12:11

to ask you about some of

12:13

the where wonder is now as a

12:15

business that the Grubhub purchase for

12:17

me was like, you know, here's

12:19

a business that was bought for

12:22

over $7 billion a few years ago

12:24

and you scooped it up for

12:26

$650 million. Like, did you feel like

12:28

this was a deal you couldn't

12:30

refuse? I mean, we definitely felt

12:32

like it was a great deal given

12:34

the assets that we acquired. And

12:36

the more we learn every day as

12:38

we dig in, the more valuable

12:40

we think the company is even relative

12:43

to what we thought when we

12:45

bought it. So we're very excited about

12:47

the business and leveraging the synergies

12:49

between Wunder and Grubhub. We're going to

12:51

be adding tens of thousands of

12:53

Grubhub restaurants onto the Wunder platform as

12:55

well. So we'll have...

12:57

shared delivery backend, Grubhub

13:00

Seamless and Wonder will be

13:02

front -end delivery platforms with

13:04

a different demographic, so

13:06

each target somebody a little bit

13:08

different. I mean,

13:10

you haven't built businesses before

13:12

through acquisition quite this way.

13:14

I mean, you've done acquisitions

13:16

before, but why is that

13:18

different in this case? I

13:21

think we're just being opportunistic. We

13:23

do have this super app. strategy

13:25

of all meal occasions. And I

13:27

think one of the big missing

13:29

pieces was certain local restaurants and

13:31

would have taken us many, many

13:33

years to have 375 ,000 restaurants

13:35

like Grubbub does. They've got a

13:37

very impressive college business. They've got

13:39

seamless, some great assets. Blue Apron

13:41

was also opportunistic. We wanted to

13:43

get into the meal kit space

13:45

at some point. There was really

13:47

just trying to fill in the

13:49

missing pieces to bring the vision

13:51

together. Well, and you recently

13:53

bought taste made for 90 million

13:56

dollars which is a media company. Why

13:58

is that part of the puzzle? Yeah,

14:01

so that was really about the

14:03

advertising business and the content creation

14:05

capabilities. They've got over 100 million

14:07

social media followers that go to

14:09

TV stations, so can really help

14:11

brand some of our restaurants, some

14:13

of our platforms. We

14:15

like that the content studio that they've

14:17

got to create content for us

14:19

and then also advertising. So we believe

14:21

advertising on Grubhub, Blue Apron, Wonder

14:23

could be a really big business and

14:25

a big part of the strategy

14:27

going forward. And we didn't have one.

14:29

It was nascent and they do.

14:31

And so we thought it was just

14:33

great synergies there. So it sounds

14:35

like TasteMade allows you to amplify certain

14:37

things that you're planning for Wonder

14:39

already, but not necessarily is

14:41

about sort of. a classic media

14:43

business. No, it's like just what

14:46

you said, amplifying its content side,

14:48

us as an advertising platform, and

14:50

then also for us to be

14:52

able to build an ad business,

14:54

selling ads on Grubb and Blue

14:56

Apron and Wonder. So, yeah,

14:59

it's really about the assets and

15:01

all these acquisitions, it's the assets that

15:03

are most interesting to us. Mark's

15:06

business strategy for Wunder and the acquisitions

15:08

are intriguing, but I can't get out

15:10

of my head that he relies on

15:12

AI to tell him what to eat.

15:14

I'm not sure I'd really want someone

15:16

or something to decide my meals for

15:18

me, but then again, it would be

15:20

nice to be confident about the health

15:22

benefits of what I'm eating. We'll

15:24

talk more about that, plus

15:26

some nutritious lessons for business leaders

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at brex.com slash grow Before

16:46

the break, Wonders Mark Laurie talked about

16:49

his vision for a super app for

16:51

mealtime and how he uses AI to

16:53

pick his meals. Now, he

16:55

talks about tech's role in making meals

16:57

more healthy while also driving down the

16:59

cost of eating. Plus, he

17:01

shares personal lessons about motivation,

17:03

goal setting, the benefits of pressure,

17:06

and more. Let's jump back

17:08

in. So

17:10

you've been super successful in

17:13

your career, selling jet.com to Walmart

17:15

for over $3 billion. You

17:17

could take it easy, but

17:19

instead you work all the time. I

17:21

mean, you talk about the sixth gear

17:23

and working 20 hours a day, and

17:25

you've said that it's like eating glass

17:27

every day and trying not to get

17:29

cut as it's on the way down.

17:32

Like, why do you

17:34

do this? And

17:36

how do you do it? How do you

17:38

maintain that sort of sixth gear pace? Yeah,

17:41

I mean, first of all, I feel like I'm in the prime

17:43

of my career. So it would be, you

17:45

know, people say, how, you know, why don't you

17:47

just you made all this money? Well, you know,

17:49

why are you doing this? But I guess like

17:51

any athlete or sort of like a competitive sport,

17:53

you're in the prime of your career, you've learned

17:55

so much, there's so much more to give back

17:57

and do. Why stop now?

18:00

And that's good at the stage of Matt. Why

18:03

stop eating that glass? Why

18:05

stop eating that glass? I'm

18:09

working harder than I ever had before

18:11

and I have more energy than I've

18:14

had, you know, in a long time.

18:16

So I think part of it is

18:18

just the health routine of making sure

18:20

that you've got, you know, the right

18:22

amount of sleep and the right nutrition

18:24

and exercise. But not everybody,

18:26

like, has the kind of the

18:28

motivation to to stay at it

18:30

at that pace? Yeah, I'm more

18:32

motivated now than I ever have

18:34

been in my life. Literally, this

18:36

is the most motivated I've ever been

18:38

about any startup I've been involved with

18:40

in my life. I love

18:42

what we're doing at Wonder. I

18:45

think it has a chance to really

18:47

have a big impact on the

18:49

world, a positive impact when you talk

18:51

about health and wellness and food

18:53

as medicine and what we're doing with

18:55

AI. I mean,

18:57

imagine a future where the groceries

18:59

are autonomously just sent to your

19:01

house. Make this for breakfast, make this

19:03

for lunch, make this for dinner. Not

19:06

only are you getting healthy and eating

19:08

food you love, but you're saving money

19:10

because AI will make the most efficient

19:12

use of your groceries. Still 30

19:14

% of food in America gets thrown

19:16

out at groceries. AI

19:18

knows you had eight carrots used one

19:20

for lunch, three for dinner, there's four

19:22

left. Let's use them. Let's use everything

19:24

that you've bought. So imagine not having

19:26

to think about. ordering groceries, not having

19:28

to think about what's for dinner, not

19:30

to think about what's for lunch, you're

19:33

saving money, you're healthier and happier because

19:35

you've got more variety. So that's the

19:37

future. And that's why I'm so motivated

19:39

because I can see it. We have

19:41

a real shot at helping make this

19:43

happen. Yeah. And for

19:45

you, that would just give you more

19:47

time that you could be working,

19:49

right? Because you love it. I can't

19:52

decide whether it's motivation or compulsion.

19:54

Like you just love it. I love

19:56

it. I love it. I absolutely

19:58

love it. I mean, but it does

20:00

sound like this venture means more

20:02

to you in some ways than the

20:04

previous ones that you've worked on.

20:06

does. It absolutely does because I

20:09

see the impact it could have on

20:11

people, on health especially. I

20:13

think it's so sad where we

20:15

are with preventative medicine in this

20:17

country. And there's really

20:19

just no focus on preventative medicine. You

20:21

just go to your doctor each year

20:23

and you do a couple of things.

20:25

Yeah, you're healthy. And then I have

20:27

friend, you know, and then like six

20:29

months later does or heart attack had

20:31

no idea the artery was 90 %

20:33

clogged, right? Like we have tests now,

20:35

you know, CT heart scans that could

20:38

with AI look and see your soft

20:40

plaque and know exactly how much of

20:42

the artery is clogged. Like that should

20:44

be part of like a normal, you

20:46

know, like we get a colonoscopy. You

20:48

should have the heart scan. There's

20:50

full body MRI to see if you

20:52

have early stage cancer. I had a

20:54

good friend die of cancer. He found

20:56

out randomly and then died months later.

20:59

That doesn't seem like the

21:02

way it should be. But

21:04

that's not where you've decided

21:06

to put your focus, necessarily, on

21:08

the health end. I mean, food

21:10

as a conduit to the health. We

21:13

didn't get into this,

21:15

but as part of this

21:17

Wonder AI platform. it

21:19

starts with health diagnostics, which

21:21

includes blood biomarkers, T

21:23

-heart scan or MRI, if

21:26

we can make that happen

21:28

for you. And

21:30

then how to use food

21:32

as medicine to basically

21:34

repair, damage, and

21:36

improve the biomarkers. So it's all like an

21:38

integrated system. Like it's not just food on its

21:40

own and it's not health on its own.

21:43

And that's typically the way it is today. There's

21:45

like health stuff over here and there's food

21:47

stuff over here. How do we bring

21:49

it together and really truly use food as

21:51

medicine to heal you and see the impact of

21:53

it through an app? You know, how do

21:55

you be the CEO of your own health? And

21:57

you said like the app would make it

21:59

cheaper. But if I have to have all this.

22:02

medical testing as part of it, isn't

22:04

that more expensive? Or is my insurance

22:06

would cover that? Yeah, I think the

22:08

insurance would cover as much as we're

22:10

able to make it cover for sure.

22:12

And then we show you, hey, here's

22:14

some things that we'd recommend. This is

22:16

an extra $200 or $400 or whatever,

22:18

and it'd be up to the person

22:20

to decide whether they want that incremental

22:22

protection. I think it's worth it. We're

22:25

not talking about tens of thousands of

22:27

dollars here. This is hundreds of dollars.

22:30

If you're saving, 30 % because

22:32

you're not wasting food you can take

22:34

those dollars and reinvested in Upgrading and

22:36

getting and eating more healthy of food,

22:38

right? Part of the reason I'm asking

22:40

about prices is ever everybody is obsessed

22:42

with prices now in the in the

22:44

face of you know Tariffs and whatever

22:47

I know you you've said that wonder

22:49

wouldn't increase prices. This was a little

22:51

while ago Is that still your stance

22:53

on wonders prices now or are you

22:55

rethinking where you get supplies? Yeah,

22:57

no, it's not we're actually looking

23:00

just as we speak as reducing some

23:02

of the prices on some of the

23:05

stuff. So no, we're definitely going in

23:07

the opposite direction. It just means less

23:09

margin for us. So you're prepared

23:11

to give up margin to be

23:13

able to lower prices at the time

23:15

when other people are raising prices?

23:17

That's correct. Yes. That

23:20

seems counterintuitive. Yeah,

23:22

but let me also say, I mean, it's

23:24

more complicated than that because when we add

23:26

local restaurants onto the Wender platform, We're

23:29

making money from that and we're

23:31

able to reinvest some of that back

23:33

in lowering prices But some folks

23:35

would just take that extra earnings and

23:37

just put it in their pocket

23:39

We believe in investing back in the

23:41

value prop is best for the

23:43

customer and also best for for wonder

23:45

in the long term So I

23:47

mean, I know you you've set out

23:49

these these big public goals 95

23:51

locations by or by next year by

23:53

next year at this time IPO

23:55

ready by 20 27 with a target

23:57

valuation of $30 billion. Does

23:59

putting these goals out in

24:01

the world add pressure? It

24:03

might be easier to just

24:05

grow and announce milestones rather

24:07

than set targets that maybe

24:09

you won't meet. Yeah,

24:12

and it's true. There's always a possibility

24:14

you don't meet the goals, but I

24:17

think the probability Of hitting the

24:19

goals goes up because you reverse engineer it and

24:21

you work backwards and you get the company

24:23

aligned investor everybody's like understands like this is the

24:25

size of the prize this is the goal

24:27

we're working backwards from this this is why we

24:29

need this amount of capital this is why

24:31

we need to do x y and z in

24:33

the next three months six months twelve months

24:35

so. Sort of part manifestation

24:37

of it you know by putting it

24:40

out there and then part you know

24:42

being able to properly plan for it

24:44

because being a thirty billion dollar company

24:46

in three years you. execute at a

24:48

different level, you need a different amount

24:50

of capital than if you were shooting

24:52

for a $3 billion company. So it

24:54

doesn't mean like, if you don't hit

24:56

it, you failed, right? But we are

24:58

giving us the highest probability of getting

25:00

there by putting these goals out there. Adding

25:03

pressure is not a problem for you. You

25:05

feel like it's a good thing sometimes to have

25:07

a little extra pressure. I do.

25:09

I think the only drawback is... know

25:11

you look foolish or people say

25:13

hey you failed or you set a

25:15

goal you didn't hit it or

25:17

okay fine i can deal with all

25:19

that is way more upside than

25:21

downside you know i mean i think

25:23

again i can't reinforce the importance

25:25

of the planning aspect why are you

25:27

guys looking to raise you know

25:29

five hundred million dollars or bill it's

25:32

like because we're working backwards from

25:34

a very you know big ipo and

25:36

in order to get to that

25:38

level of sales and that level of

25:40

profit. This is the amount of

25:42

capital we need. Everything sort of ties

25:44

together, right? So I'm asking

25:46

everybody I talk to this question.

25:48

If you have any reactions or lessons

25:50

around like what's happening out of

25:52

the White House these days and the

25:54

sort of the rapid changes that

25:57

seem to be going on, you know,

25:59

in our government oversight and government

26:01

policies and whether that impacts the way

26:03

you think about how you run

26:05

your business and what the role of

26:07

business and business leaders are. I'm

26:09

probably going to be in that camp

26:11

of not talking much about it

26:14

because I'm, you know, I'm just, I

26:16

don't like to talk about politics

26:18

and stuff, but I will say as

26:20

an entrepreneur, the ability to take

26:22

risk, change things, that volatility

26:24

causes you, in the worst case

26:26

scenario, to learn a lot. Short -term,

26:28

it could be a disaster, it

26:31

could blow up. I mean,

26:33

startups, when they blow up, like

26:35

incredible things are learned, right? When

26:37

companies pick it. If everything because something

26:39

didn't work and they learn something

26:41

and so I think you know as

26:43

long as we're able to as

26:45

a country move quickly Try things learn

26:47

from the failure adjust and get

26:49

better. That's kind of a healthy Way

26:52

to be it's more start -upy and

26:54

I think we were getting a

26:56

little bit big company You know as

26:58

a country and so I like

27:00

to see that of course You know,

27:02

don't necessarily agree with all the

27:04

ways in which we're going about it.

27:06

But if you take the really

27:08

big zoom out big picture, it is

27:10

good to see us taking risk

27:12

and trying things. I appreciate you

27:14

be willing to address that. This has

27:16

been great. Thanks for doing it. Glad

27:18

to be here. Appreciate it. Every

27:23

time I talk to Mark, I'm

27:25

struck by how differently he looks at

27:27

business, cutting prices when others are

27:29

raising theirs. It's a bold move and

27:31

a statement, just like using AI

27:33

to pick his meals, or working 20

27:35

hours a day, even though it's

27:37

like eating glass. Mark's assessment

27:39

of the Trump administration's multiple changes

27:41

is in many ways the clearest

27:43

expression of his business strategy. While

27:46

he doesn't agree with specific choices

27:48

the White House may have made,

27:50

he embraces the philosophy of, as

27:52

he puts it taking risks and

27:54

trying new things. I'm

27:56

Bob Safian. Thanks for listening. Convert

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28:42

response is a wait what

28:44

original. I'm Bob Safian. Our

28:46

Our executive producer is Eve Trough.

28:49

Our producer is Alex Morris. Associate

28:52

producer is Mashumaku

28:54

Tonina. Mixing and mastering

28:56

by Aaron Bastinelli. Our

28:58

theme music is by Ryan Holiday. Our

29:01

head of podcasts is

29:03

Lethal Malod. For more visit

29:05

RapidResponseShow .com.

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