Early in his career Dave Phinney redefined the look and feel of winemaking and marketing in Napa Valley when he created a red blend called The Prisoner. Simultaneously he founded and remains involved with Orin Swift, working in partnership with Gallo. After the sale of his original brands, Dave went on to forge his own path establishing the spirits maker Savage & Cooke and most recently began crafting Pinot Noir and Chardonnay on the Central Coast under the Our Lady of Guadalupe label.