The Small Business Matters Podcast

Gary Stockton

The Small Business Matters Podcast

A monthly Business, Entrepreneur and Marketing podcast

Good podcast? Give it some love!
The Small Business Matters Podcast

Gary Stockton

The Small Business Matters Podcast

Episodes
The Small Business Matters Podcast

Gary Stockton

The Small Business Matters Podcast

A monthly Business, Entrepreneur and Marketing podcast
Good podcast? Give it some love!
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Episodes of The Small Business Matters Podcast

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In this episode of Small Business Matters, we tackle one of the most crucial steps for any small business owner: preparing to approach a lender for financing. With over 19 million new businesses formed in the last two years, accessing capital h
In today's hyperspeed, do it now, do it fast business climate, small business owners are facing a growing crisis. According to Ramsey's State of Small-Business Owners in America research study, a staggering 11.3 million business owners report s
For this episode of The Small Business Matters podcast we delve into the transformative world of podcasting with the expert guidance of Molly Ruland, CEO of Heartcast Media. Molly, a seasoned veteran in podcast production. As you will hear from
Are you looking to make AI work for your small business? You have come to the right place. This week, our Small Business Matters podcast dives into AI with expert and author Pam Didner. Pam is a powerhouse in the marketing world. She’s not just
Each year, there are roughly 4.7 million new small businesses created, but according to the U.S. Census that number shot up to 5.5 million in 2023, the highest year on record.   Many of these new ventures are Limited Liability Corporations or L
In this episode of Small Business Matters, we are in discussion with April Dunford on crafting compelling sales pitches and the importance of positioning in sales strategies.  
Millions of new businesses are launching around the country, and many of these businesses are being run by new entrepreneurs, people who may not be familiar with the accounting side of a business, so we thought it would be a great opportunity t
In this episode, Gary Stockton interviews AJ Wilcox, the LinkedIn ads myth buster. AJ shares expert perspectives on advertising ROI and the significance of LinkedIn ads for small businesses and highlights the power of LinkedIn's data for target
In this episode of Small Business Matters, Gary Stockton interviews Stephen Jordan of Sound Cybersecurity, a noted expert in the field, about the importance of email security for small businesses. They discuss the concept of DMARC (Domain-based
We dive into two great topics in this episode — in our first segment, we speak with Jean Smart, CEO of Penelope, a fast-rising platform that makes 401Ks accessible for small business owners.  In our second segment, we speak with Shaun G. Bull,
This week, we dive into a great book by renowned small business expert and author, John Jantsch. It's called "Building the Ultimate Marketing Engine," and if you are looking to rev up your holiday sales this season, you will want to pay close a
If you are running an online store for your small business, you know how important organic traffic can be. So for this small business matter, we’re going to talk about Pinterest, and why it has become such an important component for so many onl
According to BizBuySell’s Insight Report, a leading resource that tracks and analyzes businesses-for-sale, the number of business acquisitions grew in Q1, 2023 by 4.8% over the prior quarter. And while this bounce follows three consecutive decl
Happy pride Month to all our listeners! Today we have two guests, each with a wealth of information to share specifically for LGBTQ+ entrepreneurs and business owners. All small business owners face challenges when they’re starting out, and t
Do you become overwhelmed when you think about reorganizing in your business? Or perhaps the idea of overhauling how you store and archive digital files is keeping you up at night. If this is you, we have a great conversation for you today with
For years now, businesses have coveted that top search engine results ranking spot. But with AI search tools, that may now be an obsolete goal. So how can small businesses, in particular, utilize this evolving technology to continue to get in f
We’re celebrating National Small Business Week with this episode.  SEGMENT 1:  In our first segment, I will be speaking with CT Mobley from ADP about how they are supporting emerging and underserved small businesses and their role as an officia
We are diving into the small business matter of business sentiment in this special episode of Small Business Matters with a discussion with Emily Wavering Corcoran. Emily is the Program Manager in charge of the Small Business Credit Survey at t
If you're running a small business that caters to businesses and professionals, having an active presence on LinkedIn is a must. But posting the right content that resonates can be a bit of a science. You have to be a clever fox to figure out t
We’re focusing on people living and working with disabilities in today's episode in advance of International Day for People with Disabilities.  Since 1992 the United Nations has been marking December 3rd as International Day for People with a D
This week on the Small Business Matters podcast we sit down with two exceptional leaders doing incredible work on behalf of the small business community. SEGMENT 1 - In our first segment, we speak with Shannan Herbert, Executive Vice President
We're talking about Women's Equality this week as we approach Women's Equality Day on Friday, August 26th. In our first segment, host Gary Stockton leads off with a discussion with Luann Abrams. Luann is the founder of CEOX, a company whose mis
If you are considering financing for your small business or feeling unsure which type of financial institution might be best to work with, this episode of Small Business Matters is just for you as we focus on small business finance.    We sat d
During Pride month, Experian shines a light on Diversity, Equity, and Inclusion by sharing stories told by LGBTQ business owners, policymakers, or anyone who believes actions speak louder than words when it comes to creating jobs, equality, and
We have three segments in this week's episode: Small Business Change Masters with Barry Moltz Inclusion-Forward Story - Brandelyn Green  Highlights from the Fed's Small Business Credit Survey SEGMENT 1 In this talk we explore change, coming u
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