Content marketing is a powerful tool for building business relationships. But if you're not careful, automation apps and content-hungry social media channels can turn meaningful marketing into an impersonal, soulless "noise" that leaves no room for the delivery of real value. 

In this Video Mojo video podcast conversation, Stuart Balcombe, co-founder of content marketing agency Procket, and Jon Leland president & creative director at ComBridges, https://www.combridges.com/, offer actionable insights on how to create meaningful content marketing that leverages short-form clips form podcasts and webinars in a way that keeps content marketing from sucking the soul out of your business!

ABOUT VIDEO MOJO

Video Mojo a playful exploration of the leading edge of video & social media marketing hosted by award-winning media innovator, Jon Leland of http://combridges.com.

Watch more Video Mojo video podcasts here: https://combridges.com/blog

Please connect with us or subscribe to our free Luscious Links emails here: 

https://play.combridges.com/links

RESOURCE LINKS FROM THIS EPISODE:

Stuart Balcombe, co-founder of Procket

• https://useprocket.com
• https://twitter.com/stubalcombe 

Descript, revolutionary, transcript-based video editing software:

• https://www.descript.com/

CoSchedule Headline Studio:

• https://coschedule.com/headline-studio

Julian Shapiro:

• https://twitter.com/julian 
• https://twitter.com/GrowthTactics

Writing Well, Julian Shapiro’s writing guide:

• https://www.julian.com/guide/write/intro 

Blake Emal:

• https://twitter.com/heyblake 
• https://twitter.com/copy_ai

Dave Gerhardt:

• https://www.linkedin.com/in/davegerhardt/

DGMG University (paid resources & community for B2B marketers): 

• https://dgmg.davegerhardt.com/ 
• https://twitter.com/davegerhardt
• https://twitter.com/Privy 

Ship 30 for 30:

• https://ship30for30.com/

Nicholas Cole:

• https://twitter.com/nicolascole77

Book: The Art & Business of Online Writing:

• http://www.nicolascole.com/bookstore/the-art-and-business-of-online-writing