The Board Game Billionaire: From a $10k Kickstarter to $100M/Year Business

The Board Game Billionaire: From a $10k Kickstarter to $100M/Year Business

Released Monday, 21st April 2025
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The Board Game Billionaire: From a $10k Kickstarter to $100M/Year Business

The Board Game Billionaire: From a $10k Kickstarter to $100M/Year Business

The Board Game Billionaire: From a $10k Kickstarter to $100M/Year Business

The Board Game Billionaire: From a $10k Kickstarter to $100M/Year Business

Monday, 21st April 2025
Good episode? Give it some love!
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Want your own $100M side project? Get our guide to win your first 100 customers: https://clickhubspot.com/wfp

Episode 699: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk to Elan Lee ( https://x.com/elanlee ) about growing Exploding Kittens from a $10K Kickstarter campaign to $100M dollar company. —Show Notes: (0:00) Humble Success: Exploding Kittens Insights(8:07) The origin story - From 10k to $9M on kickstarter(16:17) Focus on the crowd, not the funding(20:41) Games should not be entertaining(23:52) The Kitty Test pilots(27:57) $0 marketing hacks(38:49) Pushing past the ‘no’(41:07) Business as a game(45:32) Creativity loves constraints(54:28) Irritation is the source of innovation(59:13) Designing a game with Tim Ferriss(01:04:08) Do what never makes you bored

—Links:• Exploding Kittens - https://www.explodingkittens.com/ • Paxsite - https://www.paxsite.com • Elan on TikTok - https://www.tiktok.com/@mrelanlee 

—Check Out Shaan's Stuff:Need to hire? You should use the same service Shaan uses to hire developers, designers, & Virtual Assistants → it’s called Shepherd (tell ‘em Shaan sent you): https://bit.ly/SupportShepherd

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