Jay Schwedelson is the president and CEO of Worldata Group, a multi-brand marketing services company whose portfolio includes SubjectLine.com. Jay is also the founder of Subjectline.com, a leading free subject-line rating tool ranked in the top 1% of all websites worldwide. Jay is a highly sought-after speaker known for using his straightforward and energetic style to present actionable, data-driven marketing best practices. Having a strong subject line in your email campaign is essential to capture your audience’s attention. Jay’s free tool, SubjectLine.com, scores your email subject line and incorporates AI to provide stronger suggestions. Many small businesses struggle to capture the attention of their audience with emails; resulting in poor click-through rates. In today’s episode, you will learn some ways to strengthen your emails, how important it is to leverage this cost-efficient tool, and why you should collect your client’s emails. Resources Shared: 

• www.SubjectLine.com
• Home - Jay Schwedelson
• Jay Schwedelson | LinkedIn
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