The Content Fix
The Content Fix
Episodes
Episodes of The Content Fix
Mark All
There's enough naughty in the world. Let's talk about the nice stuff.
I can't promise to send Santa your way but I can share my own naughty list. Stay tuned for nice next week.
I always love finding out the word of the year. This year's seems to be coming a bit late to the party, but it's blue ribbon seems an interesting indication that gaslighting is getting more than it's fair share of use online these days. Maybe i
Have you ever been asked by someone on social media to tell them what content you'd like to see? Now if you're a mega-fan, this is a no-brainer question. But for most of us, while it's great to put it out there, just asking like that isn't that
It's one thing to imagine how your audience thinks, feels and acts. But if you really want to take things to the next level, immersive research gives you the opportunity to really walk a mile in their shoes. Here's how to do it.
Do you every feel invisible? Like people just aren't 'getting you'. This can happen in big ways in your day to day life, but it also happens way too often in content. We read, listen or watch a piece of content and just don't feel any link to i
Do you have a big task that's been sitting on your to-do list for a while? That thing that haunts you because you know you should get it done but it just doesn't happen? Have a go at micro-scheduling. Here's how to do it.
Whether you are interviewing for research or content, the best interviews happen when the interviewer knows what they are doing. If you want to master this skill, start with these five tips.
Get your head above water and start being the leader with these three steps.
YouTube is rolling out handles. Yes, I know. Finally. Here's what you need to know about what happens with your current channel name and how handles will work differently.
Have you ever seen that move 'What women think'. It starts Mel Gibson and Helen Hunt, and the basic jist is that he can suddenly hear the thoughts of all women. And in true Hollywood tradition, what starts as an incredible edge that he fully ma
UX copywriting is a bit of a buzz phrase at the moment but behind the hype is a seriously important opportunity to optimise key pieces of copy for your audience or customers. There's a thin line that separates broader copywriting from the UX ki
With so much content out there for our audiences to consume, how do we get the to value our content so much that they want more and more and more? It's all about creating a connection by creating content with the audience needs at the heart of
Following on from my episode on the Facebook Audience Network last week, this time around I'm checking out LinkedIn's version. It's hard to dig up much on this offering, but here's what I found.
If you're running ads on Facebook, you've probably noticed the Facebook Audience Network as a placement option. For most of us, we just let it run as part of our campaign, or we select our own platform options and drop it off the list. But have
There are too many dead ends in life. Don't let them creep into your content as well.
Now it wouldn't be a sneak peek if I explained it all here, would it? Have a listen and find out what's happening.
If there's one secret sauce when it comes to digital marketing it's optimization. And one of the best tools you can use is A/B testing. In this episode I've got a breakdown of what A/B testing is (including the common mistakes to avoid) and sha
Five simple steps you can take to build and maintain your Intagram Reels strategy.
Now that video upload to your Instagram feed must be uploaded as a Reel, it's more important than ever to get Reels right. Here are my top tips.
When it comes to social media, change seems to happen on every day that ends with a 'y'. But there's been a bit more stirring and shaking happening in the last week, so here's a rundown on what's happening on a few key platforms and how you can
When you're trying to make your mark and somebody else is getting all the attention, it can be really confronting. And it can lead to comparison paralysis.
Batching content can be an absolute game changer for your productivity - and it removes that last minute stress of trying to meet a continuity deadline. Here are the five basic steps to follow.
Have you considered investing in influencer marketing to help grow your brand or business? Before you do, make sure you factor in these three reasons why it might not work.
Everyone is talking about AI content and even if words are your business, it has some huge benefits. Here's how to tap into them.
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