Shonda Rhimes on saying yes to what scares you

Shonda Rhimes on saying yes to what scares you

Released Tuesday, 22nd April 2025
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Shonda Rhimes on saying yes to what scares you

Shonda Rhimes on saying yes to what scares you

Shonda Rhimes on saying yes to what scares you

Shonda Rhimes on saying yes to what scares you

Tuesday, 22nd April 2025
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I mean, so many young women who went

1:34

into science because of that show. So

1:36

many young women who went to medical

1:38

school because of that show, which was completely

1:41

unintended. Like that wasn't what I thought

1:43

when I was writing about McDreamy and McSteamy

1:45

and all this. Hey

1:49

everyone, it's Adam Grant. Welcome back

1:51

to Rethinking, my podcast on the science

1:53

of what makes us tick with the

1:55

TED Audio Collective. I'm an organizational psychologist,

1:57

and I'm taking you inside the minds

1:59

of fascinating people to explore new

2:01

thoughts and new ways of thinking. My

2:07

guest today is Shonda Rhimes, one of

2:09

the most influential dreamers and doers of

2:11

our time. She's the Golden Globe

2:13

-winning creator, writer, and executive producer behind

2:15

so many of our favorite TV shows.

2:17

from Grey's Anatomy and Scandal to Bridgerton

2:19

and How to Get Away with Murder. Shonda's

2:22

the founder of a hugely

2:24

successful production company, Shondaland. And

2:26

she wrote a best -selling memoir about

2:28

taking risks called Year of Yes. I

2:31

just was a person who always said no if

2:33

I felt like no was the answer. And

2:35

that really threw a lot of people, but

2:37

it also, I gained a lot of respect

2:39

from people because of it as well, that

2:41

I wasn't even sort of looking towards. I

2:44

was thrilled to interview Shonda live

2:46

on stage at Uplift. Better Ups flagship

2:48

summit on leadership, growth, and performance. And

2:51

I'm excited to share that conversation with you today.

3:00

Shonda Rhimes, welcome to Uplift. Thank

3:03

you. Hello, everybody. I

3:06

love the standing ovation before the

3:08

conversation. Does it take the pressure

3:10

off? The pressure's always on. You

3:12

want to deliver. OK,

3:15

so I was trying to think about how

3:17

to describe your impact on the world

3:19

and on culture. And here's what

3:21

I came up with. Tell me if it's right or wrong. I

3:24

think that many of us have our

3:26

greatest daily moments of joy in front

3:28

of a TV screen. And

3:31

you are responsible for more of those moments

3:33

than anyone on Earth alive. And therefore, you

3:35

might be the greatest joy creator on Earth. I

3:43

like that. I've never heard it described that way. When my

3:45

kids are ribbing me, I'm going to be like, I'm

3:47

a joy creator. How

3:51

How would you describe what you do? I

3:53

always say I'm a storyteller. First and

3:55

foremost, that's my job. No

3:57

matter what medium we're talking about, I feel

4:00

like we're sort of fearlessly entertaining through

4:02

storytelling and really celebrating everybody with it.

4:04

Our goal is to just reflect

4:06

life. and to reflect humanity the way

4:08

either we want it to be

4:10

or it should be or it is.

4:12

And so to me, Storyteller is the perfect title. If

4:15

you could go back to your life story, when you were a kid,

4:17

what did you want to be when you grew up? I

4:19

wanted to be Toni Morrison. And

4:22

I'm not joking. I wanted to

4:24

be Toni Morrison. I

4:26

loved her work. I thought being a

4:28

writer sounded amazing. She was a professor at

4:30

Princeton. I was like, that's like the

4:32

perfect life. And then she won the Nobel

4:34

Prize. So it felt like, yeah, I

4:36

want to be Toni Morrison when I grow

4:38

up. You can't be Toni Morrison when

4:40

you grow up because Toni Morrison is already

4:43

Toni Morrison, but it really was my

4:45

aspiration. But I also had all these

4:47

other things that I didn't realize what they added

4:49

up to. I wanted to be a

4:51

lawyer for a long time. I wanted to

4:53

be a doctor for a long time. I wanted

4:55

to be a CIA agent for a long

4:57

time. What I realized is

4:59

I don't actually want to do those things,

5:01

but I want to write about them and pretend

5:03

and live in that world. And that became

5:05

really fun for me once I understood. that

5:07

I didn't have to go to medical school, or I

5:10

didn't have to actually, like, be a spy, that

5:12

I could imagine. That's

5:14

so fascinating, because this is exactly why

5:16

I became an organizational psychologist. I

5:19

thought, I can study all the jobs that

5:21

I think I want to do. I like

5:23

your version better. It's a lot of fun.

5:25

It's a lot of fun. Okay, so you

5:27

figure out that you want to be a

5:29

storyteller. It's hard to imagine, like graduating college

5:31

and saying, okay, I'm going to build Shondaland.

5:34

Did you have that vision at 21 or

5:36

how did it evolve? No, it did

5:38

not work that way at all. I flailed

5:40

for a long time. I worked in

5:42

nonprofit world for a while to sort of

5:44

pay my bills. Then I went to

5:46

film school. And the only

5:48

reason I went to film school was because

5:50

my parents are professors. And I read that it

5:52

was harder to get into USC film school

5:55

than it is to get into Harvard Law School.

5:57

And I thought, If I do that, they

5:59

can't say that I'm not doing something. So that's

6:01

why I went to film school, really, because

6:03

I needed something to do and I liked watching

6:05

TV and movies. It wasn't

6:07

until I got there that I realized how

6:09

comfortable I was there and how much I

6:11

enjoyed what I was learning and I enjoyed

6:13

what I was doing. And then?

6:16

Oh. What happened next? I

6:18

was lucky. Like, I graduated film

6:20

school with an agent. I

6:22

won like a writing contest and they got

6:24

an agent. You don't really generally graduate that

6:26

way. It did not help me in any

6:28

way. Back in the day when people had

6:30

CDs for music, I would sell my CDs

6:33

to buy gas for my car. So

6:35

like it wasn't helping anyway. I had

6:37

a job that I was going to that

6:39

I did not like. Plenty of that

6:41

stuff. But then I wrote a

6:43

script and I said to myself, I'm

6:45

gonna write this movie script. I'm gonna write

6:47

something I just like. And

6:49

if it sells, I'll stay

6:52

in Hollywood. And if it doesn't, I'll go

6:54

to a post -baccalaureate year so that I

6:56

can then go to medical school and

6:58

become a doctor. And I was dead serious.

7:01

And the script sold, luckily. So I

7:03

didn't have to go. And it never

7:05

got made. But in Hollywood, things

7:07

get sold, and then they get sold again,

7:09

and they get sold again. It got sold

7:11

enough that I could survive. And

7:14

then I was hired to

7:16

write Introducing Dorothy Dandridge, which starred

7:18

Halle Berry. And it was

7:20

my first real job in the

7:22

business. Wow. So

7:24

are you saying that McDreamy and

7:26

Meredith Gray, the whole cast,

7:28

hung in the balance of one

7:30

script being sold? Yes, definitely. And

7:33

you would have otherwise gone to med

7:35

school. I was a really nerdy academic

7:37

student who loved being in school. And

7:39

while I didn't love science, I did

7:41

love the idea of helping people and

7:43

being a doctor. Well, I think

7:45

it's safe to say that you've done more

7:47

to inspire people to become doctors. than

7:50

you would have if you had gone to med school. I

7:53

think that, to me, is the most

7:55

exciting piece of a legacy. I mean, so

7:57

many young women who went into science

7:59

because of that show, so many

8:01

young women who went to medical school

8:03

because of that show, which was completely

8:05

unintended. Like, that wasn't what I thought

8:08

when I was writing about McDreamy and

8:10

McSteamy and all this. But in it, you

8:12

know, Christina Yang and Meredith Gray Dr.

8:14

Bailey set this example, I think, that made

8:16

a lot of young women see themselves,

8:18

and that was really exciting. It was such

8:21

a different time then, and we had

8:23

so little representation on TV. Was

8:25

that an uphill battle? What was it like

8:27

to write characters who we weren't used to

8:29

seeing? It wasn't, it wasn't. And

8:31

here's what I mean. There

8:33

hadn't been a show that wasn't

8:35

a sitcom that had two

8:37

characters of color in a room

8:39

discussing something alone without a

8:41

white character. Literally, that

8:43

hadn't happened. There were

8:45

very few shows where there were

8:47

women who had both families and

8:50

jobs, where women were competitive, where

8:52

women slept around. I think it

8:54

was Sex in the City. But

8:56

that was it. And so when

8:58

I wrote that show, which felt to

9:00

me like it was about women my age

9:02

at the time, I remember

9:04

the network saying, like, we're really worried that no

9:06

one's going to want to watch this because that

9:08

woman is not the kind of woman you want

9:10

to be. And I was like, but that's all

9:12

the women I know. Nobody

9:16

came at me because of diversity or

9:18

because of the color of the cast. They

9:20

really didn't. And I don't even think

9:22

it occurred to them that they should. ABC

9:25

was really great about that. But when

9:27

it aired, what I thought was simply a

9:29

show about people turned out to be

9:31

revolutionary. because people of color had

9:33

not been portrayed as people on television. They

9:35

were most likely put on television to

9:37

talk about being a person of color. Like,

9:39

that was generally what happened in a

9:41

show. And I'm not bragging,

9:43

but Grey's Anatomy literally changed the face

9:45

of television. You know, who you see

9:47

on TV. Okay,

9:50

I am bragging a little bit. No,

9:54

no, there's a difference between a brag and

9:56

a fact. Okay,

9:59

so Shonda, this goes to one of

10:01

our major themes of the discussion today, which

10:03

is the idea of reinvention. You have

10:05

reinvented the way that stories are told and

10:07

you've done it repeatedly throughout your career. I

10:10

wonder if you could talk to us about

10:12

some of your early and boldest moves where you

10:14

had to try something that had never been

10:16

attempted and what you learned from that experience. Grey's

10:19

Anatomy is the first television show I'd

10:21

ever written. So, and

10:24

that's really a weird experience to

10:26

write a show and then have it

10:28

like become lightning like that were, you

10:30

know, it's still going. So I was

10:32

in a position where I did not

10:34

often understand what the actual rules were because

10:37

I had never worked in television before.

10:39

So I was making my own rules and

10:41

quite often encountering people who sort of

10:43

like, well, you can't do that that way

10:45

or that doesn't work that way. And

10:47

I always felt like, well, I'm the person

10:49

telling the story. So it has to

10:51

work that way because I'm telling the story.

10:53

Like, how do you know how it

10:55

happens? You didn't write the story. And

10:57

it seems really simple, but what it did in a

10:59

way that I don't know if I was completely aware

11:01

of in the very beginning, but I began to be

11:03

aware of it. I would say no. And

11:06

so many people in that town were

11:08

so desperate for their shot and for

11:10

a job and for an opportunity that

11:12

they would never say no. They'd get

11:14

crazy notes and they'd say yes. They'd

11:16

be told something about who they could...

11:18

be on television or what a story

11:20

could be told or all kinds of

11:23

things. And they'd say, okay, also not

11:25

for nothing, but most showrunners were white

11:27

men. So I would walk

11:29

into a room with like one

11:31

of my writers and they would only

11:33

talk to him because he was

11:35

a white man. And I

11:37

became really good at sort of allowing

11:39

people to make fools of themselves

11:41

without insulting them to sort of make

11:43

the point of A leader comes

11:45

in all kinds of packages. You can't

11:47

say that this is what a

11:49

leader looks like, because the leader's over

11:52

here. What's an example of

11:54

how you would do that? I would always let

11:56

them talk for a while, and I wouldn't say much.

11:58

And then they'd ask a real

12:00

question. And then my writer, who

12:02

knew this was coming, because they're very

12:05

used to it, would say, you shouldn't be

12:07

asking me. You should have been asking

12:09

her over there. And there's a moment of

12:11

realization. for them. And sometimes they

12:13

knew I was the head writer, but they

12:15

assumed that someone was in charge of me. That

12:18

happens to women and people of color

12:20

all the time. Don't gasp. It

12:22

really does. And so

12:24

this idea that I brought someone who

12:26

was in charge of me instead of someone

12:28

to take notes was really annoying to

12:30

me, but I also just always was able

12:32

to clarify that very clearly. I'm

12:35

just imagining the train of thought when

12:37

the realization washes over them. They have to

12:39

grapple with both, am I sexist and

12:41

am I racist all at once? Maybe

12:45

that's true. There were a lot of people

12:47

who didn't grapple. They just felt like they made

12:49

a mistake and didn't even think about what

12:51

it meant. But they never made the mistake again.

12:53

You mentioned saying no when other people said

12:55

yes. You have a complicated relationship with the words

12:57

no and yes. And I want to dig

13:00

into that because I think that both of them

13:02

have been really important in your leadership and

13:04

your career. I agree. Greys had

13:06

been out, and Scandalin had come out, and

13:08

I was pretty successful, and...

13:10

Pretty successful? It

13:12

took a long time for me to actually

13:14

decide that I was successful, a long time. But

13:17

I was pretty successful at that point, and my

13:19

sister was at home with me, and I would

13:21

tell her all the invitations when I got invited

13:23

here, and England wanted me to come and do

13:25

this, and this person wanted me to come do

13:27

this, and Time Magazine, and she goes, are you

13:29

ever going to do any of these things? And

13:32

I looked at her and she was crazy and I was like,

13:34

no. And she said, why not?

13:36

And I had all kinds of excuses, but the reality

13:38

of it was is I was a deep introvert

13:40

and I was afraid. And she

13:42

said to me, you never say yes to anything.

13:45

And that made me embark on a year where

13:47

I decided to say yes to everything that

13:50

scared me. And I ended up writing a book

13:52

about it, but it was. an amazing experience

13:54

because I was a person who was comfortable saying

13:56

no because it meant that I could stay

13:58

home in my pajamas and my cocooned life and

14:00

not have to worry about anything. But

14:02

I said yes to everything. And

14:05

the first thing I said yes to was

14:07

giving a commencement speech in front of 15

14:09

,000 people. And I said yes to going

14:11

on television. I did a guest spot on

14:13

Mindy Kaling's television show. And it went on

14:15

and on. I started saying yes to things

14:17

that I didn't even think I needed to

14:19

say yes to. Things that hadn't even

14:21

occurred to me that they would be in my wheelhouse. And

14:24

it really changed everything for me.

14:26

What I learned most of all is

14:28

that the thing you're afraid of

14:30

doing the thing undoes the fear. It

14:32

truly does. One of those things I said

14:34

yes to was difficult conversations because I used to

14:36

avoid them like the plague. I

14:39

always feel like peace is now on the

14:41

other side of a difficult conversation. So you have

14:43

to say yes to having the difficult conversation no

14:45

matter what that conversation is. if

14:47

it's you're underperforming and this is

14:49

not working for me. If

14:51

it's you're in the wrong business,

14:54

like you shouldn't be doing this job that

14:56

you think you want to do. If

14:58

it's, you know, telling somebody that something doesn't

15:00

work or something is hard or if

15:02

it's me telling some people, I'm not going

15:04

to do this and here's why. It

15:06

was really revolutionary to me to

15:09

do that. When I first saw you

15:11

in person at TED, And

15:13

I think you might have just released your

15:15

book at that point. Yes, I think

15:17

so. And I was so shocked because I

15:19

was coming at this from the backdrop

15:21

of organizational psychology research showing that women face

15:23

way more cultural and organizational pressure to

15:25

say yes than men do. And then when

15:27

they do say yes, it gets taken

15:30

for granted. Like, she's caring. Of course she

15:32

wants to help. And if they say

15:34

no, they get penalized for it. Like, how

15:36

dare she not? And meanwhile, like, men

15:38

get away with saying no. Like, I never would have

15:40

expected him to care. And

15:42

they get celebrated for saying yes,

15:44

because, wow, what a great

15:46

guy. And so I

15:48

guess my starting assumption was, oh, this

15:51

was going to be a book about

15:53

the need to say no. And you

15:55

went the opposite way. There is a

15:57

chapter called, say yes to saying no,

15:59

because really learning when to say no

16:01

and how to say no efficiently, which

16:03

is, I always say the sentences, I'm

16:05

sorry, I can't do that. And you

16:07

never give any other. information. You don't

16:09

have to explain yourself. But the reason

16:11

why I sort of went the other

16:13

way or why my brain went the

16:15

other way, I didn't like claw my

16:17

way to the top. I found myself

16:19

in a position that nobody else had

16:21

been in before. And I

16:23

was protecting my space and my sanity

16:25

a lot of the time by saying

16:28

no, because I was like, I'm doing

16:30

this one thing that I'm terrified to

16:32

do badly, making this show. If I

16:34

mess up, will there ever be anybody

16:36

who looks like me who does it

16:38

again? So I spent time saying no,

16:40

really trying to protect my own peace. I

16:43

didn't really care if other people were

16:45

unhappy that I said no, because it was

16:47

the thing keeping me sane and happy

16:49

and going. So there was

16:51

that. And I do know that most

16:53

women are expected to say yes

16:55

to things. And I think because I

16:57

had been so determinedly saying no. saying

17:00

yes meant something. But also, the book is

17:02

not about saying whether or not you can

17:04

say yes. It's about saying yes to the

17:06

right things and saying no to the right

17:08

things and really defining that for yourself and

17:11

letting go of other people's expectations of what

17:13

that means. You live in a

17:15

world of infinite opportunity. You could literally do anything you

17:17

want. How do you decide what's worth saying yes

17:19

to and what to say no to? Oh, wow. I

17:21

say yes to things that feel exciting

17:23

to me or that I can bring something

17:25

to. If I can bring

17:28

something to the table, then I'm going

17:30

to say yes. If I never

17:32

even imagined doing it before, sometimes

17:34

I'll say yes because you should always do

17:36

the things that freak you out and scare you

17:38

at some point in time. I'm not

17:40

going to jump out of a plane because I'm not

17:42

stupid, but other things. People

17:46

always talk about work -life balance, and I believe

17:48

there's no such thing as work -life balance. But

17:50

I say no to things based on, like,

17:52

my kids and what we're doing at the time.

17:54

What feels important to me at the time,

17:56

too? You can say yes

17:58

to almost anything. if you

18:00

have no fences, that doesn't mean you

18:02

should just run free. It

18:04

means you should figure out what your own

18:07

fences are. You talk about saying yes

18:09

when you have something to add. I wonder

18:11

if it matters that you have something unique

18:13

to add. Oh, I definitely think having something

18:15

unique to add matters. Still, be

18:17

careful who you say yes to because somebody will

18:19

discover that you can do something unique and

18:21

then they will try to make you do it

18:23

again and again and again for them. So

18:25

to me, it's only if I'm contributed to

18:28

something that's sort of unique to my talents,

18:30

but also is something I want to do.

18:32

I never say this is something I just

18:34

don't want to do. That's not

18:36

a way to live your life. Okay,

18:38

so this reminds me of a moment in

18:40

your career when Oprah told you that

18:42

you didn't look like you were having fun.

18:44

Yes. Grey's Anatomy

18:46

had become this enormous hit. And

18:49

the first sign that you're an enormous

18:51

hit is Oprah wants to come and talk

18:53

to you. everybody

18:57

was like insane about the fact that

18:59

she was coming. I went home the

19:01

night before and I came back the

19:03

next day and they had planted like

19:06

4 ,000 roses or tulips so that

19:08

Oprah would see something beautiful when she

19:10

drove in. It was crazy.

19:12

It felt like God might be coming, like

19:14

get together. And

19:16

so she came and I was

19:18

so stressed out by it that I

19:20

remember not a lot of it, but

19:22

she was warm and it was lovely

19:25

and it was this sort of far -ranging

19:27

interview. She and Gail sat across the

19:29

room and I sort of sat in

19:31

a corner sort of answering questions like

19:33

terrified. And we took

19:35

a photo and we did this whole

19:37

thing. And as she was leaving, Oprah

19:39

grabbed my hand and said, you're not

19:41

enjoying any of this. And she was

19:43

right. And it made me feel really

19:46

seen because at that point I was

19:48

so shy that the idea that I

19:50

was doing this and supposed to be

19:52

natural -edited and funny and casual, that wasn't

19:54

even possible. But I also wasn't enjoying

19:56

it because I still wasn't sure that

19:58

the success was going to last. I

20:00

was still operating in a very fearful

20:02

place of, they're going to take this

20:04

away from me any minute if I

20:06

don't protect it. And she

20:08

said, you have to start finding ways to enjoy this.

20:11

And I started to try. How?

20:14

A lot of it was, I never

20:16

even celebrated our successes ever. I never

20:18

went like, oh, we're the number one

20:20

show. I'd edit the episodes, and then

20:22

I wouldn't even like really watch them

20:24

to go like, we made this. And

20:27

so I really started to try to

20:29

enjoy myself more. I started going down to

20:31

the soundstage more to watch people act,

20:33

to sort of see my words coming to

20:35

life, because usually I was like, that's

20:37

not my job. And I just started trying

20:39

to also find moments in life to

20:41

enjoy more. You must have been the

20:43

only person in America not watching. Yeah.

20:47

My daughters have never seen it either, and

20:49

one of them is 22. But

20:51

I get that. I think that's really healthy in a lot

20:53

of ways. It's all your

20:55

mom's feelings about romance and sex and

20:57

competitiveness and business. They have to hear

20:59

that stuff anyway at home. Why do

21:01

you want to watch a show about

21:03

it? I wonder

21:05

if you belong to the breed

21:07

of creators who can't watch their

21:09

own content without nitpicking and critiquing.

21:12

Can you sit back and feel

21:14

proud of it and enjoy it?

21:16

Yes. How? Because I would really like

21:18

to learn that skill, and I know there are others

21:20

who would do. By the time we hit Scandal, I

21:23

was really able to sit back

21:25

and just be proud of the work

21:27

and enjoy it and find things that

21:29

were funny. Because it's

21:31

not just me. You

21:33

know, there are 300 people who make that show.

21:35

So you're looking at the work of all

21:37

of these other people, all kinds of people. You're

21:40

appreciating the work of the actors, you're

21:42

appreciating the director, the cinematography, the other

21:44

writers, the crew, costumes. To

21:46

me, it wasn't me that I'm watching.

21:48

I'm getting to watch something put together

21:51

by a whole group of people. I

21:53

imagined something. It went on a page,

21:55

but 300 people made it. This is

21:57

clearly a virtue of making shows as

21:59

opposed to writing books. Yeah.

22:02

I agree with that, too. You've

22:04

alluded to being an introvert and referenced it at

22:06

least once. First of all,

22:08

full disclosure, I am also an introvert. I

22:10

think we've both overcome a lot of shyness to

22:13

be on this stage. I agree. I agree.

22:15

Some colleagues and I did research years ago where

22:17

we studied introverted and extroverted leaders. And

22:19

we found that if you had a really

22:21

reactive, passive team that was looking for direction,

22:23

the extroverts were more effective. They were bringing

22:25

the energy and they were engaging everyone. But

22:28

if you had a proactive team with tons of

22:30

ideas and suggestions, the introverts actually

22:32

led greater success. No, I like that.

22:34

I think my philosophy has always

22:36

been for at least 20 years. If

22:38

you hired people to do a

22:40

job, you should let them do that

22:42

job. Like it's not my job

22:44

to micromanage you. And

22:47

if I've hired you and I don't have

22:50

faith in you enough to do that job,

22:52

then why have I hired you? So

22:54

I hire people and I don't question

22:56

their aspects of a job. I ask a

22:58

lot of questions. I try to learn

23:00

a lot, but I don't tell anybody how

23:02

to do their job. The

23:04

company has grown. It used to be just

23:06

like me and another person, but now it's

23:08

a whole bunch of people. Now that we've

23:10

grown, It is a company full of people

23:12

who feel empowered to do their jobs and

23:14

feel trusted to do their jobs. And it

23:16

is a much more productive workplace than anything

23:19

else. When people are sitting around waiting for

23:21

you to tell them what to do, it's

23:23

painful for them and for you. And

23:25

I say that as somebody who my scripts will be

23:27

late and the crew will be waiting for pages. But

23:30

in the office, It's always

23:32

moving people are always having ideas. They're

23:34

always building and that's exciting to me

23:36

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24:48

it's me Paige DeSorbo, and I'm

24:50

so excited to share my new

24:52

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sneakers from the Paige DeSorbo collection

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right now at your DS store

25:16

or dsw.com. I'm

25:21

so fascinated by the work that

25:23

you do as a creator who then

25:25

chose to become a leader and

25:27

lead other creators, but also have to

25:29

teach some, can I call them

25:31

suits, bean counters, some

25:34

traditional executives. Yes, traditional executives, especially.

25:36

How do you engage with creative

25:38

work? You have spoken so insightfully

25:40

about how to coach executives to

25:42

judge creative work and give feedback.

25:45

Can you talk to us about

25:47

that? Writers think that

25:49

they're making magical plays and stories

25:51

that work, and the executives think

25:53

you're making us money, right?

25:55

They're coming from a completely different world. What's

25:58

hard to remember with a creative job,

26:00

you can't actually say, well, we did this,

26:02

this, this before. So if you do

26:04

this, this, and this again, it'll work.

26:06

That's not gonna work, and you can't talk to a

26:08

creative that way. But what I learned

26:10

is that instead of railing against any

26:12

notes they gave or railing against anything

26:14

that they told me, it would be

26:16

better if I just said, You know what

26:18

works for me? Like, you know how

26:20

you can give me a note that

26:22

I'm really going to understand if you do

26:25

this? And it was always, don't tell

26:27

me the solution. The solution is

26:29

my problem is the creative. Tell me what your

26:31

problem is. Tell me what's not working for

26:33

you. And that really changed my

26:35

relationship with a bunch of suits because it

26:37

allowed them to feel empowered, to give

26:39

notes and feel like they were going to

26:41

be heard without being on a phone

26:43

with me while I made very loud sighs

26:45

and other passive aggressive. things

26:47

about the things that they were pitching

26:49

to me that they wanted me to do.

26:52

It reminds me of feedback I've given

26:54

to my own teams, which is sometimes they

26:56

will jump to solutions to problems they

26:58

pointed out. And they think they're being helpful

27:00

and taking ownership. And what I have

27:02

to say to them is you're not close

27:04

enough to the work that I created

27:06

to know whether this solution you're offering me

27:08

is going to cause other problems. Yes.

27:10

Why I need you is you have distance

27:12

that I don't. And that gives you

27:14

perspective to hold up a mirror and see

27:16

the problems more clearly. Yeah. And I

27:18

always presented it as what would make me

27:20

perform best. That's very Jerry

27:22

Maguire. Help me help you. Exactly.

27:25

I want to talk a little bit about

27:27

failure. It's amazing, your failures have not

27:29

been very visible compared to your successes. Yeah.

27:32

At all. I haven't had that many

27:34

of them. You've had shockingly few. Yeah. I

27:37

actually had to dig pretty deep into Google

27:39

to find any. I think at some point

27:41

there was a war correspondent pilot that didn't

27:43

get picked up. I didn't look at that

27:45

like a failure. So my very

27:47

first think foray into television was they hire

27:49

you to write a script. And if they

27:51

like that script, they'll turn it into a

27:53

television pilot. If they like the pilot, it

27:55

becomes a series. So I wrote

27:57

a script about war correspondence for women

28:00

who were covering wars, who were really

28:02

tough and really competitive about their jobs.

28:05

And we were at war. And

28:08

so nobody, ABC was like, you've

28:10

lost your mind. Like, we're not making this. And

28:12

It taught me a valuable lesson because the

28:14

next question I asked is, well, Bob Iger

28:16

runs this company. What does Bob Iger want

28:19

to see? And they said, Bob Iger wants

28:21

to see a medical show. So I wrote

28:23

Grey's Anatomy. So for me,

28:25

it wasn't a failure as much as it

28:27

was, I'm testing out my theories of how

28:29

to get this done. Wow. So

28:31

that was just feedback for you and then you

28:33

pivoted. Exactly. Now, when something you

28:35

were excited about didn't get adopted or didn't

28:37

get the immediate yes that you were looking

28:39

for, is that just feedback? Is that how

28:42

you dealt with it? Sometimes it was

28:44

feedback. Sometimes it was they're absolutely

28:46

wrong. So I'm going to go around and

28:48

figure out how to make that happen anyway. I

28:51

was really raised with a

28:53

philosophy. I

28:55

really am grateful that I was raised with

28:57

the philosophy because I wish everybody had it.

28:59

That there are no such thing as obstacles.

29:01

There are no walls. There are

29:03

hills to be climbed. There are

29:05

objects to go around, but they're not stopping

29:07

you in any way. So

29:09

that belief for me always made

29:11

me think, well, there's another

29:14

way. I think you were way ahead

29:16

of the curve in terms of going to streaming. And

29:18

I think there were a lot of people who were

29:20

like, okay, you've been that successful on ABC. Like,

29:22

network is your bread and butter. Stay

29:24

there. And you chose to say, no, I

29:26

want to go to Netflix. How did

29:28

you know? ABC had done

29:30

great by me. We'd had all these shows.

29:32

We were doing scandal and grays and had

29:34

to get away with murder at the time.

29:37

Things were going fine. But things

29:39

were going fine. In

29:42

the beginning, there would be problems that would happen with

29:44

our crew or a cast or a set or something

29:46

production. And my producing partner Betsy

29:48

Beers and I would sit and it would take

29:50

us weeks to figure out like the best way to

29:52

fix it and do it correctly. And we'd be

29:54

really proud of ourselves when we solved the problem. By

29:57

the end, that same problem could come

29:59

up and Betsy and I could have that

30:01

problem solved in five minutes because we

30:03

had all the experience we'd learned. And

30:05

I felt like I wasn't learning anything

30:07

new. I know exactly how to make

30:09

network television. I know exactly what will

30:11

work and what they respond to in terms

30:14

of the executives, not the audience. And

30:16

I felt like I was looking at

30:18

how people were watching television. I

30:20

wasn't watching network television at the time.

30:22

I was watching cable. I was

30:24

obsessed with Netflix. So to

30:26

me, I thought, this is moving

30:28

someplace else. And I was

30:30

watching what Netflix was doing, and they

30:33

were doing things like making the crown

30:35

for like $12 million an episode, which

30:37

was... the budget you'd have in television

30:39

and just beautiful work and I thought

30:41

I want to go over there and

30:43

do what I do there and I

30:45

remember my agent Said I was crazy

30:48

and that was a terrible idea But

30:50

then when I said I really really

30:52

want to do this he went and

30:54

found and created a model for me

30:56

to do it because it hadn't been

30:58

done before nobody had had a deal

31:00

like that at a Streamer streamers didn't

31:03

make deals like that. So he built

31:05

the deal that I needed to go

31:07

there. And it was the first one.

31:09

I remember the very big splash it

31:11

made when it was announced, but

31:13

I also felt really good about it.

31:15

I had come to peace with it.

31:18

My biggest issue or concern was my

31:20

team, the people who worked on our

31:22

shows, make sure that they understood and

31:24

felt like your lives are going to

31:26

remain the same. Like, I'm not gone.

31:28

That's not how this works. And then

31:30

for the people in the office, we're

31:32

all making the sleep together. Like,

31:35

it's a scary leap because it hasn't been

31:37

done and you're suddenly thinking to yourselves, maybe I

31:39

should go get a job someplace else. But

31:41

we're going to make this leap

31:43

together and, you know, I recognize that

31:46

this is stressful for all of

31:48

you. It's so fascinating to see just

31:50

how willing you are to follow

31:52

your own attention and interest as opposed

31:54

to just deferring to what other

31:56

people think might be good. It

31:58

truly thinks it's a real leader. goes

32:01

forward when they know that it's sort

32:03

of the right North Star. It

32:05

is very easy to sit back

32:07

and just keep doing what you're doing.

32:09

I could have been making network

32:11

television for another 20 years. But

32:13

that wasn't exciting to me. It

32:15

also didn't feel like where the wind

32:17

was blowing in terms of innovation. And

32:20

to me, I feel like you have to

32:23

seize those moments. You have to ask yourself, if

32:25

you're going to stay, why am I staying?

32:27

And if the reason is, because it's comfortable,

32:29

that might not be the right reason. And

32:31

you ask yourself why I'm going. When

32:33

you can say your why for going, you

32:35

know you're right. So

32:37

it seems like the pace

32:39

of change is accelerating. And

32:42

with that, crisis is happening

32:44

more often than ever before. You

32:47

created scandal. Is there

32:49

a lesson from writing Olivia Pope

32:51

for crisis management that we can

32:53

all take away? Olivia

32:55

Pope is based on a real -life

32:58

crisis manager named Judy Smith, who then

33:00

consulted on our show. One

33:02

thing that she always said that was really

33:04

important was, never lie. In the

33:06

middle of a crisis, don't lie and

33:08

say, it's going to be all right,

33:10

or that didn't happen, or we're all

33:12

going to definitely do this. Don't lie.

33:14

The second is, no matter how bad

33:16

the truth is, you have to stand

33:18

in that truth. You have to be

33:20

ready to own that truth, because it's going

33:22

to come out eventually, and then the crisis gets

33:24

worse. Right? So you have to

33:26

be ready to own your truth and

33:28

stand in it. The other thing was she

33:31

would always say some version of don't

33:33

try to hide it or spin it in

33:35

a way that just makes you look

33:37

good. If you're going to spin it, spin

33:39

it towards a way that makes you

33:41

look like you're truthful or that you have

33:43

integrity or those sorts of things. But

33:45

you can't pretend a crisis isn't happening and

33:47

you can't think it's just going to

33:50

blow over either. That's the worst. That's when

33:52

the rumor mill starts because in the

33:54

absence of information, they're going to come up

33:56

with information. Right? Do you know

33:58

what I'm talking about? I'm hearing a

34:00

lot of uh -ohs right now. But

34:02

it's so true. They come up with information

34:04

and then you're dealing with a group of people

34:06

who, much like the world

34:08

right now, who have created their own

34:10

truth and believe it. And

34:12

then whatever you say, then they feel

34:14

like you're trying to gaslight them or

34:17

you're trying to get them to be

34:19

quiet. And that never works. I mean,

34:21

obviously, that becomes a nightmare. This

34:23

reminds me of some recent evidence

34:25

that leaders are, on average, nine times

34:27

more likely to be criticized for

34:29

under -communicating than over -communicating. If what you

34:31

know has to be a secret, right,

34:35

you have to be really careful about how you're

34:37

maintaining that. Because the reality of it is, is

34:39

90 % of the things you think, like, we shouldn't

34:41

tell the employees this, a lot of

34:43

the time you can tell them, and then

34:45

they feel a part of it. it's

34:48

helpful for people to feel like they're getting

34:50

a steady flow of information. And when

34:52

you can't tell them, tell them you

34:54

can't tell them, as opposed to sort

34:56

of pretending that nothing's going on. Okay,

34:59

so we got a crisis lesson from Scandal. From

35:02

Grace, do you have a favorite

35:04

leadership or collaboration takeaway? Yes.

35:07

I mean, grace is based on young interns

35:09

coming in and learning how to do surgery. And

35:12

you know, there's a very

35:14

clear learning curve, which is see

35:16

one do one, teach one. So

35:18

first you see it done, then you do it yourself,

35:20

and then you have to know it well enough to be

35:22

able to teach it to somebody else. That

35:25

works for almost everything in terms

35:27

of training people and in terms of

35:29

even stuff for me like public

35:31

speaking and things that made me nervous.

35:34

The see one do one teach one takes

35:36

that nervousness away. It allows people to

35:38

feel qualified. I think so many people

35:41

say, I need a coach to get better.

35:43

Like, yeah, you want that. You also want

35:45

to be a coach because when you teach

35:47

someone else a skill, you remember it better

35:49

after you explain it. And you also understand

35:51

it better after having to unpack it. Absolutely.

35:53

I am not going to ask you for

35:55

a work lesson from Bridgerton. I have a

35:57

wonderful question that Sally Colwell submitted. She's full

36:00

of creative ideas, and this is no exception.

36:02

She wants to know, what

36:04

have you learned about leadership

36:06

from being a creative writer? And

36:09

then on the flip side, is

36:11

there something that writers should learn from

36:13

leaders? I think

36:15

there's a ton that writers can learn from leaders. When

36:18

it became clear that I wanted my company

36:20

to be more than just me

36:22

running different shows when I wanted it

36:24

to be a storytelling company where we

36:26

did more things, where we were involved

36:28

in merchandise, where we were involved in

36:30

podcasts. When we became bigger in that

36:33

way, it became really clear that I

36:35

needed to understand leadership on a higher

36:37

level. I did a lot of reading.

36:40

Everybody thinks they need a mentor. I

36:42

didn't have any mentors and I didn't

36:44

know anybody when I entered Hollywood. So

36:46

my mentors were books. I would read

36:48

people's biographies, I would read people's memoirs,

36:50

I would read people's leadership books and

36:52

that to me was enough because a

36:54

lot of people don't have access to

36:56

a mentor. I think creative writers

36:58

really come from a place where there's not

37:00

just one way things can happen. I

37:03

always say like I'm the best

37:05

worst case scenario builder that you will

37:07

ever meet because I can think

37:09

of 5 ,000 ways something's gonna go

37:11

wrong because it makes good story, right?

37:14

But I think a lot of leaders really

37:16

have their idea that I've learned what

37:18

I'm doing. I know what I'm doing. This

37:20

has always worked for me. But they're

37:23

not thinking creatively about other ways that they

37:25

can either take what they know and

37:27

apply it or take what they know and

37:29

add stuff that they don't know to

37:31

make themselves better. You're speaking to the fact

37:33

that every leader in the room is

37:35

a storyteller. I absolutely think so.

37:37

I think that if you can't tell

37:39

the story of your company, your department,

37:42

your time in there, the story of who

37:44

you are, you're not really communicating the

37:46

way you should. It's not every day that

37:48

we get to sit down with a

37:50

master storyteller and ask, how do we get

37:52

better at it? What are your favorite

37:54

lessons and principles of storytelling? The

37:56

one that I always hear to the most is,

37:58

is if you've seen it before, don't

38:01

do it again. You don't want to sort

38:03

of take somebody else's story and try to

38:05

make it your own because it's easy and

38:07

it's good and you know that it works.

38:09

Truly, what is your story? Like, what is

38:11

your unique story? So one, I always say,

38:13

don't copy. Two, I would say

38:15

people love to have stories where like there's a

38:18

surprise at the end and that's great, but don't

38:20

bury the lead ever. You know, you

38:22

watch Scandal two seconds in, you know exactly who Olivia

38:24

Pope is and what kind of person she's going to

38:26

be, right? And also paint

38:28

a picture. You

38:30

know, people talk and they say

38:32

lots of words, but they

38:34

don't necessarily say something that holds

38:36

somebody's imagination because you're not

38:38

painting a picture. You're not saying,

38:40

you know, who you are

38:43

in that, in that context. It

38:45

speaks to some research led by Drew

38:47

Carton, which showed that as people climb

38:49

up a hierarchy, we tend to

38:51

select people on the basis of their abstract

38:53

thinking skills. And so basically, the

38:55

closer you get to the C -suite,

38:57

the worse you are at painting a

38:59

picture. Yeah, that's interesting. So I

39:01

think we need your skills at the top more

39:03

than anywhere else. Everybody at the

39:05

company has to understand. why we tell

39:07

the stories we tell in order

39:09

to do their jobs. So there's a

39:11

lot of me explaining what makes

39:14

a Shondaland story, a Shondaland story. And

39:16

a lot of my team sort

39:18

of using observations and building out that

39:20

to then move forward with something.

39:22

Like you say there's no leadership lessons

39:24

to be learned from Bridgerton, but...

39:26

Bridgerton is a show set in Regency,

39:28

England. We have sold

39:30

and created more merchandise for

39:32

that show than any other

39:34

show. We innovated sort of

39:36

amazing, interesting ways to make

39:38

it a global brand. My

39:41

favorite is that we did a commercial for Flonase.

39:43

There was the couple Penelope and

39:45

Colin, and they called them

39:47

hashtag pollen. So we did

39:50

a commercial about pollen season and

39:52

Flonase. And it was

39:54

incredibly successful. It's won awards, been nominated

39:56

for awards. But more importantly, what

39:58

that was was us innovating ways in

40:00

which to take things like advertising

40:02

dollars, which are very hard to integrate

40:04

into a show that's set in

40:06

regions England. We become really good at

40:08

looking at what our show is

40:10

about, which is romance and love, and

40:13

then innovating that into we have

40:15

a line of wedding gowns. that people

40:17

are really excited about. Everybody

40:19

talks about the tea that served on

40:21

Bridgerton, or the tea that served up on

40:23

Bridgerton. We have teas,

40:25

we have teapots, we have a line

40:27

of things at William Sonoma. So we

40:29

innovated a lot of merchandise, a huge

40:31

global brand out of that, just thinking

40:34

about how we can bring more of

40:36

that to the audience. And it's not

40:38

just products, it's live experiences too. People

40:40

go to Bridgerton Balls now. We have

40:42

Bridgerton Balls and... funny because I, when

40:44

they first thought up, I thought like,

40:46

this is crazy, but my team is

40:48

smart and they wanted to do it,

40:50

so they did it. And then they

40:52

brought me to see one and it's

40:54

magical. Apparently it's a great date night.

40:57

I'll report back. Okay. If

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42:38

you ready for a

42:40

lightning round? OK, lightning

42:42

round. OK, first question. Worst

42:44

career advice you've ever gotten? To

42:47

be quiet. If you want to get ahead like

42:49

you have to not make waves, the worst career

42:51

advice I've ever gotten. And it was about being

42:53

really quiet on social media. We were

42:55

really loud on social media and then

42:58

we created a whole brand of social media

43:00

where you live tweet the shows and

43:02

things like that. So that was terrible advice.

43:04

But the best advice I've ever been

43:06

given is never enter a negotiation you're not

43:08

willing to walk away from for anything. If

43:11

you walk into that room without knowing

43:13

what your bottom line is, then you've

43:15

already lost. because if you're like, I

43:17

just really want this job, but you

43:19

haven't set any boundaries for yourself, they

43:21

are going to take you for all

43:23

your worth. So great to

43:25

have you teaching negotiation lessons. Yes,

43:28

Shonda just nailed the bat, no, the

43:30

best alternative to negotiated agreement. Favorite

43:33

character you've created? It's

43:35

a tie between

43:37

Christina Yang, right?

43:41

Olivia Pope. And

43:44

Queen Charlotte, the young Queen

43:46

Charlotte. People

43:49

are showing their allegiances right now. Yes, I

43:51

know. But I love those

43:53

women and I think that creating

43:55

them, in creating all those women

43:57

and writing them, I learned stuff about

43:59

myself and I grew. Which

44:01

character is most and least like you? I

44:04

don't want to say Olivia Pope's most like me because,

44:06

you know, at the end she goes kind of mad. But

44:08

maybe the beginning, I'm very

44:10

much like Olivia Pope now. The

44:13

character that's least like me. Meredith

44:15

Gray. And I think

44:17

she's least like me in

44:19

ways that I admire

44:22

her for. She's emotionally available

44:24

constantly. She's, you know, not

44:26

afraid to be bad at her job. Did

44:29

I say too much? Yeah. But

44:32

I think I'm least like her. What's

44:34

the question for me that you have

44:36

about organizational psychology? Oh, wow. What

44:40

is the one thing you wish people would

44:42

stop doing? Stop doing.

44:45

Stop doing. Mass layoffs. There

44:47

you go. I

44:52

think that's a good one. It's

44:54

an easy one. There was a paper

44:56

published in one of our top

44:58

journals that literally called layoffs dumb and

45:00

dumber. Oh wow. Can I ask

45:02

you one more? If you

45:04

insist. What

45:07

do you understand

45:09

to be the best

45:11

leadership environment for

45:13

creative people. Tell

45:15

me what a leadership environment means

45:17

to you. It means you're the

45:19

person running things and you're running

45:21

things with a lot of creative

45:23

people under you and you're trying

45:25

to cultivate a corporate environment or

45:27

a company environment where people feel

45:29

free to create but also free

45:31

to fail. I think

45:33

the single thing that matters most is

45:36

a leader who's willing to fall

45:38

flat on her face. Excellent. I like

45:40

that. I think that kind of

45:42

humility and role modeling of experimentation and

45:44

risk -taking cascades very quickly down the

45:46

organization. I agree. That's good.

45:48

You have spoken very publicly about how you're

45:50

always trying to get better. So what are you

45:52

trying to get better at right now? At

45:55

work, I think I'm really

45:57

trying to get better at understanding

45:59

the needs of people. Like,

46:02

I was very much a person who

46:04

felt like... know how you're doing at

46:06

your job? You're doing great. And you

46:08

know how you know that you have

46:10

a job. That was sort of my

46:12

attitude. If you're here, I obviously value

46:14

and trust you. And now I'm trying

46:16

to get better at understanding sort of

46:18

the people and what they need from

46:20

me versus what I need to share

46:22

with them to make them successful. It

46:24

sounds like you're working on evolving from being

46:26

primarily task oriented to being a little bit

46:28

more relationship oriented. Yes. Oh, that's a nice

46:30

way of putting it. How do

46:32

you think about working on that? Do you have a

46:34

coach? Do you have a practice around developing

46:36

that skill? I don't have time for a coach.

46:38

I have to be honest, like that, I

46:41

would... Oh. Am

46:45

I about to get schooled by all of

46:47

you? I need

46:49

a coach? Okay, I

46:51

like that. They can even watch you while

46:53

you're working, so it doesn't take that much

46:55

time. Okay. I'm really trying more

46:57

to connect with the stories of the

46:59

people who work here and what they can

47:01

bring. I'm really trying to understand sort

47:03

of what brought them to the company. We

47:05

just had a big leadership change where

47:07

I just named co -presidents of the company

47:10

and they've been spectacular at sort of pointing

47:12

out the things that they think I'm

47:14

lacking in in a way that's been really

47:16

helpful for me to allow them to

47:18

do their job. I love how you've just

47:20

figured out all these things that our

47:22

whole community of researchers has taken decades to

47:24

produce. I'm like, oh, you're describing, don't

47:26

wait for the exit interview. Do the entry

47:28

interview to find out why did you

47:30

join and what would keep you. Oh, yeah.

47:33

That's what I'm doing exactly. Based

47:36

on research. I think one of the best

47:38

things about having a real role model on stage

47:40

is we get to see your superpower in

47:42

action. So I have a quick TV

47:44

show idea that I want to pitch you. Are

47:48

you ready? I'm ready. Okay, so my

47:50

pitch is what if we colonize the moon

47:52

or Mars and somebody who studies the

47:54

kinds of things that we all love in

47:56

this room around leadership and talent and

47:58

culture gets sent to try to clean up

48:00

that mess? Is that a show worth

48:02

making? Oh, that's interesting.

48:05

Any show about a fixer is a good show. I

48:07

don't know what your conflict is. So you

48:09

got to tell me what the conflict is. What's the problem

48:11

you're trying to solve? You say clean up that mess. What's

48:13

the mess? What's going on? Those are

48:15

great notes that I will pass along. OK,

48:21

Shonda, last question for you. If you could

48:23

leave all the amazing leaders in the room

48:25

with us today with one piece of advice,

48:27

what would it be? I think

48:29

it's really about being free to

48:31

question yourself and the processes. I

48:34

always say that the most important thing I've learned

48:36

is to admit when I don't know something, but also

48:38

to ask why. If we're going to make a

48:40

big change as a company, if we're going to innovate

48:42

a product, my question is, yes, I know we

48:44

can do it, but why are we doing it? change

48:48

a job description. If we're going to move somebody

48:50

from one area to another, why are we doing this?

48:52

So to me, like the questioning, the why of

48:54

everything is really important to me. I have to know

48:56

that in order to move forward because you have

48:58

to know that for your characters in order to tell

49:00

a story. Shonda, I just

49:02

want to say thank you. Your work is a gift to

49:04

the world. Thank you. And

49:06

I really, I really love

49:08

talking this. This was fun.

49:12

You all know how they say

49:14

never meet your heroes. This is

49:16

a hero worth meeting. Oh, thank

49:18

you. Oh my god Rethinking is

49:20

hosted by me Adam Grant the

49:22

show is part of the Ted

49:24

audio collective and this episode was

49:27

produced and mixed by Cosmic Standard

49:29

our producers are Hannah Kingsley Ma

49:31

and Asia Simpson our editor is

49:33

Alejandra Salazar our fact checker is

49:35

Paul Durbin original music by Hans

49:37

Dale Sue and Allison Layton Brown When

49:53

she stepped out of the car, you could tell

49:55

from just her foot that it was Oprah. It

49:57

was crazy. Well, that's good,

49:59

she said. And you get a car, no. Sisterwise

50:09

returns at last, and while the

50:11

Browns have gone their own separate ways,

50:13

that doesn't mean they're done with

50:15

each other. Mary and Janelle form an

50:17

unlikely alliance. Christine is off living

50:19

in newly married bliss, and Cody and

50:21

Robin are left wondering, can they

50:23

be happy in a monogamous relationship? And

50:25

after all the joy and drama,

50:27

they hit the hot seat and answer

50:29

the questions we've been begging to

50:31

know. Sisterwise all new Sunday at 10

50:33

on TLC. How

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