Infinite Shelf - An Omnichannel Podcast by Future Commerce
Infinite Shelf - An Omnichannel Podcast by Future Commerce
Episodes
Infinite Shelf - An Omnichannel Podcast by Future Commerce
Episodes of Infinite Shelf
Mark All
From discussions on leadership, brand strategy, pop culture moments, and unique takes on how it’s all intertwined, Ingrid and Orchid brought a meaningful and fun season together. In this last episode of the season, Phillip and Brian join Ingrid
Ingrid and Orchid sit down to dish out their hot takes on what is happening in the news. Does Threads have what it takes to survive? Did Instant Pot “sh*t the bed” when it came to customer retention and repeat sales? Did Vanmoof invest too much
Is it possible for a brand to actually change consumer perception? Are you thinking about your values before you hit the order button? Do influencers affect your purchasing habits? Erika Dyer, Producer at Future Commerce and Infinite Shelf, joi
Nothing is better than a great leader, but also nothing is worse than a poor leader. It takes humility and kindness to lead well, and a great leader must learn the importance of putting ego and insecurities aside for the greater good. Enter the
Get ready for an epic showdown as Ingrid and Orchid step into the ring to explore the ultimate cage match between profitability and growth! It's a no-holds-barred battle. Can both profitability and growth survive this ruthless brawl, or will on
Let’s be honest, we ALL have “internal hurdles” in our work life. Whether CEO or intern, problem-solving and effective communication can be a challenge. How can we overcome these issues…besides a weekly therapy session? Enter in: The Work Love
It’s Ask Me Anything Day here on the Pod and Orchid and Ingrid drop some great advice in today’s episode. Could Toys R Us have survived if they adapted? Is the Age of the Influencer coming to an end? Tune in to hear your questions answered and
There comes a time when every DTC company hits the pause button and asks, “What’s next?” Cue the Patrick Bateman and Kendall Roy mergers and acquisitions quotes. If acquisition does end up being an option, when you cede power as a founder, will
Have you ever seen an influencer trying to be relatable with their 20 step morning routine and just…immediately unfollowed? Welcome to the club! Join Ingrid and Orchid today as they talk fake relatability, aspirations, and understanding what yo
With so many recent changes in media, it’s important to remember that media does indeed change, but it doesn’t ever go away. Who is going to rule the new class of media, of brand development, of DTC? What is DTC today and how are we approaching
There have been many noticeable changes in the workplace over the past few years. How does your brand authentically align with your values? How do you build that in a way that is authentic and meaningful while still being professionals? How do
Welcome to Season 3! Infinite Shelf is back and Orchid Bertelsen, Chief Operating Officer at Common Thread Collective, is joining Ingrid as co-host this season, and there is much to discuss this season. What do we do with DTC next? What is that
Looking back over the scope of Season 2 of Infinite Shelf, starting with some real problem-solving situations with great guests who shared willingly about their experiences and moving into the second part of the season about how we connect as h
Why is it that memories of your grandma’s cereal offerings can be such a powerful and nostalgic memory? Ingrid and Kiri talk about the power of memory when it comes to content and commerce and how this element of our human experience can be suc
There has never been a time like now where customers expect such a relationship and purpose from brands. How are brands to think about this and handle this well while staying true to who they are? And how many consumers are actually driven to p
Continuing on our journey through the ten key human experiences that make us who we are and how that relates to content and commerce and brands that we are a part of and that we love to consume, today's episode is all about the human characteri
Although the audience may change, storytelling is a human trait that is underestimated and very powerful for brands. BUT, how does a brand stay within the proper boundaries of who they are and who their audience is without overstepping into cri
We are social beings who need community and long to create meaning through the relationships in our life. How do we interact with brands, consumers, and the products surrounding us to really engage with each other? Listen as Kiri and Ingrid div
This is the second part of a 2-part conversation! If you haven't had a chance to listen to part 1 yet, head over to Infinite Shelf Season 2 Episode 5. What is Infinite Shelf? It represents the humans on one side of the shelf that’s being stocke
What is Infinite Shelf? It represents the humans on one side of the shelf that’s being stocked and prepared and the humans on the other side that are buying and participating. Where has Ingrid been over these past few months and why is she back
Come At Me PacSunEverything and everyone is all about the metaverse right now. Brian is starting to think that the “metaverse is just the internet now.” Maybe it is, hence why some think NFTs, crypto, and bitcoin are part of the metaverse as we
The Pain of Privacy Updates and Acquisition TrackingHigherDOSE strikes an interesting balance between Wellness, Biohacking, and Tech. Their products are rooted in research to help their customers really get the most out of HigherDose products.W
Workshopping the launch of a “Brand New Item” LIVE, ON AIR:Gabi is an Amazon guru, and the VP of Amazon Strategy for Garden of Life, a wellness company on a mission to empower extraordinary health“The great thing about Amazon is it is the windo
Workshopping for the FutureJoe Fisch is the CEO of Wine Access, a web platform that makes it easy to discover wines through expert curation and their satisfaction guarantee.Wine Access is all about curation, content, and customer service. Joe b
For the last episode of Season 1, Ingrid is joined by Michael Bower, the Founder and CEO of Nyla. They talk about everything from the false dichotomy of the brand and conversion tension, how to look at the future agency models, DTC technology,
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