The Recognized Authority
The Recognized Authority
Episodes
The Recognized Authority
Episodes of The Recognized Authority
Mark All
Are you a thought leader grappling with how to adapt to the rise of AI? In this episode, The Recognized Authority podcast host Alastair McDermott sits down with co-host Alistair McBride to discus a pivotal shift. They discussThe urgent need f
Are you struggling to establish yourself as an authority in your niche? Discover the proven strategies used by over 150 bestselling authors, thought leaders and industry experts.In this insightful episode of The Recognized Authority podcast,
Are you struggling to position yourself as an authority in your industry? Do you feel overshadowed by more established peers and competitors? If you want to attract high-value clients and truly showcase your expertise, this episode of The Recog
What unexpected YouTube strategy could potentially earn you as much as $300K in just one month? In this episode of The Recognized Authority, host Alastair McDermott talks to Cyan Cooper about his counterintuitive strategy for generating massive
Are you overwhelmed by the hype surrounding AI? Do you struggle when it comes to figuring out the practical applications of AI in business?In this insightful solo episode of The Recognized Authority podcast, Alastair McDermott delivers a pres
Are you an expert struggling to stand out in a crowded market? Have you considered leveraging the power of video content but feel overwhelmed by the learning curve and technical demands?In this episode of The Recognized Authority, host Alasta
Have you ever struggled to find the right content marketing strategy that aligns with your personality and strengths? In this candid conversation on The Recognized Authority podcast, host Alastair McDermott sits down with Luca Ingianni, an agil
Have you ever wondered if you could write a compelling book that resonates with your audience? Have you ever thought about starting a podcast?In this episode, host Alastair McDermott shares his unique approach to turning his podcast, "The AI-
In this episode of The Recognised Authority podcast, Alastair examines the impact of artificial intelligence (AI) on the world of thought leadership.Alastair shares insights from his conversations with renowned thought leaders, including Mark
Are you a consultant struggling to break through the six-figure revenue ceiling? You're not alone. Many consultants face a myriad of challenges when trying to scale their business from six to seven figures.In this episode of The Recognized Au
I was asked for the"secrets" I have for marketing.The biggest secret is this:*drum roll*Vertical specialization*Jedi Wave* "this is the secret you've been looking for"Really?Yes, really.Based on metric fscktonnes of research (that
Amazon is now limiting authors to a mere THREE (3!) new book uploads per DAY to curb the influx of AI-generated content flooding the market. This highlights the existential threat AI poses to thought leaders and authority builders in an age whe
How does an aspiring thought leader stay authentic and credible in the age of AI?As artificial intelligence tools become increasingly sophisticated, the question arises: how can we leverage these powerful technologies without compromising our
Do you struggle to command premium fees or attract your ideal clients? If so, you're not alone. Many experts remain invisible, despite their wealth of knowledge and experience.In this special episode, of The Recognized Authority podcast I'm
Are you struggling to connect with prospects without coming across as salesy? Do you want to build real trust and add value instead of being seen as just another pushy sales rep? Join sales expert Jeff C. West on The Recognized Authority podc
Are you struggling to get clients to say "yes" to your offers? Do you pour time and energy into creating programs, services and products only to get crickets in response? Crafting compelling offers that speak directly to your ideal client's big
Are you tired of relying solely on word-of-mouth and referrals to drive your business? Do you dream of commanding premium fees and attracting better clients? The secret is to establish yourself as a recognized authority in your field. But how d
Are you a consultant struggling to generate leads from your website? Does your site feel more like an online brochure than a lead gen machine? In this episode of The Recognized Authority, host Alastair McDermott outlines the key differences b
Are you struggling to gain visibility and be seen as an authority in your field? Do you feel like you have important knowledge and expertise to share, but you're not sure how to package it up into a compelling narrative that attracts your ideal
Are you a consultant struggling to convert website visitors into new clients? Do you want your website to better showcase your expertise?Tune into this episode of The Recognized Authority podcast, where host Alastair McDermott shares his webs
Are you struggling to make your voice stand out in a crowded marketplace? Do you feel invisible, even if you offer incredible value through your expertise? In this insightful Recognized Authority episode, brand messaging strategist Carol Cox
Are you struggling to differentiate your consulting business in a competitive market? Wondering how to turn your brand promise into reality so prospects see you as the recognized authority? On this episode of The Recognized Authority podcast, h
Have you ever faced an unexpected disruption that turned your business upside down? That's exactly what happened to consultant Diane Hopkins when the COVID pandemic caused many of her healthcare clients to freeze projects indefinitely. So how d
In this episode, I give you a quick whistlestop tour of what worked and what didn’t for me in 2023, and lay out my plans for the business in 2024. I discuss the journey of this podcast, The Recognized Authority, which has shown steady growt
Are you struggling to identify the right niche and audience for your podcast? Do you need clarity on who you should be targeting and what topics to cover?This episode of The Recognized Authority tackles a real case study, walking through the
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