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Netflix šŸ‘€ Podcasters, IAB Ad Revenue Report, & More

Netflix šŸ‘€ Podcasters, IAB Ad Revenue Report, & More

Released Monday, 21st April 2025
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Netflix šŸ‘€ Podcasters, IAB Ad Revenue Report, & More

Netflix šŸ‘€ Podcasters, IAB Ad Revenue Report, & More

Netflix šŸ‘€ Podcasters, IAB Ad Revenue Report, & More

Netflix šŸ‘€ Podcasters, IAB Ad Revenue Report, & More

Monday, 21st April 2025
Good episode? Give it some love!
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Here's what you need to know for today in the business of podcasting: IAB's Internet Advertising Revenue Report shows strong growth, coverage of The Advertising Landscape, The New York Times looks at the contendors for "The Oscars of Podcasting", video podcasts are likely to appear on Netflix in the near future, and Spotify + video feature heavily in Coleman Insights + Amplifi Media report on the state of video podcasting.Ā 

Find links to every article mentioned here on Sounds Profitable.

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Sounds Profitable

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The pace of change the podcast industry is undergoing is staggering. The implications for podcasters, hosting providers, podcast listening app developers, and advertisers and agencies are enormous. And so is the growth potential. Presented as a companion to the weekly newsletter of the same name, our podcast provides you with direct access to our narrated articles, interviews with industry experts, bleeding-edge research, and can't miss industry news recaps. That Sounds Profitable, right? Assumptions and conventional wisdom will be challenged. Easy answers with no proof of efficacy will be exposed. Because the thinking that got podcast advertising close to a billion dollars annually will need to be drastically overhauled to bring in the tens or hundreds of billions of dollars podcast advertising deserves.

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