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0:00
Hi, I am Ruchin McDonald, a host
0:02
of Weekly Money Making Conversation Masterclass
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Show. The interviews and information that this
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show provides are for everyone. It's
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time to stop reading other people's success
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stories and start living your own. If
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moneymakingconversations.com, and click the Be a
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Guest button. Press Submit, and the information
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will come directly to me. Now
0:24
let's get this show started. I
0:38
guess created the HBCU Week
0:40
Foundation in 2017 with a
0:42
mission to promote enrollment in
0:44
historically black colleges and universities,
0:47
which is HBCUs, provides scholarships
0:49
and create pathways for
0:51
students from undergrad to corporate
0:53
America. To date,
0:56
HBCU Week has facilitated
0:58
over 10 ,000. Listen to
1:00
me y 'all. 10
1:03
,000 on -the -spot
1:05
acceptance to HBCUs,
1:07
and awarded nearly
1:09
$100 million in
1:11
scholarships to HBCUs. If
1:14
that's not spectacular, I don't know what
1:16
it is. Please welcome to Monday Making Conversation
1:18
Masterclass, the one and only Ashley Christopher.
1:20
How you doing, Ashley? Hey,
1:22
hey, Reshine. Good to be here. How are
1:24
you? You know, Ashley, I built it up. Hey,
1:26
hey, Reshine, how you doing? How
1:29
you doing? I'm doing well. I'm
1:31
happy to be here. I actually had
1:33
a conversation. Come on now, Ashley.
1:35
10 ,000 people. Now, young people, you
1:38
know, that you've owned the
1:40
spot registration at your event,
1:43
$100 million in scholarships, because
1:45
that's what we talk about
1:47
now. Getting out of college,
1:50
not caring that debt owned
1:52
for the rest of their
1:54
life. Talk about the HBCU
1:56
week. What is it
1:58
exactly, and also explain to my
2:00
audience, what is on the spot acceptance?
2:04
Yeah, so, I mean, our on
2:06
the spot acceptance process happens
2:08
every year at our college fair.
2:10
So we do a week
2:12
long activation, which emulates an HBCU
2:14
homecoming experience. It's a week
2:16
long, it's in Wilmington, Delaware. We
2:18
do all the exciting things like concerts,
2:20
comedy shows, the battle of the
2:23
band, panel discussions, block party. But the
2:25
cornerstone event is the college fair
2:27
because that's where students can get accepted
2:29
into college on the spot and
2:31
receive a scholarship award. So if you
2:33
come as a graduating senior and
2:35
you have the requisite SAT or ACT
2:37
score and GPA, you could
2:39
be admitted right there. And unfortunately,
2:41
we have been able to provide that
2:43
kind of access for 10 ,000 students
2:45
since 2017. When
2:49
did you realize, first
2:52
of all, let's talk about your background.
2:55
You're double HBCU, right? Look at
2:57
everybody, your academic background and
2:59
what do you start, right? And
3:01
why did you choose an
3:03
HBCU? Well, the
3:05
funny thing is I was fortunate enough
3:07
to grow up in a household where
3:09
my parents encouraged me to choose an HBCU.
3:12
My high school didn't necessarily do that.
3:14
They didn't even discuss or acknowledge HBCUs.
3:16
But because of my parents, I already knew
3:18
in my mind that that was the
3:20
direction I wanted to go. I did go
3:22
to an all girls Catholic high school.
3:24
So even though I really did want
3:26
to go to Spelman at first, that quickly
3:29
became a non -negotiable for me. I didn't
3:31
want to do the all girls thing
3:33
again. So after that, Howard,
3:35
Howard became my first choice. And it
3:37
was the best decision I could
3:39
have ever made. So I went to
3:41
Howard University for undergraduate school, and
3:43
then I went to the University of
3:45
DC Law School, finishing up there
3:47
in 2013. Now,
3:49
when you talk about these different
3:51
scholarships that you, or dealing
3:53
with and putting out there. How
3:55
did you start the HBCU week?
3:58
And what was the original goal?
4:00
Because now it's huge, you know,
4:02
but you have to start somewhere
4:04
and usually by yourself when you're
4:06
starting out. So, and you have
4:08
this insane idea to change the
4:10
world. Talk about those early
4:12
days before it was 10 ,000
4:14
on the spot residence acceptance and
4:17
before there was a hundred million
4:19
dollars in scholarships to attend HBCUs. Yeah,
4:22
well, you know, I think, um,
4:24
the stars kind of aligned and I
4:26
was, you know, trying to figure
4:28
out what my thing was at the
4:30
moment. Um, I had recently finished
4:32
law school. I was successful with the
4:35
bar exam. So I was licensed
4:37
to practice in Pennsylvania and New Jersey.
4:39
Um, and I'm trying to figure out
4:42
what, what my next step is
4:44
going to be. So I ended up
4:46
meeting the newly elected mayor in
4:48
the city of Wilmington and We struck
4:50
a really good relationship very quickly. So
4:53
what we did was we ended
4:55
up working together and as an employee
4:57
of his, he asked me to
4:59
come up with some programming that was
5:01
pointed directly at some of Wilmington's
5:03
most underserved communities. So
5:05
I wanted to lean into education
5:07
and in doing that, I
5:09
came up with this concept of
5:11
HBCU Week as a former
5:14
chairman or chairwoman of Howard University
5:16
Homecoming. that gave me a
5:18
clear backdrop for large -scale event
5:20
planning. And that coupled
5:22
with my love for HBCUs and
5:24
wanting to just expose students to the
5:26
same experience I had, that's what
5:28
led me to create this foundation. Initially
5:33
started now. This is what I
5:35
would love people, you know when
5:38
you hear something that you're accomplishing
5:40
you doing this in Wilmington, Delaware
5:42
Okay, that's not a major city
5:44
as we all know just south
5:46
of Philadelphia, you know and Right
5:48
there alone you go Did
5:51
you see it getting this big? Or
5:53
you were just starting an
5:55
initiative that you dreamed of and
5:57
you felt that you could
5:59
impact just the community locally? Because
6:02
you're impacting the country now,
6:04
not just the community of Wilmington,
6:06
Delaware. Yeah, and
6:08
to be honest with you, I had no
6:10
idea. And honestly, the
6:12
goal wasn't even for this to be
6:14
a national event. The goal was
6:16
to take care of the students in
6:18
my hometown. to get them the
6:20
exposure that they needed because I knew,
6:22
you know, a lot of people where I grew up
6:25
don't even think college is an option. So
6:27
I wanted to make sure that they
6:29
were taken care of. And in doing that,
6:32
it was very easy to show
6:34
or demonstrate the passion and
6:36
authenticity behind the mission and getting
6:38
the students involved and excited
6:40
about it. And it just kind
6:42
of caught on to all
6:45
the surrounding areas, students from different
6:47
schools, Our college fair started
6:49
to attract everyone from the Delaware
6:51
Valley, not just Wilmington, but
6:53
Pennsylvania, New Jersey, New York, even
6:55
as far as Connecticut and
6:57
as far south as Kentucky. We
7:00
had a bus from Kentucky drive
7:02
up to the college fair. So, I
7:05
mean, I think that it
7:07
speaks volumes when you love what
7:09
you do and you have
7:11
a real passion and drive behind
7:13
just the impact. It
7:15
catches on and people just
7:17
I think naturally get excited
7:20
about it. Yeah, I'm talking
7:22
to Ashley Christopher her HBCU
7:24
foundation that she started in
7:26
2017 Passion is to grow
7:28
the brand awareness of HBCUs
7:30
but more importantly the attendance
7:32
and also to Put students
7:34
in the position where tier
7:36
one students in particular they
7:38
can go to school via
7:40
scholarships so far since 2017
7:42
10 ,000 on the spot
7:44
acceptance that means when these
7:46
students bring the ACT or
7:48
SAT and they transcript to
7:50
the college fair they'll meet
7:52
with a counselor at this
7:54
particular HBCU and they can
7:57
be accepted on the spot
7:59
I've seen it with my
8:01
own eyes I've seen these
8:03
kids walk away with a
8:05
number of four rides, partial
8:07
scholarship offers right there. I've
8:09
seen long lines. I've seen it
8:11
so many times and a hundred
8:13
million dollars in scholarships. Can you
8:15
tell people basically you have other
8:17
scholarships that you are making available,
8:19
especially in the STEM area. Can
8:21
you discuss that with us on
8:24
air? Oh, yeah. Yeah.
8:26
I would say that my most
8:28
popular scholarship is the STEM scholarship.
8:30
It's the future of STEM. dollars
8:33
initiative. And it is
8:35
a $40 ,000 award available to
8:37
students that are committed to
8:39
attending HBCU and declare a STEM
8:41
major. So I was able
8:43
to broker a $40 million partnership with
8:45
the American Chemistry Council. So
8:47
that $40 ,000 scholarship is available
8:49
to 1 ,000 students. We've
8:52
given away just under 600
8:54
of those awards so far. With
8:57
North Carolina A &T being the
8:59
premier HBCU STEM school, we
9:01
have about 120 FASI scholars there,
9:03
followed by 78 at Howard
9:05
University. And there are
9:07
46 HBCUs that have FASI scholars
9:09
enrolled. So that's our most
9:11
popular one, the $40 ,000 STEM
9:13
scholarship. And that application goes live
9:15
every September on hbcweek .org. So
9:17
if there are any students
9:20
listening that are aspiring HBCU students
9:22
that want to study STEM,
9:24
Please look out for that opportunity
9:26
to live. This year,
9:28
it'll be September the 26th.
9:30
You know, I love about
9:32
you, Ashley. You
9:34
just threw out $40 million dollars.
9:39
And Richard, just, I broke
9:41
this $40 million scholarship
9:43
opportunity, you know, $40 ,000
9:46
scholarships, $1 ,000, you know. And,
9:48
okay, tell my
9:51
audience how. How
9:53
do we do this? We got
9:55
people out there who are cutting scholarships,
9:57
who are cutting grants, who
9:59
are cutting and they haven't got
10:01
the HBCUs yet. I can't wait
10:03
till that administration comes over to
10:05
the HBCU side. told
10:07
DEI and act like all black
10:09
people on DEI like nobody else
10:11
is tied to DEI bus. I
10:14
know you have a
10:16
comment about that. Please give
10:18
us off your feedback
10:20
when you hear the word
10:22
DEI, DE and I
10:24
being slanted so in the
10:26
direction of black people. Well,
10:29
you know, to be honest, we
10:33
all know that black people
10:35
were never the primary beneficiary.
10:37
of DEI to begin with.
10:40
So we have to ask ourselves, what are
10:42
we really honestly losing? I know a
10:44
lot of us in the nonprofit space, in
10:47
the social impact space, when
10:49
this racial reckoning happened with George
10:51
Floyd, and there were so
10:53
many companies that just wanted to
10:55
pour dollars into any black effort they
10:58
could find, we knew that
11:00
that moment was The energy was, I
11:02
get what you can while you can,
11:04
because this is a moment in time.
11:06
This isn't going to last. So
11:09
maybe there was some
11:11
short -term impact with the
11:13
whole DEI wave, but I
11:15
think everybody know wasn't
11:17
necessarily sustainable, nor was it
11:19
primarily benefiting anybody of
11:21
color. The primary
11:23
beneficiary to DEI, just as
11:25
welfare benefits, Medicaid, SNAP, is
11:27
all white women. Yeah,
11:32
we can we can try to play
11:34
that game and say that it's a
11:36
black thing But it's really not so
11:38
we got to stay focused on what
11:40
the goal is they laser focused on
11:42
the goal and just keep doing the
11:44
work That's what we have to do
11:46
under these circumstances now. Let's get back
11:48
to the 40 million. You know miss
11:50
laser focus I Have so many people
11:52
contacting me wish I can you help
11:54
me with a grant to get your
11:57
grant. We know it does grant writing
11:59
which I do Ashley
12:01
Christopher, get a
12:03
$40 million opportunity out of
12:05
a company that benefits
12:08
our youth today and then
12:10
convince that same company
12:12
that it's better served if
12:14
that money goes to
12:16
students who go to attend
12:18
HBCUs. You know,
12:20
it all worked
12:22
to my benefit somehow.
12:26
I really just Being
12:28
in a space that I'm in and
12:30
experiencing the success that I have in
12:32
such a short period of time, I
12:34
can't take credit for it. I'm a
12:36
person of strong faith. And
12:38
I know that, but for my
12:40
relationship with God, this wouldn't be
12:42
a thing, but specifically
12:44
the $40 million partnership
12:47
while I was in
12:49
Wilmington. Figuring out how
12:51
we were going to activate HBCU Week,
12:53
there were some companies, Wilmington -based companies
12:55
that were excited about my idea that
12:57
wanted to jump in and participate. One
13:00
of those companies was the Kamors Company. My
13:02
dear friend who is the former president
13:04
and CEO, Mark Fragonano
13:07
wanted to jump in and
13:09
help with scholarships because he
13:11
told me personally that the
13:13
STEM industry is experiencing a
13:15
serious deficit with jobs. And
13:17
by 2025, which is now,
13:19
They were facing a deficit of a
13:21
million jobs and he wanted to do
13:23
what he could to fill those spaces
13:25
with diverse candidates because he knows STEM
13:27
makes the world go around. There's questions
13:29
and problems that need to be solved.
13:32
And if everybody around that table looks
13:34
the same, we're in trouble. So
13:36
Mark Ragnano was actually on a
13:38
mission to diversify the field of STEM.
13:41
So he jumped in initially
13:43
with $740 ,000 scholarships. That's
13:45
how this scholarship started. it
13:48
started with seven and it grew
13:50
to a thousand after mark told his
13:52
colleagues in the american chemistry council
13:54
what we were doing and we had
13:56
a few meetings um told them
13:58
you know how impactful that this this
14:00
scholarship opportunity would be and and
14:02
sold the idea to get the american
14:04
chemistry council to participate so was
14:06
just kind of a waiting game and
14:08
then they came back and said
14:10
hey we're in for 40 million i
14:12
mean uh I
14:15
don't even have the words
14:17
for how I felt when that
14:19
happened to grow from $740 ,000
14:21
scholarships to $1 ,000 after just
14:24
a few conversations. It's
14:26
divine. There's
14:28
really no other explanation for it. Please
14:31
don't go anywhere. We'll be
14:33
right back with more Money
14:35
Making Conversations Masterclass. Welcome
14:41
back to the Money
14:43
Making Conversations Masterclass hosted by
14:46
Rashawn McDonald. Money Making
14:48
Conversations Masterclass continues online at
14:50
moneymakingconversations.com and follow Money
14:52
Making Conversations Masterclass on Facebook,
14:54
Twitter and Instagram. In
14:56
my interview, our interview that
14:58
I'm having right now
15:00
is with Ashley Christopher, a
15:03
background HBCU Week Foundation. She
15:05
started in 2017. I'm
15:07
just getting everybody pumped up
15:10
because for a person to
15:12
doing less than eight years
15:14
to have registered 10 ,000
15:16
students on the spot at
15:18
her career fairs and awarded
15:21
these individuals over $100 million,
15:23
nearly $100 million of scholarships,
15:25
got a $40 million STEM
15:27
program where they have for
15:29
a thousand forty thousand dollar
15:32
scholarships where over six hundred students
15:34
have fulfilled those or means
15:36
that they have students and they
15:38
have slots right now if
15:40
your child is interested in STEM
15:42
that want an attendant HBCU
15:44
this is the person you need
15:46
to be talking to she's
15:48
providing real opportunity tier one students
15:50
and your child is going
15:53
to be taken care of. Now,
15:55
when I go back to Ashley, Ashley,
15:57
you're also participating in a
16:00
very worldly manner with the Disney
16:02
organization. And tell us little
16:04
about that. Tell us a little
16:06
bit about that. Yeah,
16:08
so we were blessed to
16:10
have the opportunity to bring Stephen
16:12
A. Smith on as our
16:15
brand ambassador through a few connections
16:17
between my team and his.
16:19
We were able to have a
16:21
conversation, invite Stephen down to
16:23
some of our events, get
16:26
him acclimated at what we do, and
16:28
make the formal ask for him to
16:30
be an ambassador. And it's been a
16:32
fantastic time. He has mentioned
16:34
our brand on the number one sports
16:36
show in the world several times. Um,
16:38
he's brought so many light. I think
16:40
you interviewed on the number one sports
16:43
show, my friend. I think last time
16:45
I checked that, so I saw you
16:47
on the, on the booth right
16:49
there with Stephen H fifth. So let's
16:51
not, but I will not let you
16:53
do as you do on this show.
16:55
Money making conversation masterclass. You
16:57
are changing lives and somewhere along
17:00
the line, you are blessed.
17:02
We all are blessed to be
17:04
here, have this conversation, but
17:06
you're doing what some people consider
17:08
impossible and Every
17:10
time I meet you, every time
17:12
I see you, I admire you
17:14
because you are focused, you are
17:16
laser focused. And you
17:18
can walk on stage, you can control the
17:21
room. And you sit
17:23
down, I saw you sit down
17:25
with Stephen A. and the team talking
17:27
about this book and just Oprah
17:29
could have been sitting there in that
17:31
chair that you were talking just
17:33
about how confident you are. That's
17:35
how you are. And I won't
17:37
let you come on this show. because I
17:39
think if you understand what you're doing,
17:41
people won't understand the magic and the accomplishments.
17:45
So let's do a reset and talk
17:47
about what you're doing with Disney,
17:49
okay? Okay. So
17:51
through our partnership with Stephen A.
17:53
Smith, he was able to get
17:55
us in front of some key
17:58
executives at Disney. And when
18:00
they witnessed what we were doing and
18:02
the impact we sustained with Stephen A.
18:04
Smith being so excited about our organization,
18:06
We're able to have some conversations about
18:08
bringing HBC Week to the Walt Disney
18:10
Resort. And as a result,
18:12
we've been able to activate HBC Week
18:14
twice at Walt Disney World, and we
18:16
look forward to maintaining that partnership. Several
18:19
students, I mean, the
18:21
very first time we had the college
18:23
fair there, we got about 8 ,500
18:25
students. 8 ,500 students attended in Orlando,
18:27
Florida. Yes. In Orlando, very,
18:29
yep. You're not doing it in
18:31
Wilmington, Delaware now. You're down Orlando, Florida
18:33
now. Yes. We're down
18:35
in Orlando. Okay. That was the first time.
18:38
That was the first time. The
18:40
second time we got around 12 ,000
18:43
students. 12 ,000 students. Yeah. So
18:46
it's really garnering some
18:49
excitement because the students,
18:52
not only are they excited to experience HBC
18:54
culture, but they're happy to be able to learn
18:56
that not only can they get in, but
18:58
they can find the money to get them through
19:00
the process. When
19:04
I saw you on stage
19:06
in Orlando in front of those
19:08
12 ,000 students, Anthony Anderson was
19:10
there. He was there making
19:12
and the parents, Steve and they couldn't make it
19:15
down there because he was doing something. So
19:17
Anthony Anderson Field Dan, who is
19:19
also a graduate of a recent
19:21
graduate of HPCU, Howard University,
19:23
where his son also graduated from.
19:28
When you look out in that crowd, Ashley,
19:30
what do you see? I
19:33
see purpose. I
19:35
see potential. I
19:38
see often when kids
19:40
don't see themselves, just
19:42
a future of excitement,
19:44
fun, forging relationships that'll
19:46
be meaningful forever, growing
19:49
their passions
19:51
and their drive,
19:54
deciding what the next move is going
19:56
to be, but having the opportunity to
19:58
do that. surrounded by people who look
20:00
like them with the same goals and
20:02
drive. You don't understand how impactful that
20:04
is until you step into it. So
20:06
when I see the students that attend
20:08
these events that aspire to it, I
20:11
can almost like daydream about
20:13
their lives, right? Envision them
20:15
on HBCU campuses or joining
20:17
sororities and fraternities or running
20:20
homecoming or yearbook and getting
20:22
the grades and internships and
20:24
landing the jobs. It's
20:27
really a dream come true to watch. Cool.
20:29
Now that was a dream
20:31
you almost didn't see because you
20:33
came across a physical obstacle
20:35
came about in your life that
20:37
you didn't see coming. Tell
20:40
us about that and how you was
20:42
able to overcome that and we understand even
20:44
more so the value of having you
20:46
in our life today and what you've accomplished
20:48
and will continue to accomplish in the
20:50
future. Talk about that moment in your life
20:52
where you didn't see that coming. Oh
20:55
yeah, it was a little more
20:57
than 10 years ago. I
20:59
woke up one Sunday morning and
21:01
I could not feel the right side
21:03
of my body. After,
21:06
you know, looking at my hand
21:08
or my arm and my leg and
21:10
like my brain telling it to
21:12
move, but it wouldn't. I knew
21:14
that there was something serious happening. So I was
21:16
able to get the attention of my mother who
21:19
came to my side and put both of her
21:21
hands. On my face told me to smile and
21:23
I couldn't, so she knew what was happening in. Called
21:26
the ambulance and I was
21:28
having a stroke at 29.
21:31
And it was due to birth
21:33
control use. I
21:36
had to learn to write again, I had
21:38
to go through physical therapy to get on
21:40
blood thinners, to get my blood back to
21:42
a normal level. And obviously
21:44
eliminate the use of hormonal
21:47
birth control altogether. But
21:49
it did, it did create
21:52
a different sense of drive and
21:54
purpose in me. Because
21:56
there were some moments that, you
21:58
know, in that space for anybody that's
22:00
listening that has experienced something like
22:02
that, where you question whether or
22:05
not you'll survive. And then
22:07
if you do, what's next?
22:10
And you want to make it, you know, the
22:12
best of it because you just never know
22:14
what's around the corner. And when
22:16
I adopted that
22:18
sense of purpose and drive, it
22:20
kind of just turned my
22:22
ambition up a few notches. So
22:26
not only am I focused
22:28
on the foundation, but I'm particular
22:30
about the things I eat
22:32
and making sure I maintain a
22:34
healthy, active lifestyle. Anything I
22:36
can do to slow the clock down, that's
22:39
what I'm doing. And
22:41
you can also follow us
22:43
on every social channel at HBCULeak,
22:46
like Instagram, Facebook, Twitter, TikTok.
22:49
We're on all the socials. Well,
22:51
Ashley, thank you. You
22:53
know, Joe, subdued self, you
22:56
know. Your focus self. No,
23:00
thank you for having me. I
23:02
appreciate you taking the time. I
23:04
really do. No, you're fantastic. And
23:06
I think I hope people hear
23:08
a high value, what you're doing
23:10
to our youth in America, how
23:13
I value your laser focus, how
23:15
I value your passion. Because it's
23:17
something you basically survive, stroke, retrain
23:20
yourself. 2017
23:22
you found in an
23:25
organization as a local cause
23:27
turning into a national
23:29
cause When you started with
23:31
seven forty thousand dollar
23:33
scholarships now is one thousand
23:35
Yeah, you now have
23:37
over registered over ten thousand
23:39
on the spot students
23:42
at your career fairs to
23:44
go to HBCUs and awarded nearly
23:46
$100 million in scholarships. If
23:48
I can't hear up to Jill Horne, who can?
23:50
Thank you Ashley Christopher, you're amazing and
23:53
continue to change lives for our youth
23:55
because definitely you are a blessing. Thank
23:57
you for coming on Money Making Conversation
23:59
Masterclass. Thank you so much
24:01
for sharing. I appreciate the time.
24:03
This has been another edition of
24:05
Money Making Conversations Masterclass, hosted by
24:07
me, Rushan McDonald. Thank you
24:09
to our guests on show today and
24:11
thank you, our listening audience. Now, you
24:14
want to listen to any episode want to be
24:16
a guest on the show, visit MoneyMakingConversations.com.
24:18
Our social media handle is
24:20
Money Making Conversation. Join us next
24:22
week and remember to always
24:25
with your gifts. Keep winning.
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