The Suggestible Brain

The Suggestible Brain

Released Saturday, 14th December 2024
Good episode? Give it some love!
The Suggestible Brain

The Suggestible Brain

The Suggestible Brain

The Suggestible Brain

Saturday, 14th December 2024
Good episode? Give it some love!
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2:31

My guest today is Dr. Amir

2:33

Raz, the world -renowned expert on

2:35

the science of suggestion and suggestibility

2:37

with recent positions as Canada Research

2:39

Chair, Professor of Psychiatry, Neurology and

2:41

Neurosurgery and Psychology at McGill University

2:43

and where I know him from

2:45

Chapman University's founding director of the

2:47

Institute for Interdisciplinary Brain and Behavioral

2:49

Sciences. We were colleagues there. I've

2:51

stopped teaching there a year and

2:54

a half ago. But we're still

2:56

colleagues. I'm not sure how that

2:58

works, but in any case, and

3:00

his son, his highly gifted son

3:02

was in my class. He took

3:04

my skepticism 101 class when he

3:06

was 15 years old and he

3:08

was the smartest kid in the

3:10

class. That was great. Formerly at

3:12

Columbia University and Cornell Medical Center,

3:14

his work has been covered widely

3:16

in the media, New York Times,

3:18

Scientific American Mind and other publications. has

3:20

over 200 peer -reviewed articles in

3:22

publications such as Nature and PNAS

3:25

and NeuroImage. And he won the

3:27

Young Investigator Award and Early Career

3:29

Award from the American Psychological Association.

3:31

He's a speaker in high demand.

3:33

He has a TEDx talk, for

3:35

example, When Can Deception Be Good

3:37

for You? I just watched that,

3:39

by the way. It was quite

3:41

good. And he's been featured in

3:43

documentaries for the BBC, National Geographic

3:45

and the CBC. And here's this

3:47

new book, The Suggestible Brain. The

3:49

Science and Magic of How We

3:51

Make Up Our Minds. Nice to

3:54

see you, how you doing? I'm

3:56

doing great, thank you very much

3:58

for having me on the show.

4:00

I love the book, you know,

4:02

you sent me early chapters, I

4:04

don't know, it must have been

4:06

two, three years ago when you

4:08

were working on it, and. wow, it's

4:10

so much better now, the stories you

4:12

tell, you open up. talking about your experiences

4:14

as a magician, which I love. There's

4:17

been a long time

4:19

connection between skeptics and magicians.

4:22

You know, Penn and Teller, The Amazing

4:24

Randy, and Banachek, and Jamie and

4:26

Swiss, and others that do this

4:28

for, I think a good reason,

4:31

but I'd like your explanation. What

4:33

do you think? scientists and

4:35

skeptics are so fascinated by magicians and

4:37

magic. Well, know, magicians, first

4:39

of all, being a magician really is

4:41

a privilege. And I started out

4:43

as a kid, not really knowing what

4:46

I'm getting myself into. It has

4:48

become, a life journey and very

4:50

meaningful one. I would say that

4:52

my magic actually informed my

4:54

decision to go into science.

4:56

I actually about it a little bit

4:58

in the book how that came about

5:00

but my interest and my research

5:02

into Hypnosis and into looking into altered

5:04

states of consciousness the effects of

5:06

suggestion and so on came primarily germinated,

5:08

marinated in my experiences

5:10

as a young magician.

5:13

interacting with audiences, and so on. Magicians.

5:16

are really clinicians of the public.

5:18

mean, they know how to

5:20

deceive, they know how to create

5:22

illusions, they know how to lie

5:25

with grace and elegance and flair. And

5:28

they do it for people's entertainment pleasure. And

5:31

that's why they're so

5:33

good also at detecting.

5:35

falsehoods and people who pretend that they

5:37

say all kinds of things that are

5:39

not true and so on. And

5:41

magicians are just very good at

5:43

guarding their secrets. They have been

5:45

very good at that. It's a

5:47

very private pottery of people who

5:49

are trying to be extremely careful

5:52

and discreet about what it is

5:54

that they know and the gizmos

5:56

and the props and the gimmicks

5:58

and the different tools that... they use

6:00

and many of and many of

6:02

the psychological methods. magicians use

6:04

are actually use are actually

6:07

not available to it it

6:09

or not I mean most psychologists

6:11

really know too much about

6:13

psychology of of magic. this And

6:16

this creates silos, it creates

6:18

silos of knowledge within the field

6:20

of psychology, within human behavior, behavior,

6:22

it comes to skepticism, when

6:24

it comes to identifying, it comes to

6:27

identifying... you know, certain things that

6:29

are not true or or they're or when it

6:31

comes to when it presentations, when it comes

6:33

to people saying things it comes they want to

6:35

direct you to a particular, uh, to place,

6:37

you to a have a lot of experience with

6:39

that. a So lot of experience with that so hence

6:42

nice. yeah Yeah, had nice yeah on

6:44

the show Swiss on of his books on of

6:46

his books were. magic and about this phenomenon, I've

6:48

long observed it. like to get your thoughts

6:50

on it. I'd like to get your thoughts there's

6:52

something about about that throws

6:54

people off. Also some

6:56

of the close up

6:58

press to digitation like Urgeller spoon bending. Most

7:00

people, especially Most people,

7:02

especially skeptics and scientists, have no

7:05

problem understanding that when makes makes

7:07

the Statue of Liberty disappear. they

7:09

don't think don't think for a moment that

7:11

moving atoms around or anything like that. They like

7:13

it's a magic trick. trick. And they

7:15

they seemed to accept big magic as, well,

7:17

of course, it's just magic. magic. But

7:19

with mentalism, I've heard a lot

7:22

of type and scientist type thinking, yeah, but how but how

7:24

did he know that I was

7:26

gonna pick this card or that he

7:28

knew the name of my grandmother, this

7:30

kind of stuff. Maybe there's there's

7:32

something else think I don't think it's or

7:34

or paranormal, but maybe they're able to

7:36

read my body language or how my

7:38

eyes are moving. Remember, Banacheck has this

7:40

great thing where he has the the trick

7:42

is, and then he has the person

7:45

look at his hand and then he he

7:47

his hand around around he stares at

7:49

their eyes. eyes. It is very And this is

7:51

very clever because people think tell me later. me later, I

7:53

think I must have been tracing out the

7:55

card with my eyes and he could read

7:57

the movement of my eyes. eyes. I'm just,

7:59

this is crap. but this, they always think there's

8:01

something else more complicated than it's just

8:03

a magic. Look, I was always attracted

8:05

to mentalism as a magician. I mean,

8:07

I could vanish handkerchiefs and coins and

8:09

that's fine, but I was really attracted

8:11

to mentalism from a very early age.

8:13

And I think mentalism does afford and

8:15

provide a very interesting trajectory into the

8:17

human mind in the sense that... People

8:19

feel a loss of agency when you

8:21

do a mental trick when you do

8:23

mentalism you begin to tinker Not with

8:26

the statue of liberty as you mentioned

8:28

and not with the stage illusion of

8:30

sorts when something you know when something

8:32

big disappears as impressive as that might

8:34

be You're actually tinkering you're messing with

8:36

their agency you're messing with their authorship.

8:38

They're no longer. Am I the author?

8:40

Is this my free will? Did I

8:42

choose this number or did he make

8:44

me choose this number? Did I choose

8:46

that card or did he lead me

8:48

to choosing that card? And these are

8:50

existential questions. I mean in people's minds,

8:52

they would like to know that they're

8:54

brushing their teeth because they want to

8:56

brush their teeth. They don't want, they're

8:58

not brushing their teeth because somebody's controlling

9:00

them to brush their teeth. The same

9:02

is true by the way in the

9:04

world of management. If you have a

9:06

supervisor or manager and they tell you

9:08

to do something, it's very different than

9:10

if you do it you do it

9:12

because you feel that this is your

9:14

idea because you know this is your

9:16

idea, and it's your prerogative and it's

9:18

your prerogative and it's your initiative and

9:20

it's your initiative and so on. So

9:22

there's something very elementary, very fundamental, very

9:24

rudimentary and very basic foundational about, you

9:26

know, tapping someone's ability to do something

9:28

because you want them to do it

9:30

versus if it comes from them. This

9:32

agency, this sense of free will, is

9:34

something that mentalism taps. Yeah, nice. I'll

9:36

tell you one last funny story about

9:38

this. I was on a scientific American

9:40

cruise where I was one of the

9:42

lecturers and so the dinners were... you

9:44

know, fun with all the people that

9:46

are mostly scientists and skeptics and so

9:48

on. Anyway, so at one of the

9:50

dinners, this guy tells me, look, I'm

9:53

a skeptic too, I don't believe me

9:55

this. And I know Ray Geller is,

9:57

he's kind of cheating when he bends.

9:59

But I saw this guy bend this.

10:01

spoon in a very peculiar way. It's

10:03

like it wasn't like twisted, you know,

10:05

where the bowl is just bent straight

10:07

down, but it was like twisted between

10:09

the handle and the bowl where the

10:11

neck had been twisted all the way

10:13

around. And that's just not, there's no

10:15

way he could just muscle that. And

10:17

as he's telling me this, I take

10:19

the spoon off the table and I

10:21

do the little move that Benacek taught

10:23

me. And then I, when he finished,

10:25

I held it up and said, did

10:27

it look anything like this? Oh, come

10:29

on, really? You know, I'll tell you

10:31

something about that particular move without getting

10:33

into the details, of course, but I

10:35

was once having a similar situation. I

10:37

was having dinner with a famous scientist

10:39

in Europe and he said to me,

10:41

I know you're a magician and I

10:43

know you can do like all these

10:45

things, but you know, bending metal, that's

10:47

a completely different thing. I mean, I've

10:49

seen people bend metal without really touching

10:51

it and I don't understand how they

10:53

do it. By the end of dinner,

10:55

his soup, you know, spoon was bent

10:57

with this particular twist, with this particular

10:59

twist that you just mentioned, which is

11:01

a variation on the technique. And he

11:03

said to me, wait a second, did

11:05

you do it? And I said, well,

11:07

who else is here? I mean, how

11:09

else would it happen? He said, but

11:11

you didn't touch it. I said, that's

11:13

right. I didn't touch it. And it

11:15

happened. So it means that, you know,

11:18

perhaps the soup did it or, you

11:20

know, or maybe the waiter and he

11:22

said, but wait a second, you have

11:24

to explain it to me. I said,

11:26

look, you don't understand. It's an illusion.

11:28

It's an illusion. It's an illusion. It's

11:30

not real. And he said, oh, so

11:32

the spoon is actually straight. It's just

11:34

an illusion. I was like, oh, this

11:36

can get so far, it can get

11:38

out of control so quickly when people

11:40

don't know or don't understand something. They

11:42

just can't wrap their hand around. They

11:44

cannot understand how to think about it.

11:46

They're so frustrated. They're so flustered. They

11:48

don't even know how to start thinking

11:50

about it. So even if you offer

11:52

them something that is patently false, like

11:54

I'm telling this is a visual...

11:56

illusion, although he can

11:58

hold it in

12:00

his hand and palpate

12:02

the distortion in

12:04

the the metal. It's so It's so

12:06

interesting for me to see how even

12:08

intelligent people and sometimes extremely intelligent people

12:10

fall into this trap time and again. this

12:13

trap time sometimes and sometimes do up

12:15

with the most unintelligent explanations for

12:17

it all. Yeah. for it

12:19

all. people have a hard time remembering

12:21

what the magician actually did. if I

12:23

recall I studies on this, they this, they the

12:26

story to make it seem it seem... even

12:28

less likely for you to explain why

12:30

it was a magic trick. He never

12:32

actually touched it. Well, touched it. Well, okay.

12:34

And Randy a funny story about going

12:36

on about show Barbara Walter's show, where already been

12:38

on and bent her and bent she swore

12:40

up and down he never touched

12:42

the key. never then they just played

12:44

the video back. they just played the

12:46

some moment he says, let

12:48

me just check to see if it's

12:50

see if it's course he touches it. of

12:53

And she's like, oh, it. but that's

12:55

not the way it, well, that's not the way,

12:57

well, well, oh. right there in the camera.

12:59

in her mind. her mind, it didn't happen

13:01

that way. it way. Sometimes, and people are not

13:03

trying to be manipulative about it.

13:05

mean, they really, truly, genuinely believe that

13:07

the performer did not touch the

13:09

physical And this is And this is also

13:11

important for them in order order to live

13:14

peacefully with the effect that they

13:16

just witnessed because convince you actually

13:18

convince yourself that this was not touched, it

13:20

makes it all the more miraculous. you then,

13:22

you know, you really need to resort to

13:24

other types of explanations. So I think

13:26

that sometimes people are sort of led into

13:28

it and sometimes they fall into it and

13:30

sometimes it's a combination of of both, but there's

13:33

no question that there's some very

13:35

effective techniques of through of through suggestion. you know

13:37

know forcing people or leading people down the

13:39

garden path of changing their memories and of

13:41

course this is this is well in

13:43

psychology through false memories memories work

13:45

of Elizabeth work of and other people

13:47

who are really showing how showing

13:50

how with narrative with with simple words

13:52

and words choices, you can actually

13:54

completely rewrite memories, including to very

13:56

important events in people's autobiographies. autobiographies.

13:59

Yeah. Another funny story from Ray Hyman

14:01

who blurbed your book about Erie Geller

14:04

that in the early days When

14:06

Erie would be tested by people like

14:08

Ray Hyman and nothing was working

14:10

He would then tell a story like

14:12

well, it's not working tonight But

14:14

last night you should have seen what

14:16

I did and then he repeats

14:18

everything he does And then Ray noticed

14:20

that a lot of the people

14:22

then later said this is what Geller

14:24

did as if they saw what

14:27

he Told them happened the night before

14:29

when they weren't even there Disincredible

14:31

people people like Ray Hyman are very

14:33

special and they're very few and

14:35

far between because He really is a

14:37

researcher scientist psychologist who spent most

14:39

of his life doing, you know research

14:41

in cognitive psychology and You know

14:43

lab work and and so on and

14:45

he understands quite a bit about

14:47

statistics and about the psychological literature on

14:50

the one hand On the other

14:52

hand, he's very well versed in magic

14:54

and in magic moves and in

14:56

magical techniques and and so on this

14:58

Marriage of magician scientist is not

15:00

very common. There are very few people

15:02

who are actually well versed in

15:04

both worlds at a high level It's

15:06

unfortunate, but it's true. Well, that's

15:08

why what makes what you're doing so

15:11

important even even more important and

15:13

entertaining It's really great Yeah, so you

15:15

talk a lot about suggestibility and

15:18

magic So

15:20

let's talk about the evolutionary origin

15:22

of this why why would we be

15:24

okay? First of all, let's define

15:26

what you mean by suggestibility because most

15:28

people think of it as gullibility

15:30

like it's a weakness, right? so suggestibility

15:33

really is the individual

15:35

ability to respond to suggestion

15:38

and You

15:40

know this maybe is you know begs

15:42

another question Which is you know, what

15:44

is your suggestion or how do you

15:46

define suggestion and and this is a

15:48

Conversation that we should probably have is

15:50

sort of the building blocks of what

15:52

we're talking about But I have to

15:54

say is a sort of a you

15:56

know preliminary comment that sometimes defining concepts

15:58

particularly concepts like art and love

16:00

and love and on. Sometimes the on

16:03

sometimes the finding concepts like

16:05

that more damage than good

16:07

sense that it the sense that

16:09

it creates some limitations on

16:11

the conversation creates creates all kinds

16:13

of in what people people

16:16

think because we do have in

16:18

practice kind of kind of an

16:20

intuitive understanding of what these things

16:22

mean. So we So we can deal with

16:24

art, we can deal with love, we we

16:26

can deal with consciousness even without

16:28

having a precise definition for it. And

16:30

the same is true for a term

16:32

like same is We understand a of what

16:35

suggestion is. We It's some kind of a

16:37

communication that is. gives us that talks

16:39

about, you know, somebody certain kind of

16:41

information you know, us without our knowledge

16:43

of like that. maybe without

16:45

do understand like that. And we

16:47

do understand intuitively that

16:49

we are exposed to to suggestions from

16:51

our spouses, from our our suggestions from

16:54

our our suggestions from our teachers, we

16:56

understand that in general. from

16:58

our teachers, we refers to that

17:00

in general. are we in the

17:02

sense that to how how susceptible, in

17:04

how vulnerable, how how acceptable

17:06

are we of a

17:08

particular suggestion? how So some

17:10

people, are we of a particular come

17:12

to them and you say, you look a little bit tired

17:14

to me today. you You You look to you know, you look

17:17

tired. you look a and they began to

17:19

feel sleepy. sleepy. This is a common thing. common

17:21

thing, out it's not we all know of the

17:23

quite, I mean, we all know

17:25

people like that. say, oh, oh, it's one uh, some

17:27

people say, oh. I must it's one

17:29

o 'clock, I'm really, I must

17:31

be very hungry now, it's and time

17:33

and they not and they're not anymore.

17:35

They're hungry, they're ready to ready to

17:37

horse. horse. Five five minutes earlier, 20 20

17:39

seconds earlier, were not they were not even

17:41

thinking about food. a particular, have a particular, there's

17:43

a particular suggestion, or if you want to

17:45

call it conditioning, if you want to, if

17:48

you want to call it, there's something

17:50

there that triggers them into a particular kind

17:52

of behavior, a particular kind of action. a

17:55

This is interesting of this has

17:57

been studied. this has been studied in

17:59

psychology. in different contexts. So for

18:01

example, we know that there's something called

18:03

hypnotic susceptibility or hypnotic suggestibility. These are

18:06

terms of art. There are very, you

18:08

know, some people make a career out

18:10

of defining and tweaking and working with

18:13

the semantics of what is the difference

18:15

between hypnotizability and hypnotic vulnerability and hypnotic

18:17

responsibility. I don't want to go there.

18:20

This is the kind of scholarship that

18:22

doesn't always, you know, help these kind

18:24

of conversations. But I've been in this

18:27

fold for many many years, for decades

18:29

actually, doing experiments and defining the terms

18:31

and refining them and changing them. And

18:34

I discovered some very interesting things. I

18:36

discovered that some people are extremely suggestible

18:38

in some domains of life, but not

18:41

in others. So some people can be

18:43

very hypnotizable, but very stubborn. For many

18:45

years, we thought that people who are

18:48

suggestible sort of our Star Trek fans.

18:50

They cry at the opera. These are

18:52

the people who miss the phone ringing

18:55

when they watch a movie. And so

18:57

on and so forth. And it turns

18:59

out that it's not as simple as

19:02

that. People who are highly suggestible are

19:04

not necessarily the best placebo responders in

19:06

the world. And the people who are

19:09

the best placebo responders in the world

19:11

are not necessarily highly suggestible in other

19:13

domains. So it's a very complicated field,

19:16

but all people are suggestible in some

19:18

domains. You just have to find the

19:20

domain for that particular person and you

19:23

can find the domain by getting to

19:25

know the person, by learning about their

19:27

hobbies, about their personality, sometimes about their

19:30

genetics, and you can find ways that

19:32

you can penetrate, you can tap that

19:34

suggestible fold that a person has. It

19:37

might be through a pet. It might

19:39

be through their kids, it might be

19:41

through a financial angle, it might be

19:44

through something that is near and dear

19:46

to their heart, it might be through

19:48

a trauma in their life, it might

19:51

be in different domains of life, but

19:53

we are all suggestible to some extent.

19:55

if we we can

19:58

just put our finger

20:00

on what it

20:02

is. Now and this is, I'm just gonna

20:04

make a just going to make a quick thing

20:06

here because I know that we have a lot

20:09

to talk about here. Suggestibility

20:11

is something we can actually

20:13

quantify. We can we can

20:15

actually do a suggestibility. test and the

20:17

psychometrics, psychometrics, or if you

20:20

want the test, retest, reliability of these

20:22

things is better than IQ tests. IQ

20:24

tests. the interesting point here is that that.

20:26

If you you were to give me an

20:28

IQ test, or I were to give you an

20:30

IQ test, we would both want our score

20:32

to be as high as possible. mean, it's human

20:34

I mean, I want my IQ score to be

20:36

high. Why? Because to don't know. It says something

20:38

about how intelligent I am how intelligent or smart

20:41

I am. how smart I I But if

20:43

I give you... a a suggestibility test? you

20:45

want your score to be your score to be

20:47

people high? I mean, some people to score low

20:49

on that would want you said before, low

20:51

maybe it's an indication or an

20:53

index of how said I am. Maybe

20:55

it's an index of how feeble -minded

20:58

I am, how an index of how gullible I

21:00

am, maybe it's an index

21:02

people who take a suggestibility

21:04

test, how spineless, how their

21:06

proclivity is to get as low

21:08

a score as possible because they feel

21:10

that that's an indication of how of

21:12

how... susceptible to manipulation they

21:14

be. And that's interesting thing because in

21:16

terms of the psychology of it... of

21:19

it, Suggestibility tests are probably better

21:21

than IQ tests in terms of

21:23

what they predict and how reliable

21:25

they predict it. it. Yeah. I'm going

21:27

to come back to come back to

21:29

that with hypnosis because I've seen seen

21:31

stage magicians or mentalists. whole you

21:34

know, get a whole group audience the audience and

21:36

they'll find like the six most hypnotizable people and

21:38

those are the ones that get up on get

21:40

up on sometimes on these TV shows, they start

21:42

off, the show starts the the people are

21:44

already on the stage. You don't see what

21:46

they did to weed out out on, so so on.

21:48

So I suspect there's something there. But But

21:50

I wanna drill down a little bit more

21:52

on the gullibility, susceptibility, suggestibility, whatever the right

21:54

word is because I've been having a debate

21:56

with myself, with it's in my next book with

21:58

a lot of my guests. of my guests. How rational

22:00

and animal are we? How gullible are

22:02

we to cults, to fake news, to,

22:04

you know, just bad ideas? And let

22:07

me just riff on this for a

22:09

second. So I tended, you know, is

22:11

a long career debunking nonsense to think

22:13

people are really gullible. And you could

22:15

succor almost anybody into believing some crazy

22:17

idea of flat earthers or UFOs or

22:19

whatever, but... I've now been rethinking it

22:22

because I think it is domain specific

22:24

like you said that is most people

22:26

most of the time are pretty rational.

22:28

You know they keep their jobs they

22:30

have families they got you know food

22:32

in the fridge gas in the tank

22:35

and so on and then and then

22:37

something happens. And we know who these

22:39

people are and otherwise they seem like

22:41

they're married they got kids they got

22:43

jobs. They're like normal people you know

22:45

this is one little domain right. And

22:48

so a lot of it comes from

22:50

I think social proof like. Most of

22:52

the things that I say I believe

22:54

I don't really understand. Like I'm not

22:56

a climate scientist. People send me these

22:58

papers. I can't really understand the modeling.

23:01

It's not what I do. I mostly

23:03

trust the scientists get it right most

23:05

of the time. So when I say

23:07

I accept climate science, I'm really just

23:09

signaling I trust that the experts are

23:11

probably right about this. And there's a

23:14

lot of research on this. on like

23:16

yeah students do you accept the theory

23:18

of evolution and they go yeah yeah

23:20

explain it and they can't explain it

23:22

they don't you know they give some

23:24

Lamarckian thing the draft stretches its neck

23:27

or whatever you know they don't really

23:29

know so in a way you know

23:31

when we say I believe it there

23:33

it's not gullible it's just like I

23:35

can't back check everything and it gets

23:37

even and it gets even more complicated

23:40

than that Michael because when somebody says

23:42

to you equal E equals E equals

23:44

MC squared What do you do with

23:46

that? And you know, and do you

23:48

just believe Einstein blindly? I mean, how

23:50

do you know it's not equals MC

23:52

to the power of 1.995? I mean,

23:55

there's all kinds of interesting questions and

23:57

debates that you have to ask yourself

23:59

about. How do we know that that's do

24:01

we know that that's actually

24:03

true? science where the comes into

24:06

the picture. come that's

24:08

where scientists come into the

24:10

picture and experimental science and evidence

24:12

and statistics and replicability and all

24:14

kinds of things that of Most

24:16

people know very little about,

24:19

and even if they know about

24:21

it, even if not about it, it's centerpiece

24:23

of their life, and they And

24:25

they don't... invest a a lot

24:27

of time into thinking about nuances

24:29

ways of presenting ways of presenting information

24:31

and about something is it mean

24:33

if something is statistically significant and

24:35

what kind of a correction

24:37

do you need? you need? It's just

24:39

not part of the lingo. It's not

24:41

part of what people do. It's

24:43

not. do. It's not. And when you're talking about fact

24:45

-checking. There's a very big

24:47

difference from fact -checking. If somebody said

24:50

that there were 10 ,000 people at

24:52

a rally a rally or were actually just

24:54

10 there, that's one kind of of

24:56

of information. It's It's completely different if

24:58

you say that that did a study

25:00

and we showed that this is an

25:02

effective treatment because there are many

25:04

ways to come to that conclusion and

25:06

there are many ways to rebut

25:08

that conclusion. And And when people are

25:10

not familiar with it, they're just looking

25:12

at the bottom line. at the where

25:14

suggestion becomes critical. Now it's about

25:17

about saying saying it. about

25:19

does about a he have a Harvard

25:21

degree or a a Bergen community Is this person

25:23

a doctor this is this person only

25:25

has a master's degree? person only wealth of

25:27

this person? Is he written up in

25:29

Forbes? the wealth of What kind of a suit

25:31

is he wearing? What kind of a

25:33

car is he driving? Does he have

25:35

white teeth of a suit is he teeth What kind

25:37

How long, how much does he charge

25:39

per hour? have white teeth? Are to see this

25:41

person? Let's maybe check his website. Is

25:43

he famous? How many followers? per hour? These are

25:46

all questions that influence people in

25:48

a tremendous way. a tremendous are

25:50

questions that also influence

25:52

not just people. just people, influence

25:54

neurophysiology. And this is

25:56

really what I'm trying to

25:58

say here. here. not a

26:00

theoretical, ethereal, cerebral thing that

26:03

we're talking about, about, know, philosophizing

26:05

about in some kind of

26:07

a grand scheme of abstract

26:09

scheme of This This

26:11

is palpable. This changes

26:13

neurobiology. This creates This creates

26:16

neurochemicals in the in the

26:18

brain. This This creates electrical currents

26:20

in the brain. This changes

26:23

the weights that we associate with

26:25

certain things. in very,

26:27

very real ways. ways. And as a

26:29

result of that, that, our physiology changes

26:31

are thinking. changes. This is what

26:33

This is what people don't always appreciate. They

26:36

think that this is all ethereal. They think

26:38

that this is all all in some kind of

26:40

a space that is completely abstract. it

26:42

is not abstract. not abstract. is

26:45

concrete. This This has to do

26:47

with changing molecules in your brain, forming

26:49

connections in your brain, and as

26:51

a result of of that, you can actually

26:53

change people, not just how they think. how they but

26:55

how they behave. behave. Well that astonishing factoid

26:57

in there your book about the blood

26:59

sugar level changing based on whether

27:02

you think. you think How sweet you

27:04

think the thing is you're eating. How

27:06

is that even possible? What's the mechanism?

27:08

the mechanism for that? In general, mechanisms that

27:10

are based on that are based on are

27:12

based on you do you expect do

27:14

what do you perceive, if you

27:17

perceive time passing a certain way,

27:19

you you think that you you a

27:21

certain amount, certain you burned a a certain

27:23

number of calories. If you you

27:25

think that something is gonna hurt you, if you think

27:27

that you be very painful going to All these

27:29

things have to do with to do with

27:32

neural mechanisms that we sometimes understand

27:34

and we sometimes we think that

27:36

we understand. we think that we matter

27:38

how you look at it, you look beginning

27:41

to unravel to things. And the way that

27:43

we do we do it... is by by

27:45

experimenting usually with small groups when

27:47

you you do with, when you do with

27:50

hypnosis or or with you don't

27:52

do it with with people. You don't do it

27:54

with a million people. You do it with 17

27:56

people it with 17 64. or 64, and you do you do

27:58

it with hypnotic suggestions and and you would...

28:00

suggestible people versus low suggestible people you do

28:02

it with people with a certain neuropsychiatric

28:04

or psychiatric problem and it gives you

28:06

evidence it gives you data and you

28:09

can do brain imaging and you can

28:11

see what changes in the brain but

28:13

you have to take it with a

28:15

grain of salt. These are small studies

28:17

they are revealing but they're not revealing

28:19

to the point of concluding in a

28:21

sweeping way about the population. Maybe it's

28:23

only relevant for people who have a

28:25

particular... mental condition, maybe it's only for

28:27

people who are highly suggestible, maybe it's

28:29

only for people who are susceptible to

28:31

hypnosis and so on. What we're beginning

28:33

to see though, is that we are

28:35

able to target, with suggestion, we're able

28:37

to target in some situations, particularly when

28:39

it comes to visual attention and experiments

28:41

that have to do with the senses,

28:43

let's say with the sense of taste,

28:45

hearing visual information, we are able to

28:47

target areas in the brain that are

28:49

known. to be allocating attention to specific

28:52

domains like the anterior singlet cortex or

28:54

other areas that have very specific anatomy,

28:56

very specific physiology, and we can show

28:58

that people who have the gift, I

29:00

call it the gift, of focusing in

29:02

such a tremendous, you know, laser beam

29:04

fashion on something, are able to activate

29:06

these areas in ways that other people

29:08

cannot. And this can happen momentarily. Sorry?

29:10

Yes, sometimes they're the open energetic areas,

29:12

absolutely. And they're able as a result

29:14

of that to sometimes see patterns that

29:16

do not exist. Because I mean, I

29:18

don't want to say that, you know,

29:20

these people are psychotic or anything of,

29:22

you know, of that nature. That's not

29:24

the direction that I'm going. I'm just

29:26

trying to say that the connection between

29:28

things is sometimes a function of how

29:30

much attention do we... invest in those

29:32

things. So if I sit here and

29:35

every time I sneeze the door opens,

29:37

at some point I'm going to think

29:39

that my sneezing is responsible for the

29:41

door opening. Of course this is

29:43

correlation, more than causation for

29:45

the most part, but most

29:47

part, would it happen many

29:49

times would it happen

29:51

that I come to

29:53

the conclusion that doing

29:55

sneezing is doing

29:57

that? And I can

29:59

lead people an think

30:01

that. I can

30:03

create an experimental situation

30:05

that would lead

30:07

people to do that.

30:09

And that's what

30:11

we often do. what we

30:13

how many repetitions

30:15

that they take for

30:17

somebody to start

30:20

believing. take for that they're actually

30:22

responsible for this. that they're How many

30:24

kind of, How many much information

30:26

does a person need need they

30:28

say, actually, I am the author

30:30

of this. I am causing

30:32

this. Although, you know, quite clearly, are they

30:34

are not the causal reason for

30:36

this to happen. Yeah, interesting.

30:39

I used as an I use this

30:41

example comparing Richard Feynman with John Nash in

30:43

one of my books. that, you know,

30:45

John Nash won Nash won the

30:47

Nobel for his discovery, game theory game

30:49

theory, mathematics. of course,

30:51

for of course, for quantum

30:53

electrodynamics and the Feynman diagrams.

30:56

So they they both saw patterns that no

30:58

one else had seen and they were amply

31:00

rewarded with Nobel Prizes. But but John patterns

31:02

that that didn't see, you know, because he's

31:04

schizophrenic. So there, you know, you're finding

31:06

patterns that are not real. not real. So it's a

31:08

a signal detection problem. And so Now

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ctmobile.com. You're seeing patterns aren't really there. aren't really

31:47

there. know, know, in my book, actually, I

31:49

talk about Feynman, who was who was hypnotized

31:51

at and, you know, the hypnotist, I mean, he know,

31:53

the hypnotist, I mean, he was hypnotized

31:56

at least three times in his

31:58

life kind kind of a public domain. wrote about

32:00

it. And it's really interesting

32:02

because you would think that somebody of

32:05

the caliber of Richard Feynman is not

32:07

just a critical thinker and, you know,

32:09

one of the marvels of, you know,

32:11

the human intellect. But you would think

32:13

that, you know, it would be difficult

32:15

to, you know, to pull a fast

32:18

one on him because he's just too

32:20

intelligent and too skeptical and so on.

32:22

And he was, but he was also

32:24

suggestible. And this is what most people...

32:26

miss in this equation. They think that

32:28

suggestibility means that you are inferior. They

32:31

take the word suggestibility or they take

32:33

this notion of suggestibility and they say

32:35

if I'm suggestible it means that I'm

32:37

weak. And that's not at all the

32:39

case. As a matter of fact, and

32:41

you know we were talking or you

32:44

mentioned it at the beginning, there are

32:46

evolutionary advantages to being suggestible allows you

32:48

to learn much faster. being suggestible allows

32:50

you to navigate the world much more

32:52

effectively and to be more adaptable because

32:54

you can learn from the experience of

32:57

others you can learn by what others

32:59

tell you you don't have to experience

33:01

it yourself if they suggest certain things

33:03

to you you say oh I can

33:05

learn from their experience and so on

33:07

it's a very important mechanism for humans

33:10

to learn from other people's insights from

33:12

their life experience from their even I

33:14

would say calculations from their observations. So

33:16

if somebody tells me something and I

33:18

trust that person and that person ranks

33:20

highly in my hierarchy of individuals that

33:23

I should listen to, why should I

33:25

question that? Why, I mean, why not

33:27

let this guide me in my life

33:29

and make some shortcuts? And in that

33:31

regard, suggestibility and being suggestible is very

33:33

important. The question is... Just like when

33:36

we are skeptical, you know, should we

33:38

skeptical of our belly buttons? I mean,

33:40

you cannot be skeptical of everything because

33:42

when you do that, you become paralyzed.

33:44

You never get out of bed. You

33:46

cannot be suggestible to the point that

33:49

you believe everything. Yeah. And that's

33:51

where it gets complicated.

33:53

So, all those So

33:55

all those degrees and

33:57

credentials and where you

33:59

went to school

34:02

and who you know

34:04

and those sorts

34:06

of things, those are

34:08

proxies those are proxies trust

34:10

and social proof proof that I

34:12

can trust I can trust what this

34:14

person tells me because look at all

34:16

these other characteristics that I already that I already

34:19

acknowledge are worthy. For some people, yes.

34:21

yes. For For some people, no. no. I

34:23

mean, we, I don't don't have to tell

34:25

you. We live at a time

34:27

where there's a backlash against a

34:29

certain elite kind of strata. elite kind

34:31

of, a lot, strata. And I don't

34:33

know, to be a PhD or

34:35

to be a DSC, to be

34:37

an MD I don't know, to be, to be a

34:39

it's a disadvantage to be a DSC, to be an

34:41

MD, And to be honest with

34:43

you, a Um, some people

34:46

are extremely impressed with, uh, physical

34:48

stature. Some people are extremely impressed

34:50

with wealth. wealth. Some people are extremely impressed

34:52

with with some people are extremely impressed

34:54

with humor, are so on and so forth,

34:56

impressed with also a cultural thing. and so

34:58

In different cultures, a cultural attribute

35:00

different meaning to different

35:02

aspects of human personality. meaning to

35:05

different aspects of human so on.

35:07

It's very important to understand.

35:09

so on. It's very very important to

35:11

explain. understand and it's very important to

35:13

changes over the lifespan.

35:16

changes over the to when you're young is

35:18

not necessarily what you're suggestable to when you're older older.

35:21

because you you change, of and

35:23

some of the that that you

35:25

have about certain topics changes. changes but

35:27

we're all we're all suggestible, and this is

35:29

the key. doesn't magician doesn't ask you

35:31

when they start doing a trick. They

35:33

don't ask you, you oh let me just

35:35

interview you first you see how suggestible

35:38

you are before I do you are trick.

35:40

do my trick but a magician would

35:42

sort of say before the person Can

35:44

you tell me a little bit about

35:46

the crowd? mean, is it children? mean, is

35:48

it it, Are they at workers at IBM?

35:50

Are at they Google employees? Are they you know,

35:52

educated people? What are What Are they are they? Are

35:54

they mostly in more in the the 40s? It's

35:57

very important to know these things you you

35:59

can actually tailor particular tricks to a particular

36:01

audience with higher statistical outcome like you

36:04

can you can tailor it in a

36:06

general way but a magician really if

36:08

if they're if they're good it's gonna

36:10

work I mean they know how to

36:12

work the audience regardless of all these

36:14

parameters that's funny yeah Mandy like to

36:16

say how easy it was to fool

36:18

a group of scientists particularly really smart

36:20

educated and and you know high status

36:22

scientists because they think they know what

36:25

he's going to do or they can

36:27

figure it out and it's always something

36:29

super simple. That's true and there's another

36:31

reason and I'm going to tell you

36:33

this this is what I found as

36:35

a scientist I mean I can tell

36:37

you so what Randy said is exactly

36:39

right I mean they think that they

36:41

know they think that you know it's

36:43

going to be difficult to trick them

36:46

and so on but there's another thing

36:48

that is actually a hindrance to being

36:50

a scientist. Let's go back to bending

36:52

a spoon like I, like I, you

36:54

know, we talked about before. If I

36:56

bend a spoon at a scientific conference,

36:58

you know, while we're, you know, having

37:00

a coffee break or while we're, you

37:02

know, over dinner or whatever, I'll bend

37:05

a spoon for their, you know, for

37:07

the entertainment pleasure of my colleagues. That's

37:09

great. And the first thing that they'll

37:11

say is something like, hey, can you

37:13

do it again with your sleeves rolled

37:15

up? So now I roll up my

37:17

sleeves and I do it again. And

37:19

they say, okay, so he can do

37:21

it with his sleeves rolled up. All

37:23

right, can you do it again? And

37:26

now I'll say, okay, but I'm going

37:28

to roll down my sleeves because it's

37:30

uncomfortable for me to have my sleeves

37:32

up. I'm going to roll down my

37:34

sleeves. We've already determined that the sleeves

37:36

have nothing to do with it. And

37:38

I do it again. And in the

37:40

scientists' mind, I'm doing it the same

37:42

way every time. And when I do

37:44

it with my sleeves up, I do

37:47

it using technique X. And when the

37:49

sleeves come down, I do it using

37:51

technique Y. So now they have no

37:53

control and they have no... No

37:55

idea how I'm

37:57

doing it because they're

37:59

only going by

38:01

the effect. Now, magicians

38:04

are sneaky that way. They can achieve

38:06

the same effect using different methods. And

38:08

what they do is they let you,

38:10

they deceive you with the methods So

38:12

what you're controlling for is irrelevant because

38:14

nature, when you're doing things in nature,

38:16

nature doesn't trick you. They, nature operates

38:18

in the same way. And that's why

38:20

scientists are used to thinking about things

38:22

in a certain way. they you.

38:25

roll your sleeves down, and that's

38:27

a big mistake. And it and

38:29

good magicians, smart magicians take advantage of

38:32

that. Yeah, that's a great story.

38:34

yeah I've hung around magicians for so

38:36

long, I've learned how a lot

38:38

of the tricks are done, and I'm

38:40

always disappointed that I know. I'd

38:42

really rather not know. because the explanation

38:44

is always something like That's

38:46

how they do it, really? That's all

38:48

it is? Oh no i I really

38:50

really the super complicated know that I

38:52

thought was going on. I have to

38:54

tell you that um think, and I

38:56

don't know if I'm speaking for other

38:58

magicians, but I definitely am speaking for

39:01

myself. um My sense of

39:03

wonder is a result of learning

39:05

a lot about magic and about,

39:07

you know, the stupid explanations and

39:09

the actual mundane things that

39:11

are going on in order

39:13

to achieve these magnificent effects.

39:15

um my door of wonder has

39:18

closed quite a bit. i mean, it's difficult

39:20

for me as somebody who's been in this

39:22

you know for such a long time. I

39:24

don't, I still I yearn, I really miss

39:26

that feeling that I had when I was

39:28

in first grade and I saw a magician

39:30

perform something and I was like, wow, you

39:32

know, and I would get like pilar erection

39:34

on my skin, you know, my hair would

39:37

go. And I would like, you know, I

39:39

would like to experience this again. It's very

39:41

difficult for me because I too much. And

39:43

as a result of that, when somebody's just

39:45

beginning to perform a trick, I'm already controlling

39:47

for certain things, and I'm looking at certain

39:49

things. uh a result of that,

39:51

I don't have the same enjoyment.

39:53

I can give it to others,

39:55

but I cannot experience it myself

39:57

because I'm sort of contaminated I'm

39:59

jaded. I'm tainted already, And I think I

40:01

think that it happens to

40:04

other magicians in the field

40:06

as well. Yeah, I've learned to I've

40:08

learned to just appreciate the

40:10

presentation and presentation. that goes into it. all

40:12

the practice that goes into it.

40:15

The example, the cups and the cups and

40:17

balls with clear plastic cups. see So

40:19

you can see exactly how it's done I I still

40:21

couldn't do it. it, because it takes

40:23

a lot of practice. It's a It's smooth

40:25

moves. Magicians are very interesting performers. They're

40:27

not just actors who are playing

40:29

the role of wizards. the They

40:32

also They also their own shows. own shows.

40:34

They decide They decide on the

40:36

tricks, they decide on the themes,

40:38

they decide When you connect things. a

40:40

comedy show, when you are doing

40:42

a comedy show, sometimes you're telling somebody else's

40:44

jokes. you're know, you you're doing, you know,

40:47

somebody else writes the text for you and

40:49

so on. on. Most magicians have

40:51

to perform. mean, they have

40:53

to perform. And, you know,

40:55

if know, if you... If a comedy show

40:57

kind of actor you bomb out with a

40:59

bad joke or something that is inappropriate

41:01

joke know something dud inappropriate audience doesn't a dud you

41:03

the audience doesn't take it. You pick

41:05

it up with the next line and

41:08

it's complete. If you're a a magician

41:10

and bombed out, you didn't do well

41:12

on a trick. This is is going

41:14

to be a serious scar on the I

41:16

mean, it's very difficult to recover from

41:18

that. recover from that. And are on their toes

41:20

all the time. the time. They have

41:23

to be. And And it creates some pressure.

41:25

It creates you know, on them to perform

41:27

and they need to be at the

41:29

top of their game. at the top of

41:31

their for calls for a

41:33

particular alertness and and

41:36

vigilance that sometimes is

41:38

not there for other other performers,

41:40

stage performers, and the

41:42

showmanship is tremendous. tremendous. Yeah. Yeah, on

41:44

the last point this,

41:46

this rationality, gullibility point. you

41:49

You know, there's a selection bias there of who

41:51

we pay attention to, the people that actually

41:53

fell for it. Like, these are are the people that

41:55

joined the cult and they committed suicide or you

41:57

know these are know, these are the people that turned

41:59

over more to Scientology or or whatever. But

42:01

there's a a base rate neglect. That is,

42:03

how many people did they try this on?

42:05

How many people have taken the Scientology Scientology or

42:08

held the little cans down at Hollywood and

42:10

Vine at where they set up their little

42:12

desk? where they You know, probably millions, you know? know,

42:14

probably of winnows down to just a handful

42:16

of people that fall for it. just a

42:18

handful other example is fall for it.

42:20

Or my other example is the Netflix documentary, I I

42:22

don't know if you've seen this, but

42:24

it features four women in their seen this, to

42:26

late know, it never married, looking for love, wanna

42:28

get married, have kids, start a family, the

42:30

whole thing, successful careers. the whole thing, successful careers. the

42:32

tender with his airplane guy who's a

42:35

good looking guy and he's looking

42:37

for love and so on. And

42:39

he's not just looking for sex. for love

42:41

and so on. And a long process looking takes

42:43

months. He actually gets them to wire

42:46

him tens of thousands of dollars, this

42:48

is the key. them to So him this handsome

42:50

international man of mystery at the key. So he's

42:52

got the plane. But they actually go

42:54

out on dates with him where they're

42:56

on the plane. They go to some

42:58

resort and island and all these romantic

43:01

things and they hold up and they have thousands

43:03

of texts from this guy. To

43:05

me, there's a lot of social proof. guy. To me,

43:07

that went into, before the moment where, you

43:09

know, he's in Switzerland on some trip on the

43:11

weekend and he calls the woman and says,

43:13

oh my God, the bank doesn't open on Monday

43:16

and I gotta give these guys the ,000 bucks.

43:18

Can you wire it? the I'm gonna close the

43:20

deal and make $10 million. Monday gonna, it's gonna

43:22

be great. We're gonna get married and all this.

43:24

can you do it! I'm going to course

43:26

what we don't know we don't know

43:28

How many many this on? he tried this

43:31

on, right? We always know the right,

43:33

that's right. Look, right. Look,

43:35

this is unfortunately people are, I

43:37

mean, are, I mean,

43:39

fortunately and unfortunately, people

43:42

are very, partial to

43:44

narratives. People love narratives if if

43:46

you have a compelling a

43:49

A fascinating narrative, Alice in know,

43:51

Alice in Wonderland of of

43:53

narrative, something that is

43:55

fantastic and and people go for

43:57

it. People like to think that.

44:00

their movie stars. People like to think

44:02

that to see themselves, you know,

44:04

doing things that you can only

44:06

see in the movies. And people

44:08

love legends and they love fairy

44:10

tales. And if you sell them

44:12

a good narrative and if they

44:14

can see themselves as being successful

44:16

and loved and so on, they'll

44:18

go for it. Yeah. Well, along

44:20

these lines, you discuss in your

44:22

book, Milgram Shock experiments in Zebardo's,

44:24

oh, Prison experiments, now most famous,

44:26

and all of psychology. Obedience to

44:28

authority, are these people just being

44:30

suggestible because of the authority of

44:32

Milgram and the White Coat or

44:34

Zimbardo, you know, at Stanford University.

44:36

What else might be going on

44:38

there in terms of social proof

44:40

or, you know, well, I'm at

44:43

Yale University, here's this guy with

44:45

a white coat. I can't really

44:47

be shocking these people to death,

44:49

can I? I mean, there must

44:51

be some other rationalization going on

44:53

there. Well, you know, succumbing to

44:55

authority is a huge thing. And

44:57

there's a big, there's a big

44:59

difference, really, a remarkable difference between

45:01

the Zimbabwe experiment and the Milgram

45:03

experiment. By the way, they were

45:05

contemporaries. They even went to the

45:07

same high school. The interesting thing

45:09

there is that Zimbabwe actually gave

45:11

his participants costumes to wear. And

45:13

they knew that what they were

45:15

doing was an act. From the

45:17

get-go, it was an act. They

45:19

just got very deeply into it.

45:21

They got so deep into the

45:23

act that they sort of forgot

45:25

or they turned off this particular

45:27

monitoring system that tells them they're

45:29

just acting and they're just wearing

45:31

clothes that, you know, of a

45:33

prisoner or sunglasses of a police

45:35

officer and so on. Zimbardo did

45:37

not, I'm sorry, Milgram did not

45:39

do this in the same way.

45:42

Milgram was a son of Holocaust

45:44

survivors and he was really interested

45:46

after having heard you know, certain

45:48

things at home from his parents

45:50

and so on. He was interested

45:52

in a second Holocaust. can we

45:54

we have this

45:56

happen again of

45:58

millions of people

46:00

will just go

46:02

with a particularly

46:04

enthusiastic leader or

46:06

a very dominant

46:08

figure? And he wanted to ask

46:10

to ask the question from that standpoint, So

46:12

he was the dominant figure, a Yale a

46:14

Yale a coat in a people what to

46:16

do and so on. to do and had a

46:18

slightly different question. a slightly different

46:21

question. the question that Zimbardo asked,

46:23

was also new for psychology because

46:25

he was actually one of the

46:27

first. one of the first got, got what we

46:29

what we call IRB, you know, institutional

46:31

review board approval. At Stanford, it was

46:33

early days, it was the was the so

46:35

it was not very sophisticated or very

46:37

refined, but he got it. refined,

46:40

but he got did something that today would

46:42

be very difficult to do and a

46:44

lot of people will get and a upset will

46:46

get, you know, somebody tried to do it. but

46:48

the effects are the same. It just shows you. same.

46:50

It just vulnerable we are to

46:53

social pressure, to authority, and

46:55

to figures. And I I think

46:57

that really there's no difference

46:59

today. today. You know, know, the dresses changed,

47:01

the the the

47:03

platforms change, the

47:05

techniques change. changed, it's the

47:07

same. the same. Yeah. I don't know if you know

47:09

if you know I did a

47:11

replication of the Milgram shock experiment for

47:13

experiment for Dateline Hansen was

47:15

the Hansen, was the built a

47:18

little toggle box toggle box

47:20

with the signals and so

47:22

forth and the lights

47:24

and and the lights, and we

47:26

people. seven people. The setup was were

47:28

trying out for a reality TV

47:30

show called What a Pain. And they And they

47:32

wanted to see, far know, how far they would

47:34

go and an shocks, right? right? So, and it

47:36

was, you know, under the guise of

47:38

NBC, so right? six of the seven to got

47:40

six of the seven to participate. what this

47:42

is, I'm woman said, this. know what this

47:44

is. I'm not doing this. that hadn't heard

47:46

amazed we got anybody shock heard of

47:48

the Milgram But a couple of the couple of

47:50

the guys were pretty enthusiastic about

47:52

it. Most went all the way, the way.

47:54

but it was clear they were

47:56

not comfortable doing this. I mean, they

47:58

were squirming and sweating. and groaning and

48:01

looking at the our actor playing

48:03

our direct director. director and you

48:05

sure? I I I don't really feel comfortable. You

48:07

must go on. must go on I go

48:09

on. all right you know and and You

48:11

know, and the same found the same

48:13

thing. So they're not mean, they're not

48:16

just blindly obeying some authority some I'm

48:18

an idiot an idiot a You

48:20

know, there's a lot of social

48:22

proof there. Yale you know PhD or NBC.

48:24

NBC I mean, NBC they can't possibly

48:26

be having me kill somebody on

48:28

film. kill mean, come on. That's right.

48:31

on film. must actually know what's going

48:33

on here. Somebody and Milgram reports

48:35

quite openly that people were squirming

48:37

and sweating reports quite signs of discomfort

48:39

and resistance and so on. and

48:42

But at the end of the day, they were pressing

48:44

the button. the end of the day, they were, they

48:46

were, you know, gaging up. and so on, but at the end

48:48

of the were doing it you know, I

48:50

have to say. and they were have

48:52

to say I have to say, I have to

48:54

say that today, We are dealing with

48:56

not the Milgram experiment, not the Zimbardo

48:58

experiment, but other social experiments are going

49:00

on in our society right now and

49:02

they're going on all the time. right

49:05

sometimes the experiment is about, when

49:07

do you not keep silent anymore

49:09

about something? when do you not keep I

49:11

mean these are about something. I

49:13

mean, these are experiments that are not

49:15

necessarily declared as such, but

49:17

it's our life. It's the fabric

49:19

of life. life today. of our

49:21

life today. All All right, let's talk about hypnosis. I'll

49:23

tee this up for you, because

49:26

we've all seen we've all seen the they give

49:28

a post they give suggestion. You won't

49:30

remember the number four. And then

49:32

they wake them up and say, then they you

49:34

know, count and say, okay, And you know, count to know,

49:36

end up at 11 fingers because, you because, know,

49:38

you know, the three... like they go one two five six two, three,

49:40

five, six. And they end up. Yeah, I

49:42

did a demonstration like that for National Geographic that

49:44

some point. that story. in Vegas was that in

49:47

Vegas? in Vegas to Vegas? a Yes, yes, in it

49:49

was in Vegas. a great story. is All

49:51

right, what is going on there? I mean,

49:53

where is the happened What happened? thing first thing

49:55

that we have to understand here is that a

49:57

a huge difference between stage hypnosis or what

49:59

what we usually you know refer to a

50:01

stage hypnosis which is a performance in

50:03

front of an audience and you invite

50:06

people to come to the stage and

50:08

you do some kind of a screening

50:10

on them and then you choose the

50:12

ones who are who seem to be

50:14

very susceptible and then you perform it

50:16

for the entertainment of the crowd because

50:18

you're going to do something really remarkable

50:20

or really funny or really ridiculous. So

50:22

people do all kinds of things. They

50:25

play, you know, double O7 maneuvers on

50:27

stage. They have sex with a chair.

50:29

They do all kinds of things that

50:31

would get the audience wild and, you

50:33

know, and entertained. But stage hypnosis is

50:35

actually different from medical hypnosis or from

50:37

psychological hypnosis that we do in the

50:39

clinic. Hypnosis, first and foremost, is an

50:41

acute intervention. that we are offering to

50:43

people that is based on suggestion, usually

50:46

for a specific problem. It could be

50:48

an open management, smoke cessation, you name

50:50

it. I mean, there's a whole bunch

50:52

of things. And there's a certain medical

50:54

literature, scientific literature associated with it. Sometimes

50:56

not very good, by the way. If

50:58

you go back in time, sometimes the

51:00

experiments were not very well done. But

51:02

with time, it has gotten a lot

51:05

better, and as a result, we know

51:07

a lot more about it. Stage hypnosis.

51:09

is a form of entertainment. I mean,

51:11

magicians do stage hypnosis without really knowing

51:13

anything about hypnosis. I mean, and it

51:15

just goes by the same name. So

51:17

they will, somebody would call themselves, I'm

51:19

a hypnotist, and actually they are just

51:21

a stage hypnotist doing stuff for college

51:24

kids or something like that, not to

51:26

be confused with an American board, you

51:28

know, certified individual who has the right

51:30

credentials. I have to say something about

51:32

not knowing the number four, like you

51:34

mentioned. In order not to know the

51:36

number four, you need to know it

51:38

so that you wouldn't know it. It's

51:40

really, it really is a very tricky

51:43

situation. In other words, you need to

51:45

know that you don't know the number

51:47

four. So you need to have sort

51:49

of a meta-cognitive process going on when

51:51

you count. You need to go one,

51:53

two, three, oh. Now it's going to

51:55

be four, but I don't know it.

51:57

Five, six, seven. So something needs to

51:59

be there to tell you, and this

52:01

is the one that you don't know.

52:04

And this is an interesting concept, because

52:06

metacognition is something that we do know

52:08

a little bit about. And what do

52:10

we do when we think about our

52:12

thinking? And you can actually think if

52:14

you go back to the experiment, the

52:16

Stanford Jail experiment. These people knew. that

52:18

they were acting. They knew that they

52:20

were actors playing the roles of prisoners.

52:23

They were actors playing the roles of

52:25

inmates. They knew it. But at some

52:27

point, it disappeared. At some point, you

52:29

know, it just dissipated or it was

52:31

so weak that they could ignore it.

52:33

The same thing happens here. People know

52:35

that they're not supposed to know the

52:37

number four, but they put it aside

52:39

in such a way that they are

52:42

sort of it doesn't bother them. It

52:44

doesn't bother them that they know it,

52:46

but it doesn't bother them that they

52:48

know that they know it. It's like

52:50

almost like ignoring something in your visual

52:52

field. It's a little bit like daydreaming.

52:54

Like when you daydream, your eyes are

52:56

open, but you're not processing the information.

52:58

You are completely absorbed in your internal

53:01

mental state. So you sit there, eyes

53:03

open, but you are invested internally in

53:05

your own thoughts. So something might be

53:07

happening in your visual field. Your brain

53:09

is registering it, but you are not

53:11

attentive. to it. We can create these

53:13

situations. We know how to create these

53:15

situations in the lab and ecologically in

53:17

the world. And we're getting better and

53:20

better at understanding what is happening at

53:22

the level of the brain. What is

53:24

happening at the level of brain states

53:26

that allows these situations to happen? How

53:28

long can we prolong them? And who

53:30

are the people who are more likely

53:32

to experience them? We know for example

53:34

that you know sometimes psychedelic drugs can

53:36

induce some of these states that are

53:38

very very similar. We know for example

53:41

that meditation, contemplative practice are also experiences

53:43

that that can help

53:45

get people to

53:47

these places and the

53:49

activate the same brain

53:51

structures. this is a So

53:53

structures. this is a

53:55

fascinating field of

53:57

study within the neuro

54:00

sciences within the psychological

54:02

sciences that we're

54:04

getting to know more

54:06

and more about. more

54:08

and it teaches us

54:10

a great deal

54:12

about mental health, about

54:14

about resilience, emotional resilience.

54:16

It resilience, teaches us

54:19

also about It know,

54:21

us also about, you know, How how

54:23

to how how to be a

54:25

better athlete to how to

54:27

use this mindset in order

54:29

to get more performance, physical

54:31

performance and so on. It's

54:33

a fascinating field that we

54:35

are getting more and more

54:37

knowledge on on and about it

54:39

not just experimentally, but with

54:41

applied techniques. but with applied techniques.

54:44

for a second. I know

54:46

the a second. I'm suppressing

54:48

it or whatever. suppressing it or

54:51

whatever. actors playing guards with the

54:53

mirrored with the mirrored sunglasses

54:55

and all that. shouldn't be They know they

54:57

shouldn't be doing this, but... it they They

54:59

just and then it, they ignore it. one

55:02

more step then let me just take

55:04

one more step. at Auschwitz know, the guards

55:06

at Auschwitz or whatever, I know this

55:08

is wrong. I know I shouldn't be

55:10

doing this. Or just take the slaveholders at

55:12

some level, know know, the 1800s America they had to know

55:14

these They had to know want people don't want

55:16

to be slaves. we That's why we have to chain

55:18

them up and beat them They don't want it. I

55:20

wouldn't want to do this. want to do this,

55:22

did it anyway. they did it anyway.

55:24

How did did they do that if they know,

55:26

or maybe they didn't know know, was a different

55:28

time and they didn't know was wrong time and

55:30

they know. You know, wrong. I don't know.

55:33

You know, role playing and role enactment

55:35

can sometimes become quite

55:37

real. can Um, if you

55:39

are, um, If you are an actor.

55:41

and you are you are playing a particular

55:43

role. you can can actually

55:45

get quite absorbed to the the point that

55:47

you are actually living you are playing. you are

55:49

playing. Now, playing. some people are better

55:51

at it at others, a but a lot

55:53

of it, a lot of it is

55:56

a function of the kind of feedback,

55:58

social feedback that you're getting from your...

56:00

peers and the kind of social fabric

56:02

that you are within, the milieu

56:04

that you're set in. These are

56:06

things that we are beginning to

56:08

understand more and more because in

56:10

science, when we do scientific experiments,

56:12

we usually do them in a

56:14

lab. We usually do them in

56:16

settings that are very clinical, very

56:18

anal, very, I would say, not

56:20

ecological. They don't necessarily reflect what's

56:22

happening or the way that we

56:24

behave in the outside world. We

56:26

process information on computer screens, we

56:28

do things in very controlled environments.

56:30

This is not necessarily what is

56:32

happening when we behave in the

56:34

world and when we're exposed to

56:36

all kinds of parameters that we

56:38

often not measure in a controlled

56:40

lab experiment. This is beginning to

56:42

change. Interesting. Yeah, I would recommend

56:44

people read Christopher Browning's book, Ordinary

56:46

Men. There's now a Netflix documentary

56:48

based on that, where they follow

56:50

the lives, he follows the lives

56:53

of this, a police battalion that

56:55

was part of the Einstein scrupen,

56:57

that followed the Vermont, the German

56:59

army, into Ukraine, for example, to

57:01

clean up after the army, kill

57:03

all the Jews, for example, in

57:05

others, but mostly Jews. And, you

57:07

know, these were ordinary men. You

57:09

know, they were slightly older than

57:11

the young men joining the army.

57:13

They were like late 20s, early

57:15

30s. And so the question is,

57:17

is, did they enjoy it? You

57:19

know, how did they do it?

57:21

How do they do it? How

57:23

do you get people to kill

57:25

people? So at first, you know,

57:27

it was the Holocaust by bullets.

57:29

It's called. Yeah. You know, they

57:31

just put the gun right up

57:33

to the back of the head.

57:35

Bam. Blood all over the place.

57:37

It's horrible. So then they moved

57:39

to having them shoot them further

57:41

away with rifles in the pit.

57:43

You can see pictures of this

57:45

and so on. And then ultimately

57:47

that, you know, Himmler went and

57:49

saw one of these and said,

57:51

we got to do something different

57:53

here. That's when they introduced gas

57:55

and that sort of thing in

57:57

the gas chambers. But, you know,

57:59

if you look at their lives,

58:01

you know, in the process of

58:03

doing this, there was some obedience

58:05

to authority. They weren't threatened. Like,

58:07

if you don't do this, you

58:09

know, we're going to shoot you

58:11

or whatever. It was nothing like

58:13

that. But there was a lot

58:15

of social pressure. Like, you know,

58:17

don't be a pussy and, you

58:20

know, we're all doing this, you

58:22

know, and then they all got

58:24

shit-faced afterwards, and there was a

58:26

lot of alcohol and other things

58:28

involved. You know, yes, I could,

58:30

I could, you know, in front

58:32

of everybody back out and say,

58:34

I'm not going to do it.

58:36

But, well, you know, that, that's

58:38

hard to do in front of

58:40

everybody. So, that is hard to

58:42

do. It's hard to do. And

58:44

it's not just a question of

58:46

peer pressure. It's also a question

58:48

of narrative. And, you know, what,

58:50

what is the overarching narrative that

58:52

you're selling to people? race, if

58:54

it's got like race overtones, if

58:56

it has to do with cleansing

58:58

or purging, if it has to,

59:00

whatever it is that you're selling,

59:02

whatever it is that you know

59:04

the overarching agenda is, people love

59:06

a good story. People embrace good

59:08

stories uncritically, uncritically. People are not

59:10

very critical when it comes to

59:12

these things. Again, the skepticism element

59:14

comes again into this into this

59:16

picture. People are not very good

59:18

at questioning. at asking, you know,

59:20

is this true, trying to verify,

59:22

trying to go and see if

59:24

something is falsifiable? It's not part

59:26

of the lingo of most people.

59:28

You need to be educated about

59:30

that. You need to acquire this

59:32

through education, through listening to people

59:34

who tell you about this, through

59:36

learning, really how to think critically.

59:38

This is something that is missing

59:40

in our society and... you are

59:42

trying to do the best you

59:44

can to remedy that. I'm trying

59:47

to do the best I can

59:49

to remedy that, but from the

59:51

scientific point of view, it's very

59:53

clear that we're vulnerable to it.

59:55

Yeah. Yeah, one more recommendation is

59:57

a book called The good

59:59

old days. days. And it's

1:00:01

a it's a collection of letters

1:00:03

from the Zysos and soldiers soldiers their wives

1:00:05

and families back home. And

1:00:07

the narrative was, this is really

1:00:09

brutal. It is nasty, but. but... If

1:00:11

we we weren't doing it, they'd be

1:00:13

doing it to us. to us. If this

1:00:16

war turns around, the Russians are gonna

1:00:18

treat treat my family, you guys, you would would

1:00:20

not believe. so So we need to win

1:00:22

this war. And besides that, the the

1:00:24

Jews started the whole thing, thing, they repeat

1:00:26

the stab in the back conspiracy theory

1:00:28

theory all that stuff. and all Okay, back

1:00:30

to Okay, back to hypnosis. So, the last time I

1:00:32

looked at this this was like the Ernst Hilgaard's theory

1:00:34

of the hidden observer. observer. which which is

1:00:36

sort of a metaphor, I don't know.

1:00:38

I There's somebody in there that knows

1:00:40

the there that knows the four, right? And that's somebody or a neural

1:00:42

a neural network or whatever it is.

1:00:44

There's some other module of the brain

1:00:46

that that keeps of stuff, even though the

1:00:48

conscious self is saying, I don't know

1:00:50

what it is, it is. Right? Is, but that's, that's that's

1:00:52

decades old now, that theory. What's the

1:00:54

latest we know on the neuroscience of

1:00:56

hypnosis and - And so, uh, what Hilkard did was

1:00:58

very interesting. uh, the notion of the notion of

1:01:01

the hidden observer, he basically told people

1:01:03

something like, you know, you're not gonna know, know,

1:01:05

I don't know, know, scissors or It's better over

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1:01:35

due. some objects. you know, and he would put a would

1:01:37

put a whole bunch of objects, and including scissors, what's

1:01:39

this, what's this, what's this, what's this, what's this.

1:01:41

And to the scissors, people what he pointed to don't know what, I don't

1:01:43

know what, I had some know this. I don't know what, I don't know, a

1:01:45

musical instrument. I don't know, I've never seen anything like that. of the

1:01:48

But he told he told them, of the hypnotic

1:01:50

induction. will know, he would say, what is, what is, what is, what I

1:01:52

touch your right shoulder, what is, what you will

1:01:54

know. is, what is, what is, what then what he did is, what is,

1:01:56

would say, what is this? what would say, I don't know. I

1:01:58

think it's a musical instrument. I think is, or that. And then

1:02:00

he would touch their right shoulder and

1:02:02

they would say, oh, it's scissors. I

1:02:04

can see that now that it's a

1:02:06

scissors. What we added to this original

1:02:08

pilgrid plot, which has to do with

1:02:11

metacognition and hypnosis and all these things,

1:02:13

is brain imaging. Today we have imaging

1:02:15

of the living human brain, which allows

1:02:17

us to, with sophisticated technology, see what

1:02:19

brain areas light up and what do

1:02:21

they do and what happens when you

1:02:23

have a hypnotic suggestion like that? what

1:02:25

happens when you're just hypnotized with no

1:02:27

suggestion, what's the difference between relaxation and

1:02:29

so on, and we're beginning to identify

1:02:32

different areas and different structures in the

1:02:34

brain, and we're beginning to see what's

1:02:36

the difference. And one of the things

1:02:38

that we notice is that people really

1:02:40

allocate attention very differently. The brain mechanisms

1:02:42

that have to do with attentional allocation

1:02:44

in the brain are being resourced very

1:02:46

differently when you are given. a hypnotic

1:02:48

suggestion to do something, let's say to

1:02:50

pay attention to something visually. For example,

1:02:52

if I tell you you don't know

1:02:55

scissors, basically what happens is they are

1:02:57

blocking that part of the table where

1:02:59

the scissors are. It's as if they

1:03:01

see something hazy there. They just can't

1:03:03

see what the object is. A little

1:03:05

bit like the daydreaming that I described

1:03:07

to you before. It's a little bit

1:03:09

like it's masked. This is like sort

1:03:11

of the metaphor or the representation of

1:03:13

what's going on. They can see that

1:03:16

there as an object there. but it's

1:03:18

too hazy to observe or it's too,

1:03:20

it's masked, it's behind a veil of

1:03:22

some sort. So it's not that they

1:03:24

see it and they say, oh this

1:03:26

is scissors and I'm not supposed to

1:03:28

know it, maybe they do it once

1:03:30

or twice at the beginning and then

1:03:32

they say, oh this is a part

1:03:34

of the table that I'm not supposed

1:03:36

to look at, I'm not supposed to

1:03:39

have access to. This is interesting because

1:03:41

when we do these experiments time and

1:03:43

again, time and again, we begin to

1:03:45

see that different people have different strategies

1:03:47

as to how to achieve it, but

1:03:49

they all use their attentional resources.

1:03:51

in different ways. ways. Sometimes

1:03:53

try to avert

1:03:55

their gaze. gaze. They They

1:03:57

try not to

1:04:00

look at the the object

1:04:02

directly. Sometimes they

1:04:04

try to look at

1:04:06

it obliquely it covert

1:04:08

attention. covert We can

1:04:10

see these attentional mechanisms working either in overdrive

1:04:12

or underdrive, depending on what the instruction

1:04:14

is and so on. So that's one

1:04:16

way. mean, there are many ways to

1:04:18

achieve this. I Now we know many ways

1:04:20

to attention Now we know that really

1:04:22

is a very powerful filter to also

1:04:25

regulating our emotions. It's not just regulating

1:04:27

our senses our our perceptions. It's also

1:04:29

a very strong filter of regulating

1:04:31

our emotions, what we allow ourselves to

1:04:33

get excited about, what we allow to

1:04:35

to get, you know, aggressive about. to

1:04:38

get, you know, attention is a

1:04:40

very strong mediator of behavior. If you

1:04:42

I I mean, you can create

1:04:44

a lot of self -regulation. It's a

1:04:46

function of temperament, of course. Some

1:04:48

people are more of course. Some mean, are

1:04:50

more trigger them very, very easily. you will

1:04:52

trigger them very, very easily. So element of personality

1:04:54

an and temperament, and things like

1:04:56

here and But it's also a

1:04:58

function of like that. You can train.

1:05:00

a your attention. You can

1:05:02

train your attentional system your attention, there

1:05:04

are ways to train the

1:05:06

brain. There are ways to train

1:05:08

the brain through cognitive training training

1:05:10

and certain exercises. How effective

1:05:13

they are to to be seen

1:05:15

but some people benefit from it

1:05:17

more than others and that's just

1:05:19

a fact of life there's no question

1:05:21

no question about these

1:05:23

people of your of your

1:05:25

experiments participants in in the

1:05:27

hypnotists show. They're not They're not just

1:05:30

going along and faking to not embarrass the

1:05:32

the or the magician. they

1:05:34

really are in some kind of

1:05:36

altered state of of consciousness. Right, and I

1:05:38

would say, Twilight Zone, between is

1:05:41

I would say, um, Are you just

1:05:43

doing it because of this role Are Are you just

1:05:45

doing it because of social compliance? you just trying

1:05:47

to be nice to me? Are you just

1:05:49

trying to know, for me not to lose face?

1:05:51

And that's why you're doing all these things. things, versus

1:05:54

you're doing this because you're

1:05:56

genuinely. genuinely entrenched in a

1:05:58

brain state that makes makes you... feel that

1:06:00

this is real, we can show a

1:06:02

whole spectrum. We can show a whole

1:06:05

spectrum of some people who are towards

1:06:07

this end and some people who are

1:06:09

towards this end. And we're trying to

1:06:12

understand what is it about some people

1:06:14

that are closer to this particular distribution

1:06:16

and people are a little bit close

1:06:18

to the other part of the distribution.

1:06:21

And we're beginning to see that this

1:06:23

has to do with certain genetic polymorphisms,

1:06:25

certain brain structures, certain connections between brain

1:06:27

areas. but we are identifying again and

1:06:30

again the same brain areas of interest.

1:06:32

We can name them, we can measure

1:06:34

them, we can see the connections, and

1:06:36

more importantly, we can see adjacent behaviors.

1:06:39

So for example, when people are, as

1:06:41

I mentioned before, psychedelic drugs, people who

1:06:43

are doing meditation, people are, you know,

1:06:46

Tibetan monks, people are doing, you know,

1:06:48

contemplative practice and so on, we can

1:06:50

see that some of the same areas

1:06:52

are involved. in these altered states of

1:06:55

consciousness, in these pattern recognition kind of

1:06:57

activities, in the ability to regulate pain,

1:06:59

in the ability to demonstrate resilience, to

1:07:01

recover from trauma and so on. And

1:07:04

this gives us the clues that we

1:07:06

are on some kind of an interesting

1:07:08

path where we can actually distill the

1:07:11

neurobiological substrates of these things. Yeah, one

1:07:13

of my favorite magicians on that is

1:07:15

Darren Brown, I'm sure you know him.

1:07:17

Of course. And, you know, he does

1:07:20

this hypnosis, he has this whole show

1:07:22

about faith healers, and which he kind

1:07:24

of makes the point indirectly that faith

1:07:26

healers are themselves kind of hypnotizing their

1:07:29

audience in a way, and putting them

1:07:31

in a state in which they're more

1:07:33

susceptible to their particular message, and then

1:07:36

he does it himself, using hypnosis. But

1:07:38

again, you know, we don't see where

1:07:40

those people came from. Are there ways

1:07:42

to test, you know, like if you

1:07:45

had 100 people in the room, could

1:07:47

you give me the, you know, through

1:07:49

however many hours you need to do

1:07:51

this, these are the 10 most susceptible

1:07:54

people? Yes, yes. I mean, so when

1:07:56

it comes to hypnotic susceptibility or hypnotic

1:07:58

suggestibility, I mean, we have very good

1:08:01

tools. We have very good instruments, psychological

1:08:03

instruments, where we can screen people and

1:08:05

sort of identify how good they are.

1:08:07

Remember, suggestion, hypnotic suggestion is just one

1:08:10

type of suggestion, but suggestion in general

1:08:12

is an uncritical acceptance of an opinion

1:08:14

or an idea or a behavior, which

1:08:16

really arises from either within us or...

1:08:19

the influence of others. It could be

1:08:21

me, it could be you. So there

1:08:23

are ways to test that. There really

1:08:25

are ways to test that and you

1:08:28

don't need to sort of take it

1:08:30

into a psychoanalytical domain or, you know,

1:08:32

or, you know, Zigmund Freud asking you

1:08:35

to lie on the couch. You can

1:08:37

do it in very practical ways, and

1:08:39

we have tests that do that. But

1:08:41

the take-home message is not just about

1:08:44

identifying the people who are very suggestible,

1:08:46

because they could be vice presidents of

1:08:48

companies, CEOs, or they could be the

1:08:50

janitor, or somebody else. The most important

1:08:53

thing is to understand that everyone is

1:08:55

highly susceptible to some form of suggestion.

1:08:57

This is something that a lot of

1:09:00

people miss. Often without realizing it, we

1:09:02

are suggestible and these suggestions shape our

1:09:04

perceptions. They color our behaviors, even our

1:09:06

physiological experiences in profound ways. And that's

1:09:09

really what I'm trying to drive home

1:09:11

in this book because the examples that

1:09:13

I give are real life examples. They're

1:09:15

not, I mean, they're from decades of

1:09:18

studies that I've done throughout my life,

1:09:20

also from my experience as a magician.

1:09:22

I mean, I remember... being a teenager

1:09:25

performing theatrical mind reading for you know

1:09:27

all kinds of audiences and people will

1:09:29

come to me people my parents age

1:09:31

will come to me after and consult

1:09:34

with me on life matters they will

1:09:36

say you know my aunt is dying

1:09:38

you know what do you recommend that

1:09:40

we do this or that or I'd

1:09:43

like to invest in this company I

1:09:45

was 16 you know I mean I

1:09:47

had no idea what and and it

1:09:49

was amazing to me that no matter

1:09:52

what disclaimers I would use no matter

1:09:54

how many times I will say this

1:09:56

is a show You know, these are

1:09:59

tricks. The mental part is so strong,

1:10:01

the effect is so compelling, that they

1:10:03

just forget about all these disclaimers. It's

1:10:05

what they want to hear, it's what

1:10:08

they want to see. It's not what

1:10:10

you say is what they think you

1:10:12

say. It's not what they see, it's

1:10:14

what they think you see. Yeah, we

1:10:17

did another TV show with James Van

1:10:19

Prague, who was a big psychic. Talked

1:10:21

into the dead in the 90s late

1:10:24

90s. So I was part of a

1:10:26

history chat history mysteries I think it

1:10:28

was so they filmed him for hours

1:10:30

and You could see how he got

1:10:33

information from people he would chit chat

1:10:35

with them on the brakes and things

1:10:37

like that and then come back to

1:10:39

the information he got because we've filmed

1:10:42

him Well, he didn't know he was

1:10:44

being filmed during the breaks So we

1:10:46

figured out how he was doing that

1:10:49

but the people themselves forgot you know

1:10:51

they'd say he I never told him

1:10:53

my grandfather's name was George It's like

1:10:55

actually you did and we'll show you

1:10:58

how you did it, you know, because

1:11:00

he's like I'm getting this name and

1:11:02

this initial and then he goes, yeah,

1:11:04

that is George, yeah, letter G, yeah,

1:11:07

George is my uncle, whatever it was,

1:11:09

you know, and then they'd forget that,

1:11:11

you know, back to the forgetting thing.

1:11:14

Yeah, okay, so. If you have some

1:11:16

theory of altered states of consciousness, you

1:11:18

must have a theory of consciousness. Do

1:11:20

you want to wade into the hard

1:11:23

problem of consciousness and give us your

1:11:25

explanation? What do you think is? Well,

1:11:27

the hard problem of consciousness. So, you

1:11:29

know, it's really interesting for me. So

1:11:32

I've been dealing with aspects of consciousness,

1:11:34

you know, most of my adult life

1:11:36

through experiments, through philosophical discussions, through debates,

1:11:38

through intellectual, you know, scientific conferences and

1:11:41

so on. I have to tell you,

1:11:43

and I'm being super honest, that I

1:11:45

have learned as much from my magic

1:11:48

experience, and being a magician in the

1:11:50

trenches, performing in front of audiences, making

1:11:52

people believe or remember certain things that

1:11:54

didn't happen, like you said, or making

1:11:57

people see. certain things

1:11:59

that were never there.

1:12:01

never there, or them forget things that

1:12:03

were there, I learned a lot

1:12:05

more, or as much. from my

1:12:08

magician role as I did as

1:12:10

a scientist, doing I did

1:12:12

as a scientist doing with

1:12:14

experiments with hypnosis you know, masking

1:12:16

and and reverse masking and

1:12:18

back back masking and stimuli and

1:12:21

all these things. and all these

1:12:23

And the reason I say this I say

1:12:25

this is because when When it comes to

1:12:27

consciousness, We have a

1:12:29

have a fairly of

1:12:32

what consciousness understanding of what consciousness

1:12:34

is, just like we have an intuitive

1:12:36

understanding of would like We would like to

1:12:38

think that we have free will. not

1:12:40

confusing free will with free speech or things

1:12:42

like that, just free will. just free will.

1:12:44

And ability to go and

1:12:46

tweak, to rattle that full free will, which

1:12:49

magicians, mentalist in mentalists in particular,

1:12:51

but magicians can do

1:12:53

so easily. so so easily going

1:12:55

going to college, without spending years and

1:12:57

years and years studying statistics and

1:12:59

research methods and methods to seminars and

1:13:01

all these things, you can do it

1:13:03

when you're 14. when You can do

1:13:06

it when you're 15. you're 15 and you

1:13:08

can do you can do it can make you can make

1:13:10

a living a good Being a good magician spend

1:13:12

most spend most of their life doing these

1:13:14

things and they can't make a good

1:13:16

living and this this is not about a living.

1:13:18

This is about, you know, what can

1:13:20

you you unravel Now, the the methods of a scientist

1:13:22

and the method of a magician are completely

1:13:24

different, but they can sort of converge in some

1:13:26

of the same questions. And what I'm trying

1:13:28

to say... And what I'm that to say sure

1:13:30

there are other professionals out there. They

1:13:32

could be marketers, could they could be they could be

1:13:34

barbers, they could be accountants, they could be

1:13:36

lawyers, they could be anything. they could be who

1:13:39

are also illuminating questions related to consciousness through

1:13:41

their own tools that I'm not familiar with.

1:13:43

I'm not, you know, I don't have... with.

1:13:45

I'm I'm not privy to what they're

1:13:47

able to do and I'm not

1:13:49

part of of their professional realm of techniques I

1:13:51

so on. the kind I think these

1:13:53

are the are of questions, these are the kind

1:13:56

of questions that can illuminate consciousness in many

1:13:58

interesting ways. It doesn't have to come. from

1:14:00

neuroscientists. It doesn't have to come from

1:14:02

psychologists. It doesn't have to come from

1:14:04

mathematicians or from computational cognitive scientists. It

1:14:07

could come from magicians. It could come

1:14:09

from people who are doing some human

1:14:11

interaction of some marketers. It could come

1:14:13

from other people. It's just a question

1:14:16

of refining the questions and trying to

1:14:18

systematically study them. And the reason I

1:14:20

say that I learned as much about

1:14:22

consciousness as a magician as I did

1:14:25

from being a scientist is because for

1:14:27

me magic. is not a one-trick thing.

1:14:29

It's not that I, you know, read

1:14:31

what's written on the cereal box and

1:14:33

I tried it and that made me

1:14:36

a minute. It's a lifelong pursuit. It's

1:14:38

a serious systematic study of a particular

1:14:40

body of knowledge and trying things and

1:14:42

being a member of a society, going

1:14:45

to conferences, associating with colleagues and so

1:14:47

on. The same thing is true as

1:14:49

a scientist. I don't know that I'm

1:14:51

the best magician within the scientist or

1:14:54

the best scientist within the magicians. But

1:14:56

it's very important to understand to understand.

1:14:58

that both of these worlds illuminated my

1:15:00

understanding of concepts like free will, conscious

1:15:03

and so on, in a very, very

1:15:05

big way. So I don't expect magicians

1:15:07

to know too much about neuropsychology. I

1:15:09

don't expect them to know too much

1:15:12

about brain structures, about things that are

1:15:14

related to the technical jargon and the

1:15:16

experiments that are related to neuroscience. I

1:15:18

don't think it's even necessary. But I

1:15:21

also have to appreciate that most neuroscientists,

1:15:23

most psychologists know very little, if anything

1:15:25

about magic and about the powerful techniques

1:15:27

that these performers, you know, actors playing

1:15:30

the role of wizards, can illuminate questions

1:15:32

that are related to consciousness in no,

1:15:34

you know, less fundamental and practical a

1:15:36

way. So to answer your question, I'm

1:15:39

blessed by having both these perspectives, and

1:15:41

I think that that gives me perhaps

1:15:43

something that most of my colleagues don't

1:15:45

have. One of my favorite conspiracy theories

1:15:48

that turned out to be a real

1:15:50

conspiracy when I was writing my conspiracy

1:15:52

book was MK. The CIA's program for

1:15:54

mind control, one of which was hypnosis.

1:15:56

You're not worried that the North Korea...

1:15:59

and the Chinese and the Russians are

1:16:01

using these techniques to, you know, create

1:16:03

super soldiers and so on. You know,

1:16:05

a lot of that didn't pan out.

1:16:08

You know, what are the limitations on,

1:16:10

let's say, government or terrorists using these

1:16:12

techniques to, I don't know, create an

1:16:14

assassin by hypnotizing them or teenage boys

1:16:17

that want to know if they can

1:16:19

hypnotize girls to get them to take

1:16:21

their clothes off, that kind of stuff.

1:16:23

I mean, how much can we really

1:16:26

control somebody else's mind? Or and then

1:16:28

we can move to the techniques you

1:16:30

can actually use to you know stop

1:16:32

smoking or lose weight or whatever These

1:16:35

are these are really hard question to

1:16:37

answers, but we have some leads that

1:16:39

can that can help us answer them

1:16:41

So we are all familiar with stories

1:16:44

about cults. They're well documented We know

1:16:46

that the energetic dominant enthusiastic, you know

1:16:48

aggressive cult leaders can actually fascinate crowds.

1:16:50

They can, you know, if you want

1:16:53

to call it mesmerize, if you want

1:16:55

to call it hypnotize, whatever you want

1:16:57

to call it, that's fine with me,

1:16:59

but they can captivate the imagination of

1:17:02

people to the point that they would

1:17:04

follow what the cult leader says uncritically.

1:17:06

Again, this word, uncritically. They will believe

1:17:08

things that are, you know, certainly false.

1:17:11

They would discount things when things don't

1:17:13

go right. They just say, oh, you

1:17:15

know, you didn't understand, we misunderstood, he

1:17:17

misspoke, whatever it is. So that's, we

1:17:19

know that, that's well documented. We also

1:17:22

know about mass hysteria. We know that,

1:17:24

you know, there's this phenomenon that is

1:17:26

again well documented throughout the ages going

1:17:28

back to medieval times and even before

1:17:31

that, you know, people can demonstrate these

1:17:33

mass hysteria kind of situations as a

1:17:35

result of particular rumor a particular suggestion

1:17:37

they think that there's a toxin in

1:17:40

the water they think that they're breathing

1:17:42

something in the air they begin to

1:17:44

you know have all kinds of things

1:17:46

we know about the Salem witch trials

1:17:49

we know these things these are things

1:17:51

that are part you know don't

1:17:53

need to go

1:17:55

to college and do a

1:17:58

a in in the

1:18:00

paranormal know order to

1:18:02

know that people

1:18:04

are complex. We are

1:18:07

very complex organisms. and

1:18:10

we have higher brain functions

1:18:12

that are very susceptible to stories,

1:18:14

narratives, ideas, beliefs. We know know

1:18:16

that we know how powerful that

1:18:18

can be. We can, We with

1:18:20

techniques like hypnosis and

1:18:23

with things like psychedelic drugs and

1:18:25

with digital platforms and with

1:18:27

information and by repeating information by

1:18:29

with artificial intelligence, with deep fakes

1:18:31

and so on, we can

1:18:33

really deep fakes and so on. We the way

1:18:35

people think in unprecedented ways. It's

1:18:37

not just a function of hypnosis. It's

1:18:39

not just a function of taking

1:18:41

people and hypnotizing them with a pendulum

1:18:43

or with other techniques that we

1:18:46

have. with other techniques that we have.

1:18:48

It's the convergence of what

1:18:50

we're beginning to have. have. We're beginning

1:18:52

to have information, we are

1:18:54

bombarded with information like never

1:18:56

before. like never we

1:18:58

are exposed to to explosive

1:19:01

amounts of information without being able to

1:19:03

screen it, without being able to

1:19:05

vet it. able to are beginning

1:19:07

are to believe things

1:19:09

based on our cultural upbringing.

1:19:12

based on on our religious

1:19:14

beliefs lack thereof. based on on

1:19:16

our education, on based on our social who

1:19:18

who are the people that we

1:19:20

talk to. to. Where do we do

1:19:22

we live, our geography? And this is this

1:19:25

is beginning to create

1:19:27

situations where people are only

1:19:29

people echo living in echo chambers or

1:19:31

in bubbles and they only speak to people

1:19:33

who think like them or behave like

1:19:35

them or so on, like but we

1:19:37

are beginning to we are beginning to certain things

1:19:39

that are completely untrue but are

1:19:41

liberating for us know we know we feel to

1:19:44

we feel very badly about the

1:19:46

white rhinos we just go into wikipedia

1:19:48

and we just rewrite the numbers

1:19:50

and there we save them rhinos out more

1:19:52

white rhinos out there you know they

1:19:54

were now they're they're not don't don't we

1:19:56

don't feel comfortable with the george

1:19:59

washington you know a slaveholder, we just go

1:20:01

and we change the Wikipedia entry or

1:20:03

we say something about that. This is

1:20:06

a new thing. It's a new thing

1:20:08

in our society. It's not just a

1:20:10

question of alternative facts. It's a question

1:20:12

of information. We have so much information.

1:20:15

We don't know what to do with

1:20:17

it. It comes from multiple sources. We

1:20:19

don't have the time. We spend our

1:20:22

days. scrolling up and down screens if

1:20:24

it's your smartphone if it's your laptop

1:20:26

if it's your tablet you know whatever

1:20:29

and it's just information addiction some people

1:20:31

are addicted to alcohol some people are

1:20:33

addicted to drugs we are getting to

1:20:36

be as a society we're addicted to

1:20:38

information we are bombarded with information and

1:20:40

we don't have the tools to deal

1:20:43

with that information onslaught as a result

1:20:45

suggestion becomes all the more powerful in

1:20:47

our lives it becomes all the more

1:20:49

concrete and elemental, it becomes rudimentary because

1:20:52

we are beginning to get more and

1:20:54

more. We make decisions based on suggestions,

1:20:56

not based on real information, because we

1:20:59

don't have the time to process the

1:21:01

information. We don't have the tools to

1:21:03

process the information. When you talk about

1:21:06

the Holocaust, you have become a scholar

1:21:08

of the Holocaust. You have read so

1:21:10

much about it. You have interviewed so

1:21:13

many people. You have spent time going

1:21:15

through historical records. And this is one

1:21:17

of the events in history that actually

1:21:20

has a mountain of evidence about it.

1:21:22

Compare it to other atrocities, other situations

1:21:24

where we don't have a lot of

1:21:26

evidence. People don't see that. They don't

1:21:29

understand. To them, it's all the same.

1:21:31

And they put things in a very

1:21:33

superficial plateau. The problem is that the

1:21:36

suggestions of an expert, the information of

1:21:38

an expert or somebody who invests. a

1:21:40

tremendous amount of their intellectual prowess into

1:21:43

a particular question becomes as valuable as

1:21:45

as you know the ruminations of somebody

1:21:47

who just learned about it five minutes

1:21:50

ago. And this is the problem that

1:21:52

we have and that's where suggestion becomes

1:21:54

so powerful because now it's about how

1:21:57

white your teeth are and how straight

1:21:59

they are. And that's very dangerous. Yeah.

1:22:01

All right last question. Is somebody dealing

1:22:03

with depression or anxiety or ADHD or

1:22:06

they just want to stop smoking or

1:22:08

drink less or lose some weight or

1:22:10

exercise? What can you recommend that they

1:22:13

do? So, you know, I have a

1:22:15

whole chapter on whether, you know, antidepressants,

1:22:17

for example, are working through the chemical

1:22:20

ingredients in them or through some kind

1:22:22

of a, you know, complex, suggestive process.

1:22:24

And when we look at the data

1:22:27

very critically and very carefully and very

1:22:29

carefully, and it's not, I'm not speaking

1:22:31

on behalf of Amir Raz, I'm speaking

1:22:34

here on behalf of, you know, a

1:22:36

large group of scientists who are looking

1:22:38

at these data for many many years

1:22:40

and doing all kinds of very sophisticated

1:22:43

statistical analysis, we see that the effects

1:22:45

are very very small. So when it

1:22:47

comes to, for example, depression and millions

1:22:50

of people, this is a very real

1:22:52

people, this is a very real disease

1:22:54

and a very serious disease and a

1:22:57

disorder that is not just debilitating in

1:22:59

terms of life quality and things like

1:23:01

that, but also in terms of suicidality

1:23:04

who's inflicted and so on. But we

1:23:06

are demonstrating time and again that some

1:23:08

drugs, antidepressants in particular, are not as

1:23:11

effective as we thought that they once

1:23:13

were. And we can demonstrate that there

1:23:15

are other techniques that are as good,

1:23:17

sometimes better, that antidepressants. And yet in

1:23:20

our society, that's the first thing that

1:23:22

we get. I mean, when we show

1:23:24

signs of depression and we go to

1:23:27

a psychiatrist, they usually give us antidepressants,

1:23:29

and that's a backbone drug in modern

1:23:31

psychiatry despite... in spite of all the

1:23:34

science that we know and you know

1:23:36

you gotta ask yourself why is this

1:23:38

happening why are we not doing something

1:23:41

about this this is scientific knowledge It's

1:23:43

not well It's not

1:23:45

well known from five

1:23:48

minutes ago. well

1:23:50

known for a while.

1:23:52

that Why is it

1:23:54

that it's happening? a

1:23:57

very is a very

1:23:59

complex answer to answer,

1:24:01

because it's not

1:24:04

just about knowledge. It's

1:24:06

not just about

1:24:08

what we know. It's

1:24:11

about about regulation and big

1:24:13

pharma and politics and insurance policies and

1:24:15

regulation. It's about all kinds of things

1:24:17

that have nothing to do with science

1:24:19

and have nothing to do with it.

1:24:21

And and we're looking at the data,

1:24:23

it's clear at plays a huge role a huge

1:24:26

role in getting into depression, getting out of

1:24:28

depression. And And, you know, if we understand that, we

1:24:30

can maybe do something about it in

1:24:32

a different way that we're doing today. Now,

1:24:34

I'm not Now, I'm not poopooing I'm

1:24:36

just saying there's something there that

1:24:38

suggests to us that antidepressants are

1:24:40

far, far away. the from the effectiveness

1:24:42

that we once attributed to them. And

1:24:44

they're probably on par with placebos for

1:24:46

most of of depression. And that's well documented.

1:24:48

in the the mental health literature. Now, what

1:24:50

about the stuff that is not documented

1:24:52

well in the mental health literature? in

1:24:54

Because we haven't even gotten there because

1:24:56

science takes time. Research takes time. It

1:24:58

takes effort. takes, know. takes time, When

1:25:01

it comes to these things, if you

1:25:03

can demonstrate this with it comes to these things,

1:25:05

if you for example, in antidepressants, what

1:25:07

else can you demonstrate? example, an What

1:25:09

I am what else can you say

1:25:12

what I am is that to

1:25:14

say here key the key about about that

1:25:16

it's not just a tool. a

1:25:18

tool. for magicians or but

1:25:21

a fundamental aspect of human nurse psychology. of

1:25:24

human It operates in

1:25:26

all areas of life. in

1:25:28

we understand how we works. how

1:25:30

allows us to works, it allows us

1:25:32

to harness its power improve

1:25:34

well well-being and and resist

1:25:37

manipulation, better navigate

1:25:39

our personal personal realities.

1:25:41

Ultimately, is

1:25:43

is not a sign of weakness, just like

1:25:45

we talked about before, but a complex. deeply

1:25:48

rooted aspect of the human mind that mind

1:25:50

that can leverage in all

1:25:52

kinds of ways. ways to our advantage to

1:25:55

our advantage from mental health,

1:25:57

like the depression that we talked

1:25:59

about talked things like performance in sports

1:26:01

all the way to self-regulation,

1:26:03

to resilience training, for example.

1:26:05

Our mindsets and the functionality

1:26:07

of our brains, our brain

1:26:10

states, are as trainable as

1:26:12

our anatomy. A lot of

1:26:14

people don't understand this concept.

1:26:16

Our physical bodies are controlled

1:26:18

by our minds in addition

1:26:20

to the muscles and the

1:26:22

glands that they're connected to.

1:26:24

And we should take advantage.

1:26:26

of the science and the

1:26:28

research findings that unravel how

1:26:30

we can better tap this

1:26:32

mind-body domain. And that's really

1:26:34

the point that I'm trying

1:26:36

to make. Yep. Well, you

1:26:39

make it brilliantly and very

1:26:41

readable. Here it is again,

1:26:43

the suggestible brain, the science

1:26:45

and magic of how we

1:26:47

make up our minds. It's

1:26:49

a fun read. Thanks, Amir.

1:26:51

Thanks for the book. Thanks

1:26:53

for your work. Thanks for

1:26:55

talking to me for so

1:26:57

long. And yeah, good, good,

1:26:59

good, good show. Thank you

1:27:01

Michael. I love your show

1:27:03

and it's an honor to

1:27:06

be speaking with you. I

1:27:08

really appreciate the opportunity and

1:27:10

I hope that my contribution

1:27:12

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the people out there. Oh,

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