This week's show is entitled, "Driving Growth Through Retention and Expansion (and How AI can Help)" and my guest is Anastasia Pavlova, Founder & CMO at Bold GTM: Go-to-Market & Revenue Marketing Consulting.

Tune in to Learn: 

• How to leverage B2C strategies to enhance B2B marketing by focusing on customer-centric fundamentals.
• How data-driven segmentation cab improve customer retention and reduce churn.
• Why you must Prioritize customer retention efforts over acquisition to cut costs and drive growth.
• The importance of fostering collaboration between marketing and customer success teams for improved customer engagement.
• How AI helps with it all!

Listen Now | Watch the video HERE | Read the Transcript on the Heinz Marketing blog. 

Matt interviews the best and brightest minds in sales and Marketing.  If you would like to be a guest on Sales Pipeline Radio send an email to Sheena@heinzmarketing.com.

Sales Pipeline Radio was recently listed as one of 30 Best Sales Management Podcasts and Top 60 Sales Podcasts