The Pub Way: A Podcast for Publishers

Josef Newton

The Pub Way: A Podcast for Publishers

A Business and Marketing podcast

Good podcast? Give it some love!
The Pub Way: A Podcast for Publishers

Josef Newton

The Pub Way: A Podcast for Publishers

Episodes
The Pub Way: A Podcast for Publishers

Josef Newton

The Pub Way: A Podcast for Publishers

A Business and Marketing podcast
Good podcast? Give it some love!
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Episodes of The Pub Way

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In this episode of The PubWay podcast, hosts Tina and Mike welcome Tony Franklin, CEO of Tidbit Consulting, to explore the challenges of programmatic advertising, the importance of understanding both sides of the market, and the value of mid-ti
In this special episode for International Women's Month 2025, we bring together female leaders across adtech & media to explore how we can #AccelerateAction for gender equality: Jackelyn Keller (CMO, Comscore), Natasha Byrne (Global Business Le
In this episode, Tina and Mike were joined by Don Valdez, during his time as Head of Ad Tech and Publisher Partnerships at The Media Trust. Don explored how AI can enhance content quality, protect user data, and ensure regulatory compliance in
In this episode of The PubWay podcast, Mike Villalobos speaks with Jessica Breslav, Chief Customer Officer at Index Exchange, about the evolution of Supply-Side Platforms (SSPs) in the AdTech ecosystem.  They discuss the critical role of automa
In this episode of The Pub Way podcast, hosts Tina Iannacchino and Mike Villalobos sit down with Dan Benyamin, founder and CEO of Aeon, to discuss the evolving landscape of publishing and advertising. They explore the challenges faced by publis
In the first episode of Season Two of "Pub way," hosts Tina Iannachino and Mike Villalobos sit down with Miles Fisher, Senior Director of Strategic Advertising Partnerships at Roku, to delve into the evolving landscape of Connected TV (CTV) and
In this episode of the Pub Way podcast, hosts Tina Iannacchino and Mike Villalobos welcome Katherine Tuluzova, the CEO of Sigma Americas, who brings 16 years of experience at Sigma Software. The conversation focuses on data management in the pu
In the latest episode of the Pub Way, our hosts Tina Iannacchino and Mike Villalobos engage in an insightful conversation with Keith Gooberman, CEO, and Co-Founder of Pontiac Intelligence. The episode primarily explores the rapidly evolving lan
In this episode, our hosts Tina Iannachino and Mike Villalobos engage in an enlightening discussion with Nii A. Ahene,  Chief Strategy Officer at Tinuiti. The episode navigates the complexities of the fast-paced digital marketing world, particu
Relive the exclusive crossover episode of the AdTech Heroes x The Pub Way Podcast, live from the Cannes Lions in partnership with Campaign.In this special panel, our hosts, Dal Gill, VP of New Markets, and Tina Iannacchino, VP Publisher Partner
In the latest episode of Pub Way, Tina Iannacchino and Mike Villalobos engage in an insightful discussion with Albert Thompson, Managing Director of Digital Innovation at Walton Isaacson, boasting over 25 years of experience in the digital aren
In this episode of The Pub Way podcast, our hosts Tina Iannachino and Mike Villalobos dive into the intricacies of digital marketing with a focus on the challenges publishers face due to the deprecation of third-party cookies. Their guest, Anth
In this episode of The Pub Way podcast, the hosts Tina Iannachino and Mike Villalobos sit down with Heather Petaccio, the CEO of AdWanted, to talk about the challenges and innovations in the publishing space. The conversation covers topics such
In this episode of The Pub Way Podcast, our host's Tina & Mike sit down with Alan Chapell (President of Chapell & Associates) to discuss the legal side of the publishing industry.During the conversation, they discussed:- The concept of privacy
In this episode of The Pub Way Podcast, our host's Tina & Mike sit down with Tom Pachys (Co-Founder & CEO at EX.CO) to discuss how publishers can monetize within the news environment.During the conversation, they discussed:- Short discussion ab
In this episode of The Pub Way Podcast, our host's Tina & Mike sit down with Keith Petri (CEO & Co-Founder at Lockr) to discuss the rising use of synthetic data.During the conversation, they discussed:- How publisher's first party data can help
In this episode of The Pub Way Podcast, our host's Tina & Mike sit down with Robert Applegate (VP, Advertising and Revenue Operations at Tubi) to how AI is changing processes and strategies to enhance our yield efficiencies and outcomes.During
In this episode of The Pub Way Podcast, our host's Tina & Mike sit down with Eric Shih (Chief Operating Officer at Cedara) to discuss the challenges surrounding sustainability for publishers. During the conversation they discussed:- What is the
In this episode of The Pub Way Podcast, our host's Tina & Mike sit down with Brett Goverman (Associate VP, Data Strategy at Penske Media Corporation) to discuss how to build the perfect contextual strategy. During the conversation, they discuss
In this first episode of The Pub Way Podcast, our host's Tina & Mike sit down with Justin Barton (SVP, Digital Strategy & Partnerships at Black Enterprise) to discuss a publishers perspective on audience diversity. During the conversation, they
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