How do you set yourself apart in an RFP response?

We recently helped a small business client get their first RFP win. And they were up against some big players in their industry.

So, what did they do to stand out among the competition?

On this episode of The RFP Success Show, I’m discussing three categories of content that will take you from MEETS to EXCEEDS expectations on your next proposal response.

I explain how to demonstrate DISTINCTION in an RFP and share our top three strategies for catching and keeping an evaluator’s INTEREST to get the score you deserve!

Listen in for insight on identifying your VALUE PROPOSITION in a proposal response and find out how our upcoming RFP Success Accelerator can teach you to set yourself apart in an RFP.

Key Takeaways  

3 categories of RFP content that will take you from MEETS to EXCEEDS expectations

How we define distinction as setting yourself apart from everyone else who submits a bid

What it looks like to demonstrate industry credibility in your writing

How to identify your differentiators and why they can’t be something your competitors do

Why it’s crucial to catch and keep an evaluator’s interest in an RFP

Our top 3 strategies for keeping an evaluator’s interest (even if they’re skimmers)

How we define value proposition as the benefits of your product or service

Why your value proposition should change based on the specific RFP opportunity

Connect with Lisa

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Email podcast@rfpsuccess.com

Resources 

Get on the RFP Success Accelerator Waitlist

Don’t Miss the September 6 LIVE Webinar

How to Enable the Readability Feature in Word

Sentence Length Comprehension Study

Book a Call with the RFP Success Company

Dare to Be Influential: Maximizing Your Positive Influence While Still Being True to You by Lisa Rehurek

The RFP Success Book by Lisa Rehurek

The RFP Success Institute