In this episode, I'm talking with Marcio Santos who shares his incredible journey from leaving his agency to becoming a digital marketing expert.

Marcio takes us on a captivating ride, revealing how he discovered his true passion for SEO and his remarkable experiences working with both larger companies and smaller individual entrepreneurs. 

But there's more to this story than just professional success. Marcio opens up about the transformative power of working one-on-one with clients and the unique challenges he faced when his mom was diagnosed with Alzheimer's disease. 

In our conversation, we cover such topics as:

• the importance of continuous learning and incremental improvement in marketing;

• the significance of understanding human behaviour and leveraging counterintuitive ideas to drive business growth; and

• the importance of aligning one's actions with what truly matters

We also explore how people-pleasing can hinder personal growth and prevent individuals from taking necessary actions

If you want to know more about Marcio, check out the following links:

Marcio's website

Marcio's Linkedin Profile

Marcio's Twitter Profile

So do check those out but for now, sit back, relax, think about where you might be doing too much to please others and, most of all, enjoy.