Simon Penson, a B2B expert and exited founder, shares his journey in the business world, from starting in the late 90s to building and selling a successful content marketing agency.

He emphasizes the importance of adapting to the changing landscape of marketing and building a B2B company.

Penson also discusses the challenges of scaling a company, hiring the right talent, and the impact of co-founders.

After his exit, he found purpose in helping other founders and now focuses on working with early-stage businesses in the private equity space.

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