Learn how AI and machine learning can revolutionize the way you engage with your customers, using data to create personalized, seamless shopping experiences that drive results. 

From leveraging clickstream data to balancing promotional offers without compromising privacy, this conversation provides actionable insights for anyone in the ecommerce space.

Eagan chats with Zabe and Ramit from Metrical, a cutting-edge platform that’s changing how ecommerce brands interact with their customers. 

They explore strategies for improving conversion rates, adapting to customer behavior across devices, and even expanding these solutions to industries like travel, hospitality, and finance.

For help with paid social, paid search, or email automation, check out our agency here:

https://asymmetric.pro/ 

You can find Rameet & Zabe from Metrical here:
https://www.metric.al?src=asymmetricpod

https://www.linkedin.com/company/metrical/

Timestamps:

00:00 Introduction to the Episode

00:19 Meet the Experts: Zabe and Ramit from Metrical

00:37 Understanding Metrical's Platform

01:38 The Role of Data and Personalization

04:03 Real-World Applications and Examples

05:44 Best Practices in Conversion Rate Optimization

09:35 Advanced Machine Learning Techniques

17:01 Privacy and Data Tracking Challenges

19:13 Who Can Benefit from Metrical?

21:15 Expanding Beyond Retail

22:08 Conclusion and Where to Learn More