In this short episode, we will explore the strategies and techniques for acing short form content, enabling you to make a big impact in a brevity-obsessed world. I sincerely hope this brings you value. In case you'd like to connect with me on L
Winning over sponsors for your podcast is an art that requires a well-crafted pitch that resonates with potential partners. In this episode, we will explore the strategies and techniques for crafting the perfect pitch that captivates sponsors
On this episode of Underscore, we talk about how to launch a podcast for your brand, and unleash the power of spoken-word content to fuel your business growth. I sincerely hope this brings you value. In case you'd like to connect with me on Lin
On this episode, we’re going to talk about branding beyond the visual medium — where sounds hold the key to building lasting connections with your audience. Let’s understand the art of sonic branding and uncover how it can be a game-changer for
Popular Brands and Great Writers have one thing in common. They are great at telling stories! But how do they manage to tell such great stories? I try to answer this question in this episode of Underscore. I sincerely hope this brings you value
Your work as a Podcaster doesn't end when the episode goes live. Getting audience to tune in takes a lot work. In this episode, I share my thoughts on marketing your podcast if your whole podcast team is just YOU!Do follow this show if you thi
Make sure you do your homework when starting a show. I share my thoughts on figuring out the why of your show, how to get people to listen to you, promoting your show, and getting feedback.
In this episode I share my perspective on A.I. and Deepfakes, and how the tech will impact the audio industry & people. With the expansion of AI driven applications, the world we know is changing fast. I share my thoughts on the same. The episo
Facebook will soon start featuring podcasts tab on the pages. With this change, what impact will it have on creators and fans? Apart from increase in listens, will it supercharge revenue earning for the creators? My 2 cents on the new features
The competition is always tough and the client budgets at their lowest. I share my thoughts on how to give value and gain value with your work, and how to create long term partnerships with key clients. If you liked what you heard, and you work
Let’s talk about making great playlist. What factors do we consider when making a playlist. Does it make a difference if the medium changes? And what has future in store for us with ML + AI are improving the Music Recommendation Systems (MRS).
Change is the only constant! I’ve moved from the broad content based topics to more focused discussion about the audio space. Hope this change brings more value to you!
Aditya is the Co-Founder and CEO of IdeaBrew Studios. We spoke about growth of podcasts in India, rise of on-demand audio, how brands can leverage podcasts in long term, and insights that can be useful for podcasters wanting to get their podcas
Vasundhara from Spotify India speaks about their new initiative - AmplifiHer. The initiative focuses on getting creators from the industry together to empower other women. Know more here: https://amplifiher.byspotify.com/
Simran Doshi is a freelance copywriter who specializes in website content writing, social media posts, and blogging. Here is a conversation about good copy, writing for different platforms & becoming a freelance writer.
Ankur is the Founder and CEO of Corporate Shiksha. I spoke to Ankur regarding how content can be driven with a motive of value generation. We spoke about Corporate Shiksha, Value Driven Content, How COVID-19 has changed the content business and
The massive amount of content that we come across on a daily basis on social media, and all other mediums makes me think how much of it do we retain and how relevant does it stay in short term and long term.
These days I spend most of my time on LinkedIn looking for new assignments. More often that not my LinkedIn feed is full of motivational posters, course completion certificates, life mantras, comments for better reach, employee of the month mem
Medium is the message, said Marshal McLuhan in his book Understanding Media – The Extension of Man, published in 1964. He focused on the medium rather than the message. In his opinion, it was important to examine the effect of the medium – like
While podcasts, movie platforms and music apps are on the rise, radio feels like an old has been who still seems to loom around and make its presence felt every now and then. COVID-19 has been thought to have made things worse for radio statio