0:00

My next guest. There are sisters. I

0:02

always talk about gifts and leading with your

0:04

gifts and purpose where they leave

0:06

with their gifts and they don't let their friends family

0:09

because they are family occur work to stop them

0:11

from planning or living their dreams, because they're planning

0:13

and living their dream together. My

0:15

next guests are Christian songwriter singer

0:17

and songwriter Billboard number one chart

0:19

topping in two times Stellar Award nominee

0:22

KeAndre Lockett and her

0:24

Atlanta based celebrity fashion stylish

0:26

sister, Kim Lockett, are the founders

0:28

of a luxury Essential Were brand

0:30

that recently launched and target stores nationwide.

0:33

That's right, nationwide, not in

0:36

Georgia, not in region, nationwide.

0:38

The premium brand name means pretty

0:41

Black in French was created in twent

0:44

and eighteen to celebrate black diversity

0:46

and inclusion while offering stylish, high

0:48

fashion Essential Were for both women and men.

0:51

Women and men. That means I am

0:53

styling my stuff too. It's wearable,

0:55

size includes extra small and

0:57

size Excel collection includes tops,

1:00

bottoms, matching sets and accessories.

1:02

Customs. Design in the House by the Dynamic

1:05

Duo. Please work with the money making conversation

1:07

real life sisters and entrepreneurs.

1:10

KeAndre and Kim like it? How

1:12

are you doing? Don't

1:15

do me like that? Don't y'all do me like that? Hi,

1:18

because I gotta figure out who I'm talking to Kei

1:20

Andrew, let me hear that voice. Oh,

1:25

Kim can give me another voie. Don't do me

1:27

like I just because y'allre supposed

1:29

to be a studio with me. Y'all was supposed to be a studio.

1:32

So now I gotta figure out who I'm talking to

1:34

the audio and that is always

1:37

a fund campaign for me. But welcome.

1:39

First of all, you know I did not want to mess up

1:42

the name of your brand, So please, Kei

1:44

Andra, please tell me the name of

1:46

your brand. Okay, Jolie,

1:51

you are Jolie new

1:53

are okay? Cut So

1:56

so, Kim, where did that name come from? Uh?

2:00

Keanda and I we are from Louisiana. And

2:02

okay, what part of Louisiana. Now, let's just do throw

2:05

Louisiana like it's because the North is

2:07

different from the South. Because my parents

2:09

are born from the north, Maiana

2:13

from the north to yes,

2:15

that's my parents are from. Our parents were born and raised

2:17

the Streeport. Absolutely,

2:21

absolutely, absolutely, I know it's different,

2:24

yes, absolutely so,

2:27

um yeah, so because we are from Louisiana, we

2:29

want to pull from the French culture of

2:31

Louisiana, UM, just a little part

2:33

of us. We wanted a name that meant something

2:36

to us, um and that could

2:38

carry and that could be marketable as well.

2:41

And so we rested on Joey Law because

2:43

so many black women, UM do not

2:45

have a space to let our hair

2:47

down, if you will. Because we initially designed

2:50

for black women, um, and then we uh

2:52

here recently last year created a space

2:54

in our closet, hypothetical closet for

2:56

men. So that is

2:59

how men became a heart because also pretty

3:01

black. We know that, um, not only

3:04

black women fight with image

3:07

insecurity, but black men as

3:09

well. We've learned that along our journey.

3:11

So yeah, we are doing this.

3:13

They say for the culture. Well, you

3:15

know, it's so important because like

3:17

as a man, you know, because I'm known

3:19

for wearing suits and ties and being suited in

3:22

Buddhists, people see me in blue jeans and casually

3:24

all like almost faint shot.

3:29

So so it's important that because

3:31

that that, you know, I know,

3:33

the dress comfortable. I got my my little Jordan's

3:35

shoes that match because I match though, I'm

3:38

a matching person. Now when i'm castual, I

3:40

match up. You know everything. I'm very neat

3:43

and so so so when you went to

3:45

to to the because I got the factor on

3:47

the female side, understanding

3:49

that that need that where But on

3:51

the male side, what was your research and

3:54

launching a mail line?

3:57

So we actually um hold some of

4:00

our closest male friends and

4:02

they were like, yeah, I would totally wear this. I would

4:05

wear you know, something with a woman on it. Um. And

4:07

we also already had some huge

4:09

male followings who was already supporting

4:11

the brand. So we set to look at pieces

4:14

that were moving by men, and

4:17

that is how we created our section

4:19

of our website to the unifex

4:22

um what was already appealing to men. Right,

4:25

So, Kim, you all these celebrity fashion

4:27

styless. Okay, you got the celebrity

4:29

singer over there. You know she's she coming into

4:31

your lane? Now, she coming over here with I Did

4:34

you know you weren't over there? You were over there trying to sing

4:37

back up in her group. You know what I'm saying. You

4:39

know you know what I'm saying. You know, I'm just telling the truth.

4:41

There she coming over here, So

4:44

how did you feel sharing that

4:46

space with your equally talented

4:48

sister, but she was talented in another

4:51

lane. Yeah, I

4:53

wouldn't actually have it any other way.

4:55

You know, it's their power numbers. We

4:58

both believe that. And uh

5:00

with the design, you know, that's all. There's

5:02

always someone to bounce ideas off

5:05

of and also to get ideas

5:07

from. So we both gleaned from each other um

5:10

with it. So it just only

5:12

flowed naturally for us. Well

5:15

that that's really key because when

5:17

I went out, like I said, when you when you have a brand,

5:20

it all starts with an idea. Now,

5:22

Kiandra, you you know when

5:24

you started your singing career as a team, you started

5:26

with a group. If I'm not mistaken, you started with

5:28

a group and then so and then

5:30

you became a solo artist. Just

5:33

just understanding now you're working

5:35

in conjunction with your sister. I know that's totally different.

5:37

But just talk to my listeners and

5:40

tell them that, how how that how

5:42

that has helped this relationship here,

5:44

being able to share thoughts, working

5:47

as a team with a focus goal based

5:49

on your relationship with your singing

5:51

group that you're when you started your career, Can

5:54

you talk about that. Yeah,

5:56

well, um, actually um,

5:58

building and growing the group. Um,

6:01

of course that would you know, kind of help. Um,

6:05

you know its it relates to understanding

6:07

people and knowing how to work with people.

6:09

But of course being the main Kim have you

6:11

know, been sisters all of our lives,

6:13

it's kind of easy to you

6:15

know, work with her. Um still

6:18

even if there wasn't um

6:20

like the start with

6:22

the group, you know, and so um

6:25

she's also worked with me with the

6:27

group for several years. She

6:29

stowed the group and then um

6:33

uh did she did some background

6:36

singing for

6:40

I hated by Ford, Yes,

6:44

she did it, uh huh. But so

6:47

it's it's pretty easy working, you know

6:49

with her. I'm used to working

6:51

with her. Um. Yeah.

6:53

I just I think it's you know, because we're sisters

6:56

too. So well being sisters,

6:58

Kim, you know that all you ever

7:00

wanted support. I come from a large family,

7:02

successors, two brothers. Sometimes that

7:04

was too much support, you know, and also not

7:07

as much food. Okay, when you wanted to go back

7:09

to seconds, it was always what you thought should

7:11

be left left. But

7:14

I know that, you know, the the

7:17

ability to share success with

7:19

families always special, and

7:22

the fact that you guys are now sharing

7:24

success you know under that

7:26

lock of brand. Talk to us about

7:28

that. Yeah,

7:31

So it just goes back to us being

7:33

you know, this is actually who we are.

7:36

I guess you could say our parents, our dad

7:38

Weather was in the military, moved

7:40

around a lot, um, and so it's

7:42

just been keiander and so to sharing our

7:45

successes. We've shared in everything else,

7:47

So why not sharing our successes. And

7:50

we've always you know, kind of championed each

7:52

other on and cheered each other on, um, in

7:55

each of our individual endeavor. So

7:57

um to share that. Once I had a

7:59

teacher, um, because I got my master's degree

8:02

here in Atlanta. That's what actually brought up here.

8:04

I UM, one of my teachers

8:06

said, don't share the same

8:09

passion as one of your siblings because it

8:11

would never work because we'll eachealous of the other.

8:14

But um, one thing that I

8:16

was like when he said that, I was like, well,

8:19

that's not really true, because my sister

8:21

and I have always overlapped in each

8:23

other's in lanes, if you will. We've

8:25

always given input to each other's

8:27

processes, and um,

8:30

you know, we've always been a part of each other's

8:32

process is almost to the point that we it's

8:34

almost impossible to imagine us without

8:37

without each other. Um, almost

8:39

like we're twins. UM. So I

8:42

you know, could not get grasp that,

8:44

you know, that did not process what was me and

8:47

said what was me? So yeah, the successes

8:49

that we have had, UM, we

8:52

share them almost equally.

8:55

You know, it's really interesting. You

8:57

know, I've always people

8:59

have told me what I could do and could

9:01

not do, and always when they told me what I could

9:04

do was always lesser than what I thought I could do.

9:06

Or I remember when I was throughting out early

9:08

in my career, I was doing stand up comedy

9:10

on the regular basis, and I remember I

9:12

walked off stage and it's a

9:14

co called comedy workshop, white club owners,

9:17

white audience, and I was to a

9:19

standing ovation and this guy and the owner went,

9:21

you know something, if you could you know, you got a little

9:23

accent with Sean. If you just clean up that accent,

9:25

you could be a lot funnier. I go, but they

9:28

substanding ovation. You know, so

9:30

people can stereotype you with statements

9:33

and then they could question whether or not you have

9:35

the ability to achieve. And

9:37

so when they when the teacher said that

9:40

that could have been an asset peel in your

9:42

relationship because you could have questioned

9:44

the desire to have that relationship, but

9:47

love and a clear understanding of who you

9:49

two are superseded that madness.

9:52

And I think faith pays a major role in

9:54

that. Correct. Yeah.

9:57

Yeah, we were raised to be

10:00

faith based and um we carry

10:02

and we've carried that on into our adult

10:04

lives. We can't do anything without the Lord. Actually,

10:06

JOLIANOI would not be without

10:09

the Lord. Praise the Lord.

10:11

Come on, we're

10:15

gonna take some phone calls. Are We're gonna

10:17

be praising all the way for another half hour. Got

10:19

them ladies, gym, I got the locket system

10:21

ship one kind of can saint. She

10:23

did background. She won't confess.

10:26

Lord, we know consing. I don't know

10:28

who I'm talking to. I just say

10:30

their name. They respond to them. That

10:32

way, we win. We're

10:36

gonna take this sharp break me back with the fantastic.

10:38

They closed the target, everybody target.

10:41

We're gonna make it happen. We'll be right back with

10:43

more Money Making Conversations Masterclass

10:45

with Rushan McDonald. Now,

10:49

let's return to Money Making Conversations

10:51

Masterclass with Rashan McDonald.

10:54

I love positive energy. I love people

10:56

who understand that this show is

10:58

about uplift. This about motivating

11:00

people to be successful, allowing them

11:02

to tell their story in a in

11:05

a manner where they feel comfortable and they feel

11:07

is relatable. But the information that they delivered

11:09

to the listeners also, I hope inspires

11:11

them. I hope and inspires and encourages them. When

11:13

I say that, Kim Roid, and I say that to you, Kim,

11:16

the inspiration we're trying to get out of this interview to

11:18

everyday people is what what message

11:20

I'm gonn start with you? Kim? What what? What's the

11:22

overall message would you want people to take

11:25

from you when they hear us discuss

11:27

the success of your brand, the success of

11:29

your career so far. Yeah,

11:32

so that black people can

11:35

succeed in persevere through anything, as we

11:37

all know that. But we are

11:39

two girls. UM, so we went to college

11:42

like we have not. We have

11:44

entrepreneur experience in the past, but this is

11:46

not our path. We didn't go to school for business.

11:49

Um. We actually have very different career

11:52

paths for our personal

11:55

careers. But yeah, you can

11:57

actually succeed in as black women. Um,

11:59

you definitely can be all odds. You don't

12:02

have to consider the odds. Um,

12:04

even as you are going through life, you

12:07

just continue to work in your own lanes and

12:09

continue to move forward and

12:11

with the Lord. That's the speciation

12:14

that we always have to come from. You

12:16

can do anything the Bible best that we can

12:18

achieve all things to Qrice. So um,

12:21

that's absolutely truth. Yeah.

12:23

Um, Actually I'm gonna go back

12:25

to the whole faith conversation. Um.

12:29

I think that a lot of times,

12:32

as especially millennial

12:34

entrepreneurs or just millennial

12:37

UH based people, we always

12:40

figure that you know, we we

12:42

do the work like you know, I hit

12:44

up and we have this whole thing

12:46

like you know, the hostel culture. Um,

12:49

we we think we get up in the morning and

12:51

you know we we say are

12:53

a little mantra or a little

12:55

affirmations and life is gonna

12:57

be, you know what it needs to be. Our career

13:00

or all of that will be what it needs to be. But

13:02

it is really God's timing

13:05

his season, his hand on your

13:07

life and your career. If that we

13:10

couldn't have manifested

13:12

is if you will as best as He

13:15

planned this for us. And so

13:17

um, I've always felt this

13:20

anxiety, Um, you

13:22

know, like I'm not in the place and I'm supposed to

13:24

be in or I'm not doing exactly

13:27

what it is that I planned or what I

13:29

see my other peers doing. And

13:31

the whole time, the Lord has been like, that's

13:33

not for you. And the timing, if

13:35

their season, their place, that's not for you.

13:37

But if if you live to

13:40

be let's say fifty

13:42

five, and you do, you

13:44

start doing and building and creating

13:47

at a fifty that is the time that

13:49

I designed for you, And that's

13:51

the destiny and and and the season

13:53

that will be fulfilled for you. That's what I created

13:56

for you, and that's what you're going to do. You

13:58

can't create it yourself as that as

14:00

God can. Jesus was on

14:02

on this earth for thirty three years and didn't start

14:04

his ministry until a couple

14:07

of years before his death, you know. And

14:09

so it's the same thing with us. You can't.

14:12

You can't create and and make

14:14

a life best for yourself better

14:16

than God. Can. You know? That's what I want

14:18

people to walk away with. Well, I

14:21

understand that. I believe that, and I take

14:23

that blessing because of the fact that

14:25

you know, you know, I'm not a person

14:28

that acknowledges my face publicly all

14:30

the time. In fact, it took me a while to even accept

14:32

the responsibility of of who

14:35

I am and why why do I exist? What?

14:37

What? What? What binds me to success?

14:40

You know, it's it. You know it's the right place

14:42

at the right time. I'm I'm lucky. It's

14:45

my faith. It gets me up. The

14:47

alarm clock doesn't get me up. What

14:49

what? What motivates me to be successful

14:52

when it motivates me to encourage the blessings

14:54

that I have received on to other people? What

14:56

drives me to come here every Tuesday

14:59

to speak to individuals on a live radio

15:02

show when I could just play a radio

15:04

just play a recorded version of my show

15:06

because I want to make a difference and I want to I want

15:08

to change lives. And when I listen to what

15:10

you just said, what Kim just said, I

15:12

love it because we have two individuals who

15:15

are driven by the same passion to be successful,

15:17

but they speak and talking uniquely

15:19

different. But they come together as a team

15:22

under faith, guided

15:25

by mission. That YouTube can

15:27

be them. YouTube can have a product

15:29

and talk. Okay, not only a product can target,

15:32

but the product can target that sales that

15:35

you know, come a go say that

15:37

one more time, Ladies say see

15:41

you see the beauty of that. We've got a call it to him,

15:43

Gonna go to the call in the minute. Because the beauty

15:46

of you Andre, you know, you have that

15:48

energy of you know, hearing your song on the radio.

15:50

I know you when you first heard Oh my god that

15:56

okay. Now, So tell me Kim

15:58

and Candre, when you walked

16:00

into Target and saw your product, tell

16:02

us their reaction. You

16:05

know, it was like nothing that I've

16:07

ever experienced, because this is Kim.

16:09

So as you mentioned, Kiandra has had that experience

16:12

of having a project, her baby,

16:15

you know, consumed by the masses. But

16:18

I, Um, I was so nervous leading

16:20

up to January

16:23

because I was like, Lord, I don't

16:25

know if they're going to love these designs as much

16:27

as the people who already support

16:29

us love them. You know, this is closing

16:31

up to so many more people in

16:33

opinions and you know, things

16:36

like that. So it's like, oh my goodness,

16:38

it's go time, you know. And

16:40

so um when I walked into

16:43

Target that because first of all,

16:45

we had to go to several targets because the

16:47

news filed out of control in a really

16:49

good way, but to the

16:51

point that we could not find um

16:54

within the Atlanta area like with it, like

16:56

we went to like five stores looking

16:58

for the product. UM. We in

17:01

some most stories we probably saw two or three

17:03

pieces and what I was looking

17:05

for with the entire collection at one time

17:07

at least one piece of UH

17:11

just to see how it looks.

17:13

That was an overwhelming and exciting

17:15

feeling because those people

17:18

grabbed that stuff off of the shelves and actually

17:21

one of the pieces because we gave them

17:23

um our best sellers

17:26

UM and then we revamped them

17:28

for them, so like some of the colors

17:30

are different and things like that. But

17:33

our no icon t shirts we

17:35

hadn't even tested on our own website to the

17:37

event was good or not and people loved

17:40

it. So that was like so

17:42

rewarding, UM, more rewarding

17:44

than graduating. Like,

17:57

well the people are calling it, let me get One

17:59

of my first call was in corn Alta

18:01

based in Atlanta. How you doing, Coaita, Hi

18:05

Rishan, how are you dealing great? Great?

18:07

You know I have the wonderful

18:10

kill and Drink Kim on the call here. What is your

18:12

question? Thank you for calling the Money Making Conversation

18:14

master class. What is your question to them?

18:17

So I'm very UM, I feel

18:19

blessed. I hurt your testimony

18:22

in a sense. And it's

18:24

funny you should say even if you're fifty

18:26

five, because I'm fifty five and

18:28

you know, other things were not for

18:30

you, that whatever your

18:32

path is now, this is for you.

18:35

And I just appreciate that so much because

18:37

so many times I've worked for

18:39

other people and other things and

18:42

you know, always feeling like, oh, I'm too

18:44

old to starry overall, too old

18:46

to do this and to that do that. And

18:49

I just appreciate that so much. For are you

18:51

saying that? With that being said,

18:53

does somebody or did

18:56

you have a mentor you know to help

18:58

you along the pathway of this, because say you didn't

19:00

go to school for this. Did someone

19:02

you know help you along to

19:06

kind of guide you into the retail business?

19:09

Um? Actually, we did a lot

19:11

of research. Um

19:14

our mom UH is basically

19:17

like a business money

19:19

head, if if you will. She's very intelligent

19:21

and very good with money. So we had

19:24

that UH component or element

19:26

as well. And then we also had

19:28

um a business coach for about

19:31

the first h first

19:33

year, yeah, first year of our

19:36

our existence as Joel Maui. So

19:39

I think that with those things, UM,

19:42

this is the reason why

19:44

we are here and showing up every

19:46

day, um, even when people were

19:49

not there. You know. It's

19:51

at times it almost brings me to tears

19:53

still because it's amazing how

19:56

we are here at this moment. But back

19:58

then it was like, Lord, when

20:00

is this home take off? But at times

20:03

we were on social media selling

20:06

to ourselves, you know,

20:08

put in cashes and pages out there to

20:11

uh two people, and you know

20:13

they weren't They weren't there because it was only like

20:16

maybe a hundreds and sucking people who were

20:18

um, you know, even following us. So

20:21

uh, it takes a bit of everything,

20:24

um, to be able to be successful

20:27

in whatever it is, you know, career

20:29

path that you've chosen. But um,

20:32

it'll eventually work out. Yeah.

20:34

And Kiander and I also we owned a business

20:37

prior to Jolie Lam called the Right Glass and

20:39

Sisters, So we learned everything not to

20:41

do from from glass

20:43

just stop something. Hey. Yeah, So

20:45

it does take taking that risk, um,

20:49

And I do you know, I do suggest

20:51

that you at least find a friend

20:53

group of business owners if you can't afford

20:56

a mentor, because I know some mentors charge.

20:58

Um what we all selves surround ourselves,

21:01

we have other friends who have businesses.

21:03

And then of course KeAndre and I me

21:06

being a wardrobe silence, that's to business. Keandre's

21:08

music is another business. So UM,

21:11

you know, so we've had working knowledge

21:13

of how to structure a little

21:15

bit, although clothing is a little different than

21:18

the other businesses that have UM.

21:21

But yeah, so it is about researching

21:24

UM a lot. It's a lot of

21:26

reading. Even now we still do a lot of

21:28

reading. Did you have to say aggressive like what's

21:30

new UM and whatever industry you're

21:32

in. But the biggest piece of advice

21:35

is to just get started. If it doesn't work,

21:37

you're not You're not a failure. It just means

21:39

that that wasn't the thing or the time

21:41

for that thing. Thank

21:43

you, Thank you for calling in on the show. You're fantastic

21:46

with that question. I appreciate you.

21:49

You know. You know, I think I'm just They

21:51

just took over my show right there. You know that they

21:55

became a master class. I know. I just

21:57

love people, so I can't I can't find

21:59

there's two of them. There's two of them. I

22:02

cannot I can't even hands. I

22:04

don't know, you know, next

22:06

time, next time it would be I

22:09

just want to do I may have one in studio so I can

22:11

see you and the other on the phone

22:14

because I know I

22:16

don't count Kim. I know I cannot

22:19

have on both of y'all just do the same time. No, no,

22:21

no, But before we go to break,

22:24

uh, I want to talk. When y'all saw y'all

22:26

did y'all did y'all did y'all immediately

22:29

post the social media? Did y'all do a little

22:31

fashion walk in Target?

22:33

What did y'all do? Actually?

22:36

Um? When we what

22:39

did we do? But yeah, before

22:41

we went into Target, we saw a

22:43

picture that was tweeted UM

22:45

by someone and they tagged

22:48

UM, they tagged me and they were like, oh

22:50

mg, I can't believe. I believe

22:53

I've seen my girl key under locket and

22:55

stars. And I was like, oh gosh. So Kilmen

22:58

was like, we've got to make this announcement before

23:00

the rest of the you know, the world, is

23:02

it, because anybody else can make an

23:08

We'll be right back with more Money Making Conversations

23:11

Masterclass with Rushan McDonald.

23:15

Now, let's return to Money Making Conversations

23:18

Masterclass with Rashan McDonald.

23:20

Now, Ryan in Memphis, I know you've been waiting

23:23

patiently. Thank you for holding

23:25

on what is your question? Yes,

23:28

sir, thank you for having me on. I

23:31

enjoy your show from play six year olds

23:34

from Memphis. I'm very intrigued

23:37

by the entrepreneurship that comes on this show

23:39

every week and uh, trying

23:41

to apply one thing I learned every week to my

23:43

life, flight can get that one percent better. On My

23:46

question would be at what

23:48

part of the business and owning

23:50

your own business is it okay

23:52

too allow your family

23:55

to help your business

23:57

grow and when is it not okay

24:00

when you're in certain stages of

24:02

the building process to tell

24:04

your family, Hey, I'm not at the point where I need you

24:06

yet. Just hold on my safe. Um.

24:11

You know that that is a good question.

24:13

But I think that it is something that is

24:15

based on your own goals

24:17

that you have. UM, you

24:20

can do it as early as startup doing

24:22

um crowdfunding like getting people

24:24

to so basically into your

24:27

business to help you to get your business

24:29

off the ground. KeAndre and I actually

24:31

we were funded by our mother, so she

24:34

gave us our startup money. She's also

24:36

and she's also a partner of our

24:39

so this is totally a family

24:41

business. But it's up to you to define

24:43

the lines and you know the boundaries

24:46

of how those people who do

24:48

help your business. It's up to you

24:50

to define how that works and what part

24:53

they'll play. Um, is this the donation,

24:55

is it a partnership? You

24:57

know, things like that, and you can do it, like I said, its earlier,

25:00

start up in the middle. If you're needing

25:02

more funding, excuse me, things like

25:04

that. But it just depends on how

25:06

involved you want them. I would say, to

25:08

make sure that it is someone that, of course, that you

25:10

can trust in your family, because unfortunately,

25:13

not all family members can be trusted. But

25:15

someone that you can trust and someone who

25:18

understands paperwork is

25:20

there to keep seeing, you

25:22

know, balanced, to keep things on the

25:24

up and up, because not everybody understands

25:27

that because you know, of course, once you start growing

25:30

people, you know, things change sometimes

25:32

for people in their minds. Um. And that paperwork

25:35

always keeps you so honest

25:38

and um accountable.

25:41

Ryan, did day ask your question and

25:44

answered it and and then some and

25:46

I know you're gonna get the rest of it. I appreciate

25:48

it. Well, Ryan, keep listening. And when I come to

25:50

Memphis, man, we gotta share each of that chicken, Man,

25:52

because Memphis and fried chicken and go hand in hand.

25:55

Okay, hey man, I got

25:57

someone right now. Thank

25:59

you for I appreciate you. Sonya got

26:02

Sonya on the line. How are you doing? Signya? Hey

26:05

Rashan, how are you doing? I'm doing fantastic.

26:08

I'm on the show, not by myself, KeAndre

26:10

and Kimp. They're only here talking about their fantastic

26:12

clothing line that's in taj or Target.

26:15

As it is professionally stated Tarja

26:17

is when you know, I think with your boys and your girls,

26:20

I just three, I'm going down to you

26:22

know, so

26:24

what you have? What question do you have to say? Sonya? As

26:28

I was as I was listening, and you guys said

26:30

that you know it's perfect time and reason season,

26:33

you know, and and how to

26:35

you know went to go and went to you know, safetyp

26:37

or pullback? How did you all know that was

26:40

time to even put your brand in Target?

26:42

Like? What what was that? Great question?

26:45

Do you you know? What? How how

26:47

do how do I you know, I started

26:49

the business too, and I'm like, how do I figure out

26:51

when is the right time to move

26:53

in that way or not? You know? Yeah?

26:58

So actually we have this answer

27:00

will be twofold because for KeAndre and I for

27:02

Jolie noir. Target approached us

27:04

for Black History Months um last

27:06

year for a partnership, so it's a limited

27:09

partnership that was for Black History

27:11

Months, so that was obviously

27:13

controlled by Target and them.

27:16

Can you know contacting us? But

27:18

um, as far as knowing when you're

27:20

ready, I would say, once

27:22

you have continual

27:25

sales on your own platform,

27:27

then that is a good key and good sign

27:29

to know that you're ready

27:31

to start pitching your brand or your ideas

27:34

to other larger brands to

27:36

partner with, because of course they want

27:38

to see can you make them money?

27:41

That is the name of the game. So

27:43

if you can make yourself money, if you garner

27:46

yourself a following, then they will

27:48

be more apt to partner with. You

27:53

answer your question, you know, awesome

27:57

now And I know Kid was so calm with that.

27:59

You know, I get contacted us,

28:01

you know, they called us. You know, I'm

28:03

on with the fleet market. I'm out with the fleet market

28:06

trying to say Chicken pop Pye sandwiches and

28:09

talking contacted us. You know, you know,

28:13

let's be on the real first. You know, we but

28:15

that. But that's the blessing of all these relationships

28:19

is that you don't know and uh, and

28:21

and the follow up on Ryan's question family,

28:23

see family, See I love what you were talking

28:26

about their family mom gave money, putting

28:28

it in writing contract.

28:30

Let them know the responsibility. I'm giving you this, but

28:33

guess what what am I gonna get? That's business?

28:35

See family, You gotta make

28:37

sure it's always about business

28:39

because sometimes family. Can I borrow some money?

28:42

Okay? Can you go to the bank and ask that

28:44

question? Okay,

28:47

can you go to your job and ask that question.

28:49

No, when you're coming to me, we're

28:51

gonna have the same rules. Family,

28:54

the same rule. And that's where family get

28:56

twisted. They throw that oh you

28:58

know, you know you're gonna play me like that. Statements

29:01

like that are not used on any legal

29:03

document. Play me like that that. It's not

29:05

written in any legal document

29:07

I ever had in my life. So you have to avoid

29:09

those family terms. You

29:12

know, love, love is no document,

29:14

don't you know. I've never signed a legal contract

29:16

that had love in it like that. You know, so

29:19

understand that the relationship have to

29:21

be bound by contractual thoughts.

29:24

Bringing that lawyer, I'm telling you, the

29:27

worst deal you can do is I

29:29

think that's right. I think that looks just that look

29:31

good. To you that they look good to you. Uh,

29:34

and you sign it and it's not good. It didn't

29:36

look good at all. You should have had a lawyer to tell

29:38

you because a calma an and an

29:41

or can make the difference between

29:44

whether you have a good contract or

29:46

you have a bad contract. That's how easy

29:48

it can be. And I just tell you, Kim

29:51

and Candre. I remember when I started my comedy

29:53

club with my sister family. My family

29:55

loved me and I love them too. And you

29:58

know, and when I started in a

30:01

hotel. You know, we started a hotel

30:04

and I was called the Hip Hop Comedy Stop, and

30:06

they were working for free. They were working for free.

30:09

You know, Oh, we just want to see you be successful.

30:11

We just want to see you be successful. As

30:14

soon as I started making just a live money,

30:16

suddenly it was talking about what where I was there. I

30:18

thought you were helping to brother. I thought you because

30:21

I just see what I should have done

30:23

up front was put it in my budget what

30:26

they supposed to have gotten paid. That way,

30:28

I wouldn't have been blindside. They did all the right

30:30

thing. They had a right to ask me for money.

30:33

But because I was going out there family,

30:37

that's what he was asking when do you

30:39

bring family? And whenever you bring family and

30:41

do what they did, put it in writing

30:43

and understand there's a responsible role

30:46

you have to pay play when you're

30:48

dealing with money. And my night and my correct,

30:50

ladies as

30:53

correct. Thank you. One

30:55

thing I wanted to say before we leave, and I want to

30:57

congratulate you. This interview was fantastic.

31:00

Takeetting you know sometimes you know, I got

31:02

a bet yesterday, I gotta be three o'clock today.

31:04

I got up at four thirty and it's a long

31:06

day for me. And when I come to the show,

31:08

it's always like a passion

31:11

and a moment of faith about why

31:13

I do this and when I when I when I get to this point,

31:15

I go, wow, this is why I do it. You fantastic,

31:18

y'all. Both are just a joy

31:21

and a blessing. And it's called

31:23

through people calling it. You're changing people's

31:25

lives, not longer with your clothes, but also

31:28

with your sensibility. Is your tone,

31:30

your your motivation? But how

31:33

does the design process? I think there's

31:35

one question I want to get out before we wrap up. How

31:37

does the design process work really

31:40

when it comes to men, really and when it comes

31:42

to women, as we wrap up the show. Yeah,

31:45

so we look at colors. We

31:47

first start with blackness,

31:49

if you will. So things that will look good

31:52

on dark brown or light or brown,

31:54

whatever color, whatever shade looked

31:56

at almost colored people. UM,

31:59

And so we start they're looking at colors,

32:01

and then we kind of look at what appeals

32:03

to our customer base and

32:05

what's going on out in the

32:08

rest of the world for a fashion. So we

32:10

combine all of those elements together.

32:13

Keiander and I. We glean from nature, UM,

32:16

artwork, UM, all kinds

32:18

of things to create UM.

32:20

And we just get inspired by so

32:22

many different things. UM,

32:25

by a phrase and like a trigger word might

32:28

trigger a phrase or something like that for

32:30

us, UM, you know, something that's pointing

32:32

back to Jolenoir or something like that, just depends

32:35

on what the phrase is UM.

32:37

And then that is how we get

32:40

our designs, each one of our individual designs.

32:42

But that's usually how the process works. Keiander

32:44

and I. For our illustrations, we do

32:47

not draw them ourselves, but

32:49

we do sellect all

32:52

the hair, the eyes, the

32:54

nails, everything that you see. Time.

32:59

I mean, Kim, you leave your sister no time, you

33:02

know time I gotta go with four seconds

33:04

left. I love y'all both, but then she talked

33:06

too much. You talked too much. I

33:09

see y'all next week, or want to make the conversation.

33:11

Mounts of plass the locket sisters. We

33:13

talked too much of what you saying. That's all I can say.