Humans are wired to conform—it’s a survival instinct rooted in safety and belonging. That’s why it can feel nearly impossible to resist the pull of doing what everyone else is doing, especially when it comes to drinking. In this episode, you’ll learn about the science behind peer pressure: how your brain processes the need to fit in, the role of automatic mimicry, and the power of mirror neurons. Plus, I’ll share 7 practical strategies to help you push back against the pressure and stay true to your commitment to sobriety.What to listen to next:E257: Sober Socializing: Why Alcohol Doesn’t HelpE255: 6 Strategies For Staying Sober Through the Holidays (and Some Holidays Drinking Statistics)E224: Alcohol Makes Your Brain Stop Working

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