Episode Transcript
Transcripts are displayed as originally observed. Some content, including advertisements may have changed.
Use Ctrl + F to search
0:00
Ryan Reynolds here for Mint Mobile. I
0:02
don't know if you knew this, but
0:04
anyone can get the same premium wireless
0:06
for $15 a month plan that I've
0:08
been enjoying. It's not just for celebrities,
0:10
so do like I did, and have
0:12
one of your assistance assistance to switch
0:14
you to Mint Mobile today. I'm told
0:16
it's super easy to do at mintmobile.com/switch.
0:18
Up front payment of $45 for three-month
0:21
plan equivalent to $15 per month
0:23
required. Intro rate for three months
0:25
only. Then full price plan options
0:27
available. Taxes and fees extra. See
0:29
full terms at mintmobile.com. Hello
0:34
and welcome to The Excerpt. I'm
0:36
Dana Taylor. Today is Sunday April
0:38
20th, 2025. If
0:46
you haven't heard of The Onion,
0:49
a satirical news publication, you've
0:51
no doubt come across the
0:53
many memes and parodies inspired by
0:55
its style. The Onion began
0:57
with a group of scrappy Gen
0:59
Xers who wanted to poke fun
1:01
at mainstream news. It's evolved
1:03
into an at times biting, often
1:06
times comic. cultural critic.
1:09
What role does humor play in
1:11
making the world make sense? I'm
1:13
joined now by Christine Wentz,
1:15
a member of the Onion's original
1:17
staff and author of the
1:20
new book, Funny Because It's True,
1:22
How the Onion Created Modern
1:24
American News Satire, which is available
1:26
now. Thanks for joining me,
1:28
Christine. Thanks for having me, Deanna. This
1:30
is great. In your book,
1:32
you talk about good fake news
1:34
versus bad fake news. How
1:36
does the onion walk
1:38
the line between satire
1:40
and misinformation? That
1:43
is a good question. The
1:46
onion's mission is to try to
1:48
make the world a better place
1:50
with its satire. And the point
1:52
of satire is to kind of
1:54
point out what the writers think
1:56
is wrong and needs to be changed.
1:58
And there's a lot of thought that
2:00
the Onion writers put into, you know, what
2:02
they decide to target as their satire. So
2:05
I think that's definitely part of it. Satire
2:07
is, of course, a powerful
2:10
tool to hold those in positions
2:12
of authority accountable. One of
2:14
the Onion's most famous headlines is
2:16
one that's often seen after
2:18
mass shooting in America. And
2:20
it says, no way to
2:22
prevent this says, only nation where
2:24
this regularly happens. Do
2:26
you think the onion has successfully influenced
2:28
public opinion with its brand of satire?
2:31
I would like to think that it
2:33
has. I mean, the popularity of the
2:35
onion, what I would hope is some
2:37
evidence of that. I mean, it was
2:39
amazing to me that after nearly 40
2:41
years, the onion is still popular. They
2:43
were the first entity, I think, to
2:45
reach a million followers on Blue Sky. And
2:49
that headline in particular, I think, has
2:51
made a big impact. It's been reported in
2:53
the media multiple times. Even in the
2:55
course of me writing the book, I had
2:57
to update the number of times
2:59
that it's been reprinted. I think right
3:01
now it's at about 37 or 38.
3:04
And it just points out
3:06
the kind of ineffectualness of
3:08
the public response to this
3:10
serious societal problem and pointing
3:12
out that we are the
3:14
only country in which this
3:16
is a continuing issue. So
3:18
if they're raising awareness of
3:20
that, I think that's a
3:22
really good thing. And then
3:24
looking back at the ethical
3:26
standards, for the onion
3:28
when they're riffing on sensitive
3:30
topics. Back in your day
3:32
when you were there, the way you view
3:34
it today, what are those
3:37
standards? Well, you mean you'd
3:39
have to talk to them now. But I
3:41
think, you know, I think the onion,
3:43
I mean, they have stepped over the line
3:45
a few times. I won't. I think
3:47
that's true. But I do think that they're
3:49
on the side of area men and
3:51
area women, you know, they're on the side
3:53
of the people who are affected by
3:55
the decisions made by people in power. And
3:57
I think that as long as they're
3:59
focused on that as the place where they're
4:01
coming from and where their proper target
4:03
should be, I think that that that gives
4:05
them a decent ethical standing in most
4:07
cases, I think. Christine, I'm sure
4:10
you know that there is a popular subreddit.
4:12
It's called Not the Onion, and they
4:14
highlight real stories and headlines that something could
4:16
have been written by the onion. The
4:19
onion was originally circulated in print.
4:21
Do you think it would have
4:23
become as well known as it
4:25
is if it had been launched
4:27
during the age of social media?
4:30
And I think you've answered this, but do
4:32
you think that it still cuts through the
4:34
noise? Yeah, I mean, I think
4:36
that people have asked me, you know,
4:38
if the onion could be, you know, become
4:40
what it was. And I think that.
4:42
The competition now is so intense, there's just
4:44
so much more than there was in
4:46
the 80s and 90s even. So yeah, breaking
4:48
through all that I think is really
4:50
difficult. So yeah, when they
4:52
started as paper, you know,
4:54
they got a really strong local following and then
4:56
they were kind of, people were subscribing to
4:58
the onion from all across the country. And then
5:01
when they went online in 96, that's what
5:03
really made them take off. So there was like
5:05
almost an irony in the history of the
5:07
onion, because the internet is what made them famous,
5:09
but the internet is also sort of what
5:11
caused a lot of traditional media, including the onion
5:13
in a way, a lot of problems later
5:15
on down the line. In
5:17
2001, a few weeks after
5:20
9 -11, the onion
5:22
published an issue with a satirical
5:24
take on the tragedy. There
5:26
was an article titled, quote, not
5:28
knowing what else to do, Woman
5:30
Bakes American Flag Cake, unquote. The
5:33
reception was mixed. What was
5:35
your take? on that publication
5:37
and what kinds of things were
5:39
you hearing at the time about
5:41
that? Well, my understanding that the
5:43
reception of that issue was extremely
5:45
positive. They received thousands and
5:47
thousands of emails and faxes. That's
5:50
when people said faxes. praising
5:52
the issue and telling the onion
5:54
that it really helped a lot of
5:56
people laugh for the first time
5:58
because it came out just two weeks
6:00
after the attack. So I know
6:02
the comedy community also held them in
6:04
extremely high regard after that issue
6:06
came out. Satire can make us
6:09
think. It can also make us laugh.
6:11
Do you have a favorite
6:13
onion story or headline? Oh,
6:16
there's so many. There's been thousands and
6:18
thousands of headlines. for
6:21
the science and the kind
6:23
of silly ones. What
6:25
I always liked is archeologists, archeological
6:27
dig uncovers ancient race of skeleton people,
6:29
which you have to sort of
6:31
think about it for a minute. There's
6:34
a lot of good archeology ones. But
6:36
there are many, many funny and
6:38
interesting and actually kind of sometimes sort
6:40
of complicated and sad stories about
6:42
people finding onion articles to be true
6:44
and you're thinking that it was
6:46
real, which often happens when and stories
6:48
are kind of taken out of
6:50
their context and seen in a different
6:52
way in the new context. Sometimes
6:54
it's hard to tell whether things are
6:56
real or not. And so I
6:58
think many, many people have been fooled
7:00
by the onion for sure. You
7:03
were there at the beginning. Can
7:05
you describe the energy and some of
7:07
the minds that created the onion,
7:09
who you've said are the creators of
7:11
modern American news satire? I was
7:13
there early on when the staff was
7:15
a bunch of 18 to 20
7:17
year old undergraduate students, you know, working
7:19
out of a dumpy student department
7:22
on campus. And, you know, a
7:24
lot of the paper was basically made up at, you
7:26
know, two o 'clock in the morning before it had
7:28
to go to the printer a few hours later. But,
7:30
you know, there was a lot of
7:32
being in a creative environment with a bunch
7:34
of young people was very fun. You
7:37
know, there's all kinds of crazy silly things
7:39
happening all the time. I was gone
7:41
by about about the early early 90s. But
7:43
the 1990s staff staff. That
7:45
was the group that really took the
7:47
onion to the next level. I think
7:49
they're the ones that made the onion
7:51
into a parody of USA today, you
7:53
know, as people thought about it at
7:55
the time. The newspaper that is they
7:57
also a number of them became committed
7:59
to satirizing from probably a progressive point
8:01
of view, I would say that became
8:03
really important. That's when they also started
8:05
really adhering to AP style and they
8:07
were that there were the people that
8:09
that really created the onions sort of
8:11
mature voice. If you
8:14
could call it mature in that period
8:16
of time. So that was an
8:18
amazing group of people. And those are
8:20
a lot of those people are
8:22
pictured on the front of the book,
8:24
actually. So I'm not going to
8:26
let this go. I was surprised to
8:28
learn that USA Today is actually
8:30
part of the Genesis story of the
8:32
onion you wrote about. one of
8:34
its co -founders Tim Cack growing up
8:36
in rural Wisconsin where there were only
8:38
two newspapers available. One of them
8:41
was USA Today, the other was the
8:43
Oshkosh Northwestern, and he had very
8:45
unflattering things to say about both of
8:47
them. As I mentioned, you
8:49
were there at the beginning, part
8:51
of the original staff from 1988, about
8:53
1990. Fast forward to
8:56
this moment, you're discussing the
8:58
onion and your book with
9:00
USA Today. Is this a
9:02
strange full circle moment for
9:04
you? I mean, the onion
9:06
is now a massive media brand itself. Yeah,
9:08
that was very, I thought I
9:10
definitely laughed when I saw that I
9:12
was, but I've been, oh wow,
9:15
it's USA Today. Do they know about the whole
9:17
thing? Yeah, no,
9:19
it's been so interesting to see how,
9:21
you know, because the part of what I
9:23
did with the book is, is tell
9:25
the story of media and the news since
9:27
the 80s, as well as the history
9:29
of the onion, because the onion has been
9:31
satirizing and making fun of flaws and
9:34
omissions, I would say, in mainstream you
9:36
know, since that time in a lot of different ways.
9:39
And at the same time, the onion has
9:41
become very popular. So, you know, the way
9:43
the onion is kind of mainstream now, you
9:45
know? I mean, it's, and a lot many
9:47
people from the onion have gone on to...
9:49
for, you know, the people from The Onion
9:51
were instrumental in creating The Daily Show and
9:53
The Colbert Report. And all the late night
9:55
shows now have had Onion, people working for
9:57
them. The Onion has kind of
9:59
spread its influence. very broadly, but
10:01
all kind of under the
10:03
radar. And
10:05
it's interesting because I also know that
10:07
journalists love the onion. They say
10:10
the onion says things that we wish we
10:12
could say and we can't say. And
10:14
so I find that really interesting too.
10:16
So I think the onion is aware
10:18
that journalists actually love them, even though
10:20
they're often making fun of what journalists
10:22
do. Your book is
10:24
rich with all of these
10:26
characters. Why did you want
10:28
to write this book? I knew you
10:30
did extensive research for it. Yeah, I mean,
10:33
I started this book way back in
10:35
2018 right before the pandemic and I
10:37
just moved back to Madison from the East
10:39
Coast where I'd been for about 25
10:41
years. And this was during the first
10:43
kind of just big discussion about fake news,
10:45
like the bad fake news. So everybody
10:47
was thinking about that and talking about
10:49
that a lot. I was going back
10:51
to my college town. So naturally I started
10:53
to think about the stuff I did back in
10:56
college. And so, and then I also started
10:58
wondering, you know, I wonder what the onion people
11:00
think about all of this and the way
11:02
the discourse has changed, the way that news has
11:04
changed. So all of that
11:06
really made me want to write the book,
11:08
as well as learning for myself more about
11:10
the history of news and journalism since that
11:12
time. So yeah, I
11:14
did many, many, many interviews, talked to tons
11:16
of people, and they were just... you
11:18
know as you can see you mentioned there's
11:20
so many characters there's so many just
11:22
smart funny and interesting and just weirdos you
11:24
know that have been through the onion
11:26
and that's been it was very very fun
11:29
to to meet a lot of those
11:31
folks and talk to them it was great.
11:33
It was very interesting to read
11:35
this book and I'll just
11:37
say I enjoyed the USA Today
11:39
shout out it made me
11:41
laugh. Funny
11:44
because it's true. It's
11:46
on bookshelves now. Thank you so much for
11:49
being on the excerpt, Christine. Thank
11:51
you for having me, Dana. Thanks
11:53
to our senior producers, Shannon McGreen and
11:55
Kaylee Monahan, for their production assistants, our
11:57
executive producers, Laura Beatty. Let us know
11:59
what you think of episode by sending
12:01
a note to podcasts at USAToday.com. Thanks
12:03
for listening. I'm I'm Dana Taylor. Taylor
12:05
Wilson will be back tomorrow morning with
12:08
another episode of The Excerpt. Find
12:18
yourself looking for a new job or
12:20
change in career. Monster.com is here
12:22
to help. We are not
12:24
only here to bring you job postings,
12:26
but also AI interview prep and
12:28
salary tools, expert career advice and top
12:30
-notch resume services. We've got
12:32
everything you need to land your perfect
12:35
job fit. Discover the magic of
12:37
finding the ideal job with Monster.com. Your
12:39
future starts now. Visit
12:41
Monster.com today. Your next job
12:43
opportunity is just to click away.
Podchaser is the ultimate destination for podcast data, search, and discovery. Learn More