The Authentic Content Method w. Rasmus Basilier
The Authentic Content Method w. Rasmus Basilier
Episodes
Episodes of The Authentic Content Method w. Rasmus Basilier
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Fred Cary, an entrepreneur extraordinaire whose story will leave you inspired. What makes Fred truly special is his genuine connection with his audience, cultivated through platforms like Instagram and LinkedIn.Fred's adventure began with a
Today, we're diving into the world of automotive innovation with our guest, Vesa Tiainen, an engineer and entrepreneur who's changing how we think about electric vehicle (EV) efficiency. Vesa isn't just churning out content; he's on a mission t
Welcome to another exciting episode of the Authentic Content podcast! Today, we're diving deep into a topic that many companies often miss out on - the power of genuine advocacy. Have you ever wondered why some products or services seem to ha
Timestamps:00:00:00 Intro00:00:50 Start00:01:58 What is good content?00:05:30 Showcasing your product?00:08:50 How to analyze what is going good and bad?00:14:25 What should you talk about?00:18:09 How to become comfortable in front of t
In today's episode of the Authentic Content podcast, we dive deep into the world of content marketing with Jade Ventoniemi, an American living in Finland with extensive experience in both B2B and B2C content creation. Jade shares invaluable in
In this episode, we explore how media, including Christmas music and classic movies, leaves a lasting impression on our lives. We discuss the difference between creating engaging content and producing timeless works of art.Let's unravel the
Hey there! Ever heard of Fenrir, the legendary wolf from Norse mythology? Well, buckle up because we're diving deep into his story and uncovering some seriously eye-opening lessons that directly apply to YOU and your relationships.Picture th
The real challenge of creating contentāit's not about time or finding topics; it's about hitting that record button. In this episode, I'll share a bit from my coaching days with Rick Parker, who taught me the power of repetitive practice.
How do you start making content if you don't want to be on camera? Many people are afraid to make videos because of this. So, what can you do about it? Joni Uutela has a great solution. He started WITHOUT it.Today, Joni is streaming his face
If you're tired of the same old ads and campaigns, this episode is for you.Today's episode is super exciting because we've got Delfin Vassallo, the Marketing Director of Uponor, on board. He's here to spill the beans on how Uponor does marketi
Content = šŖ ?Back in the day, people were out and about, looking at billboards and storefronts.Not anymore.At least not as much.Because they spend 2 to 4 hours on average on their phones (or more!)That is why content makes more sense today tha
Picture this: You're on a mission to take your brand recognition to the next level. You're eager to establish yourself as a thought leader and make your ideas shine. Well, that's exactly what we're diving into today with Saila Marin, Growth Ma
Are you a beginner in content creation and find it hard to engage your audience?In this episode, we delved deep into content-making strategy with Martin Koskei, CEO of Kikiās Home Box, a start-up company.Ā If you still want to become more acti
Have YOU ever had that fear of creating BAD content that no one would ever care about your brand or worse, they would laugh at you? Then you don't feel like creating content for your brand anymore š¤ If you've experienced this, know that you'r
Can you make money as a B2B company from content on TikTok? Vilpe can, and so can you.In this episode of the Authentic Content Podcast, we sit down with Maria Erikslund from @VILPE, an industrial company that dared to step into the world of Ti
Substance matters more than gear. Plus, you'll learn some affordable but valuable equipment that I'm using (even though I say its' not important) on my content creation journey so you can consider trying it out šThere are two common ways peop
Can you imagine running a company and not having any sales team but still making money?Sounds impossible, right?Then letās meet the company Identio, a 30 people software consultancy company where the only salesperson is the CEO of the company
Are you ready to take your company's LinkedIn to the next level? š In this episode, we're diving deep into the art of encouraging your employees to become passionate advocates for your brand on their LinkedIn profiles. Imagine the impact of
Isnāt it frustrating that you have a good product or service, but still people donāt want to buy from you?It happens because they donāt have any desire to buy your product.In this episode, Rasmus will discuss how you create a desire for you
In this episode, we're diving into a content method called Filming your employees with the use of FRIENDS, an all-time favorite series of many people. The television show will explain why being authentic in your content matters and why it's ess
In this episode, we're diving into "A little small thing" method used by a remarkable guy named Eero Timonen, who hails from the cold installation business in Finland. Eero has a unique approach to engaging his audience, and we're excited to sh
In this episode, Rasmus discusses about Vilpe, an ordinary Finnish B2B company in the building industry. A year ago, they decided to experiment with TikTok and gained over 100,000 followers and 2 million likes with videos averaging 4,000 views.
Welcome to our podcast! In this short episode, Rasmus dives deep into the importance of creating authentic content and why it should matter to you and your employees. Get ready for some valuable insights into why putting your face and voice ou
Welcome to our second podcast episode, where we dive into the exciting world of TikTok for business! Join us as we uncover the secrets to success with TikTok strategist Saana Nieminen. From captivating video hooks to delivering value effectivel
In this episode, we're diving into the exciting world of TikTok for business! Join us as we explore the secrets to success on this platform with TikTok strategist Saana Nieminen. From behind-the-scenes glimpses of your business to understanding
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